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Novembre/Décembre 2015 Vol. 12 – N o 6 L’ABOLITION DES EMP Les bilans de santé seront-ils bientôt illégaux au Québec? DERRIÈRE LE SARRAU L’hémato à moto VOTRE ARGENT ouvelles règles d’exonération assurance vie CIT DE VOYAGE zibar, mon amour e-publications 41387051 Convention de Poste-publications 41387051 Convention de Poste-publications 41387051 Juillet/Août 2015 Vol. 12 – N o 4 BUDGETS ET INCORPORATION Les impacts potentiels des récents budgets sur l’incorporation médicale UN ADJOINT POUR LE MÉDECIN Le Québec est-il prêt ? MÉDECINS ET CONTRAT SOCIAL Médecin : profession ou métier ? EN CROISIÈRE SUR LE DANUBE Récit de voyage HÔPITAL cover-santeinc-july15.indd 1 Janvier/Février 2016 Vol. 13 – N o 1 POUR UN RENOUVEAU SYNDICAL Plaidoyer pour une transformation du syndicalisme médical québécois DES GARDES ANGOISSANTES Quand c’est au tour du médecin de se faire du mauvais sang... MÉDISECOURS L’organisme qui vient au secours des médecins À VÉLO SUR LA COSTA BRAVA Récit de voyage Convention de Poste-publications 41387051 2015-12-18 4:34 PM 2016 PRINT AND ONLINE MEDIA KIT Santé inc. UNDERSTANDING THE PROFESSION OF MEDICINE IN QUEBEC 3557
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Page 1: 2016 PRINT AND ONLINE MEDIA KIT - Santé inc.€¦ · MAGAINE 2016 MEDIA KIT STÉ . Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues.

Novembre/Décembre 2015 Vol. 12 – No 6

L’ABOLITION DES EMPLes bilans de santé seront-ils bientôt illégaux au Québec?DERRIÈRE LE SARRAUL’hémato à moto

VOTRE ARGENTNouvelles règles d’exonération en assurance vie

RÉCIT DE VOYAGEZanzibar, mon amour

Convention de Poste-publications 41387051

Convention de Poste-publications 41387051

Convention de Poste-publications 41387051

Juillet/Août 2015 Vol. 12 – No 4

BUDGETS ET INCORPORATION

Les impacts potentiels des récents budgets sur l’incorporation médicale UN ADJOINT POUR LE MÉDECIN

Le Québec est-il prêt ?MÉDECINS ET CONTRAT SOCIAL

Médecin : profession ou métier ?EN CROISIÈRE SUR LE DANUBE

Récit de voyage

HÔPITAL

cover-santeinc-july15.indd 1

2015-06-23 3:27 PM

Janvier/Février 2016

Vol. 13 – No 1

POUR UN

RENOUVEAU

SYNDICALPlaidoyer pour une transformation du

syndicalisme médical québécois

DES GARDES ANGOISSANTES

Quand c’est au tour du médecin de se faire

du mauvais sang...

MÉDISECOURS

L’organisme qui vient au secours des médecins

À VÉLO SUR LA COSTA BRAVA

Récit de voyage

Convention de Poste-publications 41387051

cover-santeinc-jan16.indd 1

2015-12-18 4:34 PM

2016 PRINT AND ONLINE MEDIA KIT

Santé inc.

UNDERSTANDING THE PROFESSION OF MEDICINE IN QUEBEC

3557

Page 2: 2016 PRINT AND ONLINE MEDIA KIT - Santé inc.€¦ · MAGAINE 2016 MEDIA KIT STÉ . Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues.

SANTÉ INC. MAGAZINE2

2016 MEDIA KIT SANTÉ INC.

� Published 6 times per year.

� The largest journal circulation to all GP/FMs, specialists and residents in Quebec.

� Medical publications remain one of the most valuable information sources for prescription products and patient treatment.

� The value of traditional media continues to outrank online media and other sources of medical information.

Santé inc offers excellent value by reaching more

GPs and more Specialists than any other French

publication*

* Print Measurement Bureau, Medical Media Study, 2013

Page 3: 2016 PRINT AND ONLINE MEDIA KIT - Santé inc.€¦ · MAGAINE 2016 MEDIA KIT STÉ . Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues.

