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U N I V E R S I TAT I S O U L U E N S I S
ACTAG
OECONOMICA
OULU 2008
G 34
Sinikka Moilanen
THE ROLE OF ACCOUNTING
IN MANAGEMENT CONTROL
SYSTEMS OF FIRMS HAVING
SUBSIDIARIES IN THE FORMER
SOVIET UNION
FACULTY OF ECONOMICS,
DEPARTMENT OF ACCOUNTING AND FINANCE,
UNIVERSITY OF OULU
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A CTA UNIVE RS ITA T I S O UL
G O e c o n o m i c a 3 4
SINIKKA MOILANEN
THE ROLE OF ACCOUNTING
MANAGEMENT CONTROL SY
OF FIRMS HAVING SUBSIDIA
IN THE FORMER SOVIET UNI
Academic dissertation to be presented, with
the Faculty of Economics and Business Admthe University of Oulu, for public defence in
TA105, Linnanmaa, on October 3rd, 2008, at
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Copyright 2008
Acta Univ. Oul. G 34, 2008
Supervised byProfessor Juha-Pekka Kallunki
Professor Janne Jrvinen
Reviewed by
Professor Cristiano BuscoProfessor Markus Granlund
ISBN 978-951-42-8880-7 (Paperback)ISBN 978-951-42-8881-4 (PDF)
http://herkules.oulu.fi/isbn9789514288814/ISSN 1455-2647 (Printed)
ISSN 1796-2269 (Online)http://herkules.oulu.fi/issn14552647/
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Moilanen, Sinikka, The role of accounting in management control syste
having subsidiaries in the former Soviet UnionFaculty of Economics, Department of Accounting and Finance, University of O4600, FI-90014 University of Oulu, Finland
Acta Univ. Oul. G 34, 2008
Oulu, Finland
Abstract
This thesis investigates how Finnish firms, as examples of Western firms, control
operations of their subsidiaries in Russia and the Baltic countries and the role of acc
management control systems. The thesis consists of three essays, which focus on dif
of the role of accounting in the management control systems. Even though the issue
this thesis are probably not unique to the area of the former Soviet Union, the cha
business in this context highlight specific management control questions relating to o
using power within management control systems.
The first essay investigates the changing role of accounting in a knowledge tra
between a head office and subsidiaries to show the importance of informal comm
cooperation in the development of accounting. Only after some time of inte
cooperation and the development of social capital in the accounting-mediated know
can more formal accounting controls can be relied on. The second essay illustrates h
social position of an individual can be reproduced and how it affects accountin
reporting in the control system. The third essay investigates the role and power of an
subsidiary in using accounting for controlling and steering the operations of its subs
the intermediate acts between the subsidiaries and its own Western parent c
intermediate can invoke the tensions between divergent social systems and thus u
signifiers according to its own needs, legitimating its existence despite the in
multilevel organizational structure may cause. Therefore, the whole thesis
accounting plays an important role in integrating firms in very different contexts, bu
happen with the help of more informal supportive structures and knowledgeable age
accounting. This is how accounting develops business thinking so that the practices
local demanding circumstances could also give something back to the parent comp
Keywords:management accounting, management control systems, mcorporations, transitional economies
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Acknowledgements
A doctoral thesis may sound like an impressive word, but as an
completing a big project requires hours and hours of hard work. G
point would not have been possible without the support and help of m
First of all I would like to express my sincerest gratitude to my
Professor Juha-Pekka Kallunki and Professor Janne Jrvinen. The
believed in me and my research from the very beginning and gisupport as well as concrete guidance for my research endeavour
grateful to the official pre-examiners, Professor Markus Granlund
School of Economics and Business Administration and Professor Cri
of the University of Siena, for adding value to this thesis through th
comments and suggestions.
I am also most indebted to Professor Salvador Carmona,
volunteered to comment on an early version of my first research
detailed and insightful comments showed the focal points to consider
a qualitative case study and gave me confidence as novice research
going in the right direction with my work.
In addition, I wish to thank Professor Jukka Pellinen of the U
Jyvskyl. Without his efforts as a supervisor of my Masters th
choice to open up a possibility for me to start working at the D
Accounting and Finance at the University of Oulu, I probably woul
embarked on a doctoral thesis.
Academic life has also given me the opportunity to meet do
people and I have had the great good fortune to receive comments
from many prestigious scholars. I wish to thank all those who have d
work and presentations at different workshops and conferences. Besword of thanks to the anonymous reviewers of the journals to w
submitted the parts of this thesis. The review processes helped me en
improving the quality of the essays.
This journey would also have been a lonely one without good
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coffee group for the lively discussions on various themes an
the department and the faculty for providing an encouraging a
Many people also deserve thanks for helping in the prac
to thank Dr. Seppo Eriksson for the editorial advice, Virgin
proofreading and the faculty administration for their assista
support, all the remaining errors are mine.
