Est. 1990Presented by
EVERY STEP OF THE PROCESS...UNDER ONE ROOF
ADELAIDE CONVENTION CENTRE JUNE 27 – 29, 2022
Building off the success of the 2019 event. WineTech has had a refresh to meet the future industry needs and vision.
The Australian Wine Industry Technical Conference Inc (AWITC), the Wine Industry Suppliers Australia Inc (WISA) and Expertise Events will deliver WineTech 2022, the industry’s peak Australian Wine Industry Trade Exhibition and Conference. The three organisations will again work again closely together on the coordination and running of the exhibition ensuring that the exhibition will continue as the industry’s pre-eminent trade show, held in conjunction with the wine industry’s premier technical conference.
We are pleased to release the 2022 WineTech prospectus and booking pack. The conference and exhibition will again be staged at the Adelaide Convention Centre and will continue to build off the formula of a more integrated event.
There are a number of initiatives that will be incorporated and continued from feedback from previous years, whilst looking at the future needs of the event.
Included are:
• Travel/transport subsidy to assist interstate companies travelling to exhibit at the show
• Volume discount has been maintained for larger stands based on a sliding scale
• Exhibitor catering will be included for all exhibitors with badges issued based on the size of the booking. Additional badges will be available for purchase to allow all to share in the networking lunches
• All conference breaks lead visitors onto the exhibition floor
• Australia’s most prestigious and proven wine industry conference will run in conjunction with the exhibition, attracting relevant and qualified visitors
• A comprehensive directory advert listing as part of the standard exhibitors’ package. This directory is a must-keep reference for visitors after the event closes. This is your opportunity to secure your preferred space first, before we release details, floor plans, etc. to other prospective exhibitors.
Please read the following information and get in touch today with Dawn Sullivan, Show Manager. Email [email protected] or call 02 9452 7548 to discuss the best opportunity for your company to be part of WineTech 2022.
Regards,
Gary Fitz-Roy Managing Director
www.winetech.com.au
27 – 29 JUNE, 202227 – 29 JUNE, 2022ADELAIDE CONVENTION CENTREADELAIDE CONVENTION CENTRE
WineTech | June 27 – 29, 2022 3
Statistics from our 2019 event...
The Adelaide Convention Centre hosted the event with 129 companies on the exhibition floor.
1. 2. 3.
4. 5.
6.
77.8% of exhibitors were satisfied or very satisfied that their primary exhibition goals were met.
Exhibition-only visitors could pre-register online or at the entrance. Exhibition-only visitation totalled 1071 visitors over 3 days, an 18.6% improvement over the last event.
Combined event attendance for the trade conference and trade exhibition was >2281 visitors up 18.1% on the event in 2016.
80.4% of visitors intend to visit the next event, with the balance undecided. None expressed that they would not re-attend.
The show was promoted with materials delivered through a wide range of media platforms:
80.4%
1071
18.1%
Full page Advertising
Radio
Electronic Newsletter
Telemarketing Website Onsite Directory
Public Relations
Direct MailNewspaper Advertising
WineTech 2022 presents you with the opportunity to connect with your target market, whilst making sure every contact counts. Our 2019 figures showed an increase in visitors while our research indicated that quality was more important than quantity according to our exhibitor base. A win–win for everybody.
WineTech | June 27 – 29, 2022 4
98% of visitors rated the event well organised or
extremely well organised.
3 o 4 visitors rated the event overall as very good or excellent.
of the visitors spent over $10,000 during the event*50%
*of those who actually purchased goods or placed orders during the event
OVER
50%said they were very likely or extremely likely to purchase from an Exhibitor at WineTech 2019 AFTER the event
Event Overview...
Visitor Profile...
were satisfied or very satisfied with the products and services present at WineTech 2019.
were satisfied or very satisfied with the quality of exhibitors at the event.
84%
79%
84%
87%
OUT OF
discovered new products they weren’t previously aware of.
of visitors were the final decision maker or influencer when it came to making a buying decision for their business.
