78 Whitfield Street
Fitzrovia W1
Tech
nic
al B
roch
ure
A thoughtfully, re-crafted workspace
at the centre of Fitzrovia featuring large
terraces. Behind the original façade is
a modern but understated interior.
Calm colours, warm textures and clean
linear detailing finish the space.
B U I L D I N G
78 Whitfield Street
2
T H EL O CAT I O N
3
01
02
03
04
02
07
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06
07
08
09
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12
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16
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03
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29
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04
02
03
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32
7 8 W H I T F I E L D
S T R E E T
To
tten
ha
m C
ou
rt Ro
ad
Wh
itfield
Stre
et
Go
we
r Stre
et
Go
rda
n S
qu
are
Ga
rde
n
Ta
visto
ck
Sq
ua
re
FitzroySquare
RussellSquare
BedfordSquare
SohoSquare
Cle
ve
lan
d S
tree
t
Mortimer Street
Oxford Street
Portla
nd
Pla
ce
Gre
at P
ortla
nd
Stre
et
Euston Road
Euston
Goodge Street
Tottenham
Court Road
Oxford Circus
Euston Square
Warren Street
Great Portland
Street
Regent’s Park
01. Adobe
02. Aegis Media
03. Allfunds Bank
04. AnaCap Financial
05. Arcadia Group
06. Arup Associates
07. BBC
08. The BIO Agency
09. BrandOpus
10. CHI & Partners
11. Converse
12. Dennis Publishing
13. Double Negative Visual Effects
14. EDF Energy
15. The Engine Group
16. Entertainment One
17. Envy Post Production
18. Estée Lauder
19. Facebook
20. Fremantle Media
21. Freuds
22. Gazprom
23. HIT Entertainment
24. HOK International
25. Lionsgate Film
26. Make Architects
27. Santander
28. Sony DADC
29. Zenith Optimedia
O C C U P I E R S
01. The Attendant
02. Barnyard
03. Berners Tavern
04. Black Sheep Coffee
05. Bubbledogs
06. Byron
07. Carluccio’s
08. Crazy Bear Fitzrovia
09. Dabbous
10. DF / Mexico
11. Gail’s Kitchen
12. Gaucho
13. Hakkasan
14. Lantana
15. Latium
16. Leon
17. Le Pain Quotidien
18. Lima
19. The Lucky Pig
20. Mac and Wild
21. Percy & Founders
22. Pescatori
23. Picture
24. Pied à Terre
25. Riding House Café
26. Roka
27. Salt Yard
28. Simmons
29. Stephen Street Kitchen
30. Store Street Espresso
31. TAP Coffee No.114
32. Villandry
R E S TA U R A N T S
01. Cloud 9 Cycles
02. Cycle Surgery
03. Fitzrovia Bicycles
04. Hotel Chocolat
05. Little Waitrose
06. Oasis
07. Paperchase
08. Planet Organic
09. Psycle
10. Sainsbury’s
11. Space NK
12. T2
13. Ted’s Grooming Room
14. Treadwell’s Books
15. Velorution
16. Waterstones
R E TA I L
Location
4
N E I G H B O U R H O O D
Fitzroy Square Garden
Lantana, Charlotte Place
Gail’s Kitchen, Bayley Street
Black Sheep Coffee, Goodge Street
Situated between Marylebone, Soho
and Bloomsbury, Fitzrovia is peaceful
but active. An established reputation
for creative and media companies,
the area is lined with a variety of
architectural styles, boutique shops,
cafés and restaurants.
Three minutes walk away;
Fitzroy Square Garden provides
local green space.
Hotel Chocolat, Tottenham Court Road
Location
5
C O N N E C T I V I T Y
Euston
Euston
Square
Tottenham
Court Road
7 8 W H I T F I E L D
S T R E E T
Goodge
Street
Covent
Garden
Holborn
Russell
Square
Leicester
Square
Oxford
Circus
Regent’s
ParkGreat
Portland
StreetWarren
Street
04
1 1
04 0712
15
14
0810
20
2018
T R AV E L :
Charing Cross 02 mins
Bond Street 03 mins
Euston 04 mins
Liverpool Street 08 mins
King’s Cross St. Pancras 09 mins
Victoria 09 mins
Paddington 13 mins
City Airport 33 mins
Gatwick 49 mins
Stansted 60 mins
Heathrow 35 mins
Goodge Street 04 mins
Warren Street 04 mins
Great Portland Street 08 mins
Tottenham Court Road 11 mins
Oxford Circus 14 mins
Russell Square 15 mins
Covent Garden 20 mins
Holborn 20 mins
Leicester Square 18 mins
U N D E R G R O U N DTottenham Court Road to:
A I R P O R T STottenham Court Road to:
WA L K I N G78 Whitfield Street to:
Source: tfl.gov.uk Source: google.co.uk
78 Whitfield Street is within walking
distance of central London’s major
attractions, shopping and cultural
institutions.
