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    EXECUTIVE SUMMARY

    Study Period :- 01 January to 12 march 2009.

    Place of Study :- Star Health & Allied Insurance om!any

    As the nation is de"elo!in# at a much hi#her s!eed than $hat $as e%!ected nearly 2 '

    decades a#o( is )rin#in# in sedentary life style #i"in# rise to o)esity related disorders. So the demandfor !ro!er tertiary care hos!itals is also #oin# u!. *his )rin#s $ith them hi#h amount of out-of !oc+et

    e%!enses.

    In the li#ht of !resent healthcare cost it is im!ossi)le to )ear the cost out-of !oc+et(

    $hich #i"es a ma,or set )ac+ in terms of financial )urden to the earnin# mem)er of the family. So

    insurin# healthcare is the )est !ossi)le $ay out.

    Around a decade earlier healthcare !ortfolio $as not #i"en much im!ortance. "en the

    #eneral insurance com!anies thin+ it as a )leedin# !ortfolio. ut no$ !eo!le are more a$are of its

    )enefits and are o!tin# for it. As the a$areness is #oin# u! mal!ractices are also #oin# u!( cases of

    moral ha/ards are "ery common and hence there is as need of strict medical & non medical under$ritin#

    #uidelines $hich $ill )e user friendly and com!ati)le $ith todays fast mo"in# $orld( $hich can )e

    enhanced throu#h $e) ser"ices and alerts.

    y !ro,ect mainly focuses on the com!arison )et$een under$ritin# #uidelines of

    different !roduct lines in a !ri"ate sector only health insurance om!any3 and a !u)lic sector com!any

    #eneral insurance com!any3. *heir S45* analysis !ertainin# to the restricted #eo#ra!hical area. 4ays

    and means throu#h $hich the $or+flo$ can )e enhanced ta+in# the hel! of $e) ser"ices and alerts.

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    FINDINGS:-

    1. *here is a "ast difference in under$ritin# #uidelines of the t$o com!anies.

    2. *here is much sco!e to im!ro"ise in the under$ritin# #uidelines of )oth the

    com!anies ma+in# them more users friendly.

    '. *he com!anies should )e more "i#ilant re#ardin# the dis)ursement of claims as

    mal!ractices are "ery common in this sector.

    6. ore stress should )e #i"en on e"en distri)ution of ris+ amon#st !o!ulation

    )oth in rural and ur)an area )y effecti"e cam!ai#nin# and creatin# a$areness.

    7. *here is "ast #a! )et$een the demand and need of the health insurance in the

    society $hich should )e su!!lied effecti"ely.

    8. Peo!le tend to a"ail health insurance in second half of their life. oun#er a#e

    #rou! should )e encoura#ed more and more to a"ail this facility instead of a

    relati"ely a#ed #rou!.

    . A !ro!er health care system should )e im!lemented nation$ide )y ta+in#

    e%am!les of other nations.

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    TABLE OF CONTENTS

    ac+#round

    Introduction to Insurance

    Health are Insurance Scenario

    Star Health & Allied Insurance om!any

    5),ecti"es of the study

    ethodolo#y

    ;imitations of Study

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    C- Questionnaire for sales managers

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    INTRODUCTION TO INSURANCE

    Definition:-

    Insurance is defined as the e@uita)le transfer of the ris+ of a loss( from one entity to another( in

    e%chan#e for a !remium( and can )e thou#ht of as a #uaranteed small loss to !re"ent a lar#e( !ossi)ly

    de"astatin# loss.

    Insurance a!!ears simultaneously $ith the a!!earance of human society. 4e +no$ of t$o ty!es

    of economies in human societies:

    Money Economie

    4ith mar+ets( money( financial instruments and so on........

    Non-Money O! N"t#!"$ Economie

    4ithout money( mar+ets( financial instruments and so on........

    *he second ty!e is a more ancient form than the first. In such an economy and community( $e

    can see insurance in the form of !eo!le hel!in# each other. >or e%am!le( if a house )urns do$n( the

    mem)ers of the community hel! )uild a ne$ one. Should the same thin# ha!!en to ones nei#h)or( the

    other nei#h)ors must hel! 5ther$ise( nei#h)ors $ill not recei"e hel! in the future. *his ty!e of

    insurance has sur"i"ed to the !resent day in some countries $here modern money economy $ith its

    financial instruments is not $ides!read.

    >or %am!le:- ountries in the territory of the former So"iet Bnion.

    *urnin# to insurance in the modern sense i.e.( insurance in a modern money economy( in $hich

    insurance is !art of the financial s!here3( early methods of transferrin# or distri)utin# ris+ $ere !racticed

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    )y hinese and a)ylonian traders as lon# a#o as the 'rd and 2nd millennia ( res!ecti"ely. hinese

    merchants tra"ellin# treacherous ri"er ra!ids $ould redistri)ute their $ares across many "essels to limitthe loss due to any sin#le "essels ca!si/in#. *he a)ylonians de"elo!ed a system $hich $as recorded

    in the famous ode of Hammura)i( c. 170 ( and !racticed )y early editerraneansailin# merchants.

    If a merchant recei"ed a loan to fund his shi!ment( he $ould !ay the lender an additional sum in

    e%chan#e for the lenders #uarantee to cancel the loan should the shi!ment )e stolen.

    Ac%"emeni"n mon"!c%of Iran $ere the first to insure their !eo!le and made it official )y

    re#isterin# the insurin# !rocess in #o"ernmental notary offices.

    *he G!ee& and Rom"nintroduced the ori#ins of health and life insurance in 800 AC $hen

    they or#ani/ed #uilds called D)ene"olent societiesD $hich cared for the families and !aid funeral

    e%!enses of mem)ers u!on death.

    Insurance as $e +no$ it today can )e traced to the Ereat >ire of ;ondon( $hich in 1888

    de"oured 1'(200 houses. In the aftermath of this disaster( ?icholas ar)on o!ened an office to insure

    )uildin#s. In 18F0( he esta)lished n#lands first fire insurance com!any( D*he >ire 5ffice(D to insure

    )ric+ and frame homes

    In#!"nce( in la$ and economics( is a form of ris+ mana#ement !rimarily used to hed#e a#ainst

    the ris+ of a contin#ent loss. An In#!e!is a com!any sellin# the insuranceG an In#!e'is the !erson or

    entity )uyin# the insurance.

    (!emi#m:-

    *he in#!"nce !"teis a factor used to determine the amount to )e char#ed for a certain amount of

    insurance co"era#e( called the )!emi#m.

    In'emnity:-

    *he technical definition of DindemnityD means to ma+e $hole a#ain. *here are t$o ty!es of insurance

    contractsG

    1. an DindemnityD !olicy and

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    2. a D!ay on )ehalfD or Don )ehalf of !olicy.

    *he difference is si#nificant on !a!er( )ut rarely material in !ractice. An DindemnityD !olicy $ill ne"er

    !ay claims until the insured has !aid out of !oc+et to some third !arty. Bnder the same situation( a D!ay

    on )ehalfD !olicy( the insurance carrier $ould !ay the claim and the insured )oth. ost modern lia)ility

    insurance is $ritten on the )asis of D!ay on )ehalfD lan#ua#e.

    Insurers ma+e money in t$o $ays: 13 throu#h Un'e!*!itin+( the !rocess )y $hich insurers select the

    ris+s to insure and decide ho$ much in !remiums to char#e for acce!tin# those ris+s and 23 )y

    in,etin+the !remiums they collect from insured !arties.

    C$"im: - >inally( claims and loss handlin# is the materiali/ed utility of insuranceG it is the actual

    D!roductD !aid for( thou#h one ho!es it $ill ne"er need to )e used.

    ommercially insura)le ris+s ty!ically share se"en common characteristics:-

    Limite' !i& of c"t"t!o)%ic"$$y $"!+e $oe.

    C"$c#$"$e Lo

    Affo!'"$e (!emi#m

    L"!+e Lo

    Acci'ent"$ Lo

    Definite Lo

    A $"!+e n#me! of %omo+eneo# e.)o#!e #nit

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    /EALT/ CARE INSURANCE

    Definition :-

    *he term %e"$t% in#!"nce is #enerally used to descri)e a form of insurance that !ays for

    medical e%!enses.

