2014 Spring Public Policy Committee Meeting

29 April 2014Hyatt Regency Crystal CityArlington, VA

2014 Propulsion & Power Forum

• Monday morning, July 28 Compressing the Technology Development and Transition Timeline 3 interview parts covering tomorrow’s key technologies, technology

maturation and validation, and rapid transition to products Part 1: Alan Epstein (P&W) interviewing Dr. Ed Greitzer (MIT) and Tom

Irvine (NASA ARMD) Part 2: Dr. Tony Dean (GE Global Research) interviewing Scott Cruzen

(Williams – invited) and Tom Fetterhoff (AEDC) Part 3: Ted Fecke (retired AFRL) interviewing Gen. CD Moore (invited)

and Keith Leverkuhn (Boeing 737 MAX – invited)

AGENDA 2A

2014 Propulsion & Power Forum

• Wednesday afternoon, July 30 Keeping it Going: Sustainability and Growth in Technology

and Workforce: discussion of the underlying factors that ca impact technology development/transition

Moderator: Dr. Mark Lewis Panelists:

• Chris Singer, Director of Engineering, MSFC• Neil Garrigan, Executive for Advanced Technology, GE Aviation• Julie VanKleeck, VP, Space Advanced Programs, Aerojet Rocketdyne• Dan Nale, Sr. VP, Programs Eng. & Test, Gulfstream (Invited)

AGENDA 2A

State Activities Strategic Plan:Initial Discussion Draft

April 25, 2014 Draft

Phil Hattis, State Activities Working Group Chair

Outline

• The vision• Current state activity strengths• Current state activity weaknesses• Competing forces• Goals• Going forward

Top-level recommendations Approach for a state with an established AIAA program Approach for a state with limited AIAA-Branded involvement Approach for a state without current programs Prioritizing activities in new states Ideas to exchange best practices and lessons learned

AGENDA 3

The Vision

• AIAA is a preeminent leader in Aerospace policy formulation, implementation, and execution at the state level Regarded as a “high value added” partner by state-level policy decision makers Solicited for facts and insights into Aerospace issues by media and policy makers Proactively leads state-level Aerospace community efforts

• AIAA members are very engaged at the state level Inform the public, media, and elected officials regarding the economic/societal

benefits of Aerospace technologies, systems, and workforce Formulate effective policy recommendations to help elected local officials Coordinate with parallel efforts at the national level and in other states• Have sustainable, expert state-level-member leadership teams

• Interest in these state-level activities attracts new AIAA members

AGENDA 3

Current State Activity Strengths

• Active policy programs and volunteer teams established in some states California: AIAA has well-rooted direct interaction efforts with state legislators Georgia and Florida: AIAA is a key participant in multi-organizational Aerospace

policy advocacy coalitions Virginia: AIAA is strengthening its role in an established policy advocacy coalition

• There is effective, on-going public policy activity Panel and round table discussions with high caliber participants Meetings with elected legislative officials Coordination with legislators on Aerospace-policy legislative hearings Symposia on important policy topics (e.g., UAV regulation criteria)

• The Institute’s national leadership strongly supports this work

AGENDA 3

Current State Activity Weaknesses

• Overall AIAA member participation is still very low Still lack AIAA policy efforts in many states with Aerospace presence

• Some nascent efforts falter due to insufficient local volunteer participation Participation in a Colorado coalition lost ground when a single volunteer could no

longer sustain a leadership role

• The set up rate for activities in additional states is resource limited The existing State Activities Working Group (SA WG) roster is small The SA WG members have limited means to participate in events requiring travel National staff participation in state-level organizational activities is stretched thin Organizational efforts can only focus on a few new states at one time

- New efforts can happen when existing programs transition fully to local volunteers

AGENDA 3

Competing Forces

• Internal to AIAA Volunteers have limited time to apply to AIAA-related activity Most Section focus is on sustaining preexisting programs

• External Decision makers now often rely on AIA for “industry positions” Other organizations have interest in addressing Aerospace topics with state level

officials Existing coalitions in some states already have Aerospace Days with no AIAA

involvement

AGENDA 3

Goals

• Hold visible/coordinated AIAA activities tailored to each state that address topics of local importance Re-identify top-priority state-level issues annually Assess these issues, assimilating established AIAA positions when applicable Perform targeted dissemination of issue assessments Field information and policy position inquiries on a timely basis Achieve local AIAA member awareness regarding top-priority issues