Excellent local transport connections
give access to 12 London Underground
stations and one main line terminal
within a 20 minute radius. The arrival
of Crossrail in 2018 will see the
station become the West End’s main
transport hub.
Walking times in minutes from 78 Whitfield Street
Location
6
TO
TT
EN
HA
MC
OU
RT
RO
AD
via Piccadilly Line
Heathrow
Airport
via DLR
London City
Airport
Maid
en
head
C R O S S R A I L
Slo
ug
h
Hayes
&
Harl
ing
ton
West
Ealin
g
Pad
din
gto
n
Ealin
g
Bro
ad
way
Bon
d S
treet
Farr
ing
don
Can
ary
Wh
arf
Woolw
ich
Ab
bey W
ood
Liv
erp
ool
Str
eet
Str
atf
ord
Ilfo
rd
Sh
en
eld
Fore
st
Gate
Rom
ford
Wh
itech
ap
el
4 2
33
22
1 5
51 2
2 3 8
20
24
5
1 2
1 7
28
13
17
22 4 6
32
C O N N E C T I V I T Y
F U T U R E
Source: Fitzrovia Partnership, crossrail.co.uk
Travel times in minutes from Tottenham Court Road station
Location
7
C R O S S R A I L
I N N U M B E R S
T O T T E N H A M C O U R T
R O A D S TAT I O N
– 260m length of platform tunnels
– 25m platform depth
– 102,000 passengers are estimated
to use Crossrail station each day
– 24 trains per hour service at peak
time in each direction
– £1bn — total investment to build
Crossrail and upgrade capacity
of existing tube
– The new station will be the
length of three football pitches
– The new ticket hall will be nearly
six times the current size
– There will be four new or
modernised entrances
– New escalators and improved
interchange
– An additional Crossrail ticket hall
at Dean Street
– A new public piazza around
Centrepoint will be created
providing a distinctive new
landmark for the West End
T O T T E N H A M C O U R T
R O A D S TAT I O N
Source: Fitzrovia Partnership, crossrail.co.uk
Tottenham Court Road Station
Tottenham Court Road Station
Location
8
R E G E N E R AT I O N
The West End Project is being led
by Camden Council — a £26m vision
to transform the Tottenham Court
Road area over the next four years.
The project is committed to improving
congestion and air quality and there
are plans to convert the one way
system of Tottenham Court Road
and Gower Street for two-way traffic.
The West End Project sits mostly
within The Fitzrovia Partnership
Business Improvement District area:
fitzroviapartnership.com
Find out more at:
camden.gov.uk/westendproject
Source: DSDHA
Location
9
T H EB U I L D I N G
10
Wh
itfi
eld
Str
eet
Howland Street
Maple Place
Cyp
ress
Pla
ce
Hertford PlaceMidford Place
Maple Street
Fit
zroy S
treet
Tott
en
ham
Cou
rt R
oad
EN
TR
AN
CE
S I T E P L A N
FLOOR SQ FT* SQ M*
Sixth 873 81
Fifth 8,665 805
Fourth 3,786 352
Third 4,846 450
Second 4,828 449
First 5,872 546
Ground 5,310 493
TOTAL 34,180 3,176
FLOOR SQ FT* SQ M*
Sixth
Communal
Demised
1,278
530
748
119
49
70
Fifth 911 85
Fourth 968 90
TOTAL 3,157 294
S C H E D U L E O F A R E A S
T E R R A C E S
O F F I C E F L O O R S
*Areas subject to final measurement on practical completion.
