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2014 Mobile Consumer trends

Date post: 19-May-2015
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Using mobile devices outside work
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2014 MOBILE CONSUMER TRENDS
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Page 1: 2014 Mobile Consumer trends

2014MOBILE

CONSUMERTRENDS

Page 2: 2014 Mobile Consumer trends

Carrier 41%10:15 AM

3 1

So we already know about Mobile Trends in the Workplace. What do people like to do most with their mobile devices...

Outside of work?

Page 3: 2014 Mobile Consumer trends

Carrier 41%10:25 AM

We surveyed over

smartphone users with

SurveyMonkey Audienceto find out!

600

Page 4: 2014 Mobile Consumer trends

Here’s what we learned...

Page 5: 2014 Mobile Consumer trends

OK

SEND

END

CALL

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1

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Forget about using your mobile phone to make a phone call...

so last year.

Page 6: 2014 Mobile Consumer trends

And we really do mean “last year”. In 2013, only

of people said theyuse their mobile phone to makephone calls.

35%

Page 7: 2014 Mobile Consumer trends

SendiMessage

Q W E R T Y U I O P

Delivered

In 2014, it’s all abouttext messaging

41% use their phones for texting instead of talking.

Page 8: 2014 Mobile Consumer trends

Carrier

41%

10:15 AM

31

But as with many things in life...Age DOES make a difference.

Page 9: 2014 Mobile Consumer trends

iMessageToday 10:25 AM

SendiMessage

Q W E R T Y U I O P

A S D F G H J K L

Z X C V B N M

returnspace.?123

iMessage

Carrier 41%10:25 AM

BFFMessages Contact

Delivered

I know—RIGHT!?then I was like all, eweee...

OMG!! :-)ROTFL!!!!!

Nearly 60% of 18 – 29 year olds usetheir mobile devicesfor texting.

Page 10: 2014 Mobile Consumer trends

iMessageToday 10:25 AM

SendiMessage

Q W E R T Y U I O P

A S D F G H J K L

Z X C V B N M

returnspace.?123

iMessage

Carrier 41%10:25 AM

SAMMessages Contact

Delivered

Absolutely—I wouldn’t miss it for the world.

Hey, so are we still on for Friday night?

Compared to 44% of30 – 44 year olds who

prefer to text over a phone call

Page 11: 2014 Mobile Consumer trends

vs

45% 28%Making phone calls for those aged45 – 60 is more popular than texting.

Page 12: 2014 Mobile Consumer trends

iPhone vs Android?

VS

Page 13: 2014 Mobile Consumer trends

iPhones are #1for all age groups

1st

Page 14: 2014 Mobile Consumer trends

Ready to start your own project?

See our full survey results on mobile trends in the workplace & for personal use.

visit our resource page


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