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CORPORATE PARTNERPROGRAM
PATIENT
SENIOR HEALTH CENTER
P. 1 SYHC | CORPORATE PARTNER PROGRAM
CONTENTS
Introduction Opportunities and Benefits Marvelous Gala - Saving the World One Patient at a Time Clásico de Golf Tournament Return on Investment for Corporate Partners
Insert: Pledge Form
Ana Melgoza, Vice President of External [email protected]
(619) 205-6378
SAN YSIDRO HEALTH CENTER | 1275 30TH STREET, SAN DIEGO, CALIFORNIA 92154 | WWW.SYHC.ORG | TAX ID 95-2801228
To maximize benefits, Corporate Partners should be enrolled by February 27, 2015
CORPORATE PARTNER PROGRAM
WAITING AREASAN DIEGO CHILDREN'S DENTAL CLINIC AT
RADY CHILDREN'S HOSPITAL
P. 3 SYHC | CORPORATE PARTNER PROGRAM
SYHC | CORPORATE PARTNER PROGRAM P. 4
INTENTCorporate Partners provide support to San Ysidro Health Center by raising funds, heightening awareness of its programs and services, and developing relationships with the community, the media, and governmental entities.
Corporate Partners make an annual contribution of $10,000 or more to San Ysidro Health Center and, in so doing, can:
Fulfill Corporate Social Responsibility. Many businesses adopt Corporate Social Responsibility requirements and fulfill that responsibility by becoming a San Ysidro Health Center Corporate Partner.
Generate Corporate Publicity. Corporate Partners are widely and frequently acknowledged by San Ysidro Health Center at our gala and golf tournament, in media listings, and at community and public outreach events.
Achieve Corporate Goals. Goals to promote branding, enhance community participation, meet other corporate leaders, develop corporate volunteerism, etc., become available to Corporate Partners.
HOW THE PROGRAM WORKS SYHC makes a single annual request for financial support to Corporate Partners; no other solicitations occur.
Partners can support specific SYHC programs and services that align with their Corporate Social Responsibility (CSR), community relations, and business development goals.
SYHC works with Partners to tailor and maximize Return on Investment (ROI).
FOCUS FOR 2015In 2015, Corporate Partners will work with SYHC to enhance delivery of essential services for the elderly. New services include a Program of All-Inclusive Care for the Elderly (PACE) for low-income elderly patients which:
Provides an all-inclusive care health clinic designed specifically to meet the special needs of medically fragile seniors;
Assists families in keeping their elderly family members healthy and helps them avoid nursing homes and hospital visits; and,
Increases access to health care services for seniors who struggle with Alzheimer's, Diabetes, Hypertension, Depression and other physical and cognitive illnesses.
To learn more, contact Vice President of External Affairs, Ana Melgoza at [email protected] | (619) 205-6378
INTRODUCTION
P. 5 SYHC | CORPORATE PARTNER PROGRAM
PEDIATRIC PATIENT
OCEAN VIEW FAMILY CLINIC
SYHC | CORPORATE PARTNER PROGRAM P. 6
PARTNER LEVELSI. Founders
II. Champions
III. Leaders
$30,000 +
$15,000 - $29,999
$10,000 - $14,999
PARTNER BENEFITS
Print Media Reach: est. 3 million readers
Name or Logo in display ads
WebsiteReach: avg. 600 visits per month
Logo included on SYHC Website
E-Newsletter Reach: over 3,000 recipients
Name included in Corporate Partner AnnouncementFounders level members will be the subject of a feature article
Signage Reach: est. 5,000 impressions
Name or Logo on Corporate Partner banners displayed at special public events
High Visibility Recognition Reach: over 2,000 pieces
distributed
• 2015 Annual Review
• 2015 Gala Commemorative Program
VIP NetworkingReach: over 100 corporate and
community leaders
Invitations for two or more guests to:
• Corporate Partner/SYHC Executive Lunch
• Donor Reception
PARTNER PRIVILEGES
Sponsorship & Underwriting Partners may receive additional benefits by allocating all or a portion of their annual contribution to support the:
• Marvelous Gala - Saving the World, One Patient at a Time; and/or
• 10th Annual Clásico de Golf Tournament; and/or
• Underwrite a specific SYHC health care program or service
SYHC staff works with Partners to tailor benefits to maximize ROI (refer to page 11)
OPPORTUNITIES & BENEFITS Corporate Partner Program
WAITING AREA
SENIOR HEALTH CENTER
P. 7 SYHC | CORPORATE PARTNER PROGRAM
SYHC | CORPORATE PARTNER PROGRAM P. 8
The 2015 annual Gala is returning to the Hotel del Coronado with a marvelous new theme. The Marvelous Gala - Saving the World, One Patient at a Time will take place Saturday, June 13. It is a fun social event and ideal opportunity for client entertainment.
