2016 - 2017

Local & University Media KitADVERTISING RATES AND INFORMATION FOR THE VIRGINIA TECH COLLEGIATE TIMES

STATISTICS

Award Winning! The Collegiate Times has received

numerous awards from the Virginia Press Association for its work in writing, photography, and design

CIRCULATION

8,000ENROLLMENT

31,224per issue

GENDER

58% 42%

ATTENDANCE

Full Time Part Time

98% 2%LIVING ON CAMPUS

8,902STUDENT

AGES

97%24 &

younger

25 & older FACULTY & STAFF

7,000+

STUDENT ORIGIN (UNDERGRADUATE)

73%IN-STATE OUT-OF-STATE

22.5%INTERNATIONAL

4.5%

STUDENT

UNDERGRADS 3%

1

4 col (9.4”) W x 5.0” H

PRINT ADVERTISING

Full Page Half Page (H)

6 col (9.89”) W x 10.5” H

Half Page (V) Quarter Page (H) Quarter Page (V)

AD RATES - REGULAR BROADSHEET ISSUES

Ad Size 3 Issues 7 Issues 10 Issues

Full Page

Half Page

Quarter Page

Back Page

Double Truck

AD RATES - SPECIAL TABLOID

Ad Size 3 Issues 7 Issues 10 Issues

Full Page

Half Page

Quarter Page

Back Page

Double Truck

Half Page (V) Quarter Page (V)

BROADSHEET SIZES

SPECIAL TABLOID SIZES

6 col (9.89”) W x 20.25” H3 col (4.86”) W

x 20.25” H

6 col (9.89”) W x 5.25” H

3 col (4.86”) W x 10.5” H

4 col (9.4”) W x 10.0”H 2col (4.6”) W x 10.0 “ H 2col (4.6”) W

x 5.0 “ H

$3,810

$1,980

$990

$4,410

$7,620

$8,890

$4,620

$2,310

$10,290

$17,780

$12,700

$6,600

$3,300

$14,700

$25,400

Half Page (H)Full Page

$4,425

$2,595

$1,605

$5,025

$8,235

$10,325

$6,055

$3,745

$11,725

$19,215

$14,750

$8,650

$5,350

$16,750

$27,450

Sponsorship Packages available - Call for details

PCI RATE: $10.70 - Broadsheet Only

COLOR: $150.00 per ad

SOCIAL MEDIA PACKAGES

Package A - One Month8 Tweets (140 Characters)

2 Posts on Instagram (640 x 640)

4 Facebook Posts

$1,395.00

19,994Twitter followers

@collegiatetimes

Social MediaPackages

Package B - Semester24 Tweets (140 Characters)

10 Posts on Instagram (640 x 640)

16 Facebook Posts

$6,595.00

www.facebook.com/CollegiateTimes/

Need help designing your ad, logo, or marketing

materials? The Collegiate Times Creative Department

offers complete design services for your business.

Please call for a quote for your project.

888-897-7711

Ad Design

5,305Facebook Likes

1,437Instagram followers

www.instagram.com/collegiatetimes/

ONLINE ADS

CLASSIFIED ADVERTISING

Print Line Advertising

25 word classified = $35

$0.50 per additional word

• All classified advertising must be prepaid.

• Classified displays ads are one column in width and are sold in one inch increments in height.

AD RACKSPlace your highly visible, full-color posters on one of our high traffic Ad Racks.

$1,395 per 5 racks / month

(Maximum of 30 racks)

FREE-STANDING INSERTS

Min Size: 5.0” W x 8.0” HMax Size: 8.5” W x 11.0” HMin/Max Pages: 1- 4Flat Rate (per 8,000): $795

Printer Address:

Please send a PDF of the insert to orders@mymediamate.com for content approval prior to shipping. Inserts must arrive 10 days prior to run date.

The Roanoke TimesSharon Kolb201 W. Campbell Ave.Roanoke, VA 24011Attn: Collegiate Times + Date of Insertion

A. Leader-board728 x 90 pixels

CPM $14.00

B. Rectangle300 x 250 pixels

CPM $12.00

ONLINE ADSA

B

Leader-board: 728 x 90 pixels

Medium Rectangle300 x 250 pixels

A

B

www.collegiatetimes.com/

1,153,926Page views per year

571,350 Unique visitors per year

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PUBLICATION SCHEDULE

AUGUST

2016S M T W T F SSEPTEMBER

S M T W T F S

OCTOBERS M T W T F S

NOVEMBER

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DECEMBERS M T W T F S

JANUARY

2017S M T W T F S

FEBRUARYS M T W T F S

MARCH

S M T W T F S

APRIL

CALENDAR KEY

ACADEMIC CALENDAR

To place an ad in The Collegiate Times please contact MediaMate, LLC. 888.897.7711 | Orders@mymediamate.com

CONTACTMAY

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S M T W T F S

https://www.registrar.vt.edu/dates_deadlines/academic_calendar/2016-2017.html

Special Issue

EXTRA POINTS9/15 - Extra Point9/22 - Extra Point10/20 - Extra Point11/10 - Extra Point11/17 - Extra Point

Extra Point

SPRING SPECIAL ISSUES1/19 - Business Horizons*2/2 - Grad School Special2/9 - Housing Guide*2/13 - Valentines Day2/27 - Best of Blacksburg3/16 - March Madness / St. Patricks Day3/23 - Great Outdoors4/20 - Relay for Life/Spring Game5/1 - Goodbye Grads

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*Tentative issue date

FALL SPECIAL ISSUES8/11 - Welcome Back Hokies9/1 - Football Preview9/6 - Business Horizons9/8 - Battle of Bristol9/12 - Engineering Career Expo10/13 - Collegiate Living*10/24 - Grad School Special 10/27 - Halloween10/31- Election Guide11/3 - Happy Hour Special11/7 - Basketball Preview*12/5 - Final Deals