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ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

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ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"
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Page 1: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

ABOUT COMPANY

Advertising and Marketing Full cycle Agency “DT Communications"

Page 2: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Approach to business

• and create channels of communication so that advertising messages reach your best potential customers.

In addition to inspiring ideas, and effective media planning, we are proud of effective projects management and implemented system of manage-

• ment quality ISO 9001:2009. Certified.

We believe in confidentiality and expect our clients do the same.

• DTCom – independent advertising and marketing full cycle agency

The behavior of your customers – it is what and how often they buy. We create ideas (Creative Marketing Solutions), which affect on this behavior in unexpected ways,

Page 3: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Resources

• Employees with high qualifications, with experience in marketing and in major international advertising agencies, have received basic and advanced further education in universities of the world (USA, Japan, Europe, Russia, Kazakhstan)

Mini-printing shop and outdoor advertising manufactory.

• The status of the exclusive representative in Kazakhstan, the world-famous Indian designer Mukul Goyal

Partnerships with major manufacturers of promotional products and means of its distribution (the media).

• Developed technologies of Creative marketing solutions and Media planning formation. Office in Astana, Head Office – Almaty.

Page 4: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Our Work

• Professionally and with enthusiasm we do:

- Marketing strategies- Creativity: the concepts, naming, copywriting, corporate

style- Media planning and placement- Design and modeling (graphics, Flash, 3D, Web)- Internet-advertising and Web-engineering- BTL: promotions, viral and guerrilla advertising- Production of promotional materials (audio, video,

outdoor advertising, print, souvenirs, POSM)

Page 5: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Pricing formation

• We are confident in a result of our proposed solutions and assume financial responsibility for the work, and therefore propose to consider the payment of our agency in two stages: full cost of services + fee (depending on the result)

• Agency fee is intended to provide the required level of competence and professionalism of its staff in solving problems for client interest.

• Also operates a standard pricing system adopted in the market (as not always our customers are ready to compare the results in figures)

• With all that our prices are much lower than major competitors.

Our managers will provide you a quotation within a few hours in response to your completed BRIEF .

Page 6: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

… All this allows us to create not just interesting and inspiring ideas and strategies

but also to provide for you a high level of return on marketing investment (ROMI)

Page 7: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

How we work

• We get briefForm the de-briefWe proceed to develop a strategy:

– Analysis of marketing and promotional purposes – Analysis of competitors activity– Analysis and study of the Target Audience– Analysis of the seasonality and regionality– Selection and justification of the choice of advertising media– Defining goals and objectives for each advertisement– The development or adaptation of Creative strategy and design

• We plan • Consider budget• Presenting to client• Finalizing and producing

Page 8: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Internet advertising and Web engineering

– Media planning and digital marketing strategy– Design and programming Web missions (Web sites)– Web missions Promotion (optimization, contextual advertising,

link exchanges, etc.)-– Banner Advertising

PR through InternetPromotion in Social digital media

While many local companies are prepared to master the Internet, their Target Audience is already living there!!!

Page 9: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Souvenirs

DTCom is the exclusive distributor of designer Mukul Goyal in Republic of Kazakhstan• Mukul Goyal - one of the most famous designer brands in India and around the world, producing

various interior accessories. All of them have not only a decorative function, but are still functional and belongings in the home or office.

• Mukul Goyal work were repeatedly awarded prizes in design and are represented in more than 20 countries worldwide. Designer finds inspiration in the ordinary things that surround him everywhere, and gives them new meaning, creating new things, simple and extraordinary at the same time.A complete list of original accessories presented in a separate Catalog

Page 10: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Our Team

High qualification of our team members, formed over many years of experience in marketing and advertising, allows us to execute projects of any complexity. Our employees have worked for a long time in such Advertising Agencies as Ogilvy, Leo Burnet, OMD, Group M, TBWA, Saatchi & Saatchi and a few others.

As part of our team on a permanent basis for your work:GENERAL MANAGER - DENISCREATIVE DIRECTOR - ALENAART DIRECTOR - ALEXANDERDIRECTOR OF BTL - OLGAMARKETING AND BUSINESS DEVELOPMENT - GLEBACCOUNT MANAGER - ANELSALES MANAGER - ROBERTMEDIA PLANNING MANAGER - ELENA B.WEB-MANAGER - EUGENE,ART-DESIGNER - ANASTASIADESIGNER - MADIAPRODUCTION DIRECTOR - KARIMMANAGING PARTNER OF ASTANA - VITALYOFFICE MANAGER - CATHERINE

Page 11: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Our clients

Page 12: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Образовательные места

HoReCaDi

Места массового скопления людей

Медицинские учреждения

Дом

Детские сады Университеты Колледжи

Парки, Скверы, Арбат, Пешеходные

зоны, Площади, выставочные комплексы

АЗСОстановочные

комплексы

Почтовые ящики

Больницы, клиники, стоматологии, ветеринарные

клиники, частные клиники

Аптеки

Крытые, Открытые рынки

Ночные клубы/рестораны

Бильярдные, Пабы, Боулинги

Фаст Фуд

Салоны красоты, фитнес центры

Доски объявлений

Специализированные ТТ(бытовая химия, магазины бытовой техники, магазины

текстиля …)

Супермаркеты

Торговые точки

ГипермаркетыМинимаркеты Оптовые сети

Дверные ручки

Матрица «Target Audience Meeting Points» в Казахстане

Educationalplaces

HoReCaDi

Crowdedplaces

Medicalinstitutions

Home

Kindergardens Universities Colleges

Parks, Squares, Arbat Pedestrian areas, plazas, exhibition

centers

Petrol stations Stopping complexes

Mailboxes

Hospitals, clinics, dentistry, veterinary clinics, private clinics

Pharmacies

Covered, open markets

Night clubs/ restaurants

Billiards Pubs, Bowling

Fast Food

Beauty salons, fitness centers

Message boards

Specialized outlets (household chemicals,

home appliances stores, shops,

textile ...)

Supermarkets

Outlets

Hypermarkets Minimarkets Wholesale network

Door handles

Matrix «Target Audience Meeting Points» in Kazakhstan

BTL

Page 13: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

• Promotional staff is ready at any time to participate in the promotion of your products.• We make a careful selection of the promoters for each specific action in accordance with specified criteria.• Each promoter is casting and training before out to work.

Database temporary promotional staffto bring (attract) in BTL activities

Girls- 450Supervisors - 20

Guys - 250

Page 14: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

Portfolio

• There are not all our services belong to portfolio format We are generally unconventional.

• But you can always order the individual PRESENTATION of our work by sending a request to [email protected] pointing out in addition to your contacts, the branch in which you work and the types of advertising, branding and PR-services that you need.

• The company has formed an interesting and informative portfolio, but we can also provide a portfolio of our employees who have worked for years in major advertising agencies of the international level so that you appreciate their experience and qualification

Page 15: ABOUT COMPANY Advertising and Marketing Full cycle Agency “DT Communications"

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