I would also like to express my warmest thanks to all th
firms who have offered their valuable time to help me with mme interviews and the chance to get to know their firms. This
have been possible without their valuable help.
I also gratefully acknowledge the financial support
foundations which enabled me to pursue this research
Kordelinin Sti, Foundation for Economic Education,
Foundation, the Jenny and Antti Wihuri Foundation, Kaupa
tieteiden tukisti KAUTE, Marcus Wallenbergin
Tutkimussti, Oulu University Scholarship Foundati
Foundation.
Because life is not only about doing research, I would
my friends and acquaintances, who have given me somethin
besides academic research every now and then. Satu, Nita a
friends, I hope you know how important you are to me!
Last, but certainly not least, my family deserves heart
support. My aunt Helena has been my second mother an
cousins Maija and Pentti have been my siblings in all but
most sincere support has come from my parents, who hav
utmost to help and support me in every possible way, also i
you for providing me with a sound supporting net for life!
Oulu, August 2008
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List of original publications
The thesis is based on the introductory chapter and the following essa
I Moilanen S (2007) Knowledge Translation in Management Ac
Control: a Case Study of a Multinational Firm in Transitional
European Accounting Review 16(4): 757-789.
II Moilanen S (2008) Family Ownership and Accounting in the
Control System: a Comparative Case Study of Western Firms in
Economies. The revised version of the paper is forthcoming in
Research in Accounting and Management 5(3), December 2008.
III Moilanen S (2008) The Role of Accounting and an Intermediate
the Management Control System. Management Accounting Res
252-269.
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Contents
Abstract
Acknowledgements
List of original publications
Contents
1 Introduction 2
Management Accounting and Control in MultinationalCorporations
2.1 Management accounting and control ......................................2.2 Management accounting and control in a multinational conte
3 Management Accounting and Control in the Former Soviet Un3.1 Accounting traditions from the Soviet era ..............................3.2 Challenge of traditions to the management control systems...
4 Research Design 4.1 Research questions ..................................................................4.2 Theoretical frameworks ..........................................................4.3 Methodology ...........................................................................4.4 Contributions of the thesis ......................................................
5 Main Findings and Concluding Remarks References
Original publications
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1 Introduction
In the writers experience and knowledge practically nothing h
about any revolution in cost accounting in Soviet Russia .
while not as important as some of the political or social phas
subject of interest to members of our profession, . (Wurman 1
Accounting, as an integral part of management control systems (MC
control in multinational corporations (MNCs), as it makes it possdiscipline, to control and to act at a distance (cf. Robson 1992, Ez
Kirk & Mouritsen 1996, Carmona et al. 1997). The role an
management accounting and control systems in MNCs (e.g Schw
Chow et al. 1999, Quattrone & Hopper 2005) and the role of MCSs i
of mergers and acquisitions (e.g. Jones 1985, Roberts 1990, Granlun
recently both been extensively studied. However, accounting may ncommon language in MNCs as business and social structure
corresponding understandings of accounting concepts differ (E
Difficulties can be expected, for example, when subsidiaries ar
countries that used to be under a socialist regime. Therefore, we still
learn about the expansion of firms operations to such different circum
prevail in the former Soviet Union (see Gray & Roberts 1991).
One of the greatest contemporary challenges in economics resea
the change in economic systems in the former Soviet Union, caused b
in the political system (Intriligator 1996). Even though the transi
market economy already started in 1985 and joint ventures betwee
Western firms were permitted in 1987, the massive change did not o
collapse of the Soviet Union in 1991 (Southworth 1994, Vmosi
then Western firms have been increasingly interested in exp
operations to exploit the enormous market potential in the area.
growing number of Western MNCs entering the area, little is k
management accounting and control in the different parts of the area o
Soviet Union and in the Western companies operating there
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external reporting according to Western norms prefer
management accounting. Change in financial accounting prerequisite for the development of management accountin
Haldma & Lts 2002). Actually, cost accounting was an inte
accounting in command economies and, therefore, managem
new concept (Sokolov & Kovalev 1996, Enthoven et al. 19
2002). However, macroeconomic stability may be difficul
microeconomic reforms to improve firm performance and eff1999) and as accounting is an important means of man
development becomes important in improving firm perfor
accounting and management traditions in the planned
significantly from those of Western countries (Elenkov 19
1998, Taylor & Osipenkova 2003). For example, informa
became important means of coping with conditions in
(Ledeneva 1998, Michailova & Worm 2003, Hutchings &
Therefore, it is doubtful if merely financial results control (se
the MNCs headquarters over subsidiaries in these countries c
Many Finnish firms have established operations in the n
the former Soviet Union, e.g. in Russia and the Baltic c
Finland provides interesting settings for studying the MCSs
purpose of this thesis is to investigate how Finnish firms, as
firms, control and steer the operations of their subsidiarie
Baltic countries and what kind of role accounting plays in t
consists of three essays, which focus on different aspects of t
in the MCSs. Even though the issues discussed in this the
exclusive to the area of the former Soviet Union, the characte
this context highlight specific management control quorganising and using power within MCSs. Therefore, the g
thesis may also have implications for other contexts, s
accounting vis vis more informal relationships in integrating
2008). The first essay investigates a case of transferring
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controlling and steering the operations of its subsidiaries, when the
acts between the subsidiaries and its own Western parent company, relies on results controls.