WineTech | June 27 – 29, 2022 5
To see existing suppliers
To see the latest trends
To network
To find new products
To find new suppliers
To attend education sessions
To place orders
50%
74%
39%
68%
47%
8%
6%
Reasons for Visiting
Visitor Profile... CONTINUED
Visitor by Job Title
Director/GM/MD/CEO/ 19% Senior Management 19%Winemaker 18%Sales and Marketing 18%Grape Grower 6%Cellar Staff 5%Viticulturist 5%Maintenance Engineer, 5% Supervisor, Fitter Vineyard Manager 5%Technical Sales 4%Vineyard Staff 4%Cellar Manager 4%Production Manager 4%Purchasing 3%Project Engineer, Manager 3%Bottling & Packaging Staff 3%
Excellent resource facility plus could see face to face many of the exhibitors that we do business with on the phone. Also great networking and
catching up with people we know but don’t see often.
Good range of new and exciting technology
on display. Lots of people attending. Great networking.
WineTech | June 27 – 29, 2022 6
Marketing Activities...WineTech WebsiteThe WineTech website included new features this year, such as an online Exhibitor Directory where exhibitors could upload images and documentation for visitors to view or download.
Social Media AdvertisingAds were run across Facebook and Instagram for several months leading into the event, as well as during, to further drive awareness and registrations.
Digital AssetsDigital asset ‘Buttons & Banners’ were provided to all Exhibitors, and easily available to download directly from the WineTech website. These included email signature banners, web banners and social media assets, and could be used by Exhibitors to promote their own participation with the event.
Digital AdvertisingA variety of banner ads, eNewsletter ads and more were booked across third-party websites and eNewsletters, such as Winetitles, Daily Wine News and WBM to help reach relevant markets.
Event AppBoth Visitors and Exhibitors were encouraged to download the WineTech event app which provided up to date information and additional features such as the eDiary Meeting booking function for visitors and Lead Scanning capabilities for Exhibitors.
W I N E T E C H2 2 – 2 4 J U LY, 2 019 ADELAIDE CONVENTION CENTRE
• See the latest innovations and trends• Get hands-on, find new products and services• Find solutions from local and international suppliers
• Network face-to-face with suppliers, colleagues and peers
• Attend industry-leading plenary sessions, workshops, forums and more at the 17th Australian Wine Industry Technical Conference (see the draft program at www.awitc.com.au/program)
We’ll be on stand
_____________________________________
Please drop by.
Visit www.winetech.com.au to register and for more information
Presented by
Winetech invite 2019 portrait 187x82mm.indd 2
15/11/18 9:39 am
Save the Date CardsA minimum of 100 Save the Date cards were mailed to each Exhibitor to enable them to invite their customers to the show. Additionals were mailed to Exhibitors who asked for more on a first-in, first-served basis.
W I N E T E C H2 2 – 2 4 J U LY, 2 019 ADELAIDE CONVENTION CENTRE
You’re invitedWe are excited to be
showcasing our latest
products at WineTech 2019
and invite you to join us
at the event.
Winetech invite 2019 portrait 187x82mm.indd 115/11/18 9:39 am
WineTech | June 27 – 29, 2022 7
Marketing Activities... CONTINUED
W I N E T E C H
TMA TASKING APPPresented by TracMap, Stand no. 1233TracMap’s family of products continues to grow. We’re excited to announce we have released a new tasking App, TMA.Our new mobile app, TMA extends TracMap Job Management solution, recording task data for work undertaken outside of a TracMap enabled vehicle. The ‘bring your own de-vice’ solution helps strengthen our goal to provide the ultimate job management system to our customers. One or multiple devices can be linked to a TracMap Online account from where tasks can be created and assigned, or simply create and start a new tasks while out in the vineyard.
TITANIUM THREADPresented by ZionTech, Stand no. V5ZionTech is proud to release ‘Titanium Thread’ a digital technology to support the integrity, trace-ability and authenticity of your wine. Titanium Thread seamlessly integrates with Chinese online markets to help sell your wine digitally & internationally whilst connecting with your consumer at a much deeper level through our digital cellar door.