    A health insurance !olicy is a contract )et$een an insurance com!any and an indi"idual( y

    estimatin# the o"erall ris+ of healthcare e%!enses( a routine finance structure such as a monthly

    !remium or annual ta%3 is de"elo!ed( ensurin# that money is a"aila)le to !ay for the healthcare )enefits

    s!ecified in the insurance a#reement. *he ty!e and amount of health care costs that $ill )e co"ered )y

    the health !lan are s!ecified in ad"ance( in the mem)er contract or "idence of o"era#e )oo+let.

    *he conce!t of health insurance $as !ro!osed in 1896 )y Hu#h the lder ham)erlain from the

    Peter ham)erlain family. Accident insurance $as first offered in the Bnited States )y the >ran+lin

    Health Assurance om!any of assachusetts. *his firm( founded in 1F70( offered insurance a#ainst

    in,uries arisin# from railroad and steam)oat accidents. efore the de"elo!ment of medical e%!ense

    insurance( !atients $ere e%!ected to !ay all other health care costs out of their o$n !oc+ets( under $hat

    is +no$n as the fee-for-ser"ice )usiness model. Curin# the middle to late 20th century( traditional

    disa)ility insurance e"ol"ed into modern health insurance !ro#rams.

    *oday( most com!rehensi"e !ri"ate health insurance !ro#rams co"er the cost of routine(

    !re"enti"e( and emer#ency health care !rocedures( and also most !rescri!tion dru#s( )ut this is not

    al$ays the case.

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    *he )asic conce!t of health insurance is !o!ulation solidarity. *here are inherent ris+s in a

    !o!ulation )ut the !o!ulation a)sor)s the cost of ris+s to an indi"idual )y s!readin# the im!act ofincurred costs amon#st the insured !o!ulation. Ho$e"er( if the !o!ulation is s!lit into insured and

    uninsured #rou!s( or into selecti"ely #rou!s as $ith !ri"ate insurance $ith !re-insurance selection

    either )y the insurance com!any or the insured3 the conce!t of !o!ulation solidarity )rea+s do$n. *he

    insurance )alances costs across a lar#e( random sam!le of indi"iduals. >or instance( an insurance

    com!any has a !ool of 1000 randomly selected su)scri)ers( each !ayin#

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    Insurance com!anies li+e to com!are )uyin# health insurance after )ein# dia#nosed $ith a

    serious medical condition li+e H to tryin# to )uy fire insurance on a )urnin# house. *hat soundsreally lo#icalK.e%ce!tK.most fire insurance !olicies are ne"er used as most houses dont )urn do$n.

    "eryone has medical !ro)lems( ho$e"er( at one time or another.

    *o !re"ent a !erson from )uyin# health insurance only $hen they need it( the insurance industry

    uses a !rocedure called Lmedical under$ritin#. ;oosely translated into !lain n#lish( it means

    Ldiscriminatin# a#ainst anyone $e feel may cost us money. And this ty!e of discrimination a#ainst

    !eo!le $ith health !ro)lems is !erfectly le#al.

    *he >rench model of health insurance has )een ran+ed )y the 4orld Health 5r#ani/ation as the )est in

    the $orld( )ecause it !ermits a hi#h @uality of care and nearly total !atient freedom. . It $as a

    com!romise )et$een Eaullist and ommunist re!resentati"es in the >rench !arliament. *he

    onser"ati"e Eaullists $ere o!!osed to a state-run healthcare system( $hile the ommunists $ere

    su!!orti"e of a com!lete nationali/ation of health care alon# a ritish e"era#e model. *he resultin#

    !ro#ramme $as !rofession-)ased. All !eo!le $or+in# $ere re@uired to !ay a !ortion of their income to

    a health insurance fund( $hich mutualised the ris+ of illness( and $hich reim)ursed medical e%!enses at

    "aryin# rates. hildren and s!ouses of insured !eo!le $ere eli#i)le for )enefits( as $ell. ach fund $as

    free to mana#e its o$n )ud#et and reim)urse medical e%!enses at the rate it sa$ fit.

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    /EALT/ CARE INSURANCE SCENARIO IN INDIA

    *he health care system in India is characteri/ed )y multi!le systems of medicine( mi%ed

    o$nershi! !atterns and different +inds of deli"ery structures. Curin# the last 70 years India has

    de"elo!ed a lar#e #o"ernment health infrastructure $ith more than 170 medical colle#es( 670 district

    hos!itals( '000 ommunity Health enters( 20(000 Primary Health are centers and 1'0(000 Su)-

    Health enters. 5n to! of this there are lar#e num)er of !ri"ate and ?E5 health facilities and

    !ractitioners scatters thou#h out the country. 5"er the !ast 70 years India has made considera)le

    !ro#ress in im!ro"in# its health status.

    Pu)lic sector o$nershi! is di"ided )et$een central and state #o"ernments( munici!al and

    Panchayat local #o"ernments. Pu)lic health facilities include teachin# hos!itals( secondary le"el

    hos!itals( first-le"el referral hos!itals Hs or rural hos!itals3( dis!ensariesG !rimary health centres

    PHs3( su)-centres( and health !osts. Also included are !u)lic facilities for selected occu!ational

    #rou!s li+e or#ani/ed $or+ force SI3( defense( #o"ernment em!loyees EHS3( rail$ays( !ost and

    tele#ra!h and mines amon# others.

    *he !ri"ate sector for !rofit and not for !rofit3 is the dominant sector $ith 70 !er cent of !eo!le

    see+in# indoor care and around 80 to 0 !er cent of those see+in# am)ulatory care or out!atient care3

    from !ri"ate health facilities.

    India s!ends a)out 8M of ECP on health e%!enditure. Pri"ate health care e%!enditure is 7M or

    6.27M of ECP and most of the rest 1.7M3 is #o"ernment fundin#. At !resent( the insurance co"era#e is

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    ne#li#i)le. ost of the !u)lic fundin# is for !re"enti"e( !romoti"e and !rimary care !ro#rames $hile

    !ri"ate e%!enditure is lar#ely for curati"e care. 5"er the !eriod the !ri"ate health care e%!enditure has#ro$n at the rate of 12.F6M !er annum and for each one !ercent increase in !er ca!ital income the

    !ri"ate health care e%!enditure has increased )y 1.6M. ?um)er of !ri"ate doctors and !ri"ate clinical

    facilities are also e%!andin# e%!onentially.

    1) Increasing health care costs,

    2) High financial burden on poor eroding their incomes,

    3) Increasing burden of new diseases and health risks and

    4) Neglect of preventive and primar care and public health functions due to under

    funding of the government health care!

    Around 26M of all !eo!le hos!itali/ed in India in a sin#le year fall )elo$ the !o"erty line due to

    hos!itali/ation (World Bank, !!"# An analysis of financin# of hos!itali/ation sho$s that lar#e

    !ro!ortion of !eo!leG es!ecially those in the )ottom fourincome @uintiles )orro$ money or sell assets to

    !ay for hos!itali/ation (WorldBank, !!"#

    Ei"en the a)o"e scenario e%!lorin# health-financin# o!tions )ecomes critical. In li#ht of the

    fiscal crisis facin# the #o"ernment at )oth central and state le"els( in the form of shrin+in# !u)lic health

    )ud#ets( escalatin# health care costs cou!led $ith demand for health-care ser"ices( and lac+ of easy

    access of !eo!le from the lo$-income #rou! to @uality health care( health insurance is emer#in# as an

    alternati"e mechanism for financin# of health care.

    Health insurance is "ery $ell esta)lished in many countries. As #lo)al insurance !remiums #re$

    )y or 7M in real terms to reach N'. trillion due to im!ro"ed !rofita)ility and a )eni#n economic

    en"ironment characteri/ed )y solid economic #ro$th( moderate inflation and stron# e@uity mar+ets.

    Ad"anced economies account for the )ul+ of #lo)al insurance. *he to! four countries accounted for

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    nearly t$o-thirds of !remiums in 2008. *he B.S. and Ja!an alone accounted for 6'M of $orld insurance(

    much hi#her than their M share of the #lo)al !o!ulation. mer#in# mar+ets accounted for o"er F7M ofthe $orlds !o!ulation )ut #enerated only around 10M of !remiums. ut in India the health insurance

    mar+et is "ery limited co"erin# a)out 10M of the total !o!ulation. It is a ne$ conce!t e%ce!t for the

    or#ani/ed sector em!loyees. In India only a)out 2 !er cent of total health e%!enditure is funded )y

    !u)licOsocial health insurance $hile 1F !er cent is funded )y #o"ernment )ud#et. In many other lo$ and

    middle income countries contri)ution of social health insurance is much hi#her.

