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Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign....

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Inspiring Dedication From Within Adidas Bring It On Ad Campaign
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Page 1: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

Inspiring Dedication From WithinAdidas Bring It On Ad Campaign

Page 2: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

ORIGINAL CAMPAIGN A Closer Look

Page 3: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

BrownKeeps the ad undistracting from the subject.

BlackIs found in the font, logo, subject’s clothes, and shadows.

Color

Page 4: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

Slab SerifFont

Typography

Distressed grunge look

Page 5: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

Single Subject focused in the front.

Design

Single Action Focused in background

Page 6: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

CAMPAIGN REMAKE A Closer Look

Page 7: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

BRINGIT ONBRINGIT ON

ColorBlueUsed in the background of the pool

BlueUsed to match subject

BlackFound in subject’s uniform and logo

Page 8: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

BRINGIT ON

Typography

Slab Serifsame font as the original ad

Single PhraseUsed to draw attention to

Page 9: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

BRINGIT ON

DesignSingle Subject FocusCentered Subject

Page 10: Adidas Bring It On Ad Campaign - WordPress.com · 2017-12-08 · Adidas Bring It On Ad Campaign. ORIGINAL CAMPAIGN A Closer Look. Brown Keeps the ad undistracting from the subject.

ORIGINAL CAMPAIGN A Closer Look


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