http://appinventiv.com/

App Store Optimization (ASO)

1. App Indexing Will Have a Strong Impact on ASO

2. Reputation Management Will Become More Crucial

3. Real-Time Mobile Analytics Will Evolve

4. An Increase in ASO-savvy Agencies and Service Providers

5. More Real-time A/B Testing on Mobile

6. The App Description Will Become More Crucial For ASO Than Ever Before

7. In-app Engagement and Personalization Will Become More Sophisticated

Reference

http://thenextweb.com/apps/2016/01/28/7-trends-for-app-store-optimization/

https://www.biznessapps.com/blog/app-store-search-optimization-tips-tools/

http://www.apptamin.com/blog/app-store-optimization-aso-app-name-and-keywords/

Thank You