The remainder of the introductory chapter is organised as foll
literature on management accounting and control in multinational co
reviewed in Section 2. Section 3 focuses on the characteristics of
environment in Russia and the Baltic countries and their possible
MCSs of MNCs operating in the area. Research design, covering questions, theoretical frameworks and methodological issues, is
Section 4. The main results of each essay are reported and
implications are discussed in Section 5, which also concludes the chap
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2 Management Accounting and Control
Multinational Corporations
2.1 Management accounting and control
Baliga and Jaeger (1984) relate control to processes in which a pers
of persons, or organization of persons) determines or intentionally
another person, group or organization will do. According to them, thprocess, where targets are set and performance is evaluated, is at
control. Control is needed in order to make people act according
interest of the organisation (Merchant 1985). Ouchi (1979) div
mechanisms into three categories: markets, bureaucracies and
Merchants (1985) three-part classification results and action controls
some extent bureaucratic controls and clan controls coincide with soResults control is usually executed in financial terms, whereas ac
include e.g. physical and administrative behavioural constraints.
pressures, training, individual self-control, rewards as well as s
placement procedures constitute personnel controls. For his part, Si
has four categories for control systems use: Beliefs and boundary
also diagnostic and interactive control. Of these, diagnostic controls
traditional results controls or accounting, even though the measures
financial. Accounting information, however, can be also used inte
managers by highlighting the most important measures in regular int
subordinates. Boundary systems can be seen to be somewhat simi
controls, and Merchants (1985) social controls can include belief sy
are a form of positive control posing no restrictions but showing sco
development. These definitions of MCSs differ mainly in their stand
relationship between management control and strategy. Whereas Mer
sees strategy as guiding the implementation of management control,
Simons (1995) management control is namely for controlling strategy
Even though management control includes a wide spectrum of
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performance visible and accordingly controllable (e.g. Ezzam
al. 1997, Quattrone & Hopper 2001). However, the accountarather a means for headquarters to monitor and intervene in
than a means to map the subsidiaries according to their ow
Mouritsen 1996). This means that accounting also creates an
in terms of space and time by defining the accountability
O'Leary 1994, Ezzamel & Willmott 1998, Carmona et al.
Hopper 2005). In addition, accounting can protect a suheadquarters as long as the reporting requirements are app
Siti-Nabiha & Scapens 2005).
2.2 Management accounting and control in a mult
Accountants and managers in a multinational and internation
of complexities, because of the environmental uncertainties,
flows and complex organisational structures (e.g. Choi 1
Emmanuel et al. (1998), important issues for multina
accounting are, for example, performance evaluation an
changes, inflation accounting and corporate governance. Per
and control may be problematic because of the distance betw
local units. Currency changes and inflation are often faced
Western settings where differences in organisational structure
also make corporate governance issues more difficult. Acco
Jaeger (1984) the issue of control is parallel with delegatio
questions for MNCs is thus balancing between centralisation
Actually, MNCs have been divided into taxonomie
differences in the intensity and form of centralisation (see e.g1992). Perlmutter (1969) defined a taxonomy based on
geocentric (world-oriented), polycentric (host country-orient
(home country-oriented). Multinationality is thus define
intensity of the geocentric thinking of the managers.
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structure defining firms as global (tightly controlled and
multinational (decentralised) or transnational (local flexibility integration) (Ghoshal & Bartlett 1990, Bartlett & Ghoshal 2002).
enables decentralised control where results are monitored and contro
actual operations are autonomous (cf. Merchant 1985) and acco
intensity of centralisation/decentralisation affects the role of accou
MCS. On the other hand, accounting can also help in managing
between centralisation and decentralisation as it can reinforchierarchical but also lateral relations (cf. Busco et al. 2008).
The role of accounting and control systems is also highlighted i
mergers and acquisitions, which are a typical way of extending o
foreign countries. Jones (1985) concludes that accounting type co
become highly significant during the first few after an acquisition.
inappropriate changes in management accounting systems caused
undesirable effects. Granlund (2003) also suggests that in a merger, a
system plays an important role as an integrator of the firms. Robert
the other hand, shows how accounting controls may also impede the
of a profitable longer-term strategy.
The case firms in this thesis represent different levels of
multinational corporations. The firms have also used different strate
Russia and the Baltic countries: greenfield projects, joint v
acquisitions. The Bakery in the first and second essay has evolved
country-centred to a stage where the operations abroad in neighb
truly constitute a significant proportion of the business. The Dairy fo
remained more focused on home country operations, but is gradual
the coordination of its total activities across national borders. The thi
Finparent (and its subsidiary Balticparent) operates locally in Finlneighbouring areas, but is a part of a true MNC operating in 27
Europe and America.
