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2017 Annual Risk Conference - Federal Reserve Bank of Chicago/media/others/events/... · Our Role...

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1 1 U.S. BANK | 2017 Annual Risk Conference Chairman and CEO Richard K. Davis March 30, 2017 “A View From the Corner Office” 2 U.S. BANK | Old Fashioned, Simple Banking 3 U.S. BANK | 4 U.S. BANK | 5 U.S. BANK | Let no loans be made that are not secured beyond a reasonable contingency. 6 U.S. BANK | Distribute your loans rather than concentrate them in a few hands.
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Page 1: 2017 Annual Risk Conference - Federal Reserve Bank of Chicago/media/others/events/... · Our Role as Leaders U.S. BANK| 32 Leadership 10% 12% 14% 14% 14% 14% 19% 36% 57% Strategic

1

1U.S. BANK |

2017 Annual Risk Conference

Chairman and CEORichard K. Davis

March 30, 2017

“A View From the Corner Office”

2U.S. BANK |

Old Fashioned, Simple Banking

3U.S. BANK | 4U.S. BANK |

5U.S. BANK |

Let no loans be made that are not secured beyond a

reasonable contingency.

6U.S. BANK |

Distribute your loans rather than

concentrate them in a few hands.

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2

7U.S. BANK |

Treat your customers liberally, bearing in mind the fact that a

bank prospers as its customers prosper, but never permit them

to dictate your policy.

8U.S. BANK |

If you have reason to distrust the integrity of a customer,

close his account.

9U.S. BANK |

Pay your officers such salaries as will enable them to live

comfortably and respectably without stealing.

10U.S. BANK |

The capital of a bank should be a reality, not a fiction…

11U.S. BANK |

Pursue a straightforward, upright, legitimate banking

business.

12U.S. BANK |

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3

13U.S. BANK |

•Anticipation

•Optimism

•Uncertainty

Game Day

14U.S. BANK |

15U.S. BANK | 16U.S. BANK |

Moments in History

• First Flight

• Assembly Line

• Amazon.com

• iPhone

• Trump Presidency

17U.S. BANK |

Business Economy

18U.S. BANK |

Optimistic but Mixed

•Healthcare Reform

•Infrastructure Spending

•Tax Relief

•Trade Agreements

•Financial Regulation

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4

19U.S. BANK |

Banking Industry

20U.S. BANK |

Optimistic but Cautious

• Rates

• Yield Curve

• Regulation

• Economy

21U.S. BANK | 22U.S. BANK |

Our Starting Point

Regulation

PoliticsEconomy

23U.S. BANK | 24U.S. BANK |

The U.S. economy remains almost comatose. The current slump already ranks as the longest period of sustained weakness since the Great Depression … will take years to work out.

Among the dislocations: the job drought, the debt hangover, the [banking] collapse, the real estate depression, the health-care cost explosion, and the runaway federal deficit.

─ TIME magazine’s description of the dismal state of the U.S. economy

September, 1992

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25U.S. BANK | 26U.S. BANK |

Positioning to Win

27U.S. BANK |

Strong Game Conditions• Wages (finally) rising

• Unemployment low

• Manufacturing and Non-manufacturingshowing acceleration

• Corporate Tax Reform

• Infrastructure Spending

• Regulatory Easing

28U.S. BANK |

What Worries the Fans•Trade Policy

•Inflation

•Strong Dollar

•Banking Regulation

29U.S. BANK |

Game Changer

•Artificial Intelligence

•Automation / Robotics versus Jobs

•Service Models

30U.S. BANK |

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31U.S. BANK |

Inside Our Companies

Outside Our Companies

Inside Our Bank

Our Role as Leaders

32U.S. BANK |

Leadership

10%

12%

14%

14%

14%

14%

19%

36%

57%

Strategic vision

Thinking style

Business experience

Communications skills

Innovative thinker

Visionary and long-range thinker

Oriented to action, execution, results

Values driven

Leadership & management style

Qualities and characteristics for CEO & C-level company leadership (Top 10)

Note: Total exceeds 100% due to multiple responses

33U.S. BANK |

Leadership Traits

34U.S. BANK |

Top 3 organizational challenges for 2025

12%

15%

20%

14%

28%

18%

67%

40%

42%

37%

43%

40%

59%

23%

48%

42%

43%

43%

32%

23%

10%

0% 20% 40% 60% 80% 100%

Ensuring a strong work-life balance amongyour employees and executives

Building a diverse workforce

Adapting company culture to work andmanage- ment styles of the Gen-X,…

Diversifying your company's C-suite andtheir direct reports

Managing your company's reputationglobally

Mobile workforce management

Creating a workplace environment forinnovation, creativity and collaboration

First Second Third

Leadership Challenges Looking Ahead

35U.S. BANK |

• Diversifying C Suite

• Building a diverse work force

• Ensuring work-life balance

10%

15%

41%

41%

29%

27%

15%

15%

5%

2%

0% 20% 40% 60% 80% 100%

A new generation of

As Gen X-ers (born 1

Extremely likely Likely Somewhat likely Somewhat unlikely Unlikely Extremely unlikely

As Gen X-ers (born 1965-1976, aged 49-61 in 2025) assume executive

positions, they will usher in new corporate cultures and management

styles in your company

A new generation of women executives will hold 40% to 50% of C-level and

corporate board positions.

