GOOGLE RISE GLOBAL SUMMITGOOGLE MOUNTAIN VIEW,CALIFORNIAAPRIL 14-16, 2014

CONNECT. SHARE. GROW.

Dear RISE Partners,

Thank you for joining us at the 2014 RISE Summit. We were inspired by the work that all of youare doing to bring more awareness of and access to CS education for young studentsthroughout the world. As we draw from each other’s practices, encourage one another and helpovercome obstacles, the RISE community will only grow stronger and have an even greaterimpact.

There is more momentum this year than ever before to transform the CS education landscape.We all have a role to play in equipping our next generation with the skills required to be creators,not just consumers, of technology. By creating these opportunities, we provide a means tobridge the socioeconomic and gender divide and to enable innovation through technology. AtGoogle, we also care deeply about diversity in CS education because it fosters bettercollaboration, more effective solutions, and products that truly address the needs of our globalusers.

We created this memory book as a gift to not only capture your experience during the three daysat our Global Summit, but as a reminder of the energy and creativity you bring to the table. It isalso a tool to reflect and capitalize on what you’ve learned, heard and shared as well as areminder that together, we can indeed change the world.

With admiration for the work you do every day,

Mo Fong (on behalf of the Google RISE team)Director, Google K12Outreach

THANKYOU!

AGENDAMonday, April 14 Tuesday, April 15 Wednesday, April 16Welcome & IntroductionHai Hong and Roxana Shirkhoda

KeynoteLaszlo Bock, Senior VP, GoogleHadi Partovi, Co-founder, Code.org

Computer Science & Diversity ResearchStudyHai Hong, Program Manager, Google

App InventorJayme Goldstein, Creative Lab Project, GoogleShaileen Pokress, App Inventor

Computer Science FirstKate Berrio, CS Teaching Fellows Practicum,Google

RISE Partnership Awards Panel

Tour & Google Store Visit

10X Thinking & CSI DesignGina Rosales and Karishma Shah,Google [X]Tobias Marmann, UniversityPrograms Specialist, Google

FundraisingBreanna DiGiammarino, CauseDirector, Indiegogo

Breakouts:Scaling w/MOOCsParent EngagementHelpoutsG+/Hangouts

Monitoring Performance &Scaling ImpactMichael Etzel & Laura Burkhauser,The Bridgespan Group

Action Planning WorkshopSteffany Magid, PeopleDevelopment, Google

Closing Activity, Google RISE Team

WELCOMEHAI HONG and ROXANA SHIRKHODA

Welcome to Google! As you know, Google's mission is to organize the world's informationand make it universally accessible and useful. Sharing information about Computer Scienceeducation with the world is part of this mission. That's why we partner with organizations likeyours, who are training the next generation of computer scientists and making CS educationmore accessible, inclusive, and engaging. The RISE program is designed to help you scaleyour reach and impact, and our Global Summit is an opportunity for you to share bestpractices and innovations.

You've joined a vibrant community of CS educators and advocates, and we can't wait for youto meet, learn from one another, and find ways to collaborate.

DAY 1

KEYNOTE

LASZLO BOCK, Senior Vice President, People Operations, GoogleHADI PARTOVI, Co-Founder, Code.org

Laszlo Bock discussed Google's perspective on what needs to happen to diversify the ComputerScience field. He shared how the engineering culture needs to examine things like culturalcompetency and unconscious bias that includes a look at how race, class and social bias informswho we hire and promote. Bock stressed the importance of engaging people earlier into thepipeline for CS, starting with exposing younger children to engineering and concepts around mathand science.

Hadi Partovi provided an overview of how Code.org got started, speaking to the viral "An Hour ofCode" campaign that raised awareness about the value of coding for young people. Hadi was ableto leverage relationships to get celebrity endorsement and create short videos for the campaignwhich helped catapult the video to #1 on Youtube. He addressed some of the challenges thatCode.org has faced, including fundraising and scale.

His advice to other organizations that are growing was to focus on hiring as one of the mostimportant things you can do..

DAY 1

"Always hire people smarter than you and bepicky!" - Hadi Partovi

GOOGLE CULTURE

IVETA BRIGIS, Senior Program Manager, People Operations Google

"MISSION, TRANSPARENCY and VOICEdrive our culture."

DAY 1

Iveta Brigis shared some of the values and principles that guide the culture at Google and makeit a great place to work. Import takeaways from her presentation are as follows:

1. Your people practices - the way you find, grow, and keep your staff or volunteers, and theculture you create - will have a major impact on whether or not your organization will besuccessful in its mission. Even if you think you don't have the time or resources to focus on theseareas, they require time and attention from leaders.

2. Spending time on hiring and being deliberate about what you're looking for in candidates isone of the best ways to ensure you will bring in great people who will contribute to your missionand be effective. Taking the hiring decision away from one single decision-maker decreasesbias and increases diversity.

