2015Media Kit

Reader Profile

SNAPSHOTRate Base:475,000

Total Audience:5,026,000

Women:89 % (#1 in competitive set)

Median Age:31.8 years (youngest in competitive set)

Median HHI: $57,185

Women 18-34:54% (index 353, #1 in competitive set)

Women 18-49:78% (index 274, #1 in competitive set)

Source: Spring 2014 GfK MRI; Competitive Set: In Touch, Life & Style, People, Star, Us Weekly

FOR MORE INFORMATION, CONTACT YOUR OK! SALES REPRESENTATIVE OR VP, GROUP PUBLISHER, AMI ENTERTAINMENT GROUP CARRIE BYRNE AT 212-743-6505; CBYRNE@OKMAGAZINE.COM

Psychographic research shows OK!’s readers are not only thought leaders and trendsetters, they are also obsessed with celebrity culture and are highly predisposed and influenced to emulate their looks and lifestyles. They are first to market, frequently experiment with brands, and form strong brand affiliations.

Enhanced Editorial Package

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ISSUE #

1/12/15

1/5/15

1/19/15

1/26/15

2/2/15

2/9/15

2/16/15

2/23/15

3/2/15

3/9/15

3/16/15

3/23/15

3/30/15

4/6/15

4/13/15

4/20/15

4/27/15

5/4/15

5/11/15

5/18/15

5/25/15

6/1/15

6/8/15

6/15/15

6/22/15

6/29/15

ISSUE DATE

12/31/14

12/24/14

1/7/15

1/14/15

1/21/15

1/28/15

2/4/15

2/11/15

2/18/15

2/25/15

3/4/15

3/11/15

3/18/15

3/25/15

4/1/15

4/8/15

4/15/15

4/22/15

4/29/15

5/6/15

5/13/15

5/20/15

5/27/15

6/3/15

6/10/15

6/17/15

ON-SALE DATE

12/5/14

11/28/14

12/12/14

12/19/14

12/26/14

1/2/15

1/9/15

1/16/15

1/23/15

1/30/15

2/6/15

2/13/15

2/20/15

2/27/15

3/6/15

3/13/15

3/20/15

3/27/15

4/3/15

4/10/15

4/17/15

4/24/15

5/1/15

5/8/15

5/15/15

5/22/15

AD SPACE BOOKING CLOSE

Pre-Golden Globes Package (Golden Globes on 1/11)

New Year/New You, Diet/Fitness Package

NYE Party Report

Post-Golden Globes Package

Valentine’s Day Gift guide; Pre-Grammy Package (Grammys 2/8)

Pre-Oscar Package (Oscars 2/22)

Post Grammy Package

Spring Make-Over Special

Spring Denim Spectacular; Post Oscars Package

Spring Beauty Blow-Out

Spring Fashion Blow-Out

A-List Beauty Awards-Spring

Hollywood Wedding Special

So Sexy in Hollywood

Hollywood Moms of the Year, Mother’s Day Gift Guide

Hair Blow-Out

Pre-CMT Awards Package (CMT Awards 6/11)

Body & Soul: Health and Fitness for Summer, Father’s Day Gift Guide

Summer’s Hottest Looks

EDITORIAL THEME*

12/12/14

12/5/14

12/19/14

12/26/14

1/2/15

1/9/15

1/16/15

1/23/15

1/30/15

2/6/15

2/13/15

2/20/15

2/27/15

3/6/15

3/13/15

3/20/15

3/27/15

4/3/15

4/10/15

4/17/15

4/24/15

5/1/15

5/8/15

5/15/15

5/22/15

5/29/15

AD MATERIALS CLOSE

2015 Edit CalendarISSUE

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7/6/15

7/13/15

7/20/15

7/27/15

8/3/15

ISSUE DATE

8/10/15

8/17/15

8/24/15

8/31/15

9/7/15

9/14/15

9/21/15

9/28/15

10/5/15

10/12/15

10/19/15

10/26/15

11/2/15

11/9/15

11/16/15

11/23/15

11/30/15

12/7/15

12/14/15

12/21/15

12/28/15

6/24/15

7/1/15

7/8/15

7/15/15

7/22/15

ON-SALE DATE

7/29/15

8/5/15

8/12/15

8/19/15

8/26/15

9/2/15

9/9/15

9/16/15

9/23/15

9/30/15

10/7/15

10/14/15

10/21/15

10/28/15

11/4/15

11/11/15

11/18/15

11/25/15

12/2/15

12/9/15

12/16/15

*NOTE: All editorial themes subject to change. Award Show issue dates subject to change with air date confirmations. All issues are MRI Ad measured and custom modules are available. 2015 VERSION 7

