By Kowshijan Vasanthan, Ben

Stinson, Joel Akaje-Macauley and William Frost

Park Your Vehicle

Penguin

Apps

‘Park your Vehicle’ is the essential application for anyone that can drive and finds that parking their vehicle a great problem.

A brilliant idea is followed by easy-to-use, slick design and layout that enables the user to find a parking space anywhere around the UK.

This app will reduce time otherwise wasted, looking for a parking space.

Background

How can you find a parking space in the UK that saves you money and suits your vehicle without

wasting time?

Questions to address

So often we are all caught driving around small, jam-packed roads, trying in vein to find a space for our car.

It isn’t unusual to find yourself driving around for over 10 minutes, making you awkwardly late for your friends and business partners.

Problems encountered in this situation

Parking spaces are so hard to find, especially in busy areas, but Park Your Vehicle will help you find a parking space, before you’ve even sat down in you car.

The key thing is that it saves you time and money.

Key insight statements

Our team, Penguin Apps, is developing an app for mobile phones to help drivers in the UK to find a parking space.

The app will be linked to information about many car parks across the UK and will show the space using online mapping technology.

Our mini elevator pitch

‘Park Your Vehicle’ Pitch

Our first person said: ‘I always have trouble parking, and never leave myself enough time to find a space.’

Our second person said: ‘Not being able to find a space really annoys me since it has lead to me being late for a meeting on a couple of occasions.’

Our third person said: ‘I wish I could tell more about the parking in the areas I need to visit, because I am always caught without change and can’t park in an expensive car park.’

Interview

Already in the Google Play Store there are parking finder apps, but none that will run nearly as well as ‘Park your Vehicle’.

Furthermore, there are zero apps in the UK that help you find a parking space, which we believe is a big problem.

Other apps

Our app’s main feature is to find a parking space for vehicles in the selected area.

We believe that our app is special because of the sleek, easy to use system and the way that this app will revolutionise finding a parking space.

Overview

All that the user has to do is type in the address or postcode into a search bar, and the app will connect to the internet to find nearby parking spaces to the final destination.

However, this isn’t all, because the app also displays information about the car parking spaces: height, price and the number of spaces available.

It is optional to log in so that their search is recorded and by doing this, they will not need to type in their location every time when opening the app.

Our app

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Wireframe

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The app would run well if it was integrated with Google or Bing maps so that a whole map system wouldn’t have to be created. Our app could possibly heavily rely on these maps.

Our app does not need any content because it is an app that just tells you info about parking spaces, nothing else.

Furthermore, lots of car parks would need to have live feeds that show parking availability which could be a major but highly successful project.

Data, Content, Technical Feasibility

We are sure that we will be able to sell the app happily for free.

If we receive a lot of interest in our app, we may decide to create a premium version for 69p, but this price may increase.

Business

Premium Version

This version will include:

Real time updates of available spaces,Renting your drive.

Market

Our app is aimed at UK drivers who find finding a parking space difficult.

Most drivers are likely to have a smartphone for navigation during their journeys but some may not.

If the targeted amount of sales is not reached, the price will be altered.