QUANTUM MIST™ SMART SPRAYPresented by Croplands, Stand no. 805The Croplands Quantum Mist™ sprayer technology has been leading the way for nearly 20 years. So how does the best grape sprayer get even better? Two years ago, Croplands embarked on a mission to design “the best grape sprayer in the world”, investing significant resources into this ambitious goal. Working collaboratively with a select group of industry professionals from around the world has resulted in the development of some revolutionary designs. The heart and soul of any sprayer is the ability to penetrate the canopy and deliver maximum coverage
to the crop. The new QM-420 fan delivers this is spades, with a unique Dual Spray Ring (patent pending). Jack Maljaars, Croplands North American distributor has played an integral role in developing the new “Fusion Controller” featuring
a full colour touch screen with integrated joystick control that works in unison with the newly designed Fan Frame to provide precise
fan positioning via integrated row adjustment. The fusion controller combines with a clever hydraulic system to provide upwind and
downwind air speed control from the cab, ensuring the right amount of air is delivered to optimise spray efficacy and drift containment in difficult or exposed situations.
This years WineTech is the perfect opportunity to see and learn first hand about the latest innovations and product launches.
Below are just a few examples of new innovations and products you’ll see at WineTech 2019.
NEW INNOVATIONS
6 WINETECH 2019
W I N E T E C H
YOU DON’T WANT TO MISS
WINETECH 2019
8 REASONS
2. NEW INNOVATIONS… AND
FIRST-SEE DEMONSTRATIONS
Be one of the very first to see and experience
new advancements in the industry as our
exhibitors present live demonstrations of their
latest innovations and technology across the
show floor.
1. OVER 170 EXHIBITORS TO SEE…
ALL UNDER THE ONE ROOF
WineTech 2019 presents an incredible and
cost-effective opportunity to source and buy the
latest in products, equipment and services from
leading Australian and International suppliers,
as they gather together all under the one roof.
3. BRINGING INDUSTRY TOGETHER…
SUPPORT OF AWITC & WISA
Running in partnership with both the
17th Australian Wine Industry Technical
Conference (AWITC) and Wine Industry
Suppliers Australia Inc. (WISA), this is going
to be a must-attend gathering of industry
leaders and experts across the wine growing
and making industry.
4. AWITC CONFERENCE… PREMIUM
EDUCATION AND NETWORKING
The 17th AWITC, held alongside WineTech
2019, will showcase an extensive program
of plenary sessions, workshops, posters,
student forums, social events and more!
5. EVERYTHING YOU NEED…
TO GROW YOUR BUSINESS
With over 170 exhibitors showcasing
their goods and services at WineTech
2019, every single step of the wine
making process can be found on the
show floor, from harvest to table.
6. LISTEN TO THE EXPERTS…
WITHOUT LEAVING THE FLOOR
For the first time, some of our exhibitors
will also run short Floor Talk sessions,
where visitors can learn from the experts,
ask questions and be educated.
7. SOCIALISE AT THE NETWORKING
FUNCTION… CATCH UP WITH
YOUR PEERS
With everyone together in the one place,
this is the perfect opportunity to network
and mingle with the best of the best, as
you catch up with old and new friends.
8. ONCE EVERY THREE YEARS…
THAT’S A LONG TIME BETWEEN
DRINKS!
Time flies when you’re having fun! Blink
and you just might miss it as WineTech
is only held once every three years. This
truly is your biggest and most cost-effective
opportunity to get in front of as many key
industry professionals as possible, all in
one place. Ask yourself, can you afford to
miss out?
VISIT OUR WEBSITE AND REGISTER TODAY. ENTRY IS FREE!*
[email protected] 02 9452 7575 www.winetech.com.au
*Conditions apply
2 WINETECH 2019
Print AdvertisingPrint campaigns were run in a number of industry trade publications including Grapegrower & Winemaker and WBM. This includes a mix of full page advertising, editorial features and inserts.
Preview GuideA Preview Guide brochure was mailed out to prospective visitors approximately 4 weeks out from WineTech 2019 providing them with all key information and inviting them to the event.
