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    CHAPTER 1

    INTRODUCTION

    The work place is getting highly complex with the passage of time. It is due to

    multitude of reasons. Employee satisfaction towards their job constitutes the successof societies. It is eventually they who run the machinery. Hence, if they were not

    satisfied it would not have a so good reflection in the society.

    ob !atisfaction is a part of life satisfaction. It is a pleasurable or positive emotional

    state resulting from the appraisal of one"s job or experience. # whole lot of factors

    contribute to this positive state.

    The core of the management function lies in guiding, directing, and controlling the

    efforts of employees in the societies. To achieve the basic objectives of a society,

    efficient and effective use of human resource is essential. $ersonal management is a

    function of management with the primary objective of ensuring that every employee

    makes his fullest contribution to the achievement of the business.

    The term %ob !atisfaction" is the end feeling of the person after performing a task.

    #ccording to Hopgock, &ob satisfaction is the combination of psychological and

    environmental circumstances that cause a person to truth fully say&. The management

    may try to motivate the people to work for management"s objective. 'ut it is

    impossible to understand motivation without considering what people want and expect

    from their job.

    !ince the people spend most of their time at work it is not surprising that they should

    expect work to satisfy many type of their needs such as physical, social and egoistic

    and that further these needs may be satisfied in wide variety of ways to the job, around

    the job and throughout the job.

    (ne of the surest sign of deteriorating conditions in society is low job satisfaction.

    The present day relates problems like strike go slow, absenteeism and greater

    employee turnover attribute to low job satisfaction, part of grievances lowperformance and disciplinary problems are also added to this. !o satisfaction of job of

    the individual is more important for a society to get more results from the employee.

    !o the society should see in time whether their employees are satisfied.

    Scope of the Study

    ob satisfaction is an important output when employees work for the society. It

    contains external and internal factors and helps maintain an able and willing workforce. It is an interesting and significant area for conducting research. The study made

    on the topic of job satisfaction will reveal the factor of feelings of employees. The

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    report is useful to the management of the society know the satisfaction level of

    employees and they can take measures to increase productivity, and also this report is

    useful to management students for reading and may useful in preparing their report on

    job satisfaction in business concerns , public organisations etc.

    Statement of the Problem

    The problem of study is stated as study on job satisfaction of employees in

    )eenachil *ubber )arketing and $rocessing +ooperative !ociety -td aroor $ala.

    Objectives of the Study

    This project mainly focuses on the levels of satisfaction among the employees

    working in )eenachil *ubber )arketing and $rocessing +ooperative !ociety -td.

    aroor, $ala.

    In India the field of psychology doesn"t contribute in the field of motivation and job

    satisfaction. This project mainly focuses on the levels of satisfaction among the

    employees working in &)eenachil *ubber )arketing and $rocessing +ooperative

    !ociety -td aroor $ala/.

    The main objectives of the study are:

    01 To find out the degree of satisfaction among the workers in )eenachil *ubber

    )arketing and $rocessing +ooperative !ociety -td aroor $ala.

    21 To find out that whether the family problems affect job satisfaction of employees.

    31 To give necessary suggestions for the improvement of welfare measure of

    employees to the management.

    41 To find out whether the employees are given various benefits such as medical

    allowances, accidents benefits etc.

    Research Methodology

    Sources of data

    The types of data used for this study are primary and secondary. $rimary data were

    collected through discussion with the labour, staff of the )eenachil *ubber )arketing

    and $rocessing +ooperative !ociety -td. aroor and by conducting a survey using

    interview and 5uestionnaire. !econdary data were collected from various text books.

    Sampling Method

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    6or getting samples, simple random was used. 7nder this method every element in the

    population had an e5ual chance of being selected.

    Sampling Size

    There are 80 employees working in the society and 49 samples of managers andadministrative staffs and plant level workers of )eenachil *ubber )arketing

    $rocessing +ooperative !ociety -td. were selected.

    Tools and Techniques

    The method used to collect the data is survey through 5uestionnaire. The primary data

    are directly collected from the employees.

