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70391 - Finance Module 1: Financial Statement Analysis Market Value Added, Accounting Returns: Tools for Value-Based Management 70391 – Finance – Fall 2016 Tepper School of Business Carnegie Mellon University c 2016 Chris Telmer. Some content from slides by Bryan Routledge. Used with permission. 08.29.2016 12:59
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70391 - Finance

Module 1: Financial Statement AnalysisMarket Value Added, Accounting Returns: Tools for Value-BasedManagement

70391 – Finance – Fall 2016Tepper School of BusinessCarnegie Mellon Universityc©2016 Chris Telmer. Some content from slides by Bryan Routledge. Used with permission.

08.29.2016 12:59

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Main Sorts of Questions

Look at American Eagle’s (AEO’s) financials (spreadsheet)

:: They made money last year

:: Did they make enough?

:: If not, what were they doing wrong?

:: Longer term, has management created value for thecompany’s owners?

FSA 2

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Main Sorts of Questions

Look at American Eagle’s (AEO’s) financials (spreadsheet)

:: They made money last year

:: Did they make enough?

:: If not, what were they doing wrong?

:: Longer term, has management created value for thecompany’s owners?

FSA 2

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Tools for Getting Answers

:: Long-term

:: Market Value Added

:: How much is AEO worth, relative to what it initially cost tobuy their assets?

:: Short-term

:: Return on Invested Capital (ROIC)

:: How much capital was needed to generate last year’s earnings?

FSA 3

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Market Value Added(Long-Term Evaluation)

FSA 4

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Market Value Added

:: How much would it cost to buy AEO’s “assets”?

:: How much would it cost to buy AEO’s “business”?

:: Why the difference?

FSA 5

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Buying the Assets

Cash

AR, Inventory

Property, Plant & Equipment

(PPE)

Long-Term Cash

AP

Long-Term AP

Debt

Equity

=

FSA 6

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Buying the Assets

Cash

AR, Inventory

Property, Plant & Equipment

(PPE)

Long-Term Cash

AP

Long-Term AP

Debt

Equity

=

FSA 7

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Buying the Assets (2012 Financials)

Cash

AR, Inventory

Property, Plant & Equipment

(PPE)

Long-Term Cash

AP

Long-Term AP

Debt

Equity

=

Book Value

745

542

663

0

Book Value

405

129

0

1,417

Operating Assets (Blue Area) Book Value = 672

FSA 8

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Buying the Business

:: Jan 28, 2012 share price = $14.09

FSA 9

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Buying the BusinessPPE(MV) = 2,025 - 542 + 405 + 129 = 2,017

Cash

AR, Inventory

Property, Plant & Equipment

(PPE)

Long-Term Cash

AP

Long-Term AP

Debt

Equity

=

Market Value

745

2,025

0

Market Value

0

Market Capitalization 2,770

$14.09

(price per share)

197m (shares outstanding) Operating Assets (Capital)

(Blue Area) Market Value = 2,025

FSA 10

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Buying the Business

Market Value Added

FSA 11

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Buying the Business

Market Value Added

FSA 11

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What Explains the Value Added?

:: Accounting is historic

:: Assets recorded at purchase price

:: Some assets don’t appear on the balance sheet

:: Stock prices are “forward looking”

:: Stock prices are the present value of all future case flows

FSA 12

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What Explains the Value Added?

:: Accounting is historic

:: Assets recorded at purchase price

:: Some assets don’t appear on the balance sheet

:: Stock prices are “forward looking”

:: Stock prices are the present value of all future case flows

FSA 12

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What Else?

:: YOU: Good investment decision making

:: Plus

:: Business cycles

:: Technology changes

:: Luck

FSA 13

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Last Thing

Value-added often expressed as a ratio: “Market to Book”

:: What we did:

Market(Invested Capital)

Book(Invested Capital)

=Market(Operating Assets)

Book(Operating Assets)

:: Another common one: “Market to Book Equity”

Market(Equity)

Book(Equity)=

“Market Capitalization′′

Book(Equity)

:: Also called “Price/Book” ratio: see internet

FSA 14

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Last Thing

Value-added often expressed as a ratio: “Market to Book”

:: What we did:

Market(Invested Capital)

Book(Invested Capital)=

Market(Operating Assets)

Book(Operating Assets)

:: Another common one: “Market to Book Equity”

Market(Equity)

Book(Equity)=

“Market Capitalization′′

Book(Equity)

:: Also called “Price/Book” ratio: see internet

FSA 14

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Last Thing

Value-added often expressed as a ratio: “Market to Book”

:: What we did:

Market(Invested Capital)

Book(Invested Capital)=

Market(Operating Assets)

Book(Operating Assets)

:: Another common one: “Market to Book Equity”

Market(Equity)

Book(Equity)=

“Market Capitalization′′

Book(Equity)

:: Also called “Price/Book” ratio: see internet

FSA 14

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Summary: Long-Term Evaluation

