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    2 The

    Diversificatio

    n Stategyof

    EuropeonBanks:

    determinantsand Effects onEfficiency and

    Profitability

    20

    00

    Landi

    Andrea

    and

    VenturelliValeria

    Positively

    related to

    Efficiency.

    AnImpressive

    growth ofbankrevenue

    from

    Securityand

    insurance

    business

    hasobserved.

    3 Product

    Diversification in the

    European

    BankingIndustry: Risk

    and Loan

    Pricing

    Implications

    20

    05

    Lepetit,

    Nys,Rous,

    Tarazi

    investigat

    e therelationsh

    ip

    betweenbank risk

    and

    product

    diversification in

    thechangingstructure

    of the

    Europeanbanking

    industry

    Banks

    which haveexpanded

    into

    noninterestincome

    activities

    present a

    higherlevel of

    risk thanbankswhich

    principally

    supplytraditional

    intermediat

    ionactivities.

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    6 Behavior of

    IndianInvestor: A

    Market

    Research

    20

    11

    Akash Jau

    hari

    Classical

    theoriesdo not

    fully

    explain oraccount

    for the

    Actual

    trades andmovemen

    ts of thestockindices

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    7 Investment

    Behavior and

    the Negative

    Side ofEmotion

    20

    05

    Baba

    Shiv,

    George

    Loewenstein

    In

    contrast

    to the

    historically

    dominantview ofemotions

    as a

    negativeinfluence

    in human

    behavior

    (Peters &Slovic,

    2000),

    recentresearchin

    neuroscie

    nce andpsycholog

    y has

    highlighted

    the

    positive

    rolesplayed by

    emotions

    indecision

    making

    When

    normal

    participants

    and controlpatients

    either wonor lostmoney on

    an

    investmentround, they

    adopted a

    conservativ

    e strategyand

    became

    morereluctant toinvest on

    the

    subsequentround;

    these

    resultssuggest

    that they

    were more

    affectedthan target

    patients by

    theoutcomes

    of

    decisions

    made in theprevious

    Rounds.

    decisions under

    uncertainty and

    decisions under

    ambiguitydraw upon

    different neuralprocesses, sothat emotion is

    disruptive

    in one case butnot the other.

    research needs to

    determine the

    circumstances

    in which emotionscan be useful or

    disruptive, andthen the reasonedcoupling of

    circumstances and

    emotions canbe a guide to

    human behavior.

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    1

    0

    BOYS WILL

    BE BOYS:

    GENDER,

    OVERCONFIDENCE,

    ANDCOMMONSTOCK

    INVESTMEN

    T

    BRAD M.

    BARBER

    AND

    TERRANCE

    ODEAN

    in areas

    such as

    .nance,

    men aremore

    overcon.dent thanWomen.

    Thus,

    theorypredicts

    that men

    will trade

    moreexcessivel

    y than

    women.

    men trade

    45 percent

    more than

    women.Trading

    reducesmens netreturns by

    2.65

    percentagepoints a

    year as

    opposed to

    1.72percentage

    points for

    women.1

    1

    The investor

    behavior andfutures

    market

    volatilityA theory and

    empirical

    study based

    on the OLGmodel and

    high-frequency data

    20

    11

    Yun

    Wang,Renhai

    Hua,

    Zongcheng Zhang

    investors

    havemomentu

    m

    tradingmode and

    reversal

    trading

    mode,this study

    isintroducing a two-

    period

    OLGmodel

    into the

    futuresmarket

    and

    construct

    theinvestor

    behavior

    model

    based onthe

    futures

    market

    The two-

    periodOLG

    model

    based onthe future

    market is

    consistent

    with thepractical

    situation;second, thesufficient

    information

    investorssuch as

    institutiona

    l adoptreversal

    trading

    patterns

    generally;last, the

    insufficient

    information

    investorssuch as

    individual

    investors

    Investor

    tradingbehavior is

    always an

    important issuein

    the behavioral

    finance and

    marketsupervision,

    but the relatedresearch isscarce.

    Deep research on

    trading modes ofheterogeneous

    investors in

    Chinesefutures market

    plays a guidance

    role to some

    extent ininvestment

    decision-makingandrelated market

    supervision.

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    adopt

    momentum

    trading

    patterns ingeneral

    1

    2

    Momentum

    and behavioralfinance

    20

    11

    Ding Du re-

    examinethe

    sources of

    momentum profits

    by

    focusing

    onmomentu

    m inmonthlyreturns.

    Different

    fromprevious

    studies, it

    is foundthat

    momentum

    may have

    multiplesources,

    and thatrisk orbehavioral

    biases in

    isolationmay not be

    sufficient

    to explainmomentum

    .

    researchers should

    focus onmis-reaction to

    common (market-

    wide) informationto explain

    momentum as

    emphasized by Lo

    andMacKinlay.