    T"$e 0

    (e!cent"+e of tot"$ %e"$t% e.)en'it#!e f#n'e' t%!o#+% )#$ic1oci"$

    in#!"nce "n' 'i!ect +o,e!nment !e,en#e

    COUNTRYSoci"$ /e"$t%

    In#!"nce

    Go,e!nment

    B#'+et

    Al#eria ' M '8M

    oli"ia 20 M '' M

    hina '1 M 1' M

    =orea 2' M 10 M

    ietnam 2 M 20 M

    India 2 M 1F M

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    It is estimated that the Indian health care industry is no$ $orth of

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    STAR /EALT/ 2 ALLIED INSURANCE COM(ANY

    Star Health and Allied Insurance o. is a ,oint "enture )et$een 5man Insurance

    om!any( r. Syed ohamed Salahuddin(r. ssa A)dullah Al Ehurair(leadin# Indian industrialists and

    )usiness houses. It is thier endea"or to !ro"ide dedicated( afforda)le and @uality health insurance that

    !reser"es and "alues human li"es. *his com!any aim to )e the most fa"ored )rand in the health insurance

    se#ment. 4e offer a $ide ran#e of health insurance ser"ices and related !roducts at afforda)le !rices. 5ur

    !rime o),ecti"e is to offer ser"ices in the health se#ment that ena)le you to mana#e stressful situations.

    Star Health and Allied Insurance om!any ;imited Star Health3 has a ca!ital )ase of

    ood & e"era#es and

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    D!3 M3 Y3 5%"n is currently the hairman of the an+in# and Ad"isory council of S an+ ;td.

    M!3 D3 R3 5""!t%i&ey"n is currently a "isitin# !rofessor in many !resti#ious institutions.

    M!3 V3(3 N"+"!"6"nis the %ecuti"e Cirector of *A AS5? and *A S*A< #rou! of om!anies

    head@uartered in Cu)ai( BA.

    M!3 Mo%"mme' /""nis a !rominent educationalist and industrialist and has $ide +no$led#e in the

    STAR /EALT/ 2 ALLIED INSURANCE COM(ANY :-

    $s the first stand alone health insurance company in $ndia# $t speciali%es in &ealth

    $nsurance, pro'ides uality ser'ice at the best rates, and commits itself to the

    ser'ice of the insured#

    )ffers hassle free cashless settlement to the insured# *here is no *hird Party

    Administrator in'ol'ed, +hich means better ser'ice, in shorter time and no

    hassles### at all

    Pro'ides a o Claim .iscount - one that has ne'er been offered before in the

    country#

    &as a round-the-clock /P ser'ice, +hich pro'ides counseling and ad'ice # When

    necessary the insured +ill be guided to the Company0s large net+ork of doctors in

    different localities#

    Pro'ides periodic health check ups for the clients# &as a range of policies suited to

    e'ery age group, different health aspects and concerns#

    1 And last but not the least, 2*A3 &4A5*& is first and foremost, a dedicated insurer +ho

    cares for your health###in e'ery +ay

    E.c$#i,e Fe"t#!e :

    ashless ser"ice $ithout *PA inter"ention the BSP of the om!any

    Cirect tie-u! $ith hos!itals on all India )asis

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    INTRODUCTION TO STUDY

    *his study focus on understandin# the under$ritin# Euidelines O Procedures !racticed in t$o different

    com!anies from t$o different sectors mainly focusin# on Pri"ate Sector om!any

    1. Star Health & Allied Insurance om!any ;td.Pri"ate Sector om!any32. ?e$ India Assurance om!any Pu)lic Sector om!any3

    *he study $ill ha"e follo$in# ty!es of insurance !olicies :-

    1. ediclaim Policy2. Accidental Insurance'. 5"erseas ediclaim

    OB4ECTIVES

    1. *o study the under$ritin# EuidelinesO!rocedure of selected !olicies $hich are )ein# !racticed in

    the insurance com!any.2. *o calculate & su##est !ossi)le $ays to decrease the turn around time in the under$ritin#

    !rocedure for each !olicy.'. *o do a S45* analysis for the !ur!ose of com!arison.6. *o study the e%istin# $e) ser"ices & alerts for the !ur!ose of !olicy under$ritin# & !ost !olicy

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    ser"ices.

    FLO7 C/ART FOR UNDER7RITTING

    T/E MEDICLAIM (OLICY

    Sales ana#er OA#ent

    Su)mits the Pro!osal to Bnder$riter

    Underwriter checks all the Mandatory felds flled in

    theProposal FormProposals below50 yrs.O age are Proceeded

    or underwriting

    Proposals aboe 50yrs. O age are sent or

    Pre!medical

    #mproperly flled ormsare sent back or

    upgradation

    Properly flled orms are

    preceded or underwriting

    $ccording to the proposal

    with%without loading on premium

    policy is underwritten and issued

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    UNDER7RITTING

    *he most com!licated as!ect of the insurance )usiness is the under$ritin# of !olicies. *here are 2

    different methods of a!!lication that anyone loo+in# for !ersonal health insurance must )e a$are of.

    *hese are

    1. >ull edical Bnder$ritin# >B3

    2. oratorium 5

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    lon# you ha"e had it and $hat treatment you ha"e had or are still ha"in# for that condition. A#ain( each

    health insurance com!any is different $ith different !olicies so ma+e sure you al$ays do yourhome$or+ $ith re#ards to $hat is and $hat is not included.

    If you o!t for a !olicy that re@uires full medical under$ritin# then all your medical history $ill

    )e a"aila)le to your insurers u! front ena)lin# them to ma+e an informed ,ud#ement )efore confirmin#

    your !olicy. A moratorium !olicy is ho$e"er a little )it different as this ty!e of a!!lication !rocess does

    not re@uire disclosure of medical history $hen ,oinin#. Instead any illness is assessed at the !oint of

    ma+in# a claim.

    4ith moratorium you do not need to fill in a health @uestionnaire. Instead( !re-e%istin#

    conditions for $hich you and any de!endant included in your a!!lication3 ha"e recei"ed treatment

    andOor medication( or as+ed ad"ice on( or had sym!toms of $hether or not dia#nosed3( durin# the four

    years immediately )efore your !ri"ate health insurance co"er started $ill automatically )e e%cluded

    from co"er.

    Ho$e"er( if you do not ha"e any sym!toms( treatment( medication( or ad"ice for those !re-

    e%istin# conditions( and any directly related conditions( for t$o continuous years after your !olicy starts(

    then insurers may reinstate co"er for those conditions.

    4hen choosin# a !ersonal health insurance !ro"ider it is "ital that you understand the

    differences )et$een !olicies and $hich one is )est suited. 4ith any insurance com!any thou#h it is

    al$ays )etter to )e honest from the outset to a"oid any disa!!ointment or hefty medical )ills further

    do$n the line. 4ith >ull edical Bnder$ritin# the )oundaries are !erha!s clearer as e"erythin# $ill )e

    documented from the outset and assessed )y your insurer )efore the !olicy is a!!ro"ed lea"in# you $ith

    a clear understandin# of e%actly $hat your !ersonal health insurance co"ers you for. Bsin# a $ide

    assortment of data( insurers !redict the li+elihood that a claim $ill )e made a#ainst their !olicies and

    !rice !roducts accordin#ly. *o this end( insurers use actuarial science to @uantify the ris+s they are

    $illin# to assume and the !remium they $ill char#e to assume them. Cata is analy/ed to fairly

    accurately !ro,ect the rate of future claims )ased on a #i"en ris+. Actuarial science uses statistics and

    !ro)a)ility to analy/e the ris+s associated $ith the ran#e of !erils co"ered( and these scientific !rinci!les

    are used to determine an insurers o"erall e%!osure. B!on termination of a #i"en !olicy( the amount of

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    !remium collected and the in"estment #ains thereon minus the amount !aid out in claims is the insurers

    under$ritin# !rofit on that !olicy. 5f course( from the insurers !ers!ecti"e( some !olicies are $innersi.e.( the insurer !ays out less in claims and e%!enses than it recei"es in !remiums and in"estment

    income3 and some are losers i.e.( the insurer !ays out more in claims and e%!enses than it recei"es in

    !remiums and in"estment income3.

    *he )usiness model can )e reduced to a sim!le e@uation:

    Profit Q earned !remium R in"estment income - incurred loss - under$ritin# e%!enses.