Summer Entertaining/A-List Party Guide

EDITORIAL THEME*

Hollywood’s Cutest Kids: Back-to-School

Pre-Emmys Package (Emmys 8/30)

Fall TV Preview, Denim Spectacular

Fall Fashion Blow-Out, Fall TV Preview

Fall Beauty Blow-Out

A-List Beauty Awards-Fall

Pink Gift Guide

Most Pampered Celeb Pets Special

Winter Skin Blow-Out

Pre-CMA Awards Package

Holiday Gift Guide

Holiday Entertaining/A-List Party Guide

A-List Beauty Awards-Annual Wrap-Up

5/29/15

6/5/15

6/12/15

6/19/15

6/26/15

7/3/15

7/10/15

7/17/15

7/24/15

7/31/15

8/7/15

8/14/15

8/21/15

8/28/15

9/4/15

9/11/15

9/18/15

9/25/15

10/2/15

10/9/15

10/16/15

10/23/15

10/30/15

11/6/15

11/13/15

11/20/15

AD SPACE BOOKING CLOSE

6/5/15

6/12/15

6/19/15

6/26/15

7/3/15

7/10/15

7/17/15

7/24/15

7/31/15

8/7/15

8/14/15

8/21/15

8/28/15

9/4/15

9/11/15

9/18/15

9/25/15

10/2/15

10/9/15

10/16/15

10/23/15

10/30/15

11/6/15

11/13/15

11/20/15

11/27/15

AD MATERIALS CLOSE

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2015 Rate CardRATE BASEEffective January 5, 2015 IssueAll rates are gross.

475,000

FOR MORE INFORMATION, CONTACT YOUR OK! SALES REPRESENTATIVE OR VP, GROUP PUBLISHER, AMI ENTERTAINMENT GROUP CARRIE BYRNE AT 212-743-6505; CBYRNE@OKMAGAZINE.COM

4/color 1x 3x 6x 9x 12x Full Page $ 69,995 $ 66,500 $ 65,105 $ 63,005 $ 60,905 2/3 Page $ 59,550 $ 56,570 $ 55,380 $ 53,590 $ 51,805 1/2 Page $ 45,545 $ 43,275 $ 42,360 $ 40,990 $ 39,630 1/3 Page $ 31,550 $ 29,970 $ 29,335 $ 28,395 $ 27,445 1/4 Page $ 22,820 $ 21,680 $ 21,220 $ 20,535 $ 19,850 1/6 Page $ 18,670 $ 17,735 $ 17,360 $ 16,800 $ 16,240

Black & White 1x 3x 6x 9x 12x Full Page $ 56,090 $ 53,290 $ 52,165 $ 50,480 $ 48,800 1/2 Page $ 36,495 $ 34,680 $ 33,945 $ 32,845 $ 31,760 1/3 Page $ 25,280 $ 24,015 $ 23,505 $ 22,750 $ 21,990

Covers 1x 3x 6x 9x 12x Cover 2 $ 83,995 $ 79,145 $ 77,470 $ 74,970 $ 72,470 Cover 3 $ 77,000 $ 72,495 $ 70,960 $ 68,675 $ 66,390 Cover 4 $ 91,000 $ 85,780 $ 83,985 $ 81,270 $ 78,565

Spread 4/C $ 139,990 $ 133,000 $ 130,210 $ 126,010 $ 121,810 Spread BW $ 112,180 $ 106,580 $ 104,330 $ 100,960 $ 97,600 1/2 Page $ 91,090 $ 86,550 $ 84,720 $ 81,980 $ 79,260