SANTÉ INC. MAGAZINE

2016 MEDIA KIT SANTÉ INC.

3

Santé inc. is highly acclaimed by doctors in Quebec for its unique and unbiased editorial focus. The mandate of the magazine is to provide articles of interest for Quebec physicians. Content includes financial management, practice and business management strategies and lifestyle and personal matters.

� Main features — an independent and objective analysis of the Quebec medical environment that provides varying viewpoints. Often featured on the cover as the lead article, this feature provides unbiased coverage of union and association activities, politics, or practice stakes relevant to Quebec physicians.

� Perspectives — written by doctors for doctors — this section offers perspective and balanced opinions on health care matters specific to Quebec.

� Practice profiles — features a doctor’s practice, demonstrating various possibilities to colleagues — why some doctors have chosen to work in different practice settings.

� Legal — articles written by medical lawyers focusing on doctors’ rights, duties and obligations.

� Quality of life — helps physicians experience the best in life as it may or may not relate to their profession.

� Clinical bonus — an educational practice-based section translated from the pages of the CMAJ.

Editorial calendar

* Print Measurement Bureau, Medical Media Study, 2013

Septembre/Octobre 2015

Vol. 12 – No 5

RIEN N’EST

RÉGLÉ!Chaque omnipraticien

devra tôt ou tard se lever.

DOSSIER

Le pouvoir des médecins a-t-il des limites?

DROIT ET DÉONTOLOGIE

Télémédecine et obligations

DERRIÈRE LE SARRAU

Le psychiatre musicien

Convention de Poste-publications 41387051

PRINT CIRCULATION Santé inc. has the highest verified circulation

among Quebec medical publications, reaching

22,230 doctors and medical residents.

Distributed to physicians’ preferred address

A unique advantage of the magazine due to our association with the Collège des médecins du Québec.

CIRCULATION COMPARISON FOR QUEBEC PUBLICATIONS-SEPT 2015

Journal GP/FM Specialists Residents Total

Santé inc. 9527 9330 3279 22136

Le Medecin 8605 0 843 9448

Profession Santé 9809 6086 0 15895

*Source: CAMP website

� Financial — of keen interest to all physicians, this section addresses:

� income statistics for Quebec physicians

� billing tips on proper procedures

� tax-saving tips

� medical law

� financial planning

� Doctors’ health — an in-depth examination of the well-being of physicians, coping skills and work–life balance and an exclusive “from doctor to doctors” column written by Quebec Physicians’ Health Program (QPHP).

� Medical fiction stories

� Stock watch — a complete listing of all mutual funds available to Quebec physicians through the FMOQ, FMSQ and MD Management. This is very popular with physician investors and is a quick and easy reference guide.

� Travel, recipes, and restaurant reviews.

Page 4: 2016 PRINT AND ONLINE MEDIA KIT - Santé inc.€¦ · MAGAINE 2016 MEDIA KIT STÉ . Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues.

SANTÉ INC. MAGAZINE4

2016 MEDIA KIT SANTÉ INC.

Preferred positionsNo cancellations. Four-colour process included. Price per issue for 6 issues.

Front cover tip-on (supplied) $11,420 Inside front cover: $5,770Inside back cover: $4,975Outside back cover: $5,970Half cover: $5,950Bellyband: $15,000Inside front cover gatefold (3 pgs.) $17,300

Supplied advertising insertsQuantity to be supplied: contact rep.

2 pages $4,990 Full circulation 4 pages $9,975 Full circulation

GP Splits 2 pages $3,940 4 pages $7,875

Polybag outserts available upon request

Technical specificationDisplay Advertising: www.cmaj.ca/pdfs/display-e.pdf PDF Export Settings: www.cmaj.ca/pdfs/export-e.pdf

Ad sizesBootlug Trim 7” x 1 5/8” Bleed No Bleed Live 7” x 1 5/8”

1/3 page horizontal Trim 8 1/8” x 3 5/8” Bleed 8 3/8” x 3 7/8” Live 7” x 3”

1/3 page vertical Trim 2 5/8” x 10 7/8” Bleed 2 7/8” x 11 1/8” Live 2 1/4” x 9 1/2”

1/2 page horizontal Trim 8 1/8” x 5 7/16” Bleed 8 3/8” x 5 11/16” Live 7” x 4 5/8”

1/2 page vertical Trim 4 1/16” x 10 7/8” Bleed 4 5/16” x 11 1/8” Live 3 3/8” x 9 1/2”

