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SAP for LSP and Seaports Francesco De Toma / Industry Value Engineering May 22, 2014
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  • SAP for LSP and Seaports Francesco De Toma / Industry Value EngineeringMay 22, 2014

  • Agenda

    SAP for Logistic Service Providers The Challenge: low margins and highly competitive environment

    SAP for Seaports

    2014 SAP AG or an SAP affiliate company. All rights reserved. 3Public

  • The Challenge Innovation Drivers in Logistics

    Demanding Customers

    Globalization Networked economy

    Innovation Drivers

    New IT

    Volatility and Risk

    Management

    Sustainability

    Regulation and

    Compliance

    Talent Shortfall

    economy

    2014 SAP AG or an SAP affiliate company. All rights reserved. 4Public

    Leaders of global logistics organizations must innovate and invest in new processes and technologies to remain relevant and competitive. Focusing myopically on cost reduction is no longer a valid strategy; logistics organizations must concentrate more on enhancing differentiation

    Predicts 2014: Global Logistics Differentiating for the Future, Gartner

    Compliance

  • The Challenge - Margin Pressure

    100%90%80%70%60%50%40%30%

    80%

    Gross Profit

    2014 SAP AG or an SAP affiliate company. All rights reserved. 5Public

    30%20%10%

    0% LSP GrossRevenue

    3rd party Freight Costs, Duties

    Staff Expenses

    Other Overhead Expenses

    EBIT

    Gross Profit20%-25%

    2,5 - 4%

  • Agenda

    SAP for Logistic Service Providers SAP solutions for the LSP Industry

    SAP for Seaports

    2014 SAP AG or an SAP affiliate company. All rights reserved. 6Public

  • How can SAP Help

    OperationalExecution

    OperationalExecution

    Product OfferingsProduct

    OfferingsCustomer ServiceCustomer ServiceCustomer

    RelationsCustomerRelations

    Financial Management

    Financial Management

    Customer Focus

    ExecutionExecutionOfferingsOfferingsRelationsRelations ManagementManagement

    Global Service Product Catalog

    Quotes and Service Configuration

    Sales Force AutomationProfitability, Transaction

    Analytics

    Global Service Product Catalog

    Quotes and Service Configuration

    Sales Force AutomationProfitability, Transaction

    Analytics

    360 Customer Intelligence

    Contract AdministrationCustomer Portal with self-

    service options

    360 Customer Intelligence

    Contract AdministrationCustomer Portal with self-

    service options

    Order Management Planning & Optimization

    Pricing & Charge Calculation

    Tendering & BookingShipment Visibility

    Hub Handling, Cross-docking

    Order Management Planning & Optimization

    Pricing & Charge Calculation

    Tendering & BookingShipment Visibility

    Hub Handling, Cross-docking

    Incident ManagementEvent ManagementException Solution Knowledge Sharing

    Incident ManagementEvent ManagementException Solution Knowledge Sharing

    Flexible BillingDispute ManagementCredit Management

    Revenue / Cost SettlementFinancial Reporting

    Flexible BillingDispute ManagementCredit Management

    Revenue / Cost SettlementFinancial Reporting

    Solution Excellence delivered through component activation, extension, and integrationSolution Excellence delivered through component activation, extension, and integration

    Customer OperationsSales

    SupportService Backoffice

    2014 SAP AG or an SAP affiliate company. All rights reserved. 7Public

    Customer Relationship ManagementCustomer Relationship Management

    Analytics, BI , Event ManagementAnalytics, BI , Event ManagementSAP ERP SAP ERP

    Transportation, Warehouse Mgt.Transportation, Warehouse Mgt.