    Insurers ma+e money in t$o $ays:

    *hrou#h #n'e!*!itin+( the !rocess )y $hich insurers select the ris+s to insure and decide ho$

    much in !remiums to char#e for acce!tin# those ris+s.

    y in,etin+the !remiums they collect from insured !arties.

    Insurance com!anies also earn in"estment !rofits on Lfloat. L>loat or a"aila)le reser"e is

    the amount of money( at hand at any #i"en moment( that an insurer has collected in insurance !remiums

    )ut has not )een !aid out in claims. Insurers start in"estin# insurance !remiums as soon as they are

    collected and continue to earn interest on them until claims are !aid out.

    Some insurance industry insiders( most nota)ly Han+ Ereen)er#( do not )elie"e that it is

    fore"er !ossi)le to sustain a !rofit from float $ithout an under$ritin# !rofit as $ell( )ut this o!inion isnot uni"ersally held. ?aturally( the Lfloat method is difficult to carry out in an economically de!ressed

    !eriod. ear mar+ets do cause insurers to shift a$ay from in"estments and to tou#hen u! their

    under$ritin# standards. So a !oor economy #enerally means hi#h insurance !remiums. *his tendency to

    s$in# )et$een !rofita)le and un!rofita)le !eriods o"er time is commonly +no$n as the D#n'e!*!itin+D

    or Lin#!"nce cyc$e

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    MEDIAL UNDER7RITING:-

    5n recei"in# an a!!lication from an indi"idual for health insurance( the insurance

    com!any carefully scrutini/es the a!!licants medical history and other factors to decide $hether to offer

    co"era#e or not and if yes( then on $hat rate and on $hat conditions. ach insurance com!any de"elo!s

    its o$n under$ritin# #uidelines to outline the characteristics the com!any considers desira)le and those

    that ma+e an a!!licant ineli#i)le for co"era#e. Health insurers a"oid indi"iduals or #rou!s that they

    thin+ may )e li+ely to ma+e claims( either )ecause of !oor health or )ecause the !erson or com!any is

    financially unsta)le. Insurance com!anies use the term D"',e!e e$ectionD to descri)e the tendency for

    only those $ho $ill )enefit from insurance to )uy it. S!ecifically $hen tal+in# a)out health insurance(

    unhealthy !eo!le are more li+ely to !urchase health insurance )ecause they antici!ate lar#e medical

    )ills. 5n the other side( !eo!le $ho consider themsel"es to )e reasona)ly healthy may decide that

    medical insurance is an unnecessary e%!enseG if they see the doctor once a year and it costs

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    ecause of ad"erse selection( insurance com!anies em!loy me'ic"$ #n'e!*!itin+( usin# a

    !atients medical history to screen out those $hose !re-e%istin# medical conditions !ose too #reat a ris+

    for the ris+ !ool. efore )uyin# health insurance( a !erson ty!ically fills out a com!rehensi"e medical

    history form that as+s $hether the !erson smo+es( ho$ much the !erson $ei#hs( $hether the !erson has

    )een treated for any of a lon# list of diseases and so on.5ne lar#e industry sur"ey found that rou#hly 1'

    !ercent of a!!licants for com!rehensi"e( indi"idually !urchased health insurance $ho $ent throu#h the

    medical under$ritin# in 2006 $ere denied co"era#e. Ceclination rates increased si#nificantly $ith a#e(

    risin# from 7 !ercent for indi"iduals 1F and under to ,ust under a third for indi"iduals a#ed 80 to 86.

    Amon# those $ho $ere offered co"era#e( the study found that 8M recei"ed offers at standard !remium

    rates( and 22M $ere offered hi#her rates.

    *he !remium structure is not desi#ned for the e%tra ris+ assumed )y insurin# !ersons $ho drin+

    into%icants to e%cess( $ho are "ictims of dru# ha)its( $ho are rec+less in their manner of li"in# or

    choice of associates or $ho ha"e @uestiona)le re!utations. Such !ersons are not eli#i)le for health

    insurance.D All com!anies sellin# indi"idual ma,or medical insurance !olicies e%amine the medical

    history of e"ery a!!licant( usin# @uestions on the a!!lication( follo$-u! !hone calls( edical

    Information ureau re!orts( !aramedical e%ams( and )lood and urine sam!les. edical under$ritin#

    manuals are e%tensi"e and include detailed discussions of +no$n illness for each of the )odys systems

    circulatory( ner"ous( re!roducti"e( etc.3

    oral ha/ard occurs $hen an insurer and a consumer enter into a contract under symmetric

    information( )ut one !arty ta+es action( not ta+en into account in the contract( $hich chan#es the "alue

    of the insurance. A common e%am!le of moral ha/ard is third-!arty !ayment$hen the !arties in"ol"edin ma+in# a decision are not res!onsi)le for )earin# costs arisin# from the decision. An e%am!le is

    $here doctors and insured !atients a#ree to e%tra tests $hich may or may not )e necessary. Coctors

    )enefit )y a"oidin# !ossi)le mal!ractice suits( and !atients )enefit )y #ainin# increased certainty of

    their medical condition. *he cost of these e%tra tests is )orne )y the insurance com!any( $hich may ha"e

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    had little say in the decision. o-!ayments( deducti)les( and less #enerous insurance for ser"ices $ith

    more elastic demand attem!t to com)at moral ha/ard( as they hold the consumer res!onsi)le.

    Bnder$ritin# is a $ay of determinin# the insura)ility of the client )y re"ie$in# hisOher medical

    and financial details usin# "arious ris+ classification models. *his !ractice can )e dated )ac+ to 1F00

    .( $hen underta+in# ris+( or under$ritin# ris+( of shi!s $ith #oods $as done. >rom those days(

    under$ritin# has e"ol"ed #reatly and is !resently cate#ori/ed into life and non-life under$ritin#( )oth

    includin# financial under$ritin#. ;ife under$ritin# can )e further di"ided technically into medical and

    non-medical under$ritin#.

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    Here are a fe$ ti!s for !rudent medical under$ritin#:

    1. Ue yo#! "n"$ytic"$ min' - A&8 9Doe it m"&e ene

    Al$ays as+ yourself $hether the data #i"en ma+es sense. In most of the cases the data !resented can )e

    mani!ulated or it can )e false !ositi"es. >or e%am!le( a client can ta+e a hy!o#lycemic dru# and #o for a

    fastin# )lood #lucose test or the "alue of nine #i"en can )e H)A1( $hen a H)A1c test $as to )e!erformed.

    ;3 Re"' et*een t%e $ine

    Analy/e $hat is not #i"en in the data !ro"ided or find the !otential ris+s the medical re!orts !oint to.

    >or e%am!le( a 66-year-old female under#oin# tooth e%traction $as also as+ed to under#o an

    electrocardio#ram and fastin# )lood su#ar test. *his data created a dou)t and $hen further in"esti#ated

    re"ealed dia)etes mellitus.

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    >3 Ue )!o"i$ity )!inci)$e

    Bse !ro)a)ility !rinci!les to e"aluate the chances of death or susce!ti)ility to critical illnesses co"ered

    )y the health insurance !roduct !ro!osed $ithin that s!an of the co"era#e )y the com!any.

    ?3 Do not t%in& $on+ te!m

    A medical under$riter should not thin+ from a lon#-term !oint of "ie$.

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    5ey Fin'in+ in St"! /e"$t% 2 A$$ie' In#!"nce Com)"ny

    Lt'

    It is the first stand alone health insurance com!any in India. It s!eciali/es in Health Insurance(

    !ro"ides @uality ser"ice at the )est rates( and commits itself to the ser"ice of the insured.*he om!any

    is led )y a #rou! of leadin# industrialists and )usiness houses in the su)continent.

    5man Insurance om!any is one of the leadin# Insurance om!anies in the iddle ast. r.

    ssa A)dullah Al Ehurair hails from the !rominent Al Ehurair family in the B.A.. 4ith a net $orth of

    BSC '. )illion( the family has )een ran+ed as one of the $orlds richest )y >or)es ma#a/ine...

    *he com!any has its /e"' Officein hennai( Co!)o!"te Officein um)ai & Re+ion"$ Office

    in Pune from last three years. ;oo+in# at the !otential of "idar)ha re#ion the com!any started its )ranch

    office in na#!ur in octo)er 200F.