    !tatistical tools like, $ercentages, 'ar and $ie diagram s are used analysing the data

    imitations of the study

    01 The Investigator has to depend mainly on primary data. !ince the respondents are

    busy with their work it was difficult to collect are the data.

    21 Time being a limiting factor so the investigator should not go deep into position of

    the factory

    31 The information received from the respondents may not be accurate, so investigator

    will not give a true and fair view of the actual position.

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    !hapter Scheme

    This project is summarised into 4 different chapters.

    !hapter"#: $ntroduction

    This chapter consists of introduction, statement of the problem, objectives of the

    study, , research methodology and limitations of the study, chapter scheme and society

    profile.

    !hapter %: iterature &rame'or(

    This chapter contains details regarding job satisfaction, factors affecting job

    satisfaction effects of job satisfaction.

    !hapter ): *ata analysis and $nterpretation

    In this chapter the data are analysed and interpreted with the help of charts and other

    statistical tools

    !hapter +: &indings, Suggestions and !onclusions

    This chapter gives summary of findings, and recommendations and conclusion

    Society Profile

    The )eenachil *ubber )arketing and $rocessing +ooperative !ociety -td. aroor is

    a rubber manufacture society in erala, India. It started its operation in 0:;9. The

    factory is situating at aroor near $ala. This place enjoys the positional advantages by

    plenty availability of water, raw materials, labours etc... The society provide 8< =

    +oncentrated latex isnr, rss4 and related aspects services to the customers.

    The main aim of the society is to improve the social and economic status of the

    farmers, and its function is to acts as a boosting factor for both, the rubber growers

    and the industrialists.

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    The father of scientific management Taylor>s approach to job satisfaction was based

    on a most pragmatic and essentially pessimistic philosophy that man is motivated by

    money alone, ?orkers are essentially @stupid and phlegmatic/ and that they would be

    satisfied with work if they get higher economic return from it. (ver the years, we have

    moved away from Taylor"s solely monetary approach to a more humanistic

    orientation.

    The term job satisfaction was brought to lime light by Hopgock A0:391. He reviewed

    32 studies on job satisfaction, conducted prior to 0:33 and observed that jobsatisfaction is a combination of $sychological and environmental circumstance"s that

    causes a person to say that @I am satisfied with my job/ such a description indicates

    the variety of variables that influence satisfaction of the individual but tells us nothing

    about the nature of job satisfaction.

    !inha A0:;41 defines job satisfaction as a reintegration of affect produced by

    individual"s perception of fulfilment of his needs in relation to his work and situations

    surrounding it. In order t understand job satisfaction perhaps the first step should be to

    demarcate the boundaries among such terms as attitude, motivation and morale. Theseterms are often used for job satisfaction, perhaps not so rightly.

    (ne way to define job satisfaction may be to say that it"s the end state of one"s feeling.

    It emphasiBes the fact that the feeling is experienced after a task is accomplished or an

    activity has taken place whether it"s highly individualistic effort of writing a book or a

    collective endeavour of construction of a dam. The feeling could be positive or

    negative depending upon whether need is satisfied or not and could be a function of

    efforts of an individual on one hand and on the other the situational opportunities

    available to him.

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    )easurement of job satisfaction has come to ac5uire the same rate as the

    measurement of intelligence. !ince, there is no agreement on a specific definition.

    Cenerally 5uestionnaires are developed to measure satisfaction with various aspects of

    work and the resultant behaviour or score is called job satisfaction.

    )ost studies of job satisfaction have been concerned with operation rather than

    defining it. Here it includes certain 5uestion that deals with factors that directly or

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    indirectly connects with jobs. These responses are usually measured on a variety of

    scales ranging from simple Des or o to agree or disagree, the type of scale. It"s only

    direct measurement of job satisfaction.

    #nother attempt to measure job satisfaction has been through need of job satisfaction.

    $orterF A0:801 developed a 5uestionnaire consisting of 03 items classified into )aslowtype need hierarchy system. Each item of the scale measures not only the Existing

    degree of need fulfilment but also the expected levels of fulfilment and its Importance

    to the respondents.

    atBell A0:841 unin A0:991 Gonham and Hennam A0:;91 were developed rather

    uni5ue way of measuring job satisfaction. !o from the above we can understand that

    there was an importance for the job satisfaction of employees from the beginning of

    the century itself. It plays a vital role in the organiBation, absenteeism, adjustment,

    unionism and productivity.