B R I N G I N G T H E I N D U S T R Y T O G E T H E R Presented by
Every step of the process... under one roof
Held only once every three years, WineTech trade exhibition returns to Adelaide 2019. Running in
partnership with the 17th Australian Wine Industry Technical Conference (AWITC) and Wine Industry Suppliers
Australia Inc. (WISA), this is a ‘must-attend’ event for anyone within the grape and wine community.Entry to the trade exhibition is free. Register today at www.winetech.com.au(02) 9452 7548 [email protected] www.winetech.com.au
2 2 – 2 4 J U L Y, 2 019 ADELAIDE CONVENTION CENTRE
W I N E T E C H
Harvest… new ideas for your business
Grow… your business with new products and innovations
Develop...yourself and your team with premium education
Socialise... network with industry leaders and experts
Winetech Ad A4 May_FA.indd 1
3/4/19 2:23 pm
B R I N G I N G T H E I N D U S T R Y T O G E T H E R Presented by
Every step of the process...
under one roof
Australia’s leading wine trade exhibition returns 22 – 24 July and celebrates the coming together
of the industry with the support of The Australia Wine Industry Technical Conference (AWITC) and
Wine Industry Suppliers Australia Inc. (WISA). Only held once every three years, this is an incredible
chance to come and experience every step of the wine making process from harvest to table, all
under the one roof. Build lasting connections with industry experts, discover more through
hands-on workshops and be inspired by the latest innovations this industry has to offer.
Entry to the trade exhibition is free. Register today at www.winetech.com.au
W I N E T E C H2 2 – 2 4 J U L Y, 2 019
ADELAIDE CONVENTION CENTRE
Winetech Ad A4_Grapegrower & Winemaker_FA.indd 1
27/2/19 10:59 am
B R I N G I N G T H E I N D U S T R Y T O G E T H E R Presented by
Every step of the process... under one roof
Your Preview to WineTech 2019
W I N E T E C H2 2 – 2 4 J U L Y, 2 019 ADELAIDE CONVENTION CENTRE
Email MarketingRegular communications were sent to our extensive visitor database of over 3,000 industry contacts.
Radio AdvertisingIn the days leading up to the event multiple radio ad spots were run on FiveAA Talk Back.
Onsite DirectoryA thick and quality booklet was produced, containing all key event information, including the Exhibitor List and Floor Talk schedules and more, and was placed in the hands of every visitor to the exhibition.
WineTech | July 22 – 24, 2019 27
Stand 401Amorim Australasia
Amorim is Australia’s largest importer of cork closures. For nearly 150 years, the Amorim family have maintained a leadership role in the industry. This means being the first to invest in research and development projects and innovation in order to make better products which meet the evolving needs of a global wine industry. The winner of the 2018 Wine Industry IMPACT Award, Amorim offers the Australian wine industry an expansive product catalogue to suit all markets. In 2017 Amorim became the Australian agent for Tonnellerie Vicard. Vicard shares Amorim’s drive to innovate and raise the wine industry’s expectations of reliability and consistency, now offering barrels with controlled toasting and stave-level tannin control.
Contact: Tim Stead > 08 83409033 > [email protected] www.amorimcork.com.au
Celebrate life with cork
The cork forests of the Mediterranean and the Iberian Peninsula provide the world with clean air, vibrant ecosystems and a sustainable agriculture industry which spans centuries. Amorim brings these sustainability credentials and unrivalled carbon capture to every bottle of wine we seal. Now, that’s worth celebrating!
Visit us at stand 401 to find out more.
ph 08 8340 9033e [email protected] amorimcork.com.au
Agent for:
Wine suppliers guide_Exhibitor listing FA.indd 278/7/19 10:48 am
www.winetech.com.au 6
FLOOR TALKSTuesday 23rd July 2019
TimeCompany
NameSpeaker Name
Speaker Job Title
Talk Title
10:30am – 11:20am
Ridgelea
David Zerbo Phillip Kittle
Massimo Pivetta
CEO Sales Manager Sales Manager TMCI Padovan
Developments and applications in the
pump sector, Streamline your vintage
using continuous systems,
Highlighting emerging technologies
11:30am – 12:20pm
Bürkert Fluid Control
SystemsChristopher Hoey
Manager Director (Pacific)
The disruption of the automation industry is
making it better for winemakers
12:30pm – 1:20pm
Metrohm Sonia ViladevallBioSystems
Business Unit Manager
Application and uses of photometric tests
during the wine process
1:30pm – 2:20pm
Wine Energy Radek Petlak Sales ManagerA supplier of
innovative equipment
2:30pm – 3:20pm
O-I Australia Bayard Sinnema
ANZ Regional Business
Development Manager
Innovation by O- I Glass Australia – O-I: EXPRESSIONS
3:30pm – 4:20pm
Australian Frost Fans
Ben Daking ManagerFrost fans for
protection of wine grapes
Wine suppliers guide_Exhibitor listing FA.indd 68/7/19 10:48 am
B R I N G I N G T H E I N D U S T R Y T O G E T H E R
Presented by
Every step of the process...