4/color 18x 24x 30x 36x 42x 48xFull Page $ 59,510 $ 57,400 $ 56,005 $ 54,605 $ 53,210 $ 51,8052/3 Page $ 50,610 $ 48,825 $ 47,635 $ 46,450 $ 45,255 $ 44,0651/2 Page $ 38,720 $ 37,345 $ 36,440 $ 35,530 $ 34,615 $ 33,7051/3 Page $ 26,815 $ 25,875 $ 25,235 $ 24,605 $ 23,980 $ 23,3451/4 Page $ 19,400 $ 18,710 $ 18,255 $ 17,800 $ 17,345 $ 16,8901/6 Page $ 15,870 $ 15,305 $ 14,935 $ 14,560 $ 14,190 $ 13,815

Black & White 18x 24x 30x 36x 42x 48xFull Page $ 47,675 $ 45,995 $ 44,875 $ 43,750 $ 42,625 $ 41,5051/2 Page $ 31,025 $ 29,930 $ 29,200 $ 28,470 $ 27,740 $ 27,0051/3 Page $ 21,480 $ 20,735 $ 20,220 $ 19,715 $ 19,210 $ 18,705

Covers 18x 24x 30x 36x 42x 48xCover 2 $ 70,810 $ 68,310 $ 66,640 $ 64,975 $ 63,315 $ 62,645Cover 3 $ 64,860 $ 62,570 $ 61,050 $ 59,515 $ 57,990 $ 56,470Cover 4 $ 76,755 $ 74,050 $ 72,240 $ 70,435 $ 68,630 $ 66,830

Spread 4/C $ 119,020 $ 114,800 $ 112,010 $ 109,210 $ 106,420 $ 103,610Spread BW $ 95,350 $ 91,990 $ 89,750 $ 87,500 $ 85,250 $ 83,0101/2 Page $ 77,440 $ 74,960 $ 72,880 $ 71,060 $ 69,230 $ 67,410

Cover Sticker $ 15,120

Spread 4/C

Spread 4/C

2015 Production Specs

File Specifications• PDF/X1a is the preferred file format. We do not accept files in Quark or Illustrator. All files should be submitted to our Ad Portal.• Careful attention must be paid to the proper creation of PDF/X1a files to ensure they reproduce correctly.• All high resolution images and fonts must be included when files are saved.• Use only Postscript fonts — no True Type fonts or font substitutions.• Images must be high resolution TIFF or EPS files at 300 dpi.• Density should not exceed SWOP 300%.• Images should be CMYK or grayscale only. (Please convert all spot colors and don’t submit files with RGB elements).• Do not nest EPS files into other EPS files.• Do not embed ICC profiles within images.• All required trapping must be included within the file.• Files should include standard trim, bleed and center marks. (Crop marks should offset trim by 1/2” so no marks fall into the live area, please make sure your settings are set to 12 pt/1 pica.)• For color guidance on press, a proof which meets SWOP specifications should be sent to the printer below.

© 2015 OK! Magazine | All Rights Reserved | www.okmagazine.com

OK! Magazine4 New York Plaza, 2nd FloorNew York, NY 10004

Ad Portal Info:We encourage you to submit your ad using our advertising portal at: https://americanmediainc.sendmyad.com

Production Contacts:Eric Vitoulis: (212) 419-5037, evitoulis@amilink.comMike Green: (212) 350-2947, migreen@amilink.comAnil Lopez: (212) 350-2946, anlopez@amilink.com

1 Proof sent to the printer below:RR Donnelly120 Donnelly DriveGlasgow, KY 42141-1060Attn: Scott Bradford 270-678-0259

AD DIMENSIONS Unit Size Trim Non-Bleed/Live Area Bleed*Full Page 7.75" x 10.5" 7.25" x 10" 8.0" x 10.75"

2/3 Page (Vert.) 4.875" x 10.5" 4.625" x 10" 5.125" x 10.75"

1/2 Page (Vert.) 3.75" x 10.5" 3.5" x 10" 4" x 10.75"

1/2 Page (Horiz.) 7.75" x 5.125" 7.25" x 4.875" 8" x 5.375"

1/3 Page (Vert.) 2.5" x 10.5" 2.25" x 10" 2.75" x 10.75"