    3ob Satisfaction and 'or( 4ehaviour

    Cenerally the level of job satisfaction seems to have some relation with various

    aspects of work behaviour like absenteeism , adjustment, accidents, productivity, and

    union affiliation, although several studies has shown varying degree of relationship

    between them and job satisfaction.

    It"s not 5uite clear whether these relationships are correlative or casual. In other words

    job satisfaction or dissatisfaction is a cause of these aspects of work behaviour orwhether work behaviour causes satisfaction or dissatisfaction most studies have used a

    correlative design to examine the relationship between them and have found the nature

    of relationship varying depending upon the nature of the aspect of job behaviour.

    3ob Satisfaction and productivity

    It"s generally assumed that a satisfied employee will also be productive employee. ob

    satisfaction is a complex attitude that is determined by a large number and often

    conflicting variables. !o it"s difficult to expect any relationship between satisfaction

    and productivity.

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    It may be defined as a set of favourable and unfavourable feeling and emotions with

    which the employees view their work. The job satisfaction depends on the following

    factors namely feeling, thoughts, and intentions. 6eelings are a relative likes or

    dislikes towards something. Those are the belief of a person, which may beintellectual response to his work.

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    The next factor, which affects job satisfaction, is the behaviour intentions. These

    intentions make a person to act. ob satisfaction is based on the attitudes of the

    employee, which again consists of feelings, thoughts and intentions to act. ob

    satisfaction when arranged across all members of an organiBation gives group

    satisfaction. This group satisfaction is generally known as morale. ob satisfaction is

    not an independent factor, but it"s actually a part of life"s satisfaction , which consists

    of other related elements such as family, -eisure, religion, politics etc. the nature of

    the workers environment away from the job also influences the performance of an

    individual at work.

    !imilarly with job satisfaction an individual also influences his satisfaction level other

    than elements of life. Thus we can see that the satisfaction in job and life of a person

    affects mutually and hence there is what is called a spill over effect. ob satisfaction is

    dynamic i.e. .it"s not stable. ob satisfaction may vary with time a person who is

    satisfied at present need not be satisfied the next day. Hence managers cannot

    establish the condition"s leading in high satisfaction now and later neglect it.

    /ffects of job satisfaction

    ob satisfaction may lead to improved productivity, decreased turnover, improved

    attendance and reduced accidents, less job stress and lower unioniBation. The effects

    of job satisfaction in each of these areas are detailed belowF

    #7 Productivity

    ob satisfaction the long run leads to increased productivity. However this may

    sometimes go wrong. This is because job satisfaction of an employee may not always

    result from the same motivators. If the employee perceives that the intrinsic and

    extrinsic rewards are depended on their productivity, there is a higher chance of the

    employee becoming production oriented. #nother condition, where higher

    productivity leads to high job satisfaction which is the e5uitable distribution of

    extrinsic reward.

    -owlier portlier model suggests that performance of an individual at his work leads to

    job satisfaction and not in the reverse order. ?hen an employee performs he may be

    ade5uately rewarded with extrinsic and intrinsic rewards. The perceived e5uity leads

    to job satisfaction.

    %7 3ob satisfaction and employee turnover

    Employee turnover refers to the number of employees coming into and going out of an

    organiBation. High employee turnover is harmful for a society. It may badly affect thenormal operations of the society and may increase the cost involved in selecting and

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    training employees. It"s seen making the employees feel satisfied on their jobs can

    minimiBe the employee turnover.

    If the job satisfaction level is less then there will be higher chance of the employees

    leaving the organiBation and hence high employee turnover rate.

    )7 Satisfactions and .bsenteeism

    It has been proved conclusively that high job satisfaction leads to lower level of

    absenteeism and vice versa. The degree to which an employee is satisfied with his job

    has a moderating influence on absenteeism.