    SAP Standard Transportation Solution Platform

    Solution Excellence delivered through component activation, extension, and integrationSolution Excellence delivered through component activation, extension, and integration

  • SAPs Industry Footprint (Selection)More than 500 customers run SAP in Cargo & Logistics

    C

    u

    s

    t

    o

    m

    e

    r

    V

    a

    l

    u

    e

    Corporate Functions & Technology

    Sales & Customer Service

    Key Account Management

    Operations

    Transportation Management Warehousing & Value Added Services

    2014 SAP AG or an SAP affiliate company. All rights reserved. 8Public

    Finance & Controlling Human Resources Purchasing Connectivity / System Integration Business Intelligence

    Interaction Center Marketing & Campaign Management Payables Automation / Billing Supply Chain Visibility (Proactive

    Event Management)

    Timeline

  • Agenda

    SAP for Logistic Service Providers The Heart of Operational Execution: SAP Transportation Management

    SAP for Seaports

    2014 SAP AG or an SAP affiliate company. All rights reserved. 9Public

  • SAP Transportation Management Overview

    Multimodal TransportationSAP TM supports all modes of transportSAP TM supports all modes of transport

    End-to-End MovementsPlan your customer orders end to end

    Shipper Integration and B2B connectivityEnable easy integration of your shippers

    Reporting Capabilities

    Key Take

    Aways

    2014 SAP AG or an SAP affiliate company. All rights reserved. 10Public

    Reporting CapabilitiesContains embedded best practice industry analyticsAways

  • SAP Transportation Management

    Complete transportation management solution International and domestic

    Truck distribution and pickup

    Long-haul trucking (FTL/LTL)

    International and domestic All modes of transportation including airfreight,

    covering latest security regulations Compliance with international trade

    regulations and Dangerous Goods (with GTS and EH&S add-ons)

    Interactive transportation and shipment planning, collaborative tendering

    Integrated logistics and fulfillment

    Ocean LCL

    Ocean FCLAirfreight

    Parcel / Express

    SAP TM Order Management

    PlanningCompliance

    SubcontractingCharge Management

    2014 SAP AG or an SAP affiliate company. All rights reserved. 11Public

    Integrated logistics and fulfillmentmanagement, transportation execution visibility and monitoring

    Comprehensive freight cost management, Integrated freight and forwarding settlement

    Railway

  • SAP TM Supports all Transportation ScenariosA few Examples...

    Direct truck shipment Consig-Consig-nee

    ShipperShipper Consig-Consig-nee

    Truck networks

    Multi-modal domestic shipment

    Airfreight D2D

    Airfreight shipment P2P Air Air

    Ware-houseWare-houseShipperShipper

    Consig-Consig-nee

    Consig-Consig-nee

    Ware-houseWare-house

    RampRail

    RampConsig-Consig-

    neeShipperShipper Ramp

    RailRampRamp

    RailRamp

    ShipperShipper StationStation StationStation Consig-Consig-nee

    Airport

    Ware-houseWare-house

    Airport

    Ware-houseWare-house

    ShipperShipper Ware-houseWare-house

    2014 SAP AG or an SAP affiliate company. All rights reserved. 12Public

    Airfreight shipment P2P

    Ocean LCL shipment D2D

    Ocean FCL shipment D2D

    Airport

    Airport

    ShipperShipper ShipperShipper Consig-Consig-nee

    Consig-Consig-nee

    PortWare-houseWare-house Port

    Ware-houseWare-house

    ShipperShipper Consig-Consig-nee

    Port Port

  • SAP TM Supports End-to-End Collaboration Shipper - LSP - Carrier

    Shippers Customer places order for goodsEnd Customer

    Pre-Pre- Order Order Freight Freight Tendering & Tendering & Execution & Execution &

    Order and Operations Processes

    Order Acceptance

    Order Acceptance

    Shipment ProposalShipment Proposal

    Shipment PlacementShipment Placement Logistics Operations through LSP PaymentPayment

    FreightFreight

    Shipper

    Logistics ServiceTM

    TM

    2014 SAP AG or an SAP affiliate company. All rights reserved. 13Public

    Pre-Planning

    Pre-Planning

    Order Management

    Order Management

    Freight PlanningFreight

    PlanningTendering &

    SubcontractingTendering &

    SubcontractingExecution & Monitoring

    Execution & Monitoring

    FreightSettlement

    FreightSettlement

    Logistics ServiceProvider

    Carrier /Subcontractor

    BookingManagement

    BookingManagement

    CargoPlanning

    CargoPlanning PartneringPartnering

    Execution & Monitoring

    Execution & Monitoring

    Receiv-ables

    Receiv-ables

    TM

  • External Communication and ConnectivityEnabling effective B2B and collaborative transportation management

    SAP TM Tendering

    Carrier-specific WebUI view

    Email / SMS RFQNotification

    Tendering Collaboration Request for Quotation

    Carriers for all Modes of Transport

    SAP TM Order Mgmt.

