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Valerie Buckingham Head of North American Marketing Nokia Corporation A Nagging Suspicion Using Research to Drive Strategy
| Date post: | 28-Oct-2014 |
| Category: |
Business |
| Upload: | signal-chicago-2012 |
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Valerie BuckinghamHead of North American MarketingNokia Corporation
A Nagging SuspicionUsing Research to Drive Strategy
Reboot
A Unique U.S. Position
Threading a Needle
Picking a Target
Broad Appeal
Where’s The Beef?
Be Momentous
Be Funny
And the Verdict…
And the Verdict…
Thanks!