• Engage with elected officials regarding top-priority issues Address these issues in forums and during one-on-one interactions Collaborate with other Aerospace-related organizations on policy activity in specific states

when interests are in common and proposed engagement methods are compatible

• Enable use of state-level programs as a membership recruiting tool

AGENDA 3

Going Forward

AGENDA 3

Top-Level Recommendations

• Tailor the action plan to individual states in three classes States with pre-existing AIAA-organized annual events that have an

established local support infrastructure (e.g., CA, GA) States with pre-existing events with limited, current AIAA participation (e.g.,

CO, VA) States without pre-existing annual events

• Use national resources to initiate state-level activities in 2-4 states at a time Pursue programs in new states as existing state programs become self-

sustaining• Institutionalize means to exchange best practices and lessons learned

AGENDA 3

Approach for a State with an Established Program (e.g., CA & GA)

• Transition all local coordination from national staff/volunteers to local volunteers With legislative offices With other supporting organizations (when coalitions apply)

• Assure that local leadership has volunteer support backup and succession plans Have volunteers on call to overcome individual availability challenges Provide for leadership rotation to avoid individual “burn out,” relocation, or

retirement impacts

• Wean local leadership from national financial sponsorship Get Sections/Regions and local industry invested into Aerospace Day events

AGENDA 3

Approach for a State with Limited AIAA-Branded Involvement (e.g., CO, VA, TX)

• Enlist local volunteers from Section and resident Corporate Members Section outreach can be through Regional leadership Corporate Member outreach can be through the CMC May also find volunteer candidates from people already tied to national public

policy activities (e.g., from CVD attendee lists)

• Initiate local AIAA collaboration with existing Aerospace Day coalition May find receptive AIAA members within coalition leadership (who are already

representing their employers or other organizations)

• Add significant AIAA content (and branding) into existing coalition activities Can be accomplished when AIAA participation adds significant scope and value to

existing events

AGENDA 3

Approach for a State Without Current Programs

• Apply national staff and volunteers to help build a state coalition from local Aerospace interest groups There may already be good, existing coalition partners with whom to collaborate

• Recruit local AIAA member volunteers From PPC and CMC contacts Through Sections with help of Region officers

• Socialize new volunteers with experienced participants from other states, and train them regarding best practices/lessons learned

• Invest/apply resources in a new state for 2-3 years to help organize, publicize, and execute initial events Share these start-up costs/efforts with identified coalition partners

• Work with initial, local AIAA volunteers, and coalition partners to make activities annually sustainable and to provide for successor volunteers

AGENDA 3

Prioritizing Activities in New States

• Initial focus: States with both a substantial Aerospace industry base and active, local AIAA members Some Candidates: Arizona, Maryland, Washington,

Missouri, Alabama, Pennsylvania, New York

• Subsequent Focus: States with a substantial Aerospace interest and potential for more active and new AIAA membership New, local AIAA activity can be an AIAA recruiting

tool Some Candidates: Hawaii, Connecticut, New

Jersey, Illinois, New Mexico

AGENDA 3

Ideas to Exchange Best Practices and Lessons Learned

• Collect and prepare best practices/lessons learned into training material

• Establish an AIAA web page for sharing information about state events Reference material for volunteers A calendar of scheduled events After-action reports from completed events

• Host an annual event to bring state-level volunteers together from across the country Provide training Enable exchange of information about state event experience

AGENDA 3

Motion on State Advocacy Strategic Plan

• The Committee adopts the State Advocacy Strategic Plan and will submit to the Institute Development Committee for consideration and support.

AGENDA 3

Grassroots Report

Duane Hyland29 April 2014

Congressional Visits Day Totals

• 119 Attendees• 197 Meetings• 32 Sections Represented• 22 State Teams Represented

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AGENDA 4A

Heard on the Hill

• “Bring us fewer Key Issues, we recommend about 3 to 4.”

• “Bring us model legislation to help us help you on your issues.”

• “Thank you for providing us your issues in electronic form.” (This saved AIAA $6,000 in direct costs.)

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AGENDA 4A

Capitalizing on CVD’s Momentum

• Don’t forget, CVD establishes the relationship between your Section and your decision maker.

• Make sure you invite them to “your place” over the summer: Section dinner, facility tour, speaking engagement – anything that gets them involved in seeing/touching/witnessing what you do.

• Keep in touch – Especially if the Office asks you for help.