3. Always focusing on your user - whether it's the students in your programs, or the adults whowork or volunteer with you - will allow you to really focus your efforts on what matters to peopleyou're trying to reach.

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GIRLS IN CS RESEARCH STUDY

The world needs more Computer Scientists, but the supply of new graduates in CS is notkeeping up with demand. Specifically, women's participation has been on the decline overthe last few decades. Google cares deeply about reversing this trend, and we've invested ineducation outreach for many years. To make sure we focus on the most impactful areas, wecommissioned a nation-wide study to rank the variables that influence young women to havean interest in or pursue CS.

Our study found that encouragement and exposure are key to influencing young women topursue a Computer Science degree. More specifically, the top four influencing factors are:

1. Social Encouragement: Positive reinforcement from family and peers.2. Self-Perception: An interest in and feeling proficient at puzzles, problem solving, andmath.3. Academic Exposure: Access to Computer Science coursework in- and out-of-school.4. Career Perception: Perceptions of Computer Science as a career with diverseapplications and potential for social impact.

We also learned that the impact of factors like ethnicity, family income, and parentaloccupation is far less when controlling for having familial and peer encouragement and ayoung woman’s perception of her own proficiency.

DAY 1HAI HONG, Program Manager, Google

"Encouragement and exposure are key to young women pursuing CS."

APP INVENTORDAY 1SHAILEEN POKRESS, App Inventor

Shaileen Pokress of MIT shared the benefits of APP Inventor in introducing youngpeople to computer science, coding and building APPs. She explained that becauseyouth are already using mobile devices extensively, it's not hard for them to make theleap to seeing the real-life applications and possibilities with App Inventor. They havehad success with youth building APPs to address social problems or challenges, whichis particularly appealing to young women and girls.

" Kids are using apps to createsolutions for social problems."

COMPUTER SCIENCE FIRST

CS First is a 2-year pilot focused on increasing students access and exposure to Computer Science(CS) Education through after-school and summer programs early-on. These programs are developedand run by Google CS Teaching Fellows, who have been employed by Google to learn the newesttechniques in computer science pedagogy and partner with local schools to create innovativeapproaches to student learning.

Kate Berrio and student teachers Joe Holberg and Reid Roman provided a valuable overview of theGoogle pilot after school clubs in South Carolina. The presentation highlighted the need forpartnerships with key stakeholders who can help to move the program forward. These partnersinclude parents, local tech companies, nonprofits and universities and school districts.

KATE BERRIO, CS Teaching Fellows Practicum ManagerJOE HOLBERG & REID ROMAN, Teaching Fellows

DAY 1

“Ultimately, the only way to getmore people into Computer

Science is to start early.“-Larry Page

RISE PARTNERSHIP AWARDS PANEL

At the last Summit partnerships were born between RISE grantees informally. Recognizing and wanting to support this kind of collaboration more formally, Google provided resources to four sets of partners to formally collaborate on a project. The grantee partners featured on the panel shared some practices around what has helped to move their partnerships forward. Important takeaways....

1. Find a common goal that supports the missions of both partners!2. Have candid conversations about what is working and what is not. 3. Leverage your strengths for the good of the common goal.

DAY 1

10X MOONSHOT THINKING/CSI DesignGINA ROSALES and KARISHMA SHAH, Google [X]TOBIAS MARMANN, University Programs Specialist, Google

The Google team started out by sharing examples of moonshot thinking including the self-driving car,the Project Loon and the invisible bicycle helmet. Then participants were introduced to the conceptand processes of 10X Moonshot Thinking and CSI Design. Once the concepts were introduced,participants had a chance to try on the steps of CSI Design, Groups were asked to tacklea significant challenge and think outside of the box to come up with a new idea. Teams prototypedtheir ideas using creative materials and their imaginations.

DAY 2

CROWDFUNDING FOR IMPACT

BREANNA DIGIAMMARINO, Cause Director, Indiegogo

Breena took participants through the steps for setting up and running a successful IINDIEGOGOCampaign. Keys to success included...

1. Identifying the WHY you're engaging in an online crowdfunding campaign. What will be thegoals for the campaign and what specifically is the outcome.2. Come up with a STRONG PITCH that is specific to the cause and personal.

3. Offer PERKS to reward donors for their participation and to get them excited about the cause!

4. PROMOTE, PROMOTE, PROMOTE...host a soft launch to get your base excited even before the campaign launches publicly. Be proactive in sending updates to your supporters on the campaign progress. Find media support, a blogger or reporter who will take up your cause and spread the word about the campaign.

