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Extracting True ROI from Social Promotion Sharing Turn your brand advocates into a direct sales force online

Customers are increasingly turning to social media to share their

experiences from their online activities such as online shopping.

© 2013 24/7 Customer, Inc. All rights reserved.

Going Mainstream:

The Numbers Behind Social Sharing

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2 out of 5 social media users have purchased an

item online or in-store after sharing or “favoriting” it

on Twitter, Facebook or Pinterest

15% share

Online consumers share

promotions with friends

40% discover

Online consumers read

product and brand related

comments posted by their

friends

5% convert

Consumers who click

through the shared links

of brands end up making

a purchase

© 2013 24/7 Customer, Inc. All rights reserved.

sources: Vision Critical, [24]7

Social Engagement Opportunities

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Brands need to engage with social

consumers across multiple channels to

drive more participation –

• Social media

• Corporate website

• Mobile apps

• Email newsletters

• Post purchase interactions

© 2013 24/7 Customer, Inc. All rights reserved.

Deliver an Omnichannel Experience

Bottom Line for Enterprises

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Social sharing purchases, products,

promotions and customer experience

generates true ROI.

Socially-oriented customers share their

experiences and promote the brand for

the product and company.

Social Sharing increases engagement

and drives conversion and revenue

through social referrals.

© 2013 24/7 Customer, Inc. All rights reserved.

[24]7 Social Applications

[24]7 Social is a suite of

applications that makes social

sharing easy for consumers

on the web and across

different channels.

5 © 2013 24/7 Customer, INC. All rights reserved.

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[24]7 Social Applications

© 2013 24/7 Customer, INC. All rights reserved.

Hi, I’m Bill and want

to introduce you to

the [24]7 Social

Applications.

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[24]7 Social Applications

© 2013 24/7 Customer, INC. All rights reserved.

Let me show you

what Purchase

Sharing looks like.

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Purchase Sharing

happens during an

online shopping

experience.

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For example, let’s

purchase this

television on

SmartGadgets.com

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After the purchase, we

have the option to share

our purchase on a

social media site.

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We choose to share it on

Facebook. It is simple,

easy-to-use and happens

without ever leaving the

SmartGadgets site.

The promotion is then

shared with our social

network on Facebook,

but can just easily share

it on Twitter or email.

© 2013 24/7 Customer, Inc. All rights reserved.

Turn Your Brand Advocates into a Direct Sales

Force Online with [24]7 Social

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Transform social sharing into an omnichannel

experience.

Make social sharing profitable by engaging your brand

advocates

Engage your social customers in the right interaction, at

the right time.

© 2013 24/7 Customer, Inc. All rights reserved.

For more information on Social Sharing and [24]7 Social ,visit

www.247-inc.com/products/247-Social

Email: team247@247-inc.com

Follow us on:

www.247-inc.com

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