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3 Management Accounting and Control
Former Soviet Union
Even though research on management accounting and control h
investigate transitional economies (e.g. Firth 1996, Anderson &
Vmosi 2000, Luther & Longden 2001, Szychta 2002), little is know
operations of MNCs in these economies. However, MNCs themselv
transnational diffusion of management accounting and control pra1996, Granlund & Lukka 1998) in environments where the econ
political background differs from that of Western countries. Therefo
important question for the MNCs is how these different struct
reconciled within the organisation.
3.1 Accounting traditions from the Soviet era
The present literature provides descriptions of the special chara
accounting and management in Russia and the former Soviet Uni
accounting has been an instrument for reporting to government
authorities and the role of accountants has changed, also in parts of
world (see Burns & Baldvinsdottir 2005, Scapens 2005), the use o
differed somewhat in the Soviet Union. For example, accounting r
Soviet Union were prepared for the authorities to protect socialist
fulfil the plans of the central administration not for internal
(Enthoven et al. 1998). Thus compliance with the norms of the author
the most important matter in preparing the reports (Seal et al. 1995)
was understood as bookkeeping and cost accounting was an inte
financial accounting. Besides, accounting was cash-based andcontrolled prices so that the data derived from the accounting system
economic content and accounting was somewhat neutralised (B
Planning for the future and budgeting were also the tasks of a separ
Department, which was detached from accounting (Sokolov & Ko
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and discomfort with accounting innovation and the weak
managers and accountants. Overall the uses and users traditionally been different from those of the Western world
of the Soviet Union (Solodchenko & Sucher 2005).
The number of internationally acknowledged studi
accounting and control, with special reference to former
likewise still small. Southworth (1994) studied accounting
joint venture in Ukraine. He focused on the information n
partner to be able to manage the joint venture. He conc
accounting information produced according to Western needs
for the joint venture managers, but that the precise Sovi
provided more information for decision-making even though
not be calculated. Therefore, the results are similar to So
(1996), who claim that Soviet type information can be
information, even though accounting was organised
organisations of the Soviet Union. Therefore, the problem
usefulness of local accounting information, but in truly inte
practices. Because of the fundamental differences, the situat
that in Granlund (2003), who found accounting to be an int
of two Western firms, or that of Busco et al. (2008), wh
divergent goals of the different units in a global organisationaddition to Southworths (1994) study in Ukraine, Haldm
investigated managerial accounting procedures in Esto
contingency framework they found that product costs were
since the cost centres were often broadly defined. On the w
use of management accounting information in Estonia
compared to the Western practices.
3.2 Challenge of traditions to the management con
Despite the years since the dissolution of the Soviet Union
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formal structures (Engelhard & Ngele 2003). Even though blatnow
has a negative connotation, as it is associated with bribery, trasystems were based on positive reciprocal friendships and aid (Led
These unofficial relationships cannot be set aside in business and th
example, the role of audit in Russia (Sucher & Bychkova 2001,
2005). Problems in knowledge sharing in former socialist countries a
due to the traditional tendency to see knowledge as a means of p
causes information hoarding and thus questions the approp
empowerment (Michailova 2002). This applies to cost accounting as
was used as a means of exercising power (Enthoven et al. 1998). I
(1983) cultural dimensions, these findings apply to long power dista
collectivism. Elenkov (1998) notes that Russians do indeed seem to
on power distance and collectivism scales than their counterparts
which could influence the organising of an effective MCS. For ex
Merchant et al. (1995) do not find that anticipated cultural differenc
incentive systems of US and Taiwanese firms, OConnor(1995) show
distance affects the usefulness of budget participation, which again
on superior-subordinate relationships. Naturally, the findings in Rus
generalised to the whole area of the former Soviet Union. Therefor
shows some differences in business between Russia and the Baltic co
between the Baltic countries). Even though Russia and the Baltic cothe Soviet background, the cultural differences and their effects
traditions have not yet been widely acknowledged in accounting rese
Because of the specialities presented above, people in MNCs ope
former Soviet Union need to be conscious of the historical backgro
challenges history poses to management control systems (cf. Engelha
2003). Western management accounting and control practices maythe most suitable ones in transitional circumstances (e.g. Firth 199
matters embody a considerable amount of implicit assumptions
activities, structures and institutions (Giddens 1990: 113). Thes
obvious presuppositions are no certainties in other circumsta
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bypass formal mechanisms of control in the Soviet Union ind
became detached from the actual operations. It is thus hiaccounting in such and environment can be a common busin
different parts of the organisation closer to each other (cf.