Corporate Partners may allocate all or a portion of their annual contribution to participate in one of the categories listed below.
TABLE SPONSORS
Presenting Sponsor | $25,000• Name/Logo appears with event title on all
marketing collateral and mention in CEO's Welcome Letter in Commemorative Program
• Name/Logo recognition in publicity • Verbal recognition from the podium • Full-page color ad in Commemorative Program • Logo in event sponsor signage • Recognition in Commemorative Program • Recognition on projection screens • VIP table for ten guests and valet parking
Platinum Sponsor | $15,000• Verbal recognition from the podium • Full-page color ad in Commemorative Program • Logo in event sponsor signage • Recognition in Commemorative Program • Recognition on projection screens • VIP table for ten guests and valet parking
Gold Sponsor | $10,000 • Verbal recognition from the podium • Half-page color ad in Commemorative Program • Logo in event sponsor signage • Recognition in Commemorative Program • Recognition on projection screens • VIP table for ten guests and valet parking
Bronze Sponsor | $5,000• Half-page color ad in Commemorative Program • Logo in event sponsor signage • Recognition in Commemorative Program • Recognition on projection screens • Premium table for ten guests and valet parking
COMMEMORATIVE PROGRAM ADS
Full Color Page (8” x 8”) | $1,000
Half Color Page (4” x 8”) | $750
Quarter Color Page (4” x 4”) | $500
EXCLUSIVE NAMING OPPORTUNITIES
Dinner Sponsor | $15,000• Six Diamond tickets and valet parking• Verbal recognition from the podium • Full-page color ad in Commemorative Program • Recognition in Commemorative Program,
projection screens, and signage
Cocktail Reception Sponsor | $10,000• Six Diamond tickets and valet parking• Verbal recognition from the podium • Half-page color ad in Commemorative Program • Recognition in Commemorative Program,
projection screens, and signage
Entertainment Sponsor | $7,500 • Six Diamond tickets and valet parking• Half-page color ad in Commemorative Program • Recognition in Commemorative Program,
projection screens, and signage
Auction Sponsor | $5,000• Four Diamond tickets • Half-page color ad in Commemorative Program • Recognition in Commemorative Program,
projection screens, and signage
TABLES & TICKETS
Sapphire Table | $3,000Includes cocktail reception, auction, formal dinner and dancing for ten guests; plus:• Qtr.-page color ad in Commemorative Program
Diamond Patron | $500 per ticketIncludes cocktail reception, auction, formal dinner and dancing; plus:• Valet parking; and• Preferred seating
Gala Patron | $250 per ticket / $2,500 tableIncludes cocktail reception, auction, formal dinner and dancing.
MARVELOUS GALACorporate Partner Allocation Opportunities
Estimated Fair Market Value is based on $180-$205 per ticket.
SPECIAL NEEDS DENTISTRY PATIENT
KING-CHAVEZ HEALTH CENTER
P. 9 SYHC | CORPORATE PARTNER PROGRAM
SYHC | CORPORATE PARTNER PROGRAM P. 10
The 2015 Clásico de Golf Tournament continues a tradition of golf and camaraderie at the San Diego Country Club, including a new 19th Hole Reception in the clubhouse for players and their guests. It takes place Monday, October 5.