    *he or#anisational structure for this )ranch is as follo$s:

    PolicyBnder$riter

    ranch ana#er

    &alesManagers

    'ariable &ales

    Managers

    $disors$disor

    Medical

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    *he com!any has "ery stron# financial )ac+u! & "ery #ood leadershi! $hich t$o are the most

    im!ortant factors for any com!any to )ecome successful. *he com!any has recorded itself as the fastest

    #ro$in# com!any $ith 600M of #ro$th rate.

    ;oo+in# at the indian scenario of Health insurance( $hich remained hi#hly underde"elo!ed and

    a less si#nificant se#ment of the !roduct !ortfolios of the nationali/ed insurance com!anies in India(*here $as need of such ty!e of com!any dealin# only in health insurance. *herefore there is

    o"er$helmin# res!onse from the consumers. 5nly in na#!ur from last ' 6 months o"er 600 !olicies

    are sold $hich comes around 6 7 !olicies !er day.

    Here comes the role of an under$riter as Health sector !olicy formulation( assessment and

    im!lementation is an e%tremely com!le% tas+ es!ecially in a chan#in# e!idemiolo#ical( institutional(

    technolo#ical( and !olitical scenario. >urther( #i"en the institutional com!le%ity of our health sector

    !ro#rammes and the !luralistic character of health care !ro"iders.

    *hou#h !olicy under$ritin# is done in the )ranch office for those not re@uirin# medical

    e%amination as they are )elo$ 70 years of a#e( those !ro!osers $ho are a)o"e 70 years of a#e( their

    medical under$ritin# is done at re#ional office !une.

    *he $or+ load here is thou#h not much as the com!any is in its cradle !hase still the under$riter

    confirms the !olicy under$ritin# in minimum time $hich "aries from half hour to 6 hours for !olicies

    not re@uirin# medical under$ritin#( & those re@uirin# medical under$ritin# may "ary from 26 hours to

    17 days. *he ma,or factor here of concern is delay from the !ro!oser in su)mittin# medical documents.

    If time !hase is considered from the su)mission of medical re!orts to the issuin# of !olicy it comes to

    around 12 hours to 6F hours.

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    UNDER7RITTING GUIDELINES FOR VARIOUS

    (RODUCTS

    03 Me'i-C$"ic In'i,i'#"$

    ;3 F"mi$y /e"$t% O)tim"

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    03 MEDI-CLASSIC INDIVIDUAL :-

    edi lassic Insurance from Star Health is a !olicy that aims to !ro"ide reim)ursement of

    hos!italisation e%!enses incurred as a result of illnessOdiseaseOsic+ness andOor accidental in,uries.

    Any !ersons a#ed )et$een 7 months and F0 years( residin# in India(can ta+e this insurance.

    Premium

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    '00000 ''00 '870 810 F200 12827 1'916 1F669

    '70000 '70 6170 60F 10198 166'6 17986 21'61

    600000 6200 6700 F00 11671 18262 1F017 262'8

    700000 6900 7600 1000 1'97F 19F79 2211' '002'

    Hos!ital ash:Pro"ides for !ayment of amily !ac+a#e !lan and !ro"ides for your ne$-)orn from

    )irth u! to the e%!iry of the !olicy !eriod. *he sum insured is restricted to 10M of the sum

    insured in res!ect of the mother. Premium 10M of !olicy !remium.

    Hos!italisation o"er : In-!atient hos!italisation e%!enses for a minimum of 26 hours.Includes

    room rent and )oardin# 2M of sum insured(su),ect to a ma%imum of

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    Pre-hos!italisation medical e%!enses u!to '0 days !rior to date of admission.

    Post-hos!itali/ation - a lum!sum calculated at M of the hos!italisatione%cludin# room

    char#es3su),ect to a ma%imum of

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    >irstear%clusions:eni#n Prostate Hy!ertro!hy(Hernia(Hydrocele(>istula in anus(Piles(Sinusitis

    and related disorders(on#enital internal diseaseOdefect(remo"al of #allstones and renal stone

    ?aturo!athy treatment

    %!enses $hich are !urely dia#nostic in nature $ith no !ositi"e e%istence of any disease

    *reatment of o#ential e%ternal diseaseOdefectsOanomalies

    %!enses $hich are mainly cosmetic in nature

    ;3 FAMILY /EALT/ O(TIMA :-

    >amily Health 5!tima from Star Health is a health insurance !lan that #i"es !rotection for the

    entire family on the !ayment of a sin#le !remium under a sin#le sum insured. *he sum insured

    floats amon# the family mem)ers insured. Its ,ust one more $ay to ti#hten the family )onds.

    Any !erson a#ed )et$een 7 months and 80 years residin# in India can ta+e this insurance

    A: Adult : hildren u!to 27 yrs. ?A: ?ot A"aila)le

    S#m In#!e' : R3 088

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    > Mont% - => Y! =? Y!- >> Y! >? Y!- ? Y!

    2A 187 ?A ?A

    1A R 1 1717 ?A ?A

    1A R 2 1860 ?A ?A

    1A R ' 1F7 ?A ?A

    2A R 1 1F90 ?A ?A

    2A R 2 2027 ?A ?A

    2A R ' 2187 ?A ?A

    S#m In#!e' : R3 ;88

    > Mont% - Y!

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    2A R ' '827 6080 897 F20

    S#m In#!e' : R3 Mont% - Y!

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    2A R ' 8027 8760 127F7 17F17

    S#m In#!e' : R3 >88

    > Mont% - Y!

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    ost of medicines and dru#s

    mer#ency am)ulance char#es for trans!ortin# the insured !atient to the hos!ital u!to a sum of

    irst *$o ears %clusions:ataract(Hysterectomy for enorrha#ia or

    >i)romyoma(

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    accident3(Prole!ses of inter"erte)ral discother than caused )y accident3("aricose "eins and

    "aricose ulcers

    >irst ear %clusions:eni#n Prostate Hy!ertro!hy(Hernia(Hydrocele(>istula in

    anus(Piles(Sinusitis and related disorders(con#enital internal diseaseOdefects( remo"al of

    #allstones and renal stone

    ?aturo!athy treatment

    %!enses $hich are !urely dia#nostic in nature $ith no !ositi"e e%istence of any disease

    %!enses incurred for non-allo!athic treatment

    *reatment of e%ternal on#ential diseaseOdefectsOanomalies

    %!enses $hich are mainly cosmetic in nature

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    >or !eo!le a#ed )et$een 80 and 89 years

    Euaranteed rene$als )eyond 89 years

    ?o !re-insurance medical test re@uired

    *reatment at net$or+ hos!itals only

    All !re-e%istin# diseases are co"ered from first year(e%ce!t those for $hich treatment or ad"ice

    $as recommended )y or recei"ed durin# the immediately !recedin# 12 months from the date of

    !ro!osal

    Cisease for $hich treatment or ad"ice $as recommended )y or recei"ed durin# the immediately

    !recedin# 12 months from the date of !ro!osal $ill )e co"ered from second year on$ards

    Ce!e!o V"c#$"!

    Acci'ent 1 C"!'io

    V"#$"! Die"e

    100000 7000

    200000 170000

    Ren"$

    Com)$ic"tion

    100000 7000

    200000 170000

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    A$$ Ot%e! m"6o!

    S#!+e!ie

    100000 80000

    200000 120000

    Policy Premium Includin# ser"ice ta%

    Hos!itali/ation o"er: In-!atient hos!itali/ation e%!enses for a minimum of 26 hours.Includes

    room rent and )oardin# 1M of sum

    IB e%!enses !er day 2M of sum insured

    ?ursin# e%!enses

    Sur#eons fees(consultants fees(Anesthetists and s!ecialists fees(!er illness 27M of sum

    insured

    ost of )lood(o%y#en(!acema+er

    ost of dru#s and dia#nostic tests 70M of sum insured !er hos!itali/ation

    *reatment for ardio"ascular Ciseases O ere)ro"ascular AccidentOancer and )rea+a#e of

    ones : u!to

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    Post-hos!itali/ation - a lum!sum calculated at M of the hos!itali/ation e%!ensese%cludin#

    room char#es3(su),ect to a ma%imum of

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    %!enses $hich are !urely dia#nostic in nature $ith no !ositi"e e%istence of any disease

    %!enses for treatments that are mainly cosemtic in nature

    70M co-!ayment a!!lica)le for !re-e%istin# diseases conditions

    '0M co-!aument a!!lica)le for all other claims.

