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2016 Skills Canada Alberta – Qualifying Competition Contest Description (Scope Document) QUALIFIER EVENT: Graphic Design LEVEL: Secondary
PROJECT SUBMISSION DEADLINE: MARCH 16, 2016 AT 4:00PM
PROJECT SUBMISSION LINK: Link to be provided to registered teachers (competitors) once registration has commenced.
EVENT FORMAT: Once registered online, competitors will follow the contest description and submit their projects via the link to the above by the listed deadline. Questions regarding the contest description can be sent to [email protected]. Please note, late submissions sent after the date and time specified above will not be accepted.
REGIONALIZED: No, however in order to participate at the Provincial Skills Canada Competition a competitor must qualify through the Qualifying competition or their Local Regional Skills Canada Competition, if the event is hosted.
Please visit the following link for more information regarding “Qualifying Events”: http://skillsalberta.com/qualify
CONTEST INTRODUCTION Competitors interested in Graphic Design may test their skills by designing logos or other designs based on a given theme. Usually the theme follows something that would come up in industry. This means the project could be designing a logo for a newly formed company or association. It could also be some other type of creative graphic that could be used as a writing illustration or in a pamphlet. The competitors will use modern design software such as Adobe Creative Suite 6.0. SKILLS AND KNOWLEDGE TO BE TESTED
Read, understand and utilize the technical specifications used to describe a graphic communications project.
Understand and use fundamental graphic design principles.
Demonstrate a practical knowledge of the Imperial Measuring System (inches and common fractions).
Demonstrate a practical knowledge of the Typographic Measuring System.
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Use industry standard document composition, illustration, and image manipulation software.
Demonstrate practical knowledge on bitmap resolution and sizing photos properly for print production.
Proof documents and make necessary corrections.
Demonstrate practical knowledge of typical pre-press and print procedures by application and adjustment of bleeds, trim/fold marks, and resolution appropriate to output.
Produce proofs (PDF) - bleed must be shown correctly.
Use page layout or vector drawing software for text rather than Photoshop.
PROJECT DESCRIPTION Please see the attached project below. JUDGING CRITERIA Includes the following elements:
Completion of all items by deadline
Accuracy of measurements
Appropriate use of images (images must relate to and support text)
Logical information flow
Formatting
Use of underlying grid
Design skills
Ability to use hardware and software
Care and attention to detail
Competitor followed instructions
RELATED CAREER AND TECHNOLOGY STUDIES COURSES FOR HIGH SCHOOL Descriptions of all modules are located at the following website: http://www.education.gov.ab.ca/cts
COM1005: Visual Composition COM1025: Typography COM1035: Graphics Tools COM1165: Printing 1 COM2015: Media Impact COM2025: Electronic Layout & Publishing 1 COM2035: Raster Graphics 1
COM2045: Vector Graphics 1 COM2155: Design – Brand Identity COM2165: Printing 2 COM3025: Electronic Layout & Publishing 2 COM3035: Raster Graphics 2 COM3045: Vector Graphics 2
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ADDITIONAL INFORMATION
Registration opens online through SCA portal – February 11, 2016
Teachers that receive a spot in the Qualifying Competition will receive confirmation that they can submit a student’s work in pursuit of a PSCC spot – by February 16, 2016
Deadline for students work to be submitted to SCA – March 16, 2016 at 4:00PM
Students work to be evaluated – by March 31, 2016
Teachers will be notified if their students earned a position at Provincial Skills Canada Competition – by April 8, 2016
Provincial Skills Canada Competition May 10-12th, 2016
Regional Regulations & Policies: A copy of the Skills Canada Alberta Regional Regulations and Policies can be found at the following link: http://www.skillsalberta.com/sites/default/files/PSC_RegulationsPolicies_2015-16.pdf
All images can be downloaded at the following dropbox link: http://skillsalberta.com/graphic-design
COMMITTEE MEMBERS
Luda Paul
Mo Keshavjee
Lyle Cruise
Brenda Klassen
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2016 Qualifying Skills Canada Competition (Secondary)
Project: Coffee Card
Duration: 3 hours