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    1

    3 Investor

    Attitudes and

    Behaviortowards

    Inherent RiskandPotential

    Returns in

    FinancialProducts

    20

    10

    Shyan-

    Rong

    Chou,

    Gow-Liang

    Huang,Hui-LinHsu

    Studing

    attitudes

    and

    behaviortowards

    investment risk todetermine

    their

    pastinvestmen

    t

    experienc

    e as ananchor,

    and to

    recordtheirresponses

    when

    exposedto

    economic

    signals

    no

    difference

    by gender

    to investorpropensity

    to take risk,nor incognitive

    perception

    of such.However,

    higher

    and lower

    perceptionsof risk

    were

    indicatedbyinvestors

    according

    to theirpersonal

    investment

    experience.Investors

    with little

    experience

    in stocksand

    structured

    notes werefound to

    have

    significantl

    yheightened

    perception

    of risk. T

    Based on the

    evidence of

    these findings,

    to determine

    investors risk

    propensitythrough the useof variables

    based on levels

    experience isnot reliable

    To find others of

    concealed factors

    on risk

    propensity is asubject for future

    study. The

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    1

    4

    Do Individual

    Day Traders

    Make Money?

    Evidence fromTaiwan

    20

    04

    Brad M.

    Barber,

    Yi-Tsung

    Lee ,

    analyze

    the profits

    earned on

    allsubseque

    nt tradesmade byinvestors

    identified

    as daytraders.

    Though the

    investigations

    contained some

    analyses ofthe profitability

    of day trading,these analyseswere largely

    limited to a

    handful ofaccounts. For

    example, the

    North

    AmericanSecurities

    Administrators

    Associationsponsored awidely cited

    study of the

    profitability of26 day traders

    at All-Tech

    brokerage, abrokerage that

    catered to day

    traders and was

    a target of theSenate

    investigations.

    Drawingconclusive

    inferences from

    such a small

    sample ofaccounts from

    a brokerage

    firm under

    investigation isdifficult.

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    1

    5

    Risk and

    decision

    makin by

    financeexecutives: a

    survey study

    20

    07

    Les

    Coleman

    addresses

    biases

    that are

    related torisk

    propensity, andcategorise

    s them

    under fiveheadings:

    decision

    makers

    characteristics and

    perceptio

    n;referencelevels;

    mental

    accounting and the

    assumptio

    n ofmean

    reversion;

    the

    longshotbias or

    overconfi

    dence;and the

    desire for

    immediat

    egratificati

    on.

    Just over

    half the

    executives

    provedwilling to

    take a risk,and almosthalf the

    variance in

    their riskpropensity

    was

    explained

    roughlyequally by

    respondent

    s:endowment, perception

    of risks

    role indecisions,

    assessment

    ofalternative

    choices,

    and

    expectationof the

    decisions

    outcome.Manipulati

    on of the

    cases along

    fourdimensions

    varied the

    decisions

    facts, butthey

    proved

    onlymarginally

    significant

    to risktaking.

    Unfortunately

    the sample size

    is too small to

    permitstructural

    equationmodelling

    The

    first is the need to

    examine decisions

    (and, byimplication, other

    finance practices)in areal-world context

    where subjects

    follow theirnatural decision

    styles, rather than

    conforming to

    norms imposed byexperimental

    settings.

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    1

    6Investorsbehaviour in

    the

    Athens StockExchange

    (ASE)

    20

    07

    Dimitrios

    I.

    Maditinos

    , Z eljko

    S evic

    investigat

    e the

    various

    methodsand

    techniques used byGreek

    investors

    (bothprofessio

    nal and

    individual

    s) whenevaluatin

    g

    potentialadditionsto their

    investmen

    tportfolios

    .

    The results

    indicate

    that ININ

    rely moreon

    newspapers/media andnoise in the

    market

    whenmaking

    their

    investment

    decisions,while

    professiona

    l investorsrely moreon

    fundamenta

    l andtechnical

    analysis

    and less onportfolio

    analysis

    limited

    knowledge

    regarding

    investmentdecision-

    makingprocesses andconsumer

    behaviour as it

    applies to

    financial assetsand services,

    the possibilities

    forfurther research

    in this area,

    particularly indevelopingmarkets, are

    extensive.

    conducting a

    similar study in

    different

    internationalmarkets, both

    those with thesamecharacteristics as

    Greece and those

    with markedlydifferent ones, to

    compare the

    results and

    establishgeneralisability.

    1

    7

    THE ROLE

    OFFEELINGS

    ININVESTOR

    DECISION-

    MAKING

    20

    05

    Brian M.

    Lucey,Michael

    Dowling

    surveys

    theresearch

    on theinfluence

    of

    investorfeelings

    on

    equitypricing.

    whether

    variations

    infeelings

    that are

    widely

    experienced by

    people

    While this

    is anefficient

    decision-making

    tool and is

    consistentwith our

    knowledge

    of howpeople

    generally

    make

    decisions,it can result

    in errors if

    the investor

    allowsirrelevant

    mood

    many of the

    findings in thearea are

    inconsistentwith

    existing

    theories of howinvestors

    should make

    investmentdecisions.

    Deepen the breath

    of investigationsinto the

    relationshipbetween mood

    proxy variables

    and asset pricing.There has not yet

    been sufficient

    studyin this area to

    allow anything

    other than very

    preliminaryconclusions to be

    made about the

    relationship

    between moodand asset pricing.