    +7 Satisfaction and Safety

    If an employee is satisfied with his present job, he may take utmost care in doing the

    job. If a person is dissatisfied he may be disinterested in doing the job and he may bepaying less attention in his attention in his work. This in attentiveness may lead to

    accidents.

    87 3ob satisfaction and job stress

    The lack of job satisfaction may lead to job stress. The job stress may be because of

    excessive pressure from the superiors and the inability of an employee to perform in a

    particular job, job stress is mutually complimenting.

    97 0nionization

    If an employee is satisfied with his present job there are only less chance of

    7nioniBation. Gissatisfaction of an employee with such factors is wages, job security,

    fringe benefits, chance of promotion and treatment by superiors can be a reason for

    unioniBation.

    &actors affecting 3ob Satisfaction

    The main factors affecting job satisfaction areF

    #7 1ages

    ?ages play an important role in influencing job satisfaction this is because of two

    reasons.

    a. )oney is an important instrument in fulfilling ones needs.

    b. Employees often see wages as a reflection of the management concerned for them.

    The employees want a pay structure, which is simple, fair and ease in line with their

    expectation. In order that a wage system if fair, the following factors should be taken

    into account.

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    a. It should be based on the payment capacity of the organiBation

    b. The employee"s individual skill should be taken into account

    c. It should be according to industry pay standards.

    d. It must be revised from time to time.

    If the wages system is based on the above factors, there is possibility of job

    satisfaction.

    %7 5ature of 'or(

    The nature of work of an employee perfoffils is an important factor, which affects the

    job satisfaction. )ost employees like variety in the job they perform and they like to

    have intellectual challenges. The employees prefer being given opportunities to use

    their skills and abilities. 'ut too much challenge on the job may create frustration in

    an employee when he cannot perform the assigned tasks. !o we have to keep an

    optimum level while assigning job to employees.

    )7 Promotions

    The promotional opportunities truly affects strongly among employees as it involves

    the job satisfaction of the employees. The desire for promotion changes in job content,

    job context pay, responsibility, authority independence, status etc... The higher chance

    of promotion it positively motivates all employee and it may ultimately result in jobsatisfaction

    +7 Supervision

    !upervision has a positive effect on job satisfaction. The 5uality of supervision affects

    the performance of an employee at his work. !uperiors establish a supportive personal

    relation with subordinates and take a personal interest in them which contributes to

    job satisfaction.

    87 1or( 6roup

    The work group relations affect the performance of an employee at his work. If the

    work group members are cooperative, friendly and sociable there are more chance of

    the employee being satisfied. The work group becomes stranger when the members of

    the workgroup have similar attitudes and values have more chances of the employee

    being satisfied.

    97 1or(ing conditions

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    HerBberg and his associates in their research developed the critical incident approach

    to the measurement of job satisfaction on the twofactor theory of motivation. The

    employees were asked to describe incidents on their job when they were particularly

    satisfied or dissatisfied. #ccording to their response these incidents were critically

    analyBed and were classified as hygiene factors and motivators.

    )7 $ntervie's

    ob satisfaction can also be measured by conducting personal interviews. 6or this the

    employees are interviewed individually, and the responses reveal their satisfaction or

    dissatisfaction.

    +7 .ction Tendencies

    The action tendencies represents the inclination of people to avoid or approach certain

    things, by gathering information about the factors which are connected with work and

    job satisfaction which can be measured. The action tendency of an individual is

    measured through 5uestionnaire, which comprises of the action tendencies of a person

    in job related factors. The responses of the individual are then analyBed and the

    satisfaction level of the employee and his job is measured.

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    In this chapter the researcher is made an attempt to analyse the job satisfaction of the

    employees in the )eenachil *ubber )arketing and $rocessing +ooperative !ociety

    -td aroor, $ala. The data were collected directly from the people who are working in

    )eenachil *ubber )arketing and $rocessing +ooperative !ociety -td aroor, $ala.

    )ost of the data were arranged in tabular form and whenever it is possible shown in

    diagrammatic form also. 6or the purpose of analysis simple statistical tool percentage

    analysis were used.

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