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2017 CUSTOM CONTENT - Direct Action Media · PDF file2017 CUSTOM CONTENT ... GfK MRI Spring...

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Franchising 2017 CUSTOM CONTENT Franchising supports almost 20 million jobs and is responsible for over $2 trillion in economic output each year. With an uncertain economy and an incresingly tough job market, now is an ideal time to consider the latest opportunities in franchising. This year, Custom Content will present seven sections in partnership with the International Franchise Expo. Each section will present our small business readers with particular, unique aspects of the franchising experience, with possible topics including: • The A to Z’s of buying a franchise– from how to apply your existing skills to finding new sources of capital • Is your existing business duplicable? How to turn our current operations into a successful franchise • What does the franchise disclosure document– in which a franchise has to disclose its history, officers, expertise, and startup costs to potentioal franchis- ers– mean to you? • How to add a new concept to an existing business through a multi-unit business property. For advertisers with a franchising message, this is a great opportunity to reach our highly-motivated and success- oriented audience. For more information or to reserve your space call 1.800.938.4660 or email [email protected] APRIL THE NEW RETIREMENT GUIDE FEB 13 MAR 13 1st QUARTERLY SPECIAL ISSUE 100 BEST COMPANIES TO WORK FOR FEB 20 MAR 13 JUNE CAREER GUIDE APR 18 MAY 15 2nd QUARTERLY SPECIAL ISSUE FORTUNE 500 MAY 22 JUN 12 3rd QUARTERLY SPECIAL ISSUE CHANGE THE WORLD/FASTEST GROWING AUG 21 SEPT 11 COMPANIES OCTOBER BEST PLACES TO LIVE AUG 21 SEPT 18 4th QUARTERLY SPECIAL ISSUE 2017 INVESTOR’S GUIDE /BEST IN BUSINESS NOV 20 DEC 11 Ad Close On Sale Issue Source: Comscore June 2014, GfK MRI Spring 2014. *The Quarterly Specials will be printed on heavier paper (141# cover, semi-gloss internal pages) and will have an extended newsstand shelf life.
Transcript

Franchising

2017 CUSTOM CONTENT

Franchising supports almost 20 million jobs and is responsible for over $2 trillion in economic output each year. With an uncertain economy and an incresingly tough job market, now is an ideal time to consider the latest opportunities in franchising. This year, Custom Content will present seven sections in partnership with the International Franchise Expo. Each section will present our small business readers with particular, unique aspects of the franchising experience, with possible topics including:

• The A to Z’s of buying a franchise– from how to apply your existing skills to finding new sources of capital

• Is your existing business duplicable? How to turn our current operations into a successful franchise

• What does the franchise disclosure document– in which a franchise has to disclose its history, officers, expertise, and startup costs to potentioal franchis-ers– mean to you?

• How to add a new concept to an existing business through a multi-unit business property.

For advertisers with a franchising message, this is a great opportunity to reach our highly-motivated and success- oriented audience.

For more information or to reserve your space call 1.800.938.4660 or email [email protected]

APRILTHE NEW RETIREMENT GUIDE FEB 13 MAR 13

1st QUARTERLY SPECIAL ISSUE100 BEST COMPANIES TO WORK FOR FEB 20 MAR 13

JUNECAREER GUIDE APR 18 MAY 15

2nd QUARTERLY SPECIAL ISSUEFORTUNE 500 MAY 22 JUN 12

3rd QUARTERLY SPECIAL ISSUECHANGE THE WORLD/FASTEST GROWING AUG 21 SEPT 11COMPANIES

OCTOBERBEST PLACES TO LIVE AUG 21 SEPT 18

4th QUARTERLY SPECIAL ISSUE2017 INVESTOR’S GUIDE /BEST IN BUSINESS NOV 20 DEC 11

Ad Close On SaleIssue

Source: Comscore June 2014, GfK MRI Spring 2014.

*The Quarterly Specials will be printed on heavier paper (141# cover, semi-gloss internal pages) and will have an extended newsstand shelf life.

1st Quarterly Special Issue 2/20/17 3/13/17100 Best Companies to Work For

2nd Quarterly Special Issue 5/22/17 6/12/17 Fortune 500

3rd Quarterly Special Issue 8/21/17 9/11/17 Change the World/Fastest-Growing Companies

4th Quarterly Special Issue 11/20/17 12/11/17 Investors Guide/Best In Business 2017

AprilFebruary 13March 13The New Retirement GuideMoney JuneApril 18May 15Career GuideMoney OctoberAugust 21September 18Best Places to Live

2017 CUSTOM CONTENT

2017 RATE SHEET

1x 3xFull page $23,000 $21,500Half page $12,000 $11,000Quarter page $6,000 $5,500

Full page $17,000 $15,000Half page $9,000 $8,000Quarter page $4,500 $4,000

Full page TEXT ads can be created in house at Time, Inc. Custom Content with advertiser’s direction and approval. Text ads are custom advertorials that include text, images and logo supplied by the advertiser. Time, Inc. Custom Content writes, edits, and designs theres units for the adteriser’s approval. It offers you an alternative if you don’t have any form of display ad creative and it also affords you additional space for story text not typically available with supplied ad creative.

Additional Sponsor Benefi ts

Ad Submissions

Artwork/Digital Requirements

• You will receive a PDF fi le of the Franchise section.• The section will appear on the Time Inc. Custom Content website (https://customcontentonline.com/download/150615-franchising-pdf/).• The section will be widely distributed at conferences, trade shows, and trade missions by MFV

***ALL 2016 section advertisers to be featured in tablet editions or less opted out ***

• Files must be fl attened PDFx1a or TIFF format.• All images should be 300dpi or higher at 100% of fi nished size. • All images should be saved in CMYK mode, not RGB• All text should be saved at 100% black.

8MBs or less email to [email protected] or uploaded at www.directactionmedia.com/upload-ads/

8+MBs send via FTPhost: ftp.directactionmedia.comUser: damadsPassword: Action2010

Ad SpecsSize Width HeightFull Page 6 7/8” x 9 3/8”Half Page 6 7/8” x 4 5/8”Quarter 3 3/8” x 4 5/8”

Full Page

Half Page

1/4Page

1/4Page

Money Rate Base: 1,700,000Frequecy: 3xMediam Age (years): 53Median HHI: $87,458Men: 64% • Women 36%2014 Spring Gfk MRI

FortuneRate Base: 830,000Frequecy: 18xMediam Age (years): 47Median HHI: $92,909Men: 64% • Women 36%2014 Spring Gfk MRI

Demographics


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