2004). Besides, knowledge tends to be embedded in a s
Nahapiet & Ghoshal 1998, Lord & Ranft 2000, Bedward et
translated in the interaction of the transfer process (cf. La
Dugdale 2002). Therefore, it is important to note that as A
1997b) shows, accounting can also be implicated differently
accountability. The implications depend on how true a p
supposed to give of operations, which again depends on the lo
Controlling multinationals even without such significant
their environments requires intensive communication b
misunderstandings (e.g. Noerreklit & Schoenfeld 2000)
cooperation in order to communicate and develop the MCSs
area of the former Soviet Union may be even more intense
essays in this thesis show. The intense communication and
however, may be organised differently. These differe
interesting issues about using accounting as an intermediar
setting. Therefore, it is important to study the MCS as a tota
focusing on small parts of it, such as incentive systems (cf. MTight accounting and financial controls may need comple
cooperation through a geographically closer subsidiary (third
department can play a significant role in control and dev
structure through the controller (first and second essays), b
the control can be organised through non-accounting manag
finance department only has a role in consolidating reexternally (second essay).
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4 Research Design
4.1 Research questions
The purpose of this thesis is to investigate how Finnish firms, as
Western firms, control and steer the operations of their subsidiaries i
the Baltic countries. The special focus is on the role of accounting
department in control and how the presupposed special requiremenvironment in the transitional countries can be met in the MCS
consists of three essays, which are based on case study methodology
(first and third) focus on one case firm and one presents a compari
two cases (second).
The research question presented above is approached from differ
the essays. This enables findings related to different aspects of
accounting and power within the MCS, which may also have implica
the context of the former Soviet Union. The first essay studies how
control procedures are transferred from the head office (HO) to the su
Russia and the Baltic countries. The essay explores the chang
accounting and how accounting translates in the process. The implic
translation to the control system are moreover examined.
The second essay continues by exploring the role of accounting
and investigates the development of MCSs of firms operating in Ba
(and Russia). It shows how history and previous experience affect M
the same requirements are fulfilled by a differently organised MCS.
essay focuses on how family owners participation in the managemen
in the role of individuals vis vis financial department and ac
management control and how the participation at least partly edevelopment.
In the third essay, the special requirements of the transitional c
are confronted by investigating how an intermediate subsidia
accounting for its own purposes in the MCS In so doing the
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4.2 Theoretical frameworks
All the essays in this thesis explore characteristics and cha
control systems and the role of accounting as an inscription
Accounting can be a mediator, even a translator which
distance (e.g. Kirk & Mouritsen 1996), as it makes ope
Ezzamel 1994). As the research questions presented abov
processes studied have occurred, the basic assumptions of th
used in illustrating the interesting aspects of these managem
need to be of a subjectivist nature. Different frameworks, alb
assumptions as will be elaborated below, are mobilised
different parts of this thesis.
The first essay exploits the concept of knowledge transla
Actor Network Theory (ANT) and especially on the work of
The idea is that no knowledge transferred can remain the process, but is translated in the network of human and techno
& Dugdale 2002). This is because knowledge is not entirely
& Takeuchi 1995) and knowledge tends to be embedded
Latour 1999, Augieret al. 2001). A specific knowledge tr
(Choi & Eriksson 2001) is borrowed from the international b
to investigate the change of accounting and management cohuman and technological actors. The knowledge translation
at exploring how parties learn from each other in an in
relationship. It implicitly combines learning barriers and fa
Hardy 2000: 209) and the stages of inter-organisational le
Asahi 1995). The model also distinguishes between ori
knowledge. The process of bi-directional translation consis
between past experience and present activities (cf. Bresman
seems a plausible viewpoint when looking at transitional econ
business history from the Western countries. The sociol
framework are appreciated by supplementing the framewor
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maintain organisational routines that constrain behaviour and o
themselves represent organisational routines as a product of h(Giddens 1984, Barley & Tolbert 1997). Institutions are accordingly
interplay of organisational roles, (formal) rules and (informal) routine
MCS in the way things are habitually done (Burns & Scapens 2000,
2006, Lukka 2007). Institutions also embody social relations that a
around the attribution of meaning (signification), value (legitimation
(domination) (Giddens 1984, Jones & Dugdale 2002). These so
guide the mobilisation of power in the change (or stability) of
accounting and control (Hardy 1996, Burns 2000). This viewpoint is
explain how the power of individuals in the development of M
reproduced. The viewpoint is thus related to the research on o
cultures (Jrvenp 2007), as different organisational cultures as
provide different options for the mobilisation of power in the develo
MCS. For example, trust seems to play an important role in a family-
reflects on the organisational structures such as the MCS (cf. Luh
Tomkins 2001). This also leads to the different roles of finance depar
case firms compared, even though both firms face the same requir
their environments. The discussion on socially constructed trust als
theoretical standpoint of the second essay close to that of the first ess
the role of accounting is investigated in the construction of trust as a capital (Coleman 1988).
