8Blogging Goals to Help Grow Your Blog

moz.com/blog/seo-for-bloggers-whiteboard-friday

This presentation was inspired by Rand Fishkin’s Whiteboard Friday

Companies who blog receive more links to their website.

B2B marketers that use blogs receive more leads than those that do not.

67%

97%

Attract New Audience

ServeExistingCommunity

EarnInfluencersAmplification

Answer aQuestion

Contributeto an ExistingConversation

Promote a Product orService

Convincethe Audienceto YourPerspective

ShareImportantNews

Every good blog post should have a goal and every content marketer or blogger

should understand the role of it.

Visual Marketer Brand Evangelist Bannersnack

@katairobi

www.robertkatai.com