    03 ACCIDENT CARE :-

    An accident can !ut anyones future at ris+. 4hile an accident can )e sudden( #uardin# a#ainst

    them can )e a conscious deli)erate decision. S*A< Health Accident are Insurance !ro"ides

    com!ensation in the e"ent of death( !ermanent disa)ility and in,uries suffered due to accidents

    Accidental death

    Permanent disa)ility total or !artial follo$in# an accident

    *em!orary total disa)lement the Insured Person is eli#i)le for a $ee+ly )enefit at 1M of

    a!ital Sum Insured follo$in# an accident3 su),ect to ma%imum of

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    Co,e!"+e 1 Ri& G!o#) G!o#) I G!o#) II G!o#) III

    *a)le I 0.67 !er mille 0.80 !er mille 0.F0 !er mille

    *a)le II 0.F0 !er mille 1.'0 !er mille 1.7 !er mille

    *a)le III 1.27 !er mille 1.7 !er mille 2.00 !er mille

    Fo! G!o#) :-

    G!o#) SieH of 'ico#nt on (!emi#m

    e.c$#'in+ "''-on co,e! 2 e!,ice t".

    2 - 100 Persons 7M

    101 - 1000 10M

    1001 - 7000 12.7M

    7001 - 10000 17M

    U 10000 20M

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    Policy can )e e%tended to co"er edical %!enses on !ayment of Additional Premium

    >or !ur!ose of ratin#( !ersons !ro!osed for insurance are classified under three ris+ #rou!s

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    ;3 O,e!e" /e"$t% In#!"nce :- Star Corporate travel Protect

    Star Family Travel Protect

    Star Student Travel Protect

    Star individual Travel Protect

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    St"! Co!)o!"te t!",e$ (!otect:-

    Elo)ali/ation and )usiness e%!ansion ha"e increased the need for tra"elin# )et$een countries.

    Peo!le $ho tra"el also hold !ositions of hi#h res!onsi)ility in their or#ani/ations. 4hile all ris+s

    cannot )e a"oided( S*A< Health !rotects cor!orate e%ecuti"es durin# their tra"el )y co"erin#

    them a#ainst most ris+s arisin# out of tra"el so they can focus on the ,o) at hand and accom!lish

    their o),ecti"es.

    Fe"t#!e

    mer#ency medical e%!enses $hilst you tra"elOstay a)road

    mer#ency medical trans!ortation to India

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    Any tra"el e%!enses incurred in sendin# a su)stitute em!loyee follo$in# the co"ered

    sic+nessOaccidental in,uries of the insured em!loyee

    E$i+ii$ity

    All or!orate %ecuti"es residin# in India a#ed )et$een 1F and 0 years tra"elin# a)road on

    )usiness !ur!oses can ta+e this insurance

    I it nece"!y to #n'e!+o me'ic"$ tet

    Eenerally not re@uired. Ho$e"er any !ro!osal $ith ad"erse medical history( irres!ecti"e of the

    a#e should )e accom!anied )y an E( >astin# and Post!randial lood Su#ar( Brine Stri! *est

    and holesterol Profile re!orts duly certified )y a cardiolo#ist.

    ($"n "n' T!i) o)tion

    *he insurance is a"aila)le for *ra"el $orld$ide includin# BSA and A?ACA( for sum insured

    limits of BSC 1(00(000( BSC 2(70(000 and BSC 7(00(000.

    STAR STUDENT TRAVEL (ROTECT :-

    Students tra"elin# a)road are already on their o$n and need hel! if they are e"er laid lo$ )y an illness.

    S*A< Health has a s!ecially desi#ned Student *ra"el Protect Insurance that !rotects them durin# a

    crucial !hase )ecause medical treatment a)road can )e !rohi)iti"ely e%!ensi"e in most cases.

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    Me'ic"$ Benefit

    mer#ency medical e%!enses

    mer#ency trans!ortation )ac+ to India

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    *hese days a lot more families "acation a)road. 4hile this is the !erfect o!!ortunity for en,oyment(

    there is a clear need to !rotect the family from ris+s that may )e merely incon"enience( li+e the loss of a!ass!ort or somethin# more serious li+e a mem)er of the family fallin# ill and needin# hos!itali/ation.

    *o )e !re!ared for any crisis S*A< Health offers financial !rotection under >amily *ra"el Protect

    Insurance Policy

    E$i+ii$ity

    All Indian ?ationals and their families - a#ed )et$een 8 months and 80 years( tra"elin# a)road

    on holiday can a"ail this insurance >amily consists of insured !erson( s!ouse and t$o de!endent children hildren )elo$ 1F years3

    Additional children can )e co"ered on !ayment of e%tra !remium at 27M additional !remium !er

    child u! to a ma%imum of t$o additional children

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    C$"im (!oce'#!e

    #norm the #) number or easy reerenceon toll ree number

    #n case o emergency hospitali*ation+inormation to be gien within ,- hours ater

    #n non!network hospitals+ payment must be

    made upront and then reimbursement will beeected on the submission o documents .

    #n case o planned hospitali*ation+ it shouldbe inormed ,- hours prior to admission into

    $ter checking o the ull documents / feldisit report the claim settlement department

    settles the claim.

    he Medical O(cer will personally isit the

    hospital or oerlooking / taking proper ollow

    up o the claim / flls the feld isit report

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    *he ma,or time is ta+en )y the !olicies re@uirin# medical under$ritin# i.e. !ro!osers

    a)o"e 70 yrs. 5f a#e. As it re@uires !rom!t action from the !ro!oser side after #i"in#

    ad"anced recei!t.

    5ther$ise !olicies not re@uirin# medical under$ritin# are #ettin# under$ritten e"en in

    1:00 1:'0 hrs.

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    SOME SUGGESTIONS FOR CONSIDERATIONS:-

    Still ri#orous mar+etin# acti"ities can )e underta+en for #ra)in# attention of the mar+et.

    As the $or+ load #oes u! unedr$rittin# !rocedures should )e more cautiously done for not

    acce!tin# dou)tful cases so the re!udiation rate of the claims can also )e reduced there)y

    reducin# disa!!ointment for the !olicy holders.

    edical under$riter can )e a!!ointed after the $or+load e%ceeds limit of around 12 -17 cases

    !er day reduce the turn around time re@uired for !olicy issuin#.

    ?on-net$or+ hos!itals should )e em!anelled as soon as !ossi)le after confirmin# their #enuiness

    to reduce incidences of moral ha/ards.

    *he com!any totally de!ends on $e) ser"ices for their under$ritin#( there should )e some

    )ac+u! if the system fails to continue the $or+.

    4e) ser"ices and alerts can )e more ri#orously used for !ost !olicy ser"ices )y #i"in# additional

    features as follo$s :-

    *o #ather and enlist the data )ase of all !olicy holders.

    *hose ha"in# mo).no. can )e !ro"ided $ith either $ee+ly O e"ery fortni#ht.

    Health ti!s( Health Alerts for social out)rea+s.

    Alerts a)out ne$ health care schemes and )enefits.

    5ne can ma+e !eo!le a$are a)out e%tra )enefits li+e ta% e%em!tions etc.

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    S7OT - An"$yi

    STRENGT/S 7EA5NESSES

    Stand alone health insurance com!any in

    the field. %!erience( e%!ertise and su!!ort of

    i# financial #rou!.

    ;atest *echnolo#y and Infrastructure to

    su!!ort & fasten the ser"ices.

    All the ran#e of health !roducts under one

    roof.

    ashless ser"ice $ithout *PA inter"ention

    i.e. in-house claim settlement.

    26 hours Eeneral Practitioners ad"ice and

    medical counselin#

    26% in-house all enter

    *oll free tele!hone assistance

    om!lete +no$led#e )ac+ed $e)site to offer

    medical information( includin# health

    ti!s.

    ;ar#e ran#e of !remiums throu#h different

    !roducts for e"ery class of !eo!le.

    Cirect discount on !remium for no claim

    )enefit

    4elcome discount for the !ro!osers shiftin#

    from other com!any $ith all the

    continuation )enefits.

    Inno"ati"e !roducts e"en for chronic non-

    cura)le diseases li+e dia)etes( AICS etc.

    B!comin# !ri"ate health com!anies

    offerin# health insurance.

    4ell esta)lished !u)lic sector

    com!anies.

    ;ac+ esta)lished infrastructure at

    )ranch offices.

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    A"aila)ility of tailor made !olicies.