While the work of Giddens (1984) is one basis of the theori
second essay, the third essay exploits Giddens (1990) sociology of
discussing disembedding and reembedding in MCS, i.e. how
translates local issues into global language. This again enables the g
control and act on the local subsidiaries at a distance (e.g. Robson 1Mouritsen 1996). However, the accountability system is often used a
the head office to monitor and intervene in subsidiaries affairs rath
means to map the subsidiaries according to their own logic (cf. Kirk
1996). This is because accounting communicates the social relations
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All these theoretical baselines have also been used be
studies, since the thoughts of ANT have been widely exploiteBriers & Chua 2001, Mouritsen et al. 2001, McNamara e
Giddens writings and OIE (Macintosh & Scapens 1990, M
1991, Scapens 1994, Burns & Scapens 2000, Soin et al. 2
Scapens 2005, Busco et al. 2006, Hyvnen & Jrvinen 20
2006). The viewpoints are also somewhat complementary a
of contemplating the change and development of MCS. For
Dugdale (2001) have combined various works of Giddens
(2002) have also coupled ANT with disembedding and re
(2002) for his part has suggested ANT as a complem
institutional viewpoint for studying change and stability in so
The complementarity of these frameworks can also be
their basic assumptions. As the social construction of reality
the frameworks presented, they fit the subjective stance refl
questions. Regarding the ontology behind the theories, subj
the centrality of a researcher in explicating the interactions
social constructing, which cannot be objectively measured. T
of the first essay deals with knowledge transfer, which h
epistemological assumptions for interpretation. As explained
Latour (1987), knowledge is translated in the interaction betwhuman actors, which implies that knowledge is unique and re
situation. This is also reflected in the more detailed fram
Eriksson (2001), as knowledge becomes a product of past ex
activities. Yet, their operationalisation of the concepts (whi
reflected in the first essay of this thesis) tends to be more
objectively oriented without fully studying the actual actions For Giddens (1984, 1990) knowledge is also clearly socially
focus of his ideas is probably more on the assumptions abo
presents people as knowledgeable agents, which would
assumptions, but at the same time there are structures that bo
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framework for each essay has been based on the special features of t
interesting contributions of each case can thus be highlighted by botsome interesting issues with the help of the framework selected a
empirical data and interpretations to refine those frameworks (cf. Kea
4.3 Methodology
The dominating methodology for studying management accounting a
different cultural environments has been to measure cultural dim
quantitative study (e.g. Birnberg & Snodgrass 1988, Harrison 1993,
1994, Merchant et al. 1995, O'Connor 1995, Chow et al. 1999).
research uses Hofstedes (1983) cultural dimensions, i.e. individu
distance, uncertainty avoidance and masculinity. The line of resear
criticised for overconcentrating on the dimensional definition of cult
rather limited (Bhimani 1999, Harrison & McKinnon 1999). Bec
limited international management accounting research activity wi
Russia and the Baltic countries, the research questions could no
specific and qualitative research methodology was chosen to answ
questions formulated. Besides, this methodology enables a ri
viewpoints, thus going beyond the dimensional definition of culture
not capture all interesting differences existing between environmethodology has also been earlier used in some comparative c
studies on management accounting (e.g. Ahrens 1996, 1997a, 1997b
et al. 2003). However, this thesis is not cross-national or cross-cult
but is attached to the qualitative research of management control in
Quattrone & Hopper 2005, Siti-Nabiha & Scapens 2005), ex
investigation to a special environment that has so far attached only lattention. For the purposes of this thesis it is important to note that ac
embody different meanings in different business cultures (cf. Ahrens
1997b), but studying MNCs differs from a pure cultural compar
duality of institutions necessitates reciprocal adaptations which ma
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were sought and the final decision based on the firms con
this kind of research. Semi-structured interviews were used agathering data. Therefore, the themes of the interviews were
the final content of the interview was only determined in the
interview. The primary data of the whole thesis totals 41 in
case firms conducted from June 2004 to April 2007. The firs
firm was the person responsible for management, accountin
the Russian/Baltic subsidiaries and other interviewees w
cooperation with the case firms. Thus the interviewees w
Finnish head offices and from the subsidiaries. In the early s
the choice was made so that the knowledge transfer app
preliminary point of view for gathering the data. Eve
framework may cause bias, some kind of guidelines m
everything can be observed (Atkinson & Shaffir 1998).
carried out so that a similar approach was used in the first int
firms in order to enable comparisons. The first interview in e
elicited basic information about the company and its acti
economies. Management control issues were divided into thr
and planning, organising, and evaluation and rewarding
grouping by Chow et al. (1999). Management control issues
in Russia and the Baltic countries and the effects of multinwere also addressed. Later on the interviews in each of the c
their own special issues.