Future Free Cash Flow (FCF)

Profitability and Efficiency

Profit margins Operating efficiency Capital (asset) efficiency ROIC

Growth Opportunities New customers New products R&D, innovation

Sustainability Barriers to entry Specialized skills, processes Patent protection Brand loyalty

Market Interest Rates

Efficient Markets Market forces will tend to drive market value toward intrinsic value

Risk

Cost of Capital (%)

Investors required rate-of-return

Intrinsic Value of Operations (Discounted FCF)

Market Value of the Firm

Total Debt

Market Value of Equity

Share Price

Number of Shares

Non-Operating Assets (Cash)

Discounted by

Capital Markets Capital Structure (firm’s choice

of debt and equity)

FSA 15

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Summary: Long-Term Evaluation

Cash

AR, Inventory

Property, Plant & Equipment

(PPE)

Long-Term Cash

AP

Long-Term AP

Debt

Equity

=

FSA 16

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Accounting Returns: ROIC(Short-Term Evaluation)

FSA 17

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Short-Term Evaluation

:: So, value added comes from how well managers use realassets to generate earnings over time. Can we measure this ona year-by-year basis?

:: Let’s use AEO. Did AEO have a good year in 2011?

FSA 18

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What Happened Last Year?

Future Free Cash Flow (FCF)

Profitability and Efficiency

Profit margins Operating efficiency Capital (asset) efficiency ROIC

Growth Opportunities New customers New products R&D, innovation

Sustainability Barriers to entry Specialized skills, processes Patent protection Brand loyalty

Market Interest Rates

Efficient Markets Market forces will tend to drive market value toward intrinsic value

Risk

Cost of Capital (%)

Investors required rate-of-return

Intrinsic Value of Operations (Discounted FCF)

Market Value of the Firm

Total Debt

Market Value of Equity

Share Price

Number of Shares

Non-Operating Assets (Cash)

Discounted by

Capital Markets Capital Structure (firm’s choice

of debt and equity)

FSA 19

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What Happened Last Year?

Future Free Cash Flow (FCF)

Profitability and Efficiency

Profit margins Operating efficiency Capital (asset) efficiency ROIC

Growth Opportunities New customers New products R&D, innovation

Sustainability Barriers to entry Specialized skills, processes Patent protection Brand loyalty

Market Interest Rates

Risk

Cost of Capital (%)

Investors required rate-of-return

Intrinsic Value of Operations (Discounted FCF)

Discounted by

Capital Markets Capital Structure (firm’s choice

of debt and equity)

FSA 20

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What Happened Last Year?

Future Free Cash Flow (FCF)

Profitability and Efficiency

Profit margins Operating efficiency Capital (asset) efficiency ROIC

Market Interest Rates

Risk

Cost of Capital (%)

Investors required rate-of-return

Intrinsic Value of Operations (Discounted FCF)

Discounted by

Capital Markets Capital Structure (firm’s choice

of debt and equity)

FSA 21

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FSA 22

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FSA 23

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Opportunity Cost

Central lesson of finance:

:: The opportunity cost of the capital that a business usesshould be treated just like any other cost (rental cost, laborcost, raw materials cost).

FSA 24

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Accounting Returns

Accounting Return =Profit

Invested Capital

:: Which measure of profit?

:: Which measure of invested capital?

:: Note: captures the idea of opportunity cost

FSA 25

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Profit: Net Operating Profit After Tax (NOPAT)

:: Net Operating Profit after Tax (NOPAT)

= Amount of after-tax profit generated by the company’sbusiness operations

:: Start with EBIT or Earnings Before Interest and Taxes

:: Interest expenses (income) are non-operating (financial) so weignore them when evaluating operations.

:: Financing costs are taken into account in the calculation ofthe cost of capital (discussed later)

:: Taxes are a cost of doing business and should be taken intoaccount when measuring operating performance.

:: Since we are ignoring financial income and expenses we mustestimate taxes on EBIT

FSA 26

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Profit: Net Operating Profit After Tax (NOPAT)

:: Net Operating Profit after Tax (NOPAT)

= Amount of after-tax profit generated by the company’sbusiness operations

:: Start with EBIT or Earnings Before Interest and Taxes

:: Interest expenses (income) are non-operating (financial) so weignore them when evaluating operations.

:: Financing costs are taken into account in the calculation ofthe cost of capital (discussed later)

:: Taxes are a cost of doing business and should be taken intoaccount when measuring operating performance.

:: Since we are ignoring financial income and expenses we mustestimate taxes on EBIT

FSA 26

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Profit: Net Operating Profit After Tax (NOPAT)

:: Net Operating Profit after Tax (NOPAT)

= Amount of after-tax profit generated by the company’sbusiness operations

:: Start with EBIT or Earnings Before Interest and Taxes

:: Interest expenses (income) are non-operating (financial) so weignore them when evaluating operations.