Candidate Qualifying
Project
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Purpose of the Challenge:
To evaluate contestant's ability and understanding of document graphic design and pre-press related tasks and information to qualify for one of the 15 spots in the Skills Alberta Graphic Design competition. Skills & Knowledge To Be Tested:
The Computer will be the main tool in the Graphic Design and Pre-press Production contest. All projects shall be carried out by means of computer graphics and utilizing the Adobe Creative Suite 6 programs for page layout (InDesign}, illustration (Illustrator) and image manipulation (Photoshop). The Practical exam will allow competitors to demonstrate ability in:
• Design and page layout skills
• Basic typographic knowledge and font usage
• Ability to use supplied text and graphics
• Basic technical pre-press knowledge
Specific Requirements
• Basic word processing functions such as keyboarding, editing and formatting of text matter
• Importing, manipulation, and placement of graphics
• Design and page layout skills may include multiple columns, text, and designing headlines
• Balancing text and graphics
• Must be created using any Adobe products in the Adobe Suite
(e.g. Photoshop for photo manipulation. Illustrator, In Design for layout)
• Must be spell checked
• Must follow all instructions
• All layers must be shown in all programs used, DO NOT FLATTEN
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• Will ONLY accept zipped files under 5MB – Email project upload link to be provided by email to the teacher email that registered the competitor
NOTE: If specific requirements are not followed, competitor will be disqualified.
Project Description
Background:
Javahut is a new coffee shop venture with an expected opening date in July of 2016 in Somewhereville, Alberta. The business is a coffee shop located in Old Town, a newly renovated Section of town, with antique shops and galleries along the main street. They will specialize in coffee, tea, cappuccino, frozen cappuccino, and homemade cookies and brownies. There are no other shops that only serve coffee in Old Town. Javahut will become the foremost coffee shop in the area. They will serve a perfect product at a very reasonable price. They will also be a meeting place for artists and writers and a place for them to show off their work. They will create an atmosphere conducive to creative expression and promote the creative process. Project: Javahut is looking to produce Gift Cards for their coffee shop. Target market:
The target audience is intellectuals/artists/writers. Currently, there are no places in the surrounding area that cater to artists and writers. Javahut will serve this area well.
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Gift Card Project:
Using the supplied card template, create the front and back of a coffee card as per the required Elements listed below. Required Elements
FRONT
Company name and company logo
Minimum of two images, 1food,1 beverage from the images supplied
Reloadable logo
On the front - all fonts must be outlined BACK
Use all text supplied, for the back of the card.
Magnetic strip
Supplied Elements
Images
Company logo
Text for back of card
Above items can be found at http://skillsalberta.com/graphic-design
Production
You must deliver:
Press ready PDF (including bleed and trim marks)
Total file size cannot be larger than 5MB
1 final zipped folder for archiving (including fonts, linked images, final layout, and a PDF)
Technical Specifications
Colours: 4 Colour Process
Bleed: 0.125" (if needed for your design)
Image Resolution: 72 dpi (for position only) Note: Standard print production would be 300 dpi but due to file submission size, image resolution has been reduced.
ICC Colour Profile for images: U.S. Web coated (SWOP) v2
Accepted image saving formats: TIFF (one layer), PSD (one layer), AI, EPS, or DCS.
A factor value between 1.5 and 2.5 is accepted for the resolution of the images used in the final layout and the pdf file
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The RGB mode is not accepted in the workflow
Submissions for evaluation:
1 press ready PDF (including bleed)
1 final folder no larger than 5MB in size, for archiving (including fonts, linked images, final layout, and PDF file)
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Dieline for Card
Card Template–Front
Card Template–Back
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Images
coffee cup 1brownies
coffee cup 2cookies-butter
coffee cup 3cookies-chocolate
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