Leadership TalentLooking Ahead

36U.S. BANK |

Inside Our Companies

Outside Our Companies

Inside Our Bank

Our Role as Leaders

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7

37U.S. BANK |

Representing Our Industry

•Setting Aside Competitionto Drive Change

• Invest Politically

•Reputation Protection& Development

38U.S. BANK |

Advocating for Civic Initiatives

•The Itasca Project

•New Versionof the “Club Table”

•Civic is Greaterthan the “City”

39U.S. BANK |

Giving Back to our Communities

•Growing Jobsand Communities

•Advocating for Volunteerismand Engagement

•Financial Supportfor Philanthropies

40U.S. BANK |

Inside Our Companies

Outside Our Companies

Inside Our Bank

Our Role as Leaders

41U.S. BANK |

Employee Engagement

•Future Vision•Future Vision

• Careers vs. Jobs• Careers vs. Jobs

• Purpose• Purpose

42U.S. BANK |

OUR PURPOSE, OUR VALUES

We do the right thing.

We power potential.

We stay a step ahead.

We draw strength from diversity.

We put people first.

We invest our heartsand minds to power human potential.

OUR PURPOSE

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43U.S. BANK |

PURPOSE

44U.S. BANK |

Video

45U.S. BANK |

PURPOSE

46U.S. BANK |

Customer Expectations

Changing Behaviors

Safety / Soundness

Cascading Wealth

Increasing Interest Rates

47U.S. BANK |

Customer Preferences• Federal Reserve Board of Governors 2016 survey:

– 87% of adults have a mobile phone

– 77% of mobile phones are smartphones with internet capabilities

– 53% of smartphone owners used one or more mobile banking offerings in 2015

– 28% of smartphone users used mobile payment functions to:

• Pay Bills

• Make Internet Purchases

• Complete In-store Purchases

48U.S. BANK |

• Product Innovation and Delivery Channels AcrossBusiness Lines

• Invested heavily in marketing, strategy, and dataanalytics to better understand how customers respondbest to new offerings

• “Big Data” use is driving many innovations in productdevelopment and marketing strategies.

• Industry innovation has also increased competitionfrom FinTech firms that are non-banks:

Evolution

Customer Preferences

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49U.S. BANK |

Risk Perspectives

Changing Demands

FinTech

New Skill Sets

Cyber Security

50U.S. BANK |

• Banks’ risk profiles impacted by product innovation andbusiness line delivery channel evolution

• Increasing customer demands:

– Next new product

– Speed to market

– Immediate access to funds and in money movement

– Targeted product development and marketing

– Knowing habits and anticipating wants

• FinTech firms introducing new and nimble competitors

Risk Perspectives

51U.S. BANK |

•FinTech firm competition has made banks better

•New skill sets and disciplines for bankingpractices:

– Model Risks

– Number of models rising dramatically

– Model complexity is also increasing as models are required to “learn”customer behavior

– Models are also used in risk management practices

• Increased dependence on models createsincreased level of scrutiny

•Cyber Security risk spans across all riskmanagement disciplines.

Risk Perspectives

52U.S. BANK |

Board Education

Credible Challenge

Education and Training

Strategic Planning

Succession

53U.S. BANK |

• Not a threat, but a complement to the industry

• Helping to drive change in consumer behavior

• Consortiums in place to address industry needs (Zelle)

• Banks have the customers, deposits, security, andregulation

• Looking for opportunities to partner or buy, rather thanbuild

Board EducationFinTech – A World of Opportunity

54U.S. BANK |

Board Education

Employee Tools

Location Based Services

Areas of Opportunity

Customer Experience

Big Data

Distributed Ledger

Digital Identity

Developer Portal / Application Programming

Interfaces

Cognitive Computing / Artificial Intelligence

Biometrics / Security

Internet ofThings

EmployeeTools

Cybersecurity

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55U.S. BANK |

Regulator Partnership

Credible Challenge

Safety and Soundness

Strategic Guidance

Shared Responsibility

56U.S. BANK |

57U.S. BANK |

Old Fashioned, Simple Banking

58U.S. BANK |

59U.S. BANK |

New Fashioned, Simple Banking

60U.S. BANK |

ADVICETOFINANCIALSERVICESLEADERS – 2017

− Stay true to our roots

− Be the lifeblood of society

− Work for the betterment of all

− Work together as a full industry

− Balance constituents

− Reflect the correct virtues

− Rebuild our legacy


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