Date post: | 25-Dec-2014 |
Category: |
Marketing |
Upload: | andera-a-bottomline-technologies-company |
View: | 105 times |
Download: | 0 times |
Welcome! We’ll start soon. While you’re waiting, download our most popular report:
The Future of Account Opening
How mobile technology, user experience design, and changing consumer preferences will transform the way banks and credit unions open accounts http://bit.ly/FutureAccountOpening
Seven Sins You Commit Online — But Would Never in the Branch
Laurie McLachlan
VP of Marketing
Bottomline Technologies
Michelle Brown
Director of Marketing
ZAG Interactive
•
•
•
•
•
Featu
res
•
•
•
•
•
INACCESSABILITY
1
•––
•–––
•––
–
COMPLEXITY
2
•
•
•
•
•
•
Source:
Change Sciences
•
•
•
•
•
•
ABSENCE
3
•
•
•
•
DIFFICULTY
4
•
•
•
•
BAIT & SWITCH
5
•
•
•
REPETITION
6
•
•
•
•
NEGLECT
7
Leaving an interested prospect in
the middle of a conversation
•
•
•
•
Questions and Free Resources
Contact Andera
Contact ZAG Interactive