    O((ORTUNITIES T/REATS

    A)ility of local !eo!le to !ay for #ood

    ser"ices.

    ?on-a"aila)ility of any ma,or health

    insurance ser"ice !ro"ider.

    4illin#ness of or!orates to ha"e a tie-u!

    $ith the com!any.

    ;ar#e sector of the !o!ulation not co"ered

    under health insurance & e"en is una$are of

    the )enefits.

    Increasin# !o!ulation #oin# a)road and

    hence a"ailin# 5"erseas !olicies.

    Inceasin# num)er of road side accidents &

    increased cost of healthcare facilities

    .

    sta)lished #eneral insurance

    com!anies ha"in# )rand name.

    >rom the mal!ractices )ein# re#ularly

    done in this form of insurance !ractices.

    Bn$illin#ness of !eo!le to )uy health

    insurance thin+in# of $asta#e of money.

    ore no. 5f !ro!osals from senior a#e

    #rou!.$ho are in real need of health care

    e%!enses.

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    =ey >indin#s durin# study in

    ?e$ India Assurance om!any

    sta)lished )y Sir Cora) *ata in 1919( ?e$ India is the first fully Indian o$ned insurance

    com!any in India.

    4ith a $ide ran#e of !olicies ?e$ India has )ecome one of the lar#est non-life insurance

    com!anies( not only in India( )ut also in the Afro-Asian re#ion.

    ?e$ India $as a !ioneer amon# the Indian om!anies on "arious fronts( ri#ht from insurin#

    the first domestic airlines in 1968 to satellite insurance in 19F0. *he latest addition to the list of firsts

    is the insurance of the I?SA*-2.

    5ur ission:-

    *o de"elo! #eneral insurance )usiness in the )est interest of the community.

    *o !ro"ide financial security to indi"iduals( trade( commerce and all other se#ments of the

    society )y offerin# insurance !roducts and ser"ices of hi#h @uality at afforda)le cost

    5ur alues :-

    Hi#hest !riority to customer needs.

    Hi#h standards of !u)lic conduct.

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    *rans!arency in o!erations.

    *he com!any has many )ranch offices in ?a#!ur for different re#ions of ?a#!ur. *he focus

    of the com!any is more on "ehicle( fire etc. ty!e of insurances. Health insurance thou#h

    ha"in# all ty!e of !ortfolios under the um)rella of the com!any is still a less concerned issue

    for them.

    *here is common under$riter for all ty!e of insurance !olicies. edical under$ritin# is done

    on ad"ice of the authori/ed dia#nostic centers in the city. *hey dont ha"e in-house claim

    settlement de!artment. 5n their )ehalf third !arty administrators do the ,o) for them for

    $hich they #et 8M of the !remium amount.

    *he team of their sales mana#ers are also ne#lectin# health care !ortfolio.

    5ther !ri"ate insurance com!anies are !ro"idin# them $ith more )enefits and much more

    u!#raded ser"ices.

    *here is much sco!e for either im!ro"in# or im!lementin# the under$ritin# #uidelines.

    *here is much difference in !remium char#ed for the said co"era#e in !ri"ate com!anies and

    ?e$ India Assurance om!any.

    5ther )enefits li+e no claim )enefit( cumulati"e )onus( continuation )enefits should )e more

    em!hasi/ed on $hile e%!lainin# to the !ro!oser.

    *he com!any has di"ided $hole India in three /ones accordin# to the health costs of those

    !articular areas for reim)ursements.

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    mediclaim policy 6-

    *his insurance is a"aila)le to !ersons )et$een the a#e of 1F years to 80 years. hildren )et$een

    the a#e of ' months to 1F years can )e co"ered !ro"ided !arents are co"ered simultaneously. *he

    !ersons )eyond 80 years can continue their insurance !ro"ided they are insured under ediclaim

    !olicy $ith our om!any $ithout any )rea+.

    *he !olicy co"ers hos!italisation e%!enses for the treatment of illnessOin,ury !ro"ided

    hos!italisation is more than 26 hours. Pre-hos!italisation e%!enses for '0 days and !ost

    hos!italisation e%!enses for 80 days are also !aya)le.

    Cay-care treatment - *he edical e%!ense to$ards s!ecific technolo#ically ad"anced day-care

    treatments O sur#eries $here 26 hour hos!italisation is not re@uired.

    Am)ulance har#es for shiftin# the insured from residence to hos!ital are co"ered u! to the

    limits s!ecified in the !olicy.

    Ayur"edic O Homeo!athic and Bnani system of medicine are co"ered to the e%tent of 27M of

    Sum Insured !ro"ided the treatment is ta+en in the Eo"ernment Hos!ital.

    Pre-e%istin# diseases are co"ered only after 6 continuous and claim free rene$als $ith our

    om!any.

    Pre-e%istin# conditions li+e Hy!ertension( Cia)etes( and their com!lications are co"ered after

    t$o years of continuous insurance on !ayment of additional !remium.

    "#clusions$%

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    1. Ciseases contracted $ithin '0 days of insurance

    2. Cental treatment e%ce!t arisin# out of accident.

    '. Ce)ility and Eeneral

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    >ollo$in# is the chart for their mediclaim !olicy :-

    S#m

    in#!e'

    y!3

    O,e! >

    y!3 To

    y!3

    O,e!

    y!3

    To =

    y!3

    O,e!

    = y!3

    To =>

    y!3

    O,e!

    =>y!3

    To >

    y!

    O,e!

    >y!3

    To >>

    y!

    O,e!

    >>y!3

    To ?

    y!

    O,e!

    ?y!3

    To ?>

    y!

    O,e!

    ?>y!3

    To @

    y!

    0 1'17 1270 16F0 1F70 2700 2F10 '280 '870 6110

    0;> 1897 1817 1F80 22F0 2990 '7'0 6010 6710 7080

    0> 2017 1920 2210 217 '0 6260 6F60 7670 8080

    0@> 2'07 2197 27'0 '100 6'60 6FF0 7880 8'80 090

    ; 2797 260 2F67 '690 6910 7880 8620 '10 F210

    ;;> 2F70 217 '1'0 'F'0 7660 820 110 F280 91F0

    ;> '107 2977 '607 617 7980 8FF0 F10 900 10120

    ;@> ''80 '200 '8F7 6720 86F0 690 F700 9F60 10920

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    6087 'F0 6680 760 970 9210 106F0 120'0 1'660

    = 6710 6297 6970 800 F910 10'60 11F0 1'7'0 170'0

    => 6980 627 760 8'7 9F80 11680 1'00 17060 1890

    > 7610 7170 79'7 27 10F20 127F0 16'70 18720 1F680

    2pecial 7eatures 6-

    1. Ciscount in !remium for family co"er

    2. ;oyalty Ciscount

    '. Eood Health Ciscount

    6. umulati"e onus

    7. ost of Health hec+ u!

    8. Income *a% enefit under Section F0C of I* Act.

    laims are administered throu#h *hird Party Administrators *PA3 $hose contact !articulars

    a!!ear on the !olicy document. Insured can o!t for cashless or reim)ursement facility for their

    claims. *he !ro!oser has the o!tion to a"ail *PA ser"ices( $hich is cashless or direct ser"ice )y

    Policy issuin# 5ffice( $hich is on reim)ursement )asis.

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    (e!on"$ Acci'ent (o$icy:-

    *his !olicy offers com!ensation in case of death or )odily in,ury to the insured !erson( directlyand solely as a result of an accident( )y e%ternal( "isi)le and "iolent means.

    *he !olicy o!erates $orld$ide and is a 26 hours co"er.

    Cifferent co"era#es are a"aila)le ran#in# from a restricted co"er of Ceath only( to a

    com!rehensi"e co"er co"erin# death( !ermanent disa)lements and tem!orary total disa)lements.

    >amily Pac+a#e co"er is a"aila)le to Indi"iduals under Personal Accident Policy $here)y the

    !ro!oser( s!ouse and de!endent children can )e co"ered under a sin#le !olicy $ith a 10M

    discount in !remium.

    Erou! !ersonal accident !olicies are also a"aila)le for s!ecified #rou!s $ith a discount in

    !remium de!endin# u!on the si/e of the #rou!.

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    *his !olicy is )asically desi#ned to offer some sort of com!ensation to the insured !erson $ho

    suffers )odily in,ury solely as a result of an accident $hich is e%ternal( "iolent and "isi)le. Hence

    death or in,ury due to any illness or disease is not co"ered )y the !olicy.