    Freight / Booking Order

    B2B Freight Order / BookingReceipt and Processing

    SAP Event Mgmt. Web UICarrier Event

    Mobile Device Milestone Visibility

    SAP TM Planning Cockpit

    Execution Status

    Subcontracting Freight Order Subcontracting Freight Booking (Ocean and Air)

    Event Tracking and Monitoring Carrier Event Notification Execution Milestone, Event and Alert Visibility

    For Shippers, Suppliers, Carriers, Consignees

    2014 SAP AG or an SAP affiliate company. All rights reserved. 14Public

    NotificationMilestone Visibility& Event Notification

    Status

    PartnerSystem

    For Shippers, Suppliers, Carriers, Consignees

    Trading Partner and 3rd Party Connectivity TM Enterprise Services

    For GIS integration and connectivity (SAP II), Freight Rates (SMC3), Ocean Booking & Schedules (INTTRA), Descartes Systems for booking (all modes, incl. GFX for air) and for status and event management

    Mode-specific transaction messagingSAP Information

    Interchange

    SAP TM

  • SAP TM supports performance management with comprehensive, flexible reporting capabilities

    Transportation Dashboard Embedded Contextual Analytics

    Role & User-specific Worklists Adhoc Reporting on Mobile Devices

    2014 SAP AG or an SAP affiliate company. All rights reserved. 15Public

  • Key Takeaways for Logistic Service Providers

    SAP has a strong presence in the Cargo and Logistic industry addressing, Corporate Functions, Sales and Marketing and Core Operational process

    SAP Transportation Management is a mature solutions that enables LSP to differentiate by providing value added services for their customers while at the same time increasing operating margins and efficiency

    2014 SAP AG or an SAP affiliate company. All rights reserved. 16Public

  • SAP innovation for Seaports

  • A Port comprises hundreds of companies and authorities

    that mostly work on bilateral, 1:1 agreements

    Port of Hamburg

    2014 SAP AG or an SAP affiliate company. All rights reserved. 19Public

  • Ecosystems Needs

    spaceterminal

    hospitality

    services

    A Smart Hub addresses the efficiency and value added

    services needs of any Ecosystem

    space

    providersterminal

    operators

    tax &

    customs

    authorities

    equipment

    & tools

    providers

    vessel

    operators

    postal

    service

    providers

    Hub

    Operators

    PortsAirports

    Cities, Metropolitan

    Regions,

    performance

    benchmarking

    trade facilitation

    procedures

    education

    ecosystems

    intelligence services

    equipment2go

    2014 SAP AG or an SAP affiliate company. All rights reserved. 20Public

    freight forwarders

    trailer providers

    railway operators

    other

    operations

    service

    providers

    providersRegions,

    traffic & movement

    patternssystems integration

    traffic control

  • A Smart Hub is the digital fingerprint of a network of

    stakeholders that share a common purpose

    Freight Forwarders

    Telematics Unit, Tablets & SmartphonesTrailer

    Truck

    ContainerNetwork of Individual Users

    Services Platform

    Freight Forwarders

    Traffic Control Systems

    Space Providers

    Parking, Storage, Packing Station,

    2014 SAP AG or an SAP affiliate company. All rights reserved. 21Public

    Transportation Management and Operations

    (Knowledge Base + Operations)

    Business Network of Connected BusinessesBack-end

    Systems

  • How to get started with Smart Logistics

    Engage in a 3-months pilot

    Benefit from a co-innovation setup

    2014 SAP AG or an SAP affiliate company. All rights reserved. 22Public

    contact: Francesco de Toma, [email protected]& Barbara Flgge, [email protected]

  • 3 Things to remember about Smart Logistics

    it combats loss of efficiency and effectiveness in the hub

    operations businessoperations business

    it eases collaboration needs hubs are not able to resolve

    yet

    it triggers growth opportunities for any adjacent industry

    and user group

    2014 SAP AG or an SAP affiliate company. All rights reserved. 23Public

  • Thank you

    2014 SAP AG or an SAP affiliate company. All rights reserved.

    Contact information:

    Francesco de TomaTitle: Senior Industry Value EngineerEmail: [email protected]


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