Synchronic and diachronic primary data source trian
within the interview data (Pauwels & Matthyssens
interviewing various respondents on the same topic or the sa
particular topic more than once. People outside financiinterviewed in order to distantiate the interpretation from
viewpoint and local employees of the subsidiaries were in
comprehensive view of the MCS taking the local point o
Except for two more informal conversations, the interview
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firms. These were mostly used for confirming statements m
interviewees. Further analysis of the interview data followed a path to that in Dent (1991). Various readings and interpretations were c
various parts of the study progressed. The initial data were cate
thoroughly scrutinised in different ways to identify patterns until the
used in the essays started to reveal their usefulness for understa
patterns. The categorisations comprised, for example, the guiding
knowledge translation (as the preliminary view of gathering da
elements of MCSs and contextualisation of those elements. In additi
were constantly checked against with the selected framework to
similar patterns applied.
However, using case study methodology means that genera
general laws cannot be used for purposes of explanation; explana
based only on the specific circumstances of each case. However
model used in the explanations does not deny the existence o
regularities. Only general laws, which transcend all social systems,
(Ryan et al. 1992: 119-120). Therefore, despite the subject
assumptions of the theoretical frameworks, the use of theories in th
whole does not solely represent any research paradigm, but strad
between subjectivism and objectivism. This is because theoretically g
interpretations with a reference to the theoretical framework andliterature were sought from the subjectivist reality of the case firms (
Knuuttila et al. 2008). Even though the interpretation is based on in
and the perceptions of the interviewees (cf. Burrell & Morgan 1979),
relevant view of a certain reality, as subjective perceptions are based
understandings (Carruthers 1995).
4.4 Contributions of the thesis
This thesis contributes to the literature in four main respects. First, ev
has been observed that Western type management accounting faces
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between operating in the different countries of the area whic
related to technical and general control matters, such as inmay include local needs for surveillance and guidance, for
the differences in power distance (cf. Merchant et al. 1
Michailova 2002). These local specialities also yield intere
regarding the integration of MNCs1 with the help of accou
packages (cf. Busco et al. 2008).
Second, while the role of accounting as a mediator of kn
been shown previously (e.g. Kirk & Mouritsen 1996, Jon
Granlund 2003, Quattrone 2004), this study contributes
showing how social capital is created in the accounting-m
translation process. Furthermore, the social capital devel
control at a distance (cf. Robson 1992, Kirk & Mouritsen 1
development of social capital explains the changes in the role
translation process.
Third, this thesis enhances the understanding of the inter
rules, roles and informal routines in the MCSs (cf. Busco et a
by showing how the power of an individual in the developm
accounting and control is reproduced. It illustrates the invol
of institutions and that of individuals, as internal institution
central social positions that again can work around (formal)routines actively affecting them and the relationship between
Fourth, the work explores the role and power of an interm
the MCS, when the intermediate dampens the transfer of bud
structures from the Western parent firm to the subsidiaries
Union. Therefore, it shows how the intermediate subsidiary u
the role of accounting, giving different meanings for accopractices. Even though the reports going to the parent are no
local operations (cf. Siti-Nabiha & Scapens 2005), accountin
only detached by the discursive practices of the intermedia
study contributes to the conceptualization of the accounting
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5 Main Findings and Concluding Remar
This thesis investigates the role of accounting in management
subsidiaries of transnational Finnish firms. More specifically,
accounting is explored from different viewpoints in the context of the
in the area of the former Soviet Union to highlight specialities of
accounting and control. This specific context renders it possible to
general contributions regarding organising and power usage within M
as integrating firms with the help of accounting. The results show tha
firms have had to allocate resources to teaching the locals the Wes
operating and accounting. Thus, the results are in accordance with Fi
that Western firms can help in the development of management a
transitional economies. However, the results also show that the role o
differs in different stages of the operations and also in different firm
to Jones (1985), accounting was not important in the control systemstages of the cooperation. The firms found accounting inform
unreliable, as it was not prepared according to Western principles.
translations from local principles to Western ones do not require mu
even though the practices and especially the legislation have not tot
even almost 20 years after the collapse of the Soviet Union. The thes
how the requirements for control and accounting (and controllingdiffer between some countries in the area so that more guidance
apparently power distance) and surveillance (because of a sort of d
needed in other nations while others seem to resemble more the Fin
doing business. More concretely, it seems that the Finnish firm
suspicious of their Russian subsidiaries while the Estonians are felt to
familiar partners.