    *he follo$in# ty!es of co"era#es are offered under a Personal Accident !olicy:-

    T"$e D

    1. Ceath co"er $herein 100M of the ca!ital sum insured is !aya)le.

    T"$e C

    1. o"era#e under *a)le C

    2. ;oss of t$o lim)s O )oth eyes O one lim) and one eye $herein 100M of the ca!ital sum insured is

    !aya)le.

    '. ;oss of one lim) or one eye $herein 70M of the ca!ital sum insured is !aya)le.

    6. Permanent *otal Cisa)lement other than a)o"e e.#. !aralysis due to an accident( $herein 100M

    of the ca!ital sum insured is !aya)le.

    T"$e B

    1. o"era#e under *a)le

    2. Permanent Partial Cisa)lement i.e. $here a !art of the )ody )ecomes !ermanently disa)led due

    to an accident( e.#. total and irre"oca)le loss of use of a fin#er due to an accident. In such cases(

    a !ercenta#e of the ca!ital sum insured as s!ecified in the !olicy is !aid.

    T"$e A

    1. o"era#e under *a)le

    2. *em!orary *otal Cisa)lement i.e. $here the insured !erson )ecomes tem!orarily disa)led from

    underta+in# any $or+ as a result of an accident for e.#. fracture of le#s. In such cases( a $ee+ly

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    !ayment of 1M of the ca!ital sum insured su),ect to a ma%imum limit( is !aid for the num)er of

    $ee+s or !art thereof ma%imum 100 $ee+s3( durin# $hich the insured !erson is totally disa)led.

    *he insured can claim only under any one of these sections as a result of any one accident.

    *he !olicy also co"ers e%!enses incurred for carria#e of dead )ody from !lace of accident to the

    residence su),ect to a limit of 2M of the ca!ital sum insured or amily Pac+a#e Policy( an education fund is !aya)le

    for a ma%imum of 2 de!endent school #oin# children( in case of death or !ermanent total

    disa)lement of the insured !erson.

    *he com!any issue se"eral ty!es of !ersonal accident !olicies such as :-

    Indi"idual Personal Accident !olicy.

    Erou! Personal Accident !olicy.

    Passen#er >li#ht ou!on - o"erin# !ersonal accident ris+ $hilst tra"elin# as a !assen#er on a

    scheduled fli#ht.

    Eramin Personal Accident Policy - for !ersons residin# in rural areas $here )enefits as !er *a)le

    mentioned a)o"e are co"ered for a ca!ital sum insured of

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    ha#yashree hild 4elfare Policy - for #irl child in the a#e #rou! of 0 to 1F years. $hose

    !arents a#e does not e%ceed 80yrs. In case of death of either or )oth !arents due to an accident( asum of or non $or+in#

    s!ouse( the sum insured is restricted to 70M of the sum insured of earnin# s!ouse su),ect to a

    ma%imum of

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    In case of in,ury claim :-

    1. ?otify the !olicy issuin# office immediately.

    2. Su)mit Police re!ort if any.

    '. Su)mit claim form alon#$ith medical certificate certifyin# the disa)lement.

    6. In case medical e%!enses e%tension has )een ta+en( then the !rescri!tion alon#$ith )ills are to )e

    su)mitted.

    )'erseas 8ediclaim Policy

    /i+%$i+%t :-

    Premium !aya)le in

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    Policy a"aila)le for fre@uent cor!orate tra"elers

    edical e%!enses incurred )y the insured !ersons( outside India as a direct result of )odily

    in,uries caused or sic+ness or disease contracted are co"ered.

    i#ht Plans a"aila)le under the !olicy:

    (LAN A-0>or tra"el to countries e%cludin# BSA & anada for )usiness and holiday limited to

    BSC 70(000.

    (LAN-A-;Same as A-13 a)o"e e%ce!t that )enefits stand increased to BSC 270000.

    (LAN B-0>or tra"el $orld$ide includin# BSA & anada for )usiness and holiday limited to

    BSC 1(00(000.

    (LAN B-;Same as -13 a)o"e e%ce!t that )enefits stand increased to BSC 7(00(000.

    (LAN C>or tra"el to countries e%cludin# BSA & anada for em!loyment and studies limited

    to BSC 170(000.

    (LAN D>or tra"el $orld$ide includin# BSA & anada for em!loyment and studies limited to

    BSC 170(000.

    (LAN E-0>or tra"el $orld$ide includin# BSA & anada for cor!orate fre@uent tra"elers

    limited to BSC 1(00(000.

    (LAN-E-;Same as -13 a)o"e e%ce!t that )enefits stand increased to BSC 7(00(000.

    >* o"er is a"aila)le for %ecuti"es 5f or!orate clients and Partners of re#istered firms

    annually su),ect to the duration of any one tri! not e%ceedin# 80 days.

    ACCI*I5?A; Add-on )enefits:-esides the a)o"e additional add-on )enefits are a"aila)le

    under usiness & Holiday and >* co"er%ce!t Plan and Plan C3

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    >irst BSC 100 of all claims are to )e )orne )y the tra"eller.

    Please refer to Policy for further details.

    S7OT - An"$yi

    STRENGT/S 7EA5NESSES

    5ne of the )i##est #eneral insurance

    com!any

    ;atest *echnolo#y and Infrastructure to

    su!!ort & fasten the ser"ices.

    26 hours Eeneral Practitioners ad"ice

    and medical counselin#

    *oll free tele!hone assistance

    om!lete +no$led#e )ac+ed $e)site to

    offer medical information( includin#

    health ti!s..

    ffecti"e Pan India Presence.

    first fully Indian o$ned insurance

    com!any in India.

    Already esta)lished )rand name.

    ;ar#e amount of s+illed and

    e%!erienced man!o$er.

    ery stron# financial )ac+ u!.

    All the ran#e of #eneral insurance

    !roducts under one roof.

    ashless ser"ice $ith *PA inter"ention

    hence loose !ersonal touch $ith the

    consumer.

    ;ac+ of @ualitati"e and result oriented

    leadershi! in health insurance.

    Bnder-utilisation of all the reources li+e

    man!o$er( technolo#y(

    infrastructure etc.

    Bna"aila)ility of ri#orous trainin#

    sessions for +no$led#e u!#radation.

    Bna"aila)ility of cross chec+in#

    mechanism for claim settlement.

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    O((ORTUNITIES T/REATS

    A)ility of local !eo!le to !ay for #ood

    ser"ices.

    4illin#ness of or!orates to ha"e a tie-

    u! $ith the com!any.

    ;ar#e sector of the !o!ulation not

    co"ered under health insurance & e"en is

    una$are of the )enefits.

    Increasin# !o!ulation #oin# a)road and

    hence a"ailin# 5"erseas !olicies.

    an !ro"ide all sort of #eneral insurance

    !ortfoiio under one roof as a

    com!rehensi"e ser"ice !ro"ider..

    >rom the mal!ractices )ein# re#ularly

    done in this form of insurance !ractices.

    Bn$illin#ness of !eo!le to )uy health

    insurance thin+in# of $asta#e of

    money.

    ore no. 5f !ro!osals from senior a#e

    #rou!.$ho are in real need of health

    care e%!enses.

    >raud claims #ettin# a!!ro"ed.

    >rom fastly #ro$in# !ri"ate sector

    com!anies !ro"idin# #ood ser"ices.

    .

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    'nne#ure 1

    (uistionnaire for &ales anagers

    ?ame :- VVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hy you chose to )e a Stars Sales ana#erW

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o Ho$ do you a!!roach a !ros!ecti"e consumer W for e%.

    Pre"ious contacts or relati"es

    Cirectly to un+no$n !erson

    Any other Please s!ecify3

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hich !olicy you stress more on & for ho$ much of co"era#eW

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hat do you mean )y )!e-e.itin+ 'ie"e!lease defineW

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hat is the )!oce'#!e fo! c$"im!lease #i"e detailsW

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

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    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hat are our to$$ f!e no3>or our re#ion W

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hat are the J#e!iecustomer raises $hile you e%!lain them the !ro!osalsW

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o 4hat is the m".im#m $imitof time fo! !ene*"$of the !olicy W

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    o In totality ho$ many forms of !olicies S*A< ha"e in its !ortfolioW

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

    VVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVVV

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    JUISTIONNAIRE FOR (OLICY /OLDERS

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    75/75


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