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A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

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A UX Journey into the… Nikiforos Karamanis Francis Rowland Jennifer Cham World of Early Drug Discovery European Bioinformatics Institute Cambridge, UK
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Page 1: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

A UX Journey into the…

Nikiforos KaramanisFrancis RowlandJennifer Cham

World of Early Drug Discovery

European Bioinformatics InstituteCambridge, UK

Page 2: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Overview

❏ Helping scientists to develop new medicines❏ Helping our team achieve consensus❏ Helping our team understand the users’

perspective❏ How are we doing?

@francisrowland @technorasis

Page 4: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Target?

@francisrowland @technorasis

Page 5: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

@francisrowland @technorasis

Page 6: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Aim:Help R&D scientists identify the right

target!

CTTV

@francisrowland @technorasis

Page 7: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

(Potential) Target for a new drug

Disease

Scientific evidenceCTTV

@francisrowland @technorasis

Page 8: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Overview

✓ Helping scientists to develop new medicines❏ Helping our team achieve consensus❏ Helping our team understand the users’

perspective❏ How are we doing?

@francisrowland @technorasis

Page 9: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

@francisrowland @technorasis

Page 10: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

UX Designer as a catalyst in a balanced team

www.balancedteam.org

Page 11: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015
Page 12: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Communicating

• Team grew fast

• Diverse expertise

• ‘Startup-like’ environment

What did we do?

• Agile approach

• Weekly UX meeting

Challenges

• Haven’t worked together

• Different perspectives● Share

● Discuss

@francisrowland @technorasis

Page 13: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Co-designing

• Don’t own team

• UX woven through

What did we do?

• Include team in design process

• Help understand user needs

Challenges

• What is our role?

• What is our contribution?● Influence

● Facilitate

@francisrowland @technorasis

Page 14: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Externalising

• Working in the same room

• Unused space in one corner

What did we do?

• Create a meeting area

• Put designs on the wall

Challenges

• Access designs and ideas

• Share ownership● Visualize

● Review

@francisrowland @technorasis

Page 15: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Overview

✓ Helping scientists to develop new medicines✓ Helping our team achieve consensus

✓ Communicating✓ Co-designing✓ Externalising

❏ Helping our team understand the user’s perspective

❏ How are we doing?

@francisrowland @technorasis

Page 16: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

@francisrowland @technorasis

Page 17: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Consolidating

• Insights from user research

• Details vs big picture

What did we do?

• Cross-check learnings

• Diagrams on the wall

● Triangulate

● Encapsulate

Challenges

• Share with team

• Drowning in documentation

@francisrowland @technorasis

Page 18: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

@francisrowland @technorasis

Page 19: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Generating

• Rapid & iterative sketching

• Individual & team work

What did we do?

• Plan together with team

• Team members act as facilitators

Challenges

• Identify important questions

• Interact with actual users● Reflect

● Participate

@francisrowland @technorasis

Page 20: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Testing

• Feedback from potential users

• Started early and kept testing

What did we do?

• Test main feature of sprint

• Team members observe and take notes

• Analyse together

Challenges

• Align with sprint objectives

• Involve team members

• Share insights ● Collaborate

● Iterate

@francisrowland @technorasis

Page 21: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015
Page 22: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Overview

✓ Centre for Therapeutic Target Validation (CTTV)✓ Helping our team achieve consensus✓ Helping our team understand the user’s

perspective✓ Consolidating✓ Generating✓ Testing

❏ How are we doing?

@francisrowland @technorasis

Page 23: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

What can we do better (UX view)

• Playing ball with Agile.• Inviting and providing useful critique. • Keeping track of important decisions.• Engaging with more senior and distant

stakeholders.

@francisrowland @technorasis

Page 24: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

What can we do better (team view)

• Planning• Communication• Specifications• Empathy

@francisrowland @technorasis

Page 25: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Feedback from team

Achieving consensus:

✓ Communication✓ Involvement✓ Perspective

@francisrowland @technorasis

Page 26: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Feedback from team

Understanding users’ perspective:

✓ Participatory workshops✓ Involvement in testing✓ Advocacy✓ Focus

@francisrowland @technorasis

Page 27: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

I like it. I have found it straightforward to navigate around and assume it will get

better as more links are added in!

Well done, the layout is intuitive, it was great to see

things we had suggested in the workshop on screen!

Powerful resource, clear links and easy to use without training, especially for a

non-bioinformatician!

Feedback from users

@francisrowland @technorasis

Page 28: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Overview

✓ Helping scientists to develop new medicines✓ Helping our team achieve consensus

✓ Communicating✓ Co-designing✓ Externalising

✓ Helping our team understand the user’s perspective✓ Consolidating✓ Generating✓ Testing

✓ How are we doing?@francisrowland @technorasis

Page 29: A UX Journey into the World of Early Drug Discovery - UX Cambridge 2015

Many thanks to…

• Our team• Our design and testing participants• Xavier Watkins, Sangya Pundir, Ryo Sakai and Michele Ide-

Smith• Bren Vaughan (our line manager)• Ewan Birney & CTTV Leadership team• Holly Foster for day-to-day help

[email protected]@[email protected]


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