2/3 page vertical Trim 5 3/8” x 10 7/8” Bleed 5 5/8” x 11 1/8” Live 4 5/8” x 9 1/2”

Full Page Trim 8 1/8” x 10 7/8” Bleed 8 3/8” x 11 1/8” Live 7” x 9 1/2”

Double-page Spread Trim 16 1/4” x 10 7/8” Bleed 16 1/2” x 11 1/8” Live 7” x 9 1/2” (on each full page)

Binding: Saddle stitch

SIZE 1X 6 X 12 X 24 XB/W FAIR BALANCE

1 page $4,305 $4,120 $3,940 $3,585 $1,140

2/3 page

$3,675 $3,525 $3,370 $3,065 $1,080

1/2 page

$3,200 $3,065 $2,935 $2,670 $800

1/3 page

$2,800 $2,678 $2,560 $2,330 $700

DPS $8,275 $7,940 $7,590 $6,900

TOC bootlug

$2,050

Four-colour advertising rates

ISSUE ADVERTISING/ MATERIAL DEADINE

Jan/Feb 2016 Dec 9/2015

Mar/Apr Feb 8/2015

May/Jun Apr 11

Jul/Aug Jun 13

Sep/Oct Aug 15

Nov/Dec Oct 17

Closing dates

“ I always choose to read your magazine first

when I decide to attack my magazine pile...

I keep every issue.”

— Dr. Sophie Désautels

Page 5: 2016 PRINT AND ONLINE MEDIA KIT - Santé inc.€¦ · MAGAINE 2016 MEDIA KIT STÉ . Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues.

SANTÉ INC. MAGAZINE

2016 MEDIA KIT SANTÉ INC.

5

Santeinc.com Santé inc.com is an independent open access site showcasing full content of every issue of Santé inc. (since 2011)The site consistently delivers over 6000 unique visitors with average page views reaching close to 10,000 monthly.The vast majority of our page views are from Canadian physicians.Web advertising rates are based on ad impressions (as measured by Google analytics and our internal tracking system.) Direct to consumer ad PAAB rules apply for pharmaceutical advertisers.All banner advertising is subject to approval by Santé inc.’s publication department. All rates in NET $.

Banner ad sizes availableLeaderboard728 x 90 IMU$100 cost per thousand ad impressions

Big Box300 x 300 IMU$100 cost per thousand ad impressions

Santé inc. eTOCDelivered bi monthly to approximately 1200 Quebec physicians

Top banner$1000

PNG, JPEG, GIF accepted (animated GIFs accepted) No flash.Resolution 72 dpiNo third party ad servingBanner ad must be submitted with a URL and/or PDF for linking

NoteSome email programs do not support animated GIFs. Static ads on all email alerts are recommended. All advertising is due 3 working days prior to posting date.

Santé inc.delivers a highly

attractive, unbiased editorial environment for advertisers to reach all physicians and Quebec

medical residents.

Page 6: 2016 PRINT AND ONLINE MEDIA KIT - Santé inc.€¦ · MAGAINE 2016 MEDIA KIT STÉ . Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues.

SANTÉ INC. MAGAZINE6

2016 MEDIA KIT SANTÉ INC.

“Your magazine is unique. It helps us

in important aspects of our careers.

Congratulations!”

— Dr. Reynald GilbertTrademarks of the Canadian Medical Association used under licence

Material submissionPlease send your advertising material on an electronic file storage device along with your colour print to:

Santé inc. Coordinator, David Bertrand Publications Department 1867 Alta Vista Drive Ottawa ON K1G 5W8 Tel: 800 663-7336 or 613 731-8610 x2159 [email protected]

Payment informationCommissionAgency commission of 15% allowed to recognized agencies only.

PaymentAll invoices are payable to 8872147 Canada Inc., a wholly owned subsidiary of the Canadian Medical Association. Advertising agencies and advertisers are jointly and severally responsible for payment of invoices. The publisher reserves the right to charge interest at 1.5% per month (18% per annum) on accounts unpaid after 30 days.

CancellationCancellation requests will not be accepted past the advertising deadline.

Advertising SalesBlair Graham Director, Media Sales [email protected] Cell: 416-850-1485 Tel: 416-560-0202

or

Trish Sullivan Sr. Advertising Sales Rep. [email protected] Tel: 905-333-3318 Cell: 905-330-8770


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