The first essay shows that accounting can mediate the knowle
from the HO to the subsidiaries (cf. Granlund 2003, Quattrone 2004)
changes in the course of the process. At the very beginning the
around accounting is emphasised in order to enable adequate reportin
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system. The people in such social positions can mobilise dif
power and thus mediate between the institutional realm and tof an MCS as well as between the rules and routines and the
(cf. Burns & Scapens 2000, Busco et al. 2006). The role
control system can also be utilised by an intermediate subsid
between its parent and subsidiaries, as shown in the third ess
can rationalise its existence by reason of the untrustworthin
that trust in an accounting expert system is not enough in an
people are used to bypassing any rules. The intermediate sub
presenting their own control to be looser by separating the re
parent) from the local operations, even though accounti
different purposes in the operational cooperation between the
subsidiaries. The intermediate can thus use accounting signi
own needs, legitimating its existence despite the inflexib
organizational structure may cause. The findings support th
power of accounting may be blurred (Jones & Dugda
accounting remains the basis for legitimated behaviour and i
the local operations (cf. Siti-Nabiha & Scapens 2005). This
intermediate can invoke the tensions between divergent socia
Accordingly, accounting also has an important role
transnational or multinational firms operating in the area oUnion. However, the transitional circumstances give ris
requirements for communication and knowledge transfer, e
accounting. The facilitator of the knowledge transfer
Schoenfeld 2000) can be, informal communication within a
structure, where the financial function plays a focal role (fir
individual (second essay) or the discursive practices utilisedsubsidiary (third essay). Informal communication and person
to be important especially in the early phases of cooperation
their importance, presumably because of the Russian tra
networking, blat (Ledeneva 1998, Michailova & Worm
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embodies Western business thinking, which it can introduce in other
more informal communication also occurs around it. Communicimportant, as differing accounting meanings (cf. Ahrens 1996, Ah
Ahrens 1997b) need to be at least to some extent reconciled to
cooperate within an MNC. It seems that adapting accounting practice
needs becomes even easier when accounting controls are not to
accounting only has a secondary role in creating the rationales fo
Fogarty & Rogers 2005), as when accounting norms are inclusive
require much but compliance with the reporting norms (which may b
the case in the third essay). Therefore, in a context of substantial d
business environments (or institutional clash as in Vmosi 2000) tigh
controls seem to require tight complementary controls to ensure the
accounting figures, whereas looser accounting control enables
development of business thinking. This also means that accounting n
in the integration of MNCs in the form of formal performance m
systems (cf. Busco et al. 2008), but also more informally. Accountin
only some social structure (or a non-human actor) that det
construction of social systems. There are knowledgeable agents (hu
who can use their power in moulding local accounting practices. Thei
emanate from the technical organisational structure (as the
subsidiary in the third essay) or from the reproduction of the oculture (as in the second essay).
On the other hand, it may not even be ultimately self-evident
from whom. As some evidence in the thesis suggests, the locals h
Western accounting and control practices and adapted them to
environment. Since the transitional environments are fairly dem
accounting applications for these environments could also be of use
the globalising world (cf. Dent 1996). The finding that account
mediating integration is not as such a new one (e.g. Granlund 2003,
2008), but in the present context it moves the study beyond t
viewpoint (cf. Covaleski et al. 1996) suggesting that Western busi
8/2/2019 Accounting in Control System
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quantitative methods to reach statistically generalisable re
comparison could be made to ascertain if the controls over and those in transitional economies differ from each other
methodology could be further utilised to enahnce the underst
accounting vis vis the role of individuals in integrating MN
role of accounting vis vis the role of intermediate
management control systems deserves further exploration in d
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37/48
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Original publications
I Moilanen S (2007) Knowledge Translation in Management Ac
Control: a Case Study of a Multinational Firm in Transitional
European Accounting Review 16(4): 757-789.
II Moilanen S (2008) Family Ownership and Accounting in the
Control System: a Comparative Case Study of Western Firms in
Economies. The revised version is forthcoming in Qualitative
Accounting & Management 5(3), December 2008.
III Moilanen S (2008) The Role of Accounting and an Intermediate
the Management Control System. Management Accounting Res
252-269.
Reprinted with permission from Routledge (I) and Elsevier (III).
Original publications are not included in the electronic version of the
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A C T A U N I V E R S I T A T I S O U L U E N S I S
S E R I E S G O E C O N O M I C A
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strategy, information technology, manufacturing technology and organizationalperformance of the firm in contingency framework
32. Lms, Tuija (2008) Knowledge creation and organizational learning in
communities of practice: an empirical analysis of a healthcare organization
33. Leppniemi, Matti (2008) Mobile marketing communications in consumer markets
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UNIVERSITY OF OULU P.O.B. 7500 FI -90014 UNIVERSITY OF OULU FINLAND
A C T A U N I V E R S I T A T I S O U L U E N S I S
S E R I E S E D I T O R S
SCIENTIAE RERUM NATURALIUM
HUMANIORA
TECHNICA
MEDICA
SCIENTIAE RERUM SOCIALIUM
SCRIPTA ACADEMICA
OECONOMICA
EDITOR IN CHIEF
PUBLICATIONS EDITOR
Professor Mikko Siponen
University Lecturer Elise Krkkinen
Professor Hannu Heusala
Professor Olli Vuolteenaho
Senior Researcher Eila Estola
Information officer Tiina Pistokoski
University Lecturer Seppo Eriksson
Professor Olli Vuolteenaho
Publications Editor Kirsti Nurkkala
ISBN 978-951-42-8880-7 (Paperback)
ISBN 978-951-42-8881-4 (PDF)ISSN 1455-2647 (Print)
ISSN 1796-2269 (Online)