Building
11
K E Y
F E AT U R E S
New portal entrance
New glass front doors with security access controls
Newly designed, staffed reception area with bespoke reception desk, new LED light
fittings and feature wall finish
Refurbished lift lobby and staircase with new finish to the lift cars
Fully refurbished WCs and showers (x3)
Overhauled exposed two-pipe fan coil air conditioning
1:10 office density
3.1m floor to soffit height
Contemporary office space featuring new light installations and openable windows
Fully accessible raised floors carpeted throughout
Private terraces on floors 4, 5 and 6
Communal building terrace on sixth floor
Car parking available by special arrangement
Cycle storageContemporary office space
Building
12
O F F I C E 2**
2 , 5 7 5 s q f t
R E C E P T I O N
F E M A L E W C M A L E W C
O F F I C E 12 , 7 3 5 s q f t
D E S K
P O T E N T I A L F O R
D E D I C AT E D E N T R A N C E
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 1 2,735 254
Office 2** 2,575 239
TOTAL 5,310 493
H O W L A N D S T
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
G R O U N D
F L O O R
WH
ITF
IEL
D S
T
H O W L A N D S T
*Areas subject to final measurement on practical completion
**Potential for dedicated entrance along Howland Street
Building
13
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 5,872 546
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
H O W L A N D S T
F I R S T
F L O O R
M A L E W C
D / W C
O F F I C E5 , 8 7 2 s q f t
WH
ITF
IEL
D S
T
H O W L A N D S T
*Areas subject to final measurement on practical completion
Building
14
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 4,828 449
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
H O W L A N D S T
S E C O N D
F L O O R
WH
ITF
IEL
D S
T
F E M A L E W C
S H O W E R
O F F I C E4 , 8 2 8 s q f t
H O W L A N D S T
*Areas subject to final measurement on practical completion
Building
15
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 4,846 450
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
H O W L A N D S T
T H I R D
F L O O R
WH
ITF
IEL
D S
T
O F F I C E4 , 8 4 6 s q f t
S H O W E RR O O M
M A L E W C
H O W L A N D S T
*Areas subject to final measurement on practical completion
Building
16
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 3,786 352
Terrace 968 90
TOTAL 4,754 442
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
H O W L A N D S T
F O U R T H
F L O O R
WH
ITF
IEL
D S
T
S H O W E R
T E R R A C E968 sq f t
F E M A L E W C
O F F I C E3 , 7 8 6 s q f t
H O W L A N D S T
*Areas subject to final measurement on practical completion
Building
17
New private terrace on fourth floor
Building
18
F I F T H
F L O O R
TO
TT
EN
HA
M C
T R
D
WH
ITF
IEL
D S
T
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 8,665 805
Terrace 911 85
TOTAL 9,576 890
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
H O W L A N D S T
M A L E W C
D / W C
T E R R A C E9 1 1 s q f t
O F F I C E8 , 6 6 5 s q f t
F E M A L E W C
TE
RR
AC
E
H O W L A N D S T
*Areas subject to final measurement on practical completion
Building
19
S C H E D U L E O F A R E A S
SQ FT * SQ M *
Office 873 81
Terrace 1,278 119
Communal 530 49
Demised 748 70
TOTAL 2,151 200
WH
ITF
IEL
D S
T
TO
TT
EN
HA
M C
T R
D
H O W L A N D S T
S I X T H
F L O O R
WH
ITF
IEL
D S
T
D E M I S E D T E R R A C E7 4 8 s q f t
C O M M U N A L T E R R A C E5 3 0 s q f t
O F F I C E8 7 3 s q f t
H O W L A N D S T
*Areas subject to final measurement on practical completion
Building
20
E N T R A N C E
Planter
Black Steel
Matwell
EMCO
Entrance canopy
Equitone Linea T20
Steps
Basalt
Entrance canopy
Equitone Tectiva T20
Existing brick
Painted black
The Equitone clad portal defines
the entrance to 78 Whitfield Street.
Crisp, linear details create the
signature finish, with stone treads
leading up to automatic sliding doors.
Building
21
R E C E P T I O N
Entrance canopy
Equitone Linea T20
Farrow and Ball
Colour Cornforth T20
Routed Timber
Panelling
Bespoke strip lighting and routed
oak timber panels reference the
entrance portal, further enhancing
the building’s material palette.
Building
22
W C D E TA I L S
Tile White
100 x 200 mm
Zodiaq Stone Grey Resin Flooring Farrow and Ball
Colour Cornforth
Formica Laminate
Storm
Modernist bathrooms utilise
geometric shapes, patterns
and clean, cool colours.
Building
23
Building
O F F I C E A R E A SWalls – Made good and
decorated throughout.
Floors – Good quality carpet
tiles on existing raised metal
access floor tiles.
Ceiling – Made good and decorated
throughout. Exposed services
co-ordinated and decorated to match.
Lights – Suspended colour
coded controllable light fittings.
Doors – Bespoke double door
set with feature oak beading
to vision panels and stainless
steel ironmongery.
L I F T L O B B I E S
A N D L I F T C A RWalls – Made good and decorated
throughout. Feature signage to walls.
Ceiling – Made good and
decorated throughout with
new integrated lighting.
Floors – Good quality carpet tiles.
Lift car – Timber feature oak
panel wall, other walls decorated.
Rubber stud floor finish.
W C sFloor – Refurbished existing
ceramic tiles, re-grouted.
Walls – Made good and decorated
throughout. Gloss ceramic tile
splash backs and feature mirrors.
Feature oak timber panelling.
Ceilings – New plastered ceilings
with integrated lighting and extract.
