Date post: | 01-Nov-2014 |
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Innovation Partners
Open Innovation - the wisdom of crowds Sierre, 31.01.2014
Crowd Customers, Fans, Employees, Suppliers,
Innovators, Scientists, Experts, etc...
Intermediate
Money, Bonus & Recognition
Organisation Questions for: Design, Material, Products,
Use, Communication, Services, usw...
Knowledge, Work & Ideas
Platform & Consulting
Employees & Activity
Payment
Platform & Consulting
How & why Crowdsourcing works Innovation Partners
Customers Community
Innovators: 20‘293
Ideas: 125‘697
Projects: 387
Organization
1st Founded: 2007
Two Companies: 2014
11 employees
Locations: Bern & Zurich
Media
What is atizo.com?
Science & Research
Innovation Partners
<20 years
3% 20-30 years
30% 30-40 years
32% 40-50 years
22% +50 years
13% Male
65% Female
35%
Employees: 37%
Students: 19%
Executives: 15%
Entrepreneurs: 14%
Freelancers: 11%
Seeking employment: 2%
Retired: 2%
USA
4% UK
4% Germany
25% China
1%
France
1% Austria
4%
Switzerland
60%
India
1%
The Atizo-Community Innovation Partners
Basismodule
Brainstorming Evaluation Survey Experts
The knowledge community
The Atizo community
Stakeholders
The customer and his problems and questions are always at the core of Atizo projects
And this is how it works... Innovation Partners
Products & Services
Strategy
Marketing
Processes
Scope of Application Innovation Partners
The focus is always on the customer and his questions / problems ATIZO 360° advices: Customized solution for each customer!
Step 1
Issue/Question
elaboration
Step 2
Find
Ideas
Step 3
Select
Ideas
Step 4
Evaluate
Ideas
Step 5
Implementation
plan
The Process Innovation Partners
Further Case Studies available at: www.atizo.com/success-page
Migros‘ „customer-developed“ products are a huge success.
Success stories Innovation Partners
Migros‘ „customer-developed“ products are a huge success.
Success stories
Atizo works with Rivella since 2011 and helped to build-up an owen Fan-Community. Rivella uses the Atizo-tools to administer and successfully work with their Consumer-Community. In addition, Rivella regularly conducts projects with the Atizo-Community.
Innovation Partners
Success stories
Aim: Detecting packaging ideas for the new business field „Pharma Customers“ Community: Atizo Community Modul: Two as also Consulting through Atizo
„The Atizo Community has inspired us a lot during the research for new business fields within the Pharma-packaging. We‘d like to work with Atizo als in future projects.“
Innovation Partners
How not to do it!?
http://wemaflo.net/2011/04/mitmachnetz-ad-absurdum-pril-demnachst-mit-hahnchengeschmack
How it wont work! Innovation Partners
Who are our Customers? Innovation Partners
Customer Insights
Error & Risk Reduction
Increase of efficiency
Significant cost savings
Increased conformity to needs
Higher responsiveness
Improving Image
Estimation of stakeholders
Surprising Approaches
Opportunities Risks
Low participation of the crowd
Mistakes may lead to potential Image damages
Wrong estimation of costs
Increased vulnerability
Perceived loss of security
Unclear legal situation
Negative impact on surprise effect
Threat of core competencies
Requires an open corporate culture
Opportunities & Risks Innovation Partners
1.The "Silent closet" is definitely passé.
2.There are many smart people who want to support you.
3.Innovation does not begin with an idea, it begins with a question.
4.Operating blindness is not conducive to innovation.
5.The best idea is often created out of several good ideas.
6.The sooner the customer is involved, the lower the flop-risk.
7.Ideas only become valuable with their implementation.
7 steps to more innovative capacities Innovation Partners
Innovation is the key to success! We are convinced that the knowledge necessary for innovation is present in an organization and its environment!
Community Software Support Workshops
Inno-Practice Inno-Projects Inno-Process Inno-People Inno-Culture
Community Platform Support
www.atizo.com
www.atizo360.com
From Atizo to ATIZO 360° Innovation Partners
Your Contact at Atizo
Adrian Gerber CEO, Partner
+41 31 961 90 90 +41 79 321 22 62 [email protected]
xing.com/profile/Adrian_Gerber4
twitter.com/atizo
Innovation Partners