2016 Producer Survey Results P. 1
2016 Producer
Survey Results
January 28, 2016
2016 Producer Survey Results P. 2
CONTENTS
Section 1 – Methodology ............................................................................................................ 3
Section 2 – Profile of Respondents ............................................................................................. 4
Section 3 – Survey Results .......................................................................................................... 5
2016 Producer Survey Results P. 3
METHODOLOGY
Respondents 750 Producers throughout the nation with over
200 acres of farmland
Interviewing dates January 22-26, 2016
Type of survey Telephonic
Number of completed interviews 750
Margin of Error +/- 3.6% with 95% confidence
Length 10 minutes average completion time
The telephonic survey conducted from January 22-26, 2016 was designed to gain input from producers
across the nation on issues pertaining to the upcoming Presidential election. The survey questions were
developed by Aimpoint Research consultants in collaboration with Agri-Pulse Communications, Inc. and
the American Farm Bureau Federation.
In general, surveys of this type are intended to take a snapshot of public opinion at a specific time and on
specific issues. The survey results provide a conduit for public opinion to be considered in planning and
communications initiatives. It is important to note that respondents react to questions with top-of-mind
responses and are not privy to in-depth supporting information nor do they have the luxury of debating
the questions with experts. Therefore, the survey results provide general guidance for planning
purposes, but should not be interpreted as a referendum on complex policy and planning decisions.
Producers throughout the nation were randomly selected and interviewed telephonically. Seven
hundred and fifty interviews were completed over 5 days and results are statistically sound within a 3.6%
margin of error 95% of the time. The survey took the average respondent 10 minutes to complete.
The following report presents the results of the survey. Word clouds are reflective of the answers
received from open-ended survey questions. The larger the word appears, the more frequently that
response was received. Due to rounding, the values indicated in graphs may not necessarily add up to
100%. Like all polls, this opinion survey research is subject to other possible sources of error, such as
unintentional bias in the wording of questions, data-entry error and nonresponse bias.
2016 Producer Survey Results P. 4
PROFILE OF RESPONDENTS
2016 Producer Survey Results P. 5
SURVEY RESULTS
Are you satisfied or dissatisfied with the way things are going in this country today?
All Respondents Gender Breakdown
Political Party Breakdown Acreage Breakdown
3.7%
15.7%
18.0%
59.6%
2.9%
Somewhat dissatisfied:
Satisfied: 19.4%Dissatisfied: 77.6%
Very satisfied:
Somewhat satisfied:
Verydissatisfied:
Don't know:
19% 22%
78% 76%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male FemaleSatisfied Dissatisfied
20% 20%14%
78% 76%80%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Republican Democrat IndependentSatisfied Dissatisfied
19% 22%16% 18%
77% 75%81% 80%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
200-499acres
500-999acres
1,000-1,999acres
2,000+acres
Satisfied Dissatisfied
2016 Producer Survey Results P. 6
Age Breakdown
Region Breakdown
17%24% 24%
20% 16%
80%76% 74% 76%
80%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-34 35-44 45-54 55-64 65+
Satisfied Dissatisfied
7%
32%
14%21% 20%
14%21%
93%
68%
81%75%
80%85%
79%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Northeast Mid-Atlantic Southeast Midwest Middle Plains Middle South West
Satisfied Dissatisfied
2016 Producer Survey Results P. 7
Do you approve or disapprove of the way that the President is doing his job?
All Respondents Gender Breakdown
Political Party Breakdown Acreage Breakdown
9.6%7.9%
12.7%
65.2%
2.0%
2.7%
Somewhat disapprove:
Approve: 17.5%Disapprove: 77.9%
Strongly approve: Somewhat
approve:
Stronglydisapprove:
Don't know:
Refused:
18% 17%
77% 80%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male FemaleApprove Disapprove
15%23% 26%
80%76%
69%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Republican Democrat IndependentApprove Disapprove
17% 16% 17%22%
78% 80% 79%71%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
200-499acres
500-999acres
1,000-1,999acres
2,000+acres
Approve Disapprove
2016 Producer Survey Results P. 8
Age Breakdown
Region Breakdown
20%13%
19% 18% 17%
76%84%
74% 75%80%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-34 35-44 45-54 55-64 65+
Approve Disapprove
14%8%
14% 18% 19%15% 17%
86% 88%81%
76% 77% 80% 79%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Northeast Mid-Atlantic Southeast Midwest Middle Plains Middle South West
Approve Disapprove
2016 Producer Survey Results P. 9
Do you approve or disapprove of the way that Congress is doing its job?
All Respondents Gender Breakdown
Political Party Breakdown Acreage Breakdown
1.7% 9.5%
24.9%
60.7%
1.5%
1.7%
Somewhat disapprove:
Approve: 11.2%Disapprove: 85.6%
Strongly approve:
Somewhat approve:
Stronglydisapprove:
Don't know:
Refused:
11% 13%
86% 85%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male FemaleApprove Disapprove
12% 11%6%
85% 87%92%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Republican Democrat IndependentApprove Disapprove
10%14%
9%16%
87%84%
89%79%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
200-499acres
500-999acres
1,000-1,999acres
2,000+acres
Approve Disapprove
2016 Producer Survey Results P. 10
Age Breakdown
Region Breakdown
5% 8% 10% 14% 11%
93% 92%85% 84% 85%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-34 35-44 45-54 55-64 65+
Approve Disapprove
7% 8%
19%13% 11% 8%
4%
93%
80%76%
82%87% 90%
96%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Northeast Mid-Atlantic Southeast Midwest Middle Plains Middle South West
Approve Disapprove
2016 Producer Survey Results P. 11
Generally speaking, do you consider yourself to be, or lean Republican, Democrat or Independent on
most issues?
