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8 habbits for bloggers v02

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www.dryesha.com 2012 Blogo 2012 Pimp Your Blog Or 8 Habits of Effective Blogger Prof. Yesha Sivan Tel Aviv-Yaffo Academic College Metaverse Labs. Ltd. [email protected]
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www.dryesha.com

2012

Blogo 2012

Pimp Your BlogOr

8 Habits of Effective Blogger Prof. Yesha Sivan

Tel Aviv-Yaffo Academic College

Metaverse Labs. Ltd.

[email protected]

2012

www.dryesha.com Blogo 2012

In Memory of Steve Covey…

• Author: “The 7 Habits of Highly Effective People”

• 8th Habit: "Find your voice and inspire others to find theirs...

• My Perspective:– “Blogger” in the sense of a

“manager of a Digital identity.”– And we all have different,

identities that change over time.

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2012

www.dryesha.com Blogo 2012

The Basic Model:

3 Page Source: http://bhls.wordpress.com/2011/02/24/7-habits-of-highly-effective-people-by-stephen-r-covey/.

The Original model

7 related habits

Habits are routines of behavior that are repeated

regularly and tend to

occur subconsciously

(Source: Wikipedia: Habits)

2012

www.dryesha.com Blogo 2012

Me and Others

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Others:

Audience

Partners

Etc…

Me

My Goals

My Style

Etc…

2012

www.dryesha.com Blogo 2012

1. Be Proactive

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Be Proactive

This is a psychological tendency to act, to do,

to…

=DRIVE

2012

www.dryesha.com Blogo 2012

2. Begin with the End in Mind

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Setting the goal:

What should my digital

identity say?

What is the goal?

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www.dryesha.com Blogo 2012

2. Goals: What should my digital identity say?1. Professional goal? Academic? Business?2. Personal goal? Relations?3. What is the audience I want to talk to?4. Just “say things to the world?”5. Connect with Family?6. Personal Brand?7. Example: Dryesha.com

1. A focal point to know Yesha (80% professionally, and 20% personality)

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2012

www.dryesha.com Blogo 2012

2. Goal of Digital Identity Example 1:

8 Page Source: http://img.mappio.com/philippeboukobza/mind-mapping-my-digital-identity-Large.jpg

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www.dryesha.com Blogo 2012

2. Goal of Digital Identity Example 2: (2006)

9 Page Source: http://heyjude.wordpress.com/2006/12/03/digital-identity-mapping/

2012

www.dryesha.com Blogo 2012

3. First Things First

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1. Once a week once a month.

2. Clean and fix – comments.

3. 1 hr. a week!!! (At least)

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www.dryesha.com Blogo 2012

4. Win Win

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Examples to partners:

1.Saloona.

2.JVWR – Journal

3.Academic Work

4.Other writers

5.ISOC

In general:

•How to connect with others??

2012

www.dryesha.com Blogo 2012

5. Seek to Understand…

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Ask people what they are looking for?

Ask readers what helps them?

(for example: slides of previous talks, dates, sources, collection of links, etc.)

Use Google ANALYTICS,

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www.dryesha.com Blogo 2012

5. Example 1: ClickTale

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www.dryesha.com Blogo 2012

5. Example 2: Google Analytics

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www.dryesha.com Blogo 2012

6. Synergize

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Synergize

•Connect with Facebook, Twitter, LinkedIn.

•Internal connect. (links to other things you have written).

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www.dryesha.com Blogo 2012

6. Example: Ping & Twitter

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www.dryesha.com Blogo 2012

7. Sharpen the Saw…

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New Tools; new views… etc…

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www.dryesha.com Blogo 2012

7. Example 1: Outbrain

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Invest the time to advance your blog… test new tools… but remember to take them out if they do not match…

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www.dryesha.com Blogo 2012

7. Example 2: Facebook Break

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www.dryesha.com Blogo 2012

Conclusion: 8. The 8th Habit:

Get Unique VOICE• “Find your voice and inspire others to find

theirs…”• Once you have a Unique VOICE

(=“Something to say”) you can be effective about it…

• No point in being just being effective … and you have to be effective towards something…

• Thanks

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