under one roof
Exhibition Directory
W I N E T E C H2 2 – 2 4 J U L Y, 2 019 ADELAIDE CONVENTION CENTRE
FRONT COVER
Winetech_Exhibition directory_125mm(w) x 210mm(h)_CoversFA.indd 18/7/19 10:53 am
WineTech | June 27 – 29, 2022 8
Why exhibit?Why exhibit?
Exhibitions are:Exhibitions are:• A cost effective, focused environment for
you to connect with new buyers and develop relationships with existing customers
• A proven formula to market, sell and promote your products and services to mass numbers of qualified buyers
• The opportunity to gain instant feedback and insight into the needs of your customers
• A unique way to generate leads and create a database of potential customers for future marketing
• The perfect launch platform for new products and services
• The source of a qualified audience that has passed a stringent set of guidelines in order to attend
“The perfect launch platform for new products and services”
Exhibitions are the only platform that put you face to face with thousands of qualified customers, giving you greater influence in their decision-making process and the opportunity to show your company’s benefits.
Exhibitions are the most cost- effective and time efficient method for marketing your products and services, offering a personal and interactive environment to meet potential customers.
WineTech | June 27 – 29, 2022 9
• Fascia system at front of stand• 2.4m white Octanorm walling • Company name on sign attached to fascia• Carpet - charcoal• 2 x 120w spotlights on continuous track behind the fascia
system are provided per 9sqm.
SPACE ONLY
MODULAR WITH NO FASCIA
MODULAR WITH FASCIA
STAND TYPES
INCLUSIONS
• Floor space only• No walling or carpet (venue flooring)• No inclusions• Only available for stand sizes 18sqm or larger• Proposal of stand design must be submitted to Operations before
the event for approval.
• No fascia system at front of stand• 2.4m white Octanorm walling • Company name on sign attached to the back wall• Carpet• 1 x 150w floodlight on arm is provided per 9sqm off the rear wall.
Corner (2 open sides) 2 company signs on either side
A BBA
C DInline (1 open side) 1 company sign
A.
B.
Peninsula (3 open sides) 1 company sign on back wall
C.
Island (only for space only) no company sign
D.
Square Metres Quantity
Up to 9 2
10 - 18 4
19 - 27 6
28 - 36 8
37+ 10
Lights included in package with fascia• 10amp power with connection & consumption –
$215• 15amp power with connection & consumption –
$235• Additional lights (+ $101 connection & consumption) 1. LED spotlight on track – $88 2. LED vario on arm – $116 3. 300w flood mounted – $146• Additional walling – $83 per metre• Additional walling 3.4m high – $107 per metre• Safety vests – $10 each• Cover ups – $45 each• Public Liability Insurance – $153 including GST
ADDITIONAL ITEMS YOU MIGHT NEED:
Stand informationFor more information, please contact Dawn Sullivan: Phone: +61 2 9452 7548 • Email: [email protected]
WineTech | June 27 – 29, 2022 10
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33
*All floorplans are subject to change. Items such as entries, catering or displays are not guaranteed to remain in the same location.
Exhibitors stands may also need to be moved at the discretion of the organisor
Exhibition E
ntry
Floor Plan 2022For more information, please contact Dawn Sullivan: Phone: +61 2 9452 7548 • Email: [email protected]
BRINGING THE INDUSTRY TOGETHER
Est. 1990Presented by
t: 02 9452 7575
w: winetech.com.au
ADELAIDE CONVENTION CENTRE JUNE 27 – 29, 2022