:: Financing costs are taken into account in the calculation ofthe cost of capital (discussed later)

:: Taxes are a cost of doing business and should be taken intoaccount when measuring operating performance.

:: Since we are ignoring financial income and expenses we mustestimate taxes on EBIT

FSA 26

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Profit: Net Operating Profit After Tax (NOPAT)

:: Net Operating Profit after Tax (NOPAT)

= Amount of after-tax profit generated by the company’sbusiness operations

:: Start with EBIT or Earnings Before Interest and Taxes

:: Interest expenses (income) are non-operating (financial) so weignore them when evaluating operations.

:: Financing costs are taken into account in the calculation ofthe cost of capital (discussed later)

:: Taxes are a cost of doing business and should be taken intoaccount when measuring operating performance.

:: Since we are ignoring financial income and expenses we mustestimate taxes on EBIT

FSA 26

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Profit: NOPAT

FSA 27

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Profit: NOPAT

FSA 28

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Capital: Invested Capital

:: Operating Assets = Invested Capital

Cash

AR, Inventory

Property, Plant & Equipment

(PPE)

Long-Term Cash

AP

Long-Term AP

Debt

Equity

=

Book Value

745

542

663

0

Book Value

405

129

0

1,417

Operating Assets (Blue Area) Book Value = 672

FSA 29

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Capital: Invested Capital

:: Operating Assets = Invested Capital

FSA 30

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Capital: Invested Capital

:: Operating Assets = Invested Capital

FSA 31

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Accounting ReturnOperating Efficiency × Capital Efficiency

Return on Invested Capital (ROIC):

ROIC =NOPAT

Invested Capital

FSA 32

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Return on Invested Capital (ROIC)

Big enough?

FSA 33

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Dollar-Valued Cousin

:: Economic Profit: NOPAT less the dollar-valued opportunitycost of the capital you used

Economic Profit =(ROIC − r

)× Invested Capital

:: ROIC = Return on Invested Capital

:: r = Opportunity Cost of Capital

FSA 34

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Economic Profit2012: NOPAT = 148, Econ profit = 91, Reqrd profit = 57

FSA 35

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Summary

FSA 36

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Takeaways: Tools for “Value-Based Management”

Market Value Added (Market/Book)

= Using your assets to create more value than their cost

Return on Invested Capital (ROIC)

= Earnings, per unit of capital

= Operating Efficiency x Capital Efficiency

= [ Earnings/Sales ] x [ Sales/Capital ]

Economic Profit

= NOPAT in excess of dollar-valued opportunity cost of capital

FSA 37

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What Drives Value Added?

:: High ROIC relative to opportunity cost of capital

:: Economic Profit

= (Return on invested capital less cost of capital)× Invested Capital

:: Growth opportunities

:: Most growth opportunities do not have direct impact on ROIC

:: Evaluate with NPV, IRR

:: NPV and IRR coming soon!

FSA 38

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Answers to Questions

:: Did AEO make a lot of money in 2011?

:: EBIT was 231. More relevant, NOPAT was 148.

:: Was this “enough?”

:: Yes (but more would have been better!). The opportunity costof capital was 672 × 0.085 = 57. So the economic profit was148 − 57 = 91.

:: Has management created value for the company’s owners?

:: Yes. Market-value added is 1,353

:: Note: is this a big number? It’s important to have somebenchmarks here. Market/Book Equity is 2,025/672 ≈ 3.Compare to similar companies.

FSA 39

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Market/Book Equity Ratios, 2011

Company Market Value Added Market/Book Equity

Exxon 205,589 1.75Microsoft 143,423 6.15Walmart 136,215 1.92Coca-Cola 126,106 3.32Johnson & Johnson 90,007 2.19Delta Airlines −13,557 0.72Alcoa −14,160 0.55Time Warner −33,525 0.69Sprint Nextel −42,790 0.50Bank of America −203,171 0.24

Millions of USD. Source: Brealey-Myers-Allen textbook, 11th Edition, page 725, Table 28.3

FSA 40

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Material for Discussion(time permitting)

FSA 41

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ExampleExhaust-ed, Financial Times, 5/2/2015

FSA 42

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ExampleExhaust-ed, Financial Times, 5/2/2015

FSA 43

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Evaluating CEO PerformanceNote: take a look at the lowest paid!

Performance metric: last year’s stock return?

:: CEO Pay vs. Performance, Wall Street Journal, 24-Jun-2015.

FSA 44

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Tools see Widespread UseFrom “Sony: breaking up is hard to do,” Financial Times, Nov 20, 2013.

FSA 45

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Bayer-Monsanto

:: Bayer’s Room to Raise Monsanto Bid Looks Limited, WallStreet Journal, May 25 2016

:: Exercise

FSA 46

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The Apple Brand

FSA 47

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Exercise

How much is Apple’s brand capital worth?

:: Exercise

FSA 48

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Some Serious EstimatesUse goodwill, expenses etc.

FSA 49


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