Corporate Partners may allocate all or a portion of their annual contribution to participate in one of the categories listed below.
SPONSORS
Title Sponsor | $15,000• Name appears with event title and on all printed
collateral• Logo on commemorative golf shirt • Opportunity to speak from the podium• Name/Logo recognition in publicity • Logo in event sponsor signage • Recognition on projection screens • 8 Tee Signs • 2 Teams (4 players per team)*• 8 Guest tickets for the 19th Hole Reception
Eagle Sponsor | $7,500• Name/Logo recognition in publicity • Logo in event sponsor signage • Recognition in Schedule of Events handout • Recognition on projection screens • 6 Tee Signs • 2 Teams (4 players per team)*• 8 Guest tickets for the 19th Hole Reception
Birdie Sponsor | $5,000 • Name/Logo recognition in publicity • Logo in event sponsor signage • Recognition in Schedule of Events handout • Recognition on projection screens • 4 Tee Signs • 1 Team (4 players per team)*• 4 Guest tickets for the 19th Hole Reception
Par Sponsor | $3,000• Logo in event sponsor signage • Recognition in Schedule of Events handout • Recognition on projection screens • 2 Tee Signs • 1 Team (4 players per team)*• 4 Guest tickets for the 19th Hole Reception
Longest Drive Sponsor (1 man/1 woman) | $2,500• Recognition in Schedule of Events handout • Recognition on projection screens • 1 Tee Sign• 2 Guest tickets for the 19th Hole Reception
Estimated Fair Market Value is based on $250 per golfer and $50 per reception guest.
Closest to the Pin Sponsor (4) | $1,500• Recognition in Schedule of Events handout • Recognition on projection screens • 1 Tee Sign • 2 Guest tickets for the 19th Hole Reception
Tee Sign Sponsor | $1,000• 1 Tee Sign• 2 Guest tickets for the 19th Hole Reception
EXCLUSIVE NAMING OPPORTUNITIES
Golf Cart Sponsor | $5,00019th Hole Reception Sponsor | $5,000Awards Sponsor | $5,000• Name/Logo recognition in publicity • Exclusive naming recognition in event sponsor
signage, program, and projection screens • 4 Tee Signs • 1 Team (4 players per team)*• 4 Guest tickets for the 19th Hole Reception
Baja Breakfast Sponsor | $2,500Lunch Sponsor | $2,500• Recognition in Schedule of Events handout • Recognition on projection screens • 1 Tee Sign • 2 Guest tickets for the 19th Hole Reception
GREEN FEES
$600 per golfer / $2,000 per team*
*Golfers receive a Tournament Golf Shirt, Baja Breakfast, Lunch, and 19th Hole Reception.
CLÁSICO DE GOLFCorporate Partner Allocation Opportunities
MATERNAL & CHILD HEALTH CENTER
P. 11 SYHC | CORPORATE PARTNER PROGRAM
SYHC | CORPORATE PARTNER PROGRAM P. 12
San Ysidro Health Center recognizes its Corporate Partners throughout the year: • in print, via newspapers, magazines, brochures, press releases, display boards, and banners;• in electronic media, via the SYHC website, e-mails, and PowerPoint presentations;• through public acknowledgement/participation at facility openings, galas, and tournaments; and• through invitations to ribbon-cuttings, luncheons, and other exclusive events.
In 2014, our 14 Corporate Partners logos/names were featured on banners, on projection screens, and printed in programs at our two largest fundraising events of the year: the June Gala attended by 580 political, business, and community stakeholders and their guests; and the October Golf Tournament attended by 100 golfers and their guests representing major businesses in the region. This represents a minimum marketing value of $10,000-$15,000 to each Corporate Partner, based on their level of contribution.
Nine different print publications worked with us to recognize the importance of SYHC’s Corporate Partners:
Recognition: In 2014, our Media Partners ran 35 display ads that included Corporate Partner logos and acknowledgements.
