A VALUE-ADDED A VALUE-ADDED PROMOTIONAL PREMIUM PROMOTIONAL PREMIUM

OPPORTUNITYOPPORTUNITY

MARKET TRENDSMARKET TRENDS CDs are becoming

music delivery dinosaurs- consumers much prefer to get their selections on line and NOW

iTunes sold their 3 billionth digital song in 2008

The digital “revolution” is only just beginning

And, it’s more than just music

BACKGROUNDBACKGROUND Non-frontline music has been offered to consumers

for years in traditional CD formats sold at retail centers around the globe.

Consumer trends point to providing downloads via web-based systems are preferred by consumers

Consumers want to pick their own selections and they want them “now”

WHAT WE HAVE TO OFFERWHAT WE HAVE TO OFFER

Meyers is offering a complete package of electronic content to CPG marketers for: In-Pack & On-Pack promotions Retail traffic builders ( Premiums used to develop loyalty or repeat business)

The mMusic package includes Music downloads (multiple-genres) Cell phone ring tones Educational programs (English & Spanish-speaking) Custom & Proprietary content can be created

MUSIC DOWNLOADS MUSIC DOWNLOADS APPEAL TO EVERYONEAPPEAL TO EVERYONE

Adults

Even child educational downloads are available

(English & Spanish versions are available)

A FEW “ADULT” MUSIC GENRESA FEW “ADULT” MUSIC GENRES

Music selections: Jazz Celtic Classical

Guitar Tropical Spa Piano Classics And more

HOLIDAY SELECTIONSHOLIDAY SELECTIONS

There are many more holiday selections to chose from

We also have the We also have the ability to tie-in ability to tie-in Toys For Toys For

Tots for a Tots for a charitable charitable

eventevent

* October 1st thru December 26th only

HALLOWEENHALLOWEEN

Music downloads to create that special “ghostly” feeling at home

Also available in cell phone ring tones For “all ages” Age appropriate

WHAT ELSE BESIDES MUSIC?WHAT ELSE BESIDES MUSIC?

Though web-based music downloads are the standard product offered, consumers have access to other digital selections that will attract an even larger target audience Cell Phone Ring Tones Educational Health & Wellness

HOW IT WORKSHOW IT WORKS

Consumers obtain a special download code and are directed to “your” branded website The following card examples show how a custom

package could appear

DELIVERY EXAMPLESDELIVERY EXAMPLES

On-Pack Printed in-pack In-Pack

CONSUMERS GO TO YOUR “BRANDED” WEBSITE TO CONSUMERS GO TO YOUR “BRANDED” WEBSITE TO RECEIVE DOWNLOADSRECEIVE DOWNLOADS

A custom-skinned download website hosted for 180 days: $5,000

MUSIC CAN BE “SAMPLED”MUSIC CAN BE “SAMPLED”(BEFORE DOWNLOADING)

Consumers can see the normal retail Consumers can see the normal retail value of individual music selections that value of individual music selections that reinforces the value of the downloads reinforces the value of the downloads you provided.you provided.

SELECTIONS ARE MADESELECTIONS ARE MADE

If consumers select complete If consumers select complete CD, they can see the normal CD, they can see the normal retail value of the music retail value of the music selections which reinforces selections which reinforces the value of the downloads the value of the downloads your promotion provided.your promotion provided.

Consumers enter Consumers enter their music download their music download codes here to receive codes here to receive their FREE selectionstheir FREE selections

DEMOGRAPHIC DATADEMOGRAPHIC DATA

If you’re interested in what selections your consumers chose, we can provide that data.

Data available Name Address Email address Genre of music selected

Cost: 10¢ per response

HOW MUCH DOES IT COST?HOW MUCH DOES IT COST?(For card based promotions)(For card based promotions)

3 music downloads (Retail value of $2.37) YOUR COST 15¢ per card*

5 music downloads (Retail value of $3.95) YOUR COST 20¢ per card*

10 music downloads (Retail value of $7.90) YOUR COST 35¢ per card*

15 music downloads (Retail value of $11.85) YOUR COST 50¢ per card*

Virtually any budget can be accommodated for custom packages and consumer offers* In quantities of 1,000,000 cards and higher

HOW MUCH IS MY LIABILITY?HOW MUCH IS MY LIABILITY?

With most download packages, brands may be budget-wary about actual liability depending upon how many consumers actually use this promotional offer

With our exclusive package, your costs are fixed, even if 100% of your consumers activate and use their download cards!

HOW QUICKLY CAN I BRING THIS HOW QUICKLY CAN I BRING THIS PROMOTION TO MARKET?PROMOTION TO MARKET?

For most promotions, in literally four weeks from receiving your artwork and proof approval we can have cards “out the door” and a your custom website skinned to your brand ready to begin accepting consumer codes.

•Meyers offers a a totally non-traditional Meyers offers a a totally non-traditional card that is recyclable, or can even card that is recyclable, or can even comprise “post consumer content”comprise “post consumer content”•The card contains an alpha-numeric The card contains an alpha-numeric code on the reverse side of the cardcode on the reverse side of the card

Download Cards are “Green”Download Cards are “Green”

CAN I DESIGN A CAN I DESIGN A CUSTOM DOWNLOAD CARD?CUSTOM DOWNLOAD CARD?

Yes, we can accommodate virtually any card shape, size and graphic format

Card prices will vary by size, quantity & construction

Contact your Meyers promotional consultant for more details.

TO BUILD YOUR CUSTOM PACKAGETO BUILD YOUR CUSTOM PACKAGE

Meyers 7277 Boone Avenue N. Minneapolis, MN 55428

Office: 1.763.533.9730 Email: info@meyers.com

NOTE: Databases are never offered to anyone other than the hosting marketer. Email addresses of consumers are never sold to other marketing organizations.