1/3 Page (Horiz.) 7.75" x 3.375" 7.25" x 3.125" 8" x 3.625"

1/3 Page (Square) 4.875" x 5.125" 4.625" x 4.875" 5.125" x 5.375"

1/6 Page (Vert.) N/A 1.125" x 10" N/A

1/6 Page (Horiz.) N/A 7.25" x 1.125" N/A

1/5 Mini Unit N/A 2.875" x 4.875" N/A

1/4 Page (Vert) 1.875" x 10.5" 1.625" x 10" 2.125" x 10.75"

1/4 Page (Square) 3.75" x 5.125" 3.25" x 4.625" 4" x 5.375"

2 Page Spread** 15.5" x 10.5" 15" x 10" 15.75" x 10.75"**

2/3 Page Spread 15.5” x 7.125 15" x 6.625" 15.75"w x 7.25"

1/3 Page Spread** 15.5” x 3.5 15" x 3.5" 15.75"w x 3.625"**

1/2 Page Spread** 15.5" x 4.875" 15" x 4.875" 15.75" x 5.375"**

1/10 T/T (Horiz.) 7.75" x 1.5" 7.25" x 1" 8" x 1.25"

Ticker Tape 7.75" x 0.8125" 7.25" x 0.5625" 8" x 1.0625"

Please allow ⅜” safety for gutter

Terms & Conditions

FOR MORE INFORMATION, CONTACT YOUR OK! SALES REPRESENTATIVE OR VP, GROUP PUBLISHER, AMI ENTERTAINMENT GROUP CARRIE BYRNE AT 212-743-6505; CBYRNE@OKMAGAZINE.COM

Insertion orders are offers to purchase space from Publisher and shall not constitute binding contracts until accepted by Publisher. Neither advertiser nor its agency may withdraw or cancel any contract or insertion order on or after the closing date of the issue for which insertion is requested. Contracts must be completed within one year from date of first insertion. Short rate will apply if advertiser has not earned the billed rate at the end of the contract period. Rates are subject to change without notice.

Publisher reserves the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to Publisher for advertising that advertiser or its agency ordered and that was published.

Position requests or other requests appearing on contracts, insertion orders or copy instructions will be treated as requests. Publisher will not be bound by any conditions, oral or otherwise, which conflict with the provisions of this rate card unless authorized by Publisher in writing.

Publisher may reject or cancel any advertising for any reason at any time, whether or not the same has already been accepted for publication and/or previously published. Advertiser and Agency, jointly and severally, agree to indemnify and hold the Publisher harmless from and against any loss or expense arising out of their advertisements, including but not limited to Publisher’s expense in connection with the defense against any suit or proceeding arising from the claim that publication of material appearing in advertisements submitted to Publisher for publication was in violation of any applicable law imposed or the rights of any third party.

Publisher shall have the unrestricted right to require any advertising matter to be marked as an advertisement if it deems it advisable to do so. Advertiser and its agency agree not to make promotional, merchandising or other reference to Publisher or the magazine, directly or indirectly, in any way except with the express prior written permission of Publisher for each such use.

Publisher shall have no liability whatever for any failure to publish or circulate all or any part of any issue or issues because of strikes, lockouts, other work stoppages, acts of God, fires, accidents, postal delays or other interruptions of production beyond the Publisher’s control. Publisher shall have no liability for errors in key numbers, pubset type, free information numbers or listings, or advertisers index.

Publisher shall have no obligation or liability for any change in any advertisement requested after the applicable closing date. Publisher shall have no liability for reproduction quality of advertising print materials that fail to meet the mechanical requirements stipulated in this rate card. Publisher’s liability for failure to insert an ad, or for any errors on an ad, shall be limited to a refund of the amount paid for the ad. All advertising materials will be destroyed after one year unless Publisher agrees to the contrary in writing. If advertiser or its agency request in writing that materials be returned or shipped to a third party, Publisher will return or ship materials at the requesting party’s sole liability, expense and risk. Agency Commission 15%. Invoices payable net 30 days. Pre-payment required on all orders not approved for credit. We accept checks, money orders, wire transfers, American Express, Visa, and MasterCard.