All Respondents Gender Breakdown
Acreage Breakdown
68.7%
18.3%
11.5% 1.6%
Republican or
Republican leaning:
Democrat or Democratic leaning:
Independent: Refused:
69% 69%
19%16%11% 14%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male FemaleRepublican Democrat Independent
69% 67% 69% 71%
16% 21%17%
21%
12% 12% 13%7%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
200-499 acres500-999 acres 1,000-1,999acres
2,000+acres
Republican Democrat Independent
2016 Producer Survey Results P. 12
Age Breakdown
Region Breakdown
71%76%
67% 67% 69%
17%13%
18% 20% 19%10% 10% 13% 11% 11%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-34 35-44 45-54 55-64 65+Republican Democrat Independent
64%56%
69% 69% 66%
75%83%
7% 8%
19% 19% 20%16%
13%
29% 32%
12% 9% 13%8%
4%0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Northeast Mid-Atlantic Southeast Midwest Middle Plains Middle South West
Republican Democrat Independent
2016 Producer Survey Results P. 13
If the Republican primary for President were being held today, and the candidates were Jeb Bush, Ben
Carson, Chris Christie, Ted Cruz, Carly Fiorina, Mike Huckabee, John Kasich, Rand Paul, Marco Rubio,
Rick Santorum, and Donald Trump, for whom would you vote?
All Republican or Republican Leaning Respondents
Gender Breakdown
1.9%
9.9%2.1% 15.1%
1.2%
4.3%
1.0%
11.1%
0.8%
40.0%
12.6%
Rick Santorum:
Donald Trump:
Marco Rubio:
John Kasich:
Mike Huckabee:
Carly Fiorina:Ted Cruz:Chris Christie:
Ben Carson:
Jeb Bush:
Undecided:
2%0%
9%13%
2% 1%
16%11%
1% 1%4% 3%1% 0%
10%15%
1% 0%
40% 39%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male Female
Jeb Bush Ben Carson Chris Christie Ted Cruz Carly FiorinaMike Huckabee John Kasich Marco Rubio Rick Santorum Donald Trump
2016 Producer Survey Results P. 14
If the Democratic primary for President were being held today and the candidates were Hillary Clinton,
Martin O’Malley and Bernie Sanders, for whom would you vote?
All Democrat or Democratic Leaning Respondents
Gender Breakdown
48.9%
40.9%
10.2%
Hillary Clinton:
Undecided:
Bernie Sanders:
48% 52%
41% 43%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male Female
Hillary Clinton Bernie Sanders
2016 Producer Survey Results P. 15
If the primary for President were being held today and the candidates were Jeb Bush, Ben Carson, Chris
Christie, Ted Cruz, Carly Fiorina, Mike Huckabee, John Kasich, Rand Paul, Marco Rubio, Rick Santorum,
Donald Trump, Hillary Clinton, Martin O’Malley and Bernie Sanders, for whom would you vote?
All Independent Respondents
Gender Breakdown
7.2%
10.3% 3.1% 2.1%
13.4%
25.8%
24.7%
13.4%
Donald Trump:
Marco Rubio:
Refused:
Ben Carson: Ted Cruz:Bernie
Sanders:
Hillary Clinton:
Undecided:
8% 5%9%
16%
4%0%0%
11%15%
5%
24%32%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Male Female
Hillary Clinton Bernie Sanders Ben Carson Ted Cruz Marco Rubio Donald Trump
2016 Producer Survey Results P. 16
As we head into the 2016 presidential election, what do you view as the one most important issue
facing this country?
All Respondents
Political Party Breakdown
1.3%
13.5%9.2%
1.…
7.6%
4.7%
1.7%
13.9%
18.9%14.0%
2.0%
3.1%
1.5%
4.1%
1.3% 1.9% Healthcare:
National security / Terrorism:
Immigration / Ag labor:
Highways & infrastructure:
Farm bill:
Environment:Economic growth:
Deficit reduction:Climate change:
Cost and reach of Federal regulations:
Moral values:
Renewable energy:
International trade:
Don't know:Other - Against
abortion:
Other - Ag / farming issues:
1%4%
0%
13% 14%16%
10%8% 9%
1% 1% 1%
7% 7%10%
4% 4% 6%2% 2% 0%
14%12% 14%
20% 18%14%15%
12%10%
2% 2% 2%2% 4%
8%
2% 1% 1%3% 7% 5%
1% 3%0%
0%5%
10%15%20%25%30%35%40%45%50%
Republican Democrat IndependentClimate change Deficit reductionEconomic growth EnvironmentFarm bill HealthcareHighways & infrastructure Immigration / Ag laborNational security / Terrorism Moral values