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5 Steps to implement a social media policy

Date post: 14-Jan-2015
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This presentation covers the 5 steps you need to go through to successfully implement a social media strategy in your company
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Social Media in your company... Social networks are being blocked Social networks are open Guidelines are needed!
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Page 1: 5 Steps to implement a social media policy

Social Media in your company...

Social networks are being blocked

Social networks are open

Guidelines are needed!

Page 2: 5 Steps to implement a social media policy

Do you know where your

employees are active in social

media?

Do you care?

Page 3: 5 Steps to implement a social media policy

Most companies answer

Page 4: 5 Steps to implement a social media policy

Think Again...

Page 5: 5 Steps to implement a social media policy

Process to implement aSocial media policy

AwarenessBuilding

InventorySocial MediaPolicy

Training Monitoring

Page 6: 5 Steps to implement a social media policy

Awareness Building

1.What2.Who3.Benefits4.Dangers

Presentation/Workshop

Page 7: 5 Steps to implement a social media policy

Inventory

Page 8: 5 Steps to implement a social media policy

Social Media Policy or Guidelines

Page 9: 5 Steps to implement a social media policy

Training• Social Media• LinkedIn• Facebook• Twitter• Blogging• Customized

Page 10: 5 Steps to implement a social media policy

Social Media Monitoring

• Brand monitoring• Alterian• Radian6• Howsociable• Etc.

• People monitoring• 123People• WieoWie• Pipl• Etc.

Page 11: 5 Steps to implement a social media policy

My business Focus• “Free” awareness presentations• In company presentations

o Mini inventoryo Awareness presentation

• Social Networking policy creationo Workshop approacho Consulting approach

• Delivery of the SNP to all employees• SN training (as a broker)• Continous inventory and audit

Page 12: 5 Steps to implement a social media policy

Next step...

Awareness Building

Inventory Creation

Social Media Policy Creation

Page 13: 5 Steps to implement a social media policy

Facebook

Twitter

LinkedIn

Xing

Blog

Site

Page 14: 5 Steps to implement a social media policy

Want to know more?•Contact me Mic Adam – Vanguard Leadership• at [email protected]• Phone: +32 478 50 41 35•What can I deliver to you?

• More detailed information on above topics• Social Networking Inventory Service• Social Networking Policy Creation• Social Networking Awareness Building• Social Networking Training and Education• Social Networking Monitoring

Vanguard Leadership March,2010 (c)


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