Sanitary ware – White ceramic
sanitary ware.
Brass ware – Stainless steel
brass ware and fixings.
E X T E R N A L
F I N I S H E S Entrance portal – Striated,
through colour commontation
chamfered to new portal with
integrated building signage.
Entrance steps – Flame finished
basalt stone steps.
Entrance doors – New full
height sliding entrance doors
and side panels.
Brickwork plinth – Existing plinth
made good and decorated with
feature black paint.
Terraces – Composite plank
decking with bespoke meta
handrail and integrated lighting.
R E C E P T I O N A N D
G R O U N D F L O O R
L I F T L O B B Y Floor – New resin floor finish with
integrated matwell and ribbed
entrance mat.
Feature wall – Bespoke oat
mounted timber wall cladding
behind reception desk.
Reception desk – Bespoke reception
desk with oak mounted timber facia.
Lighting – Suspended colour coded
feature lighting.
Tenant signboard – Bespoke feature
signboard.
Lift lobby – Feature commontation,
through colour cladding lift surrounds.
Lobby doors – Bespoke double
door set with feature oak beading
to vision panels.
T E C H N I C A L S P E C I F I C AT I O N S
24
M E C H A N I C A L
S Y S T E M SRefurbished heating and cooling
systems on all office floors.
High level cooling, air side
control fan coil units, low level
perimeter LPHW heating.
Central roof top chiller plant and
basement boiler plant.
High level fan coil units provide
cooling to open plan office areas.
Perimeter radiators provide heating.
Refrigerant heating and cooling via
high level fan coil units in reception.
Ventilation
Office Areas – 10 litres per second
per person of outside air, based on
one person per 10 sq m.
Openable windows provide natural
ventilation in addition to mechanical
fresh air supply.
Occupancy
Workplace Density – 1 person per 10
sq m NIA for purposes of ventilation
system capacity.
P R O T E C T I V E
I N S TA L L AT I O N SFire Alarm – L1 System.
Dry Rising Main – The main
building core will be served by
a dry-rising fire main to aid the
fire service.
Accessible WCs – Equipped
with emergency call system,
linked to the main reception area.
W C sSix air changes per hour extract.
E L E C T R I C A L
I N S TA L L AT I O NLighting (office) – 10W/sq m
(including task lighting and CAT B
allowance).
Small Power (office) – 25W/sq m
(100% diversity).
ACCESS CONTROL
Door Entry System
Linked from the main entrance door
to the reception and tenanted areas
on all floors.
Security Systems – CCTV
The building shall be provided with
a CCTV system to monitor key areas
throughout the building and its
surrounding streets.
Controlled Access
To ground floor building entrances.
L I G H T I N GLIGHT LEVELS
Offices – 350-400 lux.
WC Lobby – 150-200 lux.
LIGHTING CONTROL
Offices – PIR presence detection
and dimming.
WC’s – PIR presence detection.
Systems Controls – DALI lighting
control system.
Building
S E R V I C E S
25
26
T H ET E A M
Brunel Building W2
D E R W E N T L O N D O N
White Collar Factory EC1
80 Charlotte Street W1
One Oxford Street W1
P I P E L I N E P R O J E C T S
Brunel Building
Paddington W2
Size: 240,000 sq ft
Completion: 2019
Architects: Fletcher Priest
80 Charlotte Street
Fitzrovia W1
Size: 380,000 sq ft
Completion: 2019
Architects: Make
One Oxford Street
Fitzrovia W1
Size: 275,000 sq ft
Completion: 2020
Architects: AHMM
White Collar Factory
Old Street Yard EC1
Size: 293,000 sq ft
Completion: 2016
Architects: AHMM
Team
27
D M F K
www.dmfk.co.uk
E N E R G Y P E R F O R M A N C E
C E R T I F I C AT I N G R AT I N G
TBC
A S H W E L L R O G E R S
Ash Sharma
020 7758 3285
Richard Williams
020 7758 3289
A G E N T S A R C H I T E C T S E N E R G Y
M I S R E P R E S E N TAT I O N A C T
Whilst every effort has been made to ensure accuracy, no responsibility
is taken for any error, omission or mis-statement in these particulars
which do not constitute an offer or contract. No representation or warranty
whatever is made or given either during negotiations or in particular by
the vendor, lessors or agents Messrs Ashwell Rogers and Knight Frank.
All figures are exclusive of rates, service charge, VAT and all other
outgoings. The agents have not tested the services. All floor areas are
approximate. Date of preparation June 2016.
K N I G H T F R A N K
Ian McCarter
020 7861 1506
William Foster
020 7861 1191
7 8 W H I T F I E L D S T R E E T . C O . U K
28
Team