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AGENDA 4A

Next Congressional Visits Day

• March 11, 2015.• Many requests to bring back the reception next

year, but the breakfast and other program changes were generally well received.

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AGENDA 4B

2015 Key Issues- Objectives and Outreach

• Streamline Key Issues Reduce overall number Introduced in 2013 Discussed at Winter 2014 PPC meeting

• Integrate throughout the Institute Integration-level conference sessions Keynote sessions Aerospace America articles

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AGENDA 5A

2015 Key Issues- Objectives and Outreach

• Reaching beyond AIAA Commentary Interviews Hill forums and briefings Position Papers/Information Papers

• Understanding Success Goals and milestones Measuring and communicating impacts of advocacy

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AGENDA 5A

2015 Key Issues- Objectives and Outreach

• Strategic Issues Industrial Base Cybersecurity Education & Workforce

• Building a Foundation Components from the Subcommittees Background from TAC

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AGENDA 5A

2015 Key Issues- Objectives and Outreach

• An Example by Issue- Industrial Base Technology Transition Space Exploration Vision Export Controls Reform Providing a Competent, Competitive Workforce Etc.

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AGENDA 5A

2015 Key Issues- Objectives and Outreach

• An Example by Subcommittee- Space Policy Technology Transition- Technology architecture and

spinoff technologies STEM- Providing inspiration to next generation

workforce Cybersecurity- Providing seamless security to space

assets/ Protecting communication systems

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AGENDA 5A

2015 Key Issues- TAC and Regions & Sections

• Socialize critical issues• Seek supporting information including anecdotal

and empirical evidence• Identify communities for Information Paper

support

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AGENDA 5B

Key Issues Timeline- 2015

April/May 2014o PPC solicits on

Strategic Issues from TAC, Regions, Sections

o TAC seeks inputs from TCs and PCs

o TCs/PCs submit summary of supporting input to TAC

July 2014o TAC Directors review

summary and vet inputo TAC forwards

screened input to PPC and appropriate Subcommittees

August 2014o PPC subcommittees

begin vetting of input received

o PPC contacts TAC authors for supporting documentations

September 2014o PPC subcommittees

formalize Key Issueso PPC approves

selected issues

October 2014o Authors, supported

by PPC and TAC, write formal issue statements

November 2014o PPC subcommittees

and TAC liaisons approve formal issues

o Any revisions worked with authors

o PPC submit draft issues to ASEB for review and input.

o Draft Information Papers for selected issues

December 2014 o PPC-approved

issues sent to Board of Directors

January 2015o Board votes on key issues at ASM Board meetingoKey issues revised as neededoInformation papers finalized

February 2015o Key issues and info papers sent to printer mid-month

AGENDA 5C

2014 Public Service Award

• Dr. Kathie Olsen Founder and Managing Director- Science Works DC Deputy Director and COO- National Science

Foundation (2005-2009). Associate Director for Science- Office of Science and

Technology Policy (2002-2005). Chief Scientist- National Aeronautics and Space

Administration (1999-2002).APPROVED

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AGENDA 6

2015 Public Service Award

• The Public Service Award honors a person outside the aerospace community who is not an AIAA member but has shown consistent and visible support for national aviation and space goals. When judging nominations, the committee will look for a public figure who is widely known outside of the aerospace community and has a positive public image, a supporter of the aerospace industry who has shown consistent and visible support of national aeronautics and/or astronautics research and development and unhesitant willingness to be identified with aerospace programs/supporters, and a person who is not a member of the aerospace community and who has no personal vested interest in advocacy. The recipient may be a member of non-employer related pro-aerospace organizations or may be an elected official. Because of the unique nature of this annual award, it is generally presented at the AIAA Aerospace Spotlight Awards Gala.

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AGENDA 6

2015 Public Service Award Nominees

• Nominees- Online Nomination Process

– Nomination– Three References

• Timeline- Nominees by 1 October Vote at Fall Public Policy Committee Meeting

• Suggestions???

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AGENDA 6

New Business

• Changes to Committee Structure Deputy to the Vice President-Public Policy New Position will assist the VP in Committee

Outreach within Membership. Deputy will work with subcommittee chairs to

integrate strategic issues.

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AGENDA 8

Future Meeting Schedule

• Next Meeting Space2014

– 5 August 2014- 0800-1100 hrs. (Breakfast provided)– San Diego, CA

• Fall Meeting TBD

– Third Week of October 2014– Proposed Location- Boeing 787- Charleston, SC

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AGENDA 9