Reach: Estimated total reach of these ads was over 3 million, based on reader/impression figures provided by each publication.
Marketing Value: The estimated marketing value for this logo placement is $13,600 for each 2014 Corporate Partner – or an average of $400 per ad. Marketing value is based on information provided by the American Marketing Association.
Breakdown for Corporate Partner recognition in 2014 print ads:
Media Partner1 Total Ads Reachper issue
TotalReach
U-T San Diego
U-T Enlace
U-T Vida Latina
San Diego Business Journal
SDBJ Giving Guide
Giving Back Magazine
The Star News
San Diego Monitor
La Prensa
4
6
6
3
1
1
2
6
6
362,135
112,982
30,000
50,000
50,000
100,000
74,000
13,200
35,000
1,448,540
677,892
180,000
150,000
50,000
100,000
148,000
79,200
210,000
Total Ads 35 3,043,632
To learn more, contact Vice President of External Affairs, Ana Melgoza at [email protected] | (619) 205-6378
RETURN ON INVESTMENTfor Corporate Partners
KING-CHAVEZ HEALTH CENTER
P. 13 SYHC | CORPORATE PARTNER PROGRAM
Name: Title:
Company:
Address:
Phone: ( ) Email:
Contact Person if different from above:
Name: Title:
Phone: ( ) Email:
1. Pledge:We pledge our annual contribution to the 2015 Corporate Partner Program as follows:
Category Level Total Annual Pledge
Founders
Champions
Leaders
Other
$30,000+
$15,000 - $29,999
$10,000 - $14,999
$
$
$
$
2. Payment: A check payable to San Ysidro Health Center is enclosed
Please send me an invoice
We are interested in a quarterly payment plan
3. Contribution Allocation Options: 1. Please contact me to discuss allocation options.
2. Please apply our full contribution to support the advancement of Senior Health Services.
3. I have checked my allocation to the fundraising event/s listed below:
GALA GOLF
Sponsor Levels Naming Opportunities Sponsor Levels Naming Opportunities
Presenting $25,000
Platinum $15,000
Gold $10,000
Bronze $5,000
Dinner $15,000
Cocktail Reception $10,000
Entertainment $7,500
Auction $5,000
Sapphire Table $3,000 x ____
Table $2,500 x ____
Diamond Ticket $500 x ____
Ticket $250 x ____
Title $15,000
Eagle $7,500
Birdie $5,000
Par $3,000
Longest Drive $2,500
Closest to the Pin $1,500
Tee Sign $1,000
Golf Cart $5,000
19th Hole Reception $5,000
Awards $5,000
Baja Breakfast $2,500
Lunch $2,500
Team $2,000
Player $600 x ____
Return this form by February 27, 2015Email Candy Cuevas, [email protected] | Fax 619.205.6330 or Mail to:
San Ysidro Health Center | Attn: Corporate Partner Program | 1275 30th Street, San Diego, CA 92154 Tax ID 95-2801228
PLEDGE FORMCorporate Partner Program
SYHC | CORPORATE PARTNER PROGRAM P. 14
PEDIATRIC PATIENT
MATERNAL & CHILD HEALTH CENTER
CORPORATE OFFICE1275 30TH STREET, SAN DIEGO, CALIFORNIA 92154
SAN YSIDRO HEALTH CENTER IS A NON-PROFIT 501(C)3 TAX-EXEMPT ORGANIZATION.TAX ID 95-2801228
Like Us:/SYHealthCenter
Follow Us:/SYHealthCenter
Learn More About Us:www.syhc.org
Founded in 1969 by a group of six women - fondly known as our Founding Mothers, San Ysidro Health Center (SYHC) has grown from a small clinic in San Ysidro to a vast network of community health centers and program sites throughout San Diego.
We are committed to improving the overall health and the well-being of our impoverished communities by providing quality, compassionate, comprehensive primary care, dental, counseling and family support services. We strive to eliminate health disparities and become the connection to a permanent medical home for families. We are honored to serve over 86,000 patients, of which nearly half are children and seniors.