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7 Anexo
7.1. Anexo 1
Lista de periódicos e congressos consultados no estudo
Academy of Management Journal Base (UNISINOS)
British journal of sociology BBR. Brazilian Business Review (Edição em português. Online)
Evolution and Human behavior International Journal of Social Sciences
Journal of Business Research Organizações & Sociedade (Impresso)
Journal of International Management Psicologia: Ciência e Profissão (Impresso)
Journal of Management Studies (Oxford. Print) RAUSP-e (São Paulo)
Journal of Service Research REAd. Revista Eletrônica de Administração (Porto Alegre. Online)
Journal of the Academy of Marketing Science Revista de Administração (FEA-USP)
Organization & Environment Academy of Marketing Studies Journal
Organization Science (Providence, R.I.) Journal Of Consumer Research
Strategic Management Journal (Print) Journal of economic Psychology
BAR. Brazilian Administration Review Journal of Macromarketing
Emerging Markets Review Journal of Public Policy & Marketing
Estudos Avançados (USP. Impresso) Psychology & Marketing
Latin American Business Review (Binghamton, N.Y.) Academy of Management Review
Management Decision Administrative Science Quarterly
Marketing Intelligence & Planning Advances in Consumer Research
Psicologia & Sociedade Business and Society
Psicologia em Estudo (Impresso) Business Horizons
Psicologia: Reflexão e Crítica (UFRGS. Impresso) European Journal of Marketing
Revista Brasileira de Ciências Sociais (Impresso) Journal of Advertising
Revista de Administração Pública (Impresso) Journal of management
The Journal of Consumer Marketing Journal of Marketing Research
Cadernos EBAPE.BR (FGV) Journal of marketing
Contexto Internacional (PUCRJ. Impresso) The Journal of Consumer Affairs
Ensaios FEE (Impresso) International Marketing Review
Interamerican Journal of Psychology Journal of Consumer Psychology
International Journal of Consumer Studies (Print) Management science
International Journal of Management Marketing Science
Journal of Consumer Behaviour International Journal of Research in Marketing
Management Research News Journal of International Marketing
Marketing Theory British journal of management
Paidéia (USP. Ribeirao Preto. Impresso) Quantitative Marketing and Economics
Psico-USF (Impresso) MIT Sloan management review
RAC Eletrônica International Journal of Advertising
RAC. Revista de Administração Contemporânea (Impresso)International journal of market research
RAE (Impresso) Journal of Advertising Research
RAE Eletrônica (Online) Marketing letters
RAM. Revista de Administração Mackenzie (Impresso) Journal of Business and Psychology
Revista Portuguesa e Brasileira de Gestão (Lisboa) Enanpad
EMA
158
7.2. Anexo 2
Roteiro semiestruturado de entrevista:
1- Na sua opinião, o que é Simplicidade Voluntária?
2- Gostaria de complementar essa definição?
3- Há quanto tempo você pratica a Simplicidade Voluntária?
4- Há quanto tempo você participa do grupo no Facebook. Você interage no
grupo? Fale-me um pouco sobre isso.
5- Gostaria que você justificasse para mim porque você se considera da
Simplicidade Voluntária?
6- O que te motivou a praticar a Simplicidade Voluntária?
7- Como você se tornou um adepto da Simplicidade Voluntária? Como foi esse
processo? Foi fácil, por quê? Teve alguma dificuldade, por quê?
8- O que mudou na sua vida por causa da Simplicidade Voluntária? Comparar o
antes e depois.
9- Há benefícios percebidos da Simplicidade Voluntária na sua vida? Quais?
10- Há pontos negativos em ser adepto da Simplicidade Voluntária? Quais?
11- Como você vê a Simplicidade Voluntária no Brasil? Como você vê o impacto
da Simplicidade Voluntária na sociedade? Como você vê a Simplicidade
Voluntária no futuro?
Perguntas sobre consumo:
12- Qual é o seu nível de consumo no dia a dia? Alto? Baixo? Por quê? Em sua
opinião, o que é consumir muito?
13- Como você descreveria seus hábitos de consumo?
14- O que você prioriza na hora de comprar?
15- Em relação ao consumo de bens e serviços, o que mudou após você ser da
Simplicidade Voluntária? Fale-me sobre seus hábitos de consumo antes e depois
da Simplicidade Voluntária. Teve dificuldade em deixar de comprar alguma coisa
específica?
16- Em sua opinião, para ser da Simplicidade Voluntária é preciso ter algum
hábito de consumo padrão? O que você acha que uma pessoa da Simplicidade
Voluntária deve e não deve consumir?
159
17- Cite algumas palavras para descrever/resumir a Simplicidade Voluntária.
18- Gostaria de acrescentar alguma coisa à entrevista?
Perguntas demográficas
19- Sexo
20- Idade
21- Estado civil
22- Possui Filhos?
23- Mora com quem? Em casa, apartamento – próprio ou alugado?
24- Cidade e estado em que mora
25- Trabalha? Qual profissão?
26- Grau de instrução e Formação
27- Renda familiar (pode descrever uma faixa de renda)
28- Possui religião? Qual?