8 ways to keep yoursocial media joined-up

across channels

Simon PreeceTwitter: @simonlp

#1 Keep your messages consistent

#2 Be authentic in helping customers pre and post shop

#3 Proactively look for emerging areas of dissatisfaction

#4 Delight consumers during their customer journey

#5 Engage customer service early

#6 Get setup to incorporate insights

#7 Creatively answer audience questions

#8 Always empathise with the customer

Three themes…

• The importance of social media governance.

• The power of autonomy in customer service/ community management.

• The need to have empathy with your customers’ mindset.

Questions?

Simon PreeceTwitter: @simonlpsimon@slpconsulting.co.uk

www.slpconsulting.co.uk