DAY 2

Psychology of LearningDAY 2ROXANA MARACHI, Ph.D

Roxana Marachi, Ph.D led participants through principles around the psychology oflearning. Key takeaways from Dr. Marachi's presentation include:

1. Drawing from research in the field of Educational Psychology can help us learn howbest to design learning environments/experiences for youth to maximize engagement,motivation, and learning.

2. Being attuned to the Social and Emotional aspects of the learning experience canimprove motivation, engagement, resilience, and success. Beliefs, emotions, andrelationships are all important in shaping the context of learning.

3. Quoting Dr. Meng from SXSWedu, "Edtech needs to focus less on alignment with thestandards and more on alignment with the learners."

"Respect existence or expect resistance."

Scaling w/MOOCSTINA ORNDUFF, Program Manager, EngEdu

DAY 2

"There are limitations on our peoplepower, but with the use of technology andMOOCS we can scale quickly."

Tina walked participants through the benefits of of using MOOCS (Massive OpenOnline Courses). First by providing some examples of how Google has used MOOCSwith Course Builder, You Tube Academy and Google Maps Course. One of thegreatest benefits of MOOCS is allowing programs to expand who they reach withcurriculum and scale faster than they can if they're relying solely on in-person, on-sitelearning and courses.

MOOC Resources: https://sites.google.com/site/moockit/https://code.google.com/p/course-builder/

DAY 2

Fun at Mountain Winery

MONITORING PERFORMANCE &SCALING FOR IMPACT

The Bridgespan Group helped participants think about what are the right set of questionsthey need to ask in their organization both in monitoring performance and in efforts toscale up their programs. Key takeaways include:

MICHAEL ETZEL & LAURA BURKHAUSER, The Bridgespan Group

DAY 3

Measure first and foremost to learn and improvePerformance measurement is for organizations at all stagesMetrics should align to your theory of change……But metrics won’t lead to improvement in the absence of a culture that valuesmeasurement as learningBefore you scale ask yourself why?...what's the purpose.Decide which path your organizations will take, distributing through other platforms,unbundle to scale, recruit and train other organizations or scale through technology.

During breakout sessions*, participants were introduced to Google tools and how they can use them to engagetheir students and deliver programming.

Google Drive: Edit and share documents, and filles in real time. Without worrying about multiple editors orcontributors overriding content. Use Google Drive to develop forms, tests, tracking documents.

YouTube: Education is a growing category on YouTube. Use video to build onto and create dynamic curriculum.Use Google analytics to measure which videos are viewed most, what portions of the video are watched, and whenpeople exist a video.

- Blog: youtubecreator.blogspot.com- Community: goo.gl/2tbtGW- Education Playbook: goo.gl/nV5m9D- YouTube Playbook: www.youtube.com/yt/playbook/

Google+: Integrated into Google search function. Use Google Hangouts to hold meetings, office hours, for livedemos, classes and interviews. Create a YouTube channel of your Google Hangouts. Have a feed for events toinclude comments and photo sharing. Create private communities on Google+ to talk, share and collaborate withyour specific network.

Google Helpouts: Nonprofits can use Helpouts as a way to connect their experts (volunteers, mentors, coaches,etc.) to their audience (girls, under-privileged students, etc.) for live help. Nonprofits can also come to Helpouts tolearn. Taproot Foundation, for example, offers some great Helpouts sessions for nonprofits around how to create a marketing plan, build a board, etc.

TOOLS

*Graphic recording only available for Google Helpout session.

ACTION PLANNING

Participants were invited to jump start an action plan using the tGROW model. Roxana and Hai walked participants through a rapid process of team dialogue around the following key areas:

1. Exploring and defining the TOPIC area. What would you like to impact? How can your program improve? 2. Defining the GOAL. What does success look like as it relates to the topic you're exploring? What outcomes do you hope to achieve? 3. Exploring the current REALITY4. Considering OPTIONS5. And committing to what the team WILL do towards their goal moving forward.

The fast paced nature of the process helped to get participants thinking on their feet andgenerating lots of out-of-the box ideas that they can further explore once they return totheir home base.

DAY 3Hai Hong and Roxana Shirkhoda

Mobile hot spot ona shopping cart

Innovation hub forkids!

Get pop stars to MC our video!

Reach 5K kidsvia a virtual conference!

Youth facetime withventure capitalists!

Some ideas generated during action planning

Document our fundraising processes!

5 new social change projects!

CLOSING ACTIVITYIn the closing activity, participant s were invited to share one thing they are taking away from the convening or committing to doing in follow-up. As participants shared they tossed the streamer to the next person creating a colorful web connecting the cohort of grantees.

DAY 3

Resources including video from the conference are available here: https://sites.google.com/site/risesummit2014/schedule/resources

This memory book and the graphic recordings were provided by Social Policy Research Associates.SPR provides technical assistance, training, facilitation, evaluation and learning services nationally.

Learn more at www.spra.com