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Introduction - Francesco Petronelli 2015.12.05 Product Service System Design Studio 2015-2016 | Tongji University Andrea Carlon, Francesco Petronelli Welcome to the Product Service System Design Studio 2015-2016
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Page 1: 20151205 introduction fp

Introduction - Francesco Petronelli2015.12.05

Product Service System Design Studio 2015-2016 | Tongji UniversityAndrea Carlon, Francesco Petronelli

Welcome to the

Product Service System Design Studio 2015-2016

Page 2: 20151205 introduction fp

Background

Product Service System Design Studio 2015-2016 | Tongji University

Senior Interaction DesignerEF - Education First, Shanghai

UX and Service DesignerWilddesign, Shanghai

Graphic DesignerTICT The Ice Cream Truck Creatives, Shanghai

Researcher and Concept DeveloperH+ Branding, Shanghai

EXPERIENCE

Product Service System DesignPolitecnico di Milano | Tongji University

Product DesignPolitecnico di Milano

EDUCATION

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Background

Introduction Francesco Petronelli | 2015.12.05

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Case Study: Morris Tracker

1.1 Brief1.2 Field Research1.3 Pain Points Analysis and Concept Definition1.4 User Testing and Concept Development1.5 Realization and Implementation

Product Service System Design Studio 2015-2016 | Tongji University

1

Introduction Francesco Petronelli | 2015.12.05

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1.1

Brief

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Brief1.1

Product Service System Design Studio 2015-2016 | Tongji UniversityIntroduction Francesco Petronelli | 2015.12.05

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Design a unique B2B customer experience for the Chinese brand strategy of a UK sub-brand

Product Service System Design Studio 2015-2016 | Tongji University

Brief1.1

Introduction Francesco Petronelli | 2015.12.05

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1.2

Field Research

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Field Research1.2

Product Service System Design Studio 2015-2016 | Tongji UniversityIntroduction Francesco Petronelli | 2015.12.05

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Field Research1.2

Product Service System Design Studio 2015-2016 | Tongji UniversityIntroduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Field Research1.2

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Field Research1.2

Introduction Francesco Petronelli | 2015.12.05

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1.3

Pain PointsAnalysis

andConcept

Definition

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Pain Points Analysis and Concept Definition1.3

Product Service System Design Studio 2015-2016 | Tongji UniversityIntroduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Pain Points Analysis and Concept Definition1.3

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Pain Points Analysis and Concept Definition1.3

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Pain Points Analysis and Concept Definition1.3

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Pain Points Analysis and Concept Definition1.3

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Pain Points Analysis and Concept Definition1.3

Introduction Francesco Petronelli | 2015.12.05

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1.4

User Testingand

ConceptDevelopment

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User Testing and Concept Development1.4

Product Service System Design Studio 2015-2016 | Tongji UniversityIntroduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

User Testing and Concept Development1.4

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

User Testing and Concept Development1.4

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

User Testing and Concept Development1.4

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

User Testing and Concept Development1.4

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

User Testing and Concept Development1.4

Introduction Francesco Petronelli | 2015.12.05

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1.5

Realizationand

Implementation

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Realization and Implementation1.5

Product Service System Design Studio 2015-2016 | Tongji UniversityIntroduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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Product Service System Design Studio 2015-2016 | Tongji University

Realization and Implementation1.5

Introduction Francesco Petronelli | 2015.12.05

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[email protected]

[email protected]

Contacts

Product Service System Design Studio 2015-2016 | Tongji UniversityAndrea Carlon, Francesco Petronelli


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