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Home > Sales > 9 Branding & Sales Essentials Your Business Shouldn't Overlook in 2016 - Shevy Shafie, Marstudio

9 Branding & Sales Essentials Your Business Shouldn't Overlook in 2016 - Shevy Shafie, Marstudio

Date post: 14-Apr-2017
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Why Transparency MattersHonesty and transparency always leads to curiosity and trustTrust leads to engagement Engagement leads to sales and increase profitsIf the product or service lives up to its transparency message then loyalty and repeat business will ensue

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Why Transparency MattersHonesty and transparency always leads to curiosity and trustTrust leads to engagement Engagement leads to sales and increase profitsIf the product or service lives up to its transparency message then loyalty and repeat business will ensue

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Why Humanity is CrucialIn this day and age of automated everything it is very refreshing when your prospects get to experience human interaction and get to speak to you.Tailoring your marketing messages with the human element in mind also allows your prospects to connect with you faster.Faster engagements have a tendency to translate into dollars quickly if the human connection has been already established.5

Why Humanity is CrucialIn this day and age of automated everything it is very refreshing when your prospects get to experience human interaction and get to speak to you.Tailoring your marketing messages with the human element in mind also allows your prospects to connect with you faster.Faster engagements have a tendency to translate into dollars quickly if the human connection has been already established.6

Customer Service is KeyIf you take care of each and every one of your clients with the same high standards regardless of the revenue they are generating for your business you always ensure repeat business or perpetual engagements.Your customers need to think that they are your only priority and if they sense that from you they are going to be your referral champions.Its like that old adage: Customer is always right!

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Customer Service is KeyIf you take care of each and every one of your clients with the same high standards regardless of the revenue they are generating for your business you always ensure repeat business or perpetual engagements.Your customers need to think that they are your only priority and if they sense that from you they are going to be your referral champions.Its like that old adage: Customer is always right!

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Simplicity is the Gateway to Higher RevenueSimplifying your message, sales engagements, processes, website, or anything else that involves your prospects or customers will always lead to better understanding and faster growth.If you invest in making the lives of your prospects and clients simpler they will value your products and services more.There is a reason that Apple is the largest company in the world. They have built an empire of simplicity and have championed ease of use across all of their product lines.9

Simplicity is the Gateway to Higher RevenueSimplifying your message, sales engagements, processes, website, or anything else that involves your prospects or customers will always lead to better understanding and faster growth.If you invest in making the lives of your prospects and clients simpler they will value your products and services more.There is a reason that Apple is the largest company in the world. They have built an empire of simplicity and have championed ease of use across all of their product lines.10

Customize everything!No two people on the face of this planet are the same. Not even twins! So why do we think that one solution would work for everyone. Customizing your products and solutions to your target demographic will make them feel exclusive and exclusivity is a pathway to wealth.How can you customize? Research and some more research in order to understand your demographic inside and out and to do so you need data and lots of it.11

Customize everything!No two people on the face of this planet are the same. Not even twins! So why do we think that one solution would work for everyone. Customizing your products and solutions to your target demographic will make them feel exclusive and exclusivity is a pathway to wealth.How can you customize? Research and some more research in order to understand your demographic inside and out and to do so you need data and lots of it.12

Dont Chase Technolgy TrendsTechnology should always facilitate and not become an obstacle.Trying to impress your demographic with incorporating the latest technology may lead to backlash if your clients or prospects are not yet ready for it.Also new technology needs to prove its worth before it finds its way into your products and services.13

Dont Chase Technolgy TrendsTechnology should always facilitate and not become an obstacle.Trying to impress your demographic with incorporating the latest technology may lead to backlash if your clients or prospects are not yet ready for it.Also new technology needs to prove its worth before it finds its way into your products and services.14

Get Your Clients InvolvedIn this day and age of Social Media where everyone has a voice you want the voice of your clients to be behind your products and services.Encourage them to provide you feedback. That is a goldmine of data that can help you sharpen your marketing and sales tools.Engaging your clients will also make them feel as if they are part of your success and they will take pride in that.15

Get Your Clients InvolvedIn this day and age of Social Media where everyone has a voice you want the voice of your clients to be behind your products and services.Encourage them to provide you feedback. That is a goldmine of data that can help you sharpen your marketing and sales tools.Engaging your clients will also make them feel as if they are part of your success and they will take pride in that.16

Augment Your EnterpriseFostering good vendor relationships always leads to better products and services. Your trusted vendors always make you appear more capable and larger.Having vast capabilities and product lines will help your company diversify its sales channels and promote faster and more sustainable growth.17

Augment Your EnterpriseFostering good vendor relationships always leads to better products and services. Your trusted vendors always make you appear more capable and larger.Having vast capabilities and product lines will help your company diversify its sales channels and promote faster and more sustainable growth.18

Love What You Do!Make sure to surround yourself with people that share the same passion for what you have created. Loving what you do will allow you to look past the dollar signs and look at the bigger picture.If your passion for your company, employees, services and products reaches your clients and prospects you are more likely to have them value you and sign the dotted line. They know that you will channel the same passion towards their products and services.19

Love What You Do!Make sure to surround yourself with people that share the same passion for what you have created. Loving what you do will allow you to look past the dollar signs and look at the bigger picture.If your passion for your company, employees, services and products reaches your clients and prospects you are more likely to have them value you and sign the dotted line. They know that you will channel the same passion towards their products and services.20

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