    There is a

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    1

    1Overconfidence and Trading

    Volume

    20

    03

    Markus

    Glaser

    and

    MartinWeber

    overconfident

    investors

    will trademore than

    rationalinvestors.

    investors

    who think

    that they

    are aboveaverage in

    terms ofinvestmentskills or

    past

    performance trade

    more.

    Measures

    ofmiscalibrati

    on are,

    contraryto theory,unrelated

    to

    measuresof trading

    volume.

    It is not known

    whether

    overconfidence

    is a robustphenomenon

    acrossseveral tasksthat are often

    assumed to be

    related

    There are several

    suggestions for

    future research.

    We measurevarious facets of

    overcon-fidence:miscalibration, the

    better than

    average effect,illusion of control,

    and unrealistic

    optimism.

    Numerous studiessuggest or argue,

    at least implicitly,

    that thesemanifesta-

    tions of

    overconfidenceare related

    2

    0 Information,

    Overconfidence and Trading:

    Do theSources of

    InformationMatter?

    20

    11

    Margarida

    Abreu &

    VictorMendes

    the

    strength

    of thepositive

    association between

    frequencyof trading

    and

    information

    acquisitio

    n isdependent

    on

    investors

    selfconfidence and

    on the

    sources ofinformati

    on used

    by

    more

    frequently

    individualinvestors

    invest ininformation

    , the morethey trade

    in financial

    products.Our results

    also

    confirmprevious

    findings

    that

    overconfident

    investors,

    who show

    a betterthan

    average

  • 8/2/2019 Advanced As

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    investors bias, trade

    more

    frequently

    2

    1

    rading

    Performance,Disposition

    Effect,

    Overconfidence,

    Representative

    ness Bias,

    nd Experienceof Emerging

    MarketInvestors

    20

    07

    GONGM

    ENGCHEN1

    ,

    KENNETH A.

    KIM2*,

    JOHN R.

    NOFSINGER3

    andOLIVERM. RU

    study

    investment decision

    making in

    anemerging

    market.

    Chinese

    investorssuffer from

    three

    behavioralbiases: (i)

    they tend to

    sell stocks

    that haveappreciated

    inprice, butnot those

    that have

    depreciatedin price,

    consistent

    with adisposition

    effect,

    acknowled

    ging gainsbut not

    losses. they

    seem

    overconfident; and (iii)

    they appear

    to believe

    the existing

    literature ondebiasing has

    not

    conclusivelyshown that

    experience

    leads to learned

    rationalbehavior

    The research can

    be done on othercross_ cultural

    environments.

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    that past

    returns are

    indicative

    of futurereturns

    2

    2 TheInvestment

    Behavior,

    DecisionFactors and

    Their Effects

    Toward

    InvestmentPerformance

    in the TaiwanStock Market

    Yu-JeLee,

    Gao-

    LiangWang,

    Kae-Shu

    Ching-

    YawChen, an

    Kao,Fong-Ping Zhu

    How

    investmen

    t behavior

    and

    decision

    factors

    affect

    performa

    nces of

    theTaiwan

    stock

    market.

    investors

    wouldprefer to

    make

    investmentamong the

    companies

    with high

    credibility,larger in

    size, highcash/stockdividends

    and high

    stock price(3H stocks)

    or high risk

    with highreturn.

    strategy

    selection is

    less of aconsiderati

    on for the

    investors.

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    2

    3

    A study on

    small

    investors

    behavior inchoosing

    stockcase study:Kuala-Lumpur

    stock market

    20

    11

    Mohamm

    ad Reza

    Tavakoli

    Baghdadabad1*,

    FaridHabibiTanha2

    and

    NorehaHalid

    to

    identify

    the key

    determinants of

    choosingstock bysmall

    investors.

    The

    research

    evidence

    reveals 13effective

    factors inchoosingstock

    which can

    influencesmall

    investors

    decisions

    for stockselection.

    These

    factors arein order ofimportance

    involving

    financialstatements

    of

    companies,accounting

    instruments

    , past stock

    price(return),

    firms

    publicinformation

    ,

    profitabilit

    y variables,consult

    with

    anybody,

    financialratios, past

    trading

    volume ofstocks,

    second-

    handinformation

    small sample

    sizes, with

    further research

    in terms of in-depth

    qualitative/andorquantitative

    studies

    required withlarger sample

    sizes to

    deal with any

    issues in termsof making

    inferences or

    generalizationsregarding thepopulation as a

    whole.

    additional

    qualitative small

    investor

    research across alarger sample will

    facilitate theconfirmation/disconfirmation of the

    importance of the

    proposedinfluencing

    variables on stock

    selection to

    identify abehavior pattern

    for this group of

    inventors;

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    resources,

    discounted

    cash-flow

    tools,governmen

    tpolicies,calculation

    of risk and

    economicvariable.

    2

    4

    Economic

    FactorsAnd

    Individual

    InvestorBehavior:

    The Case Of

    The Greek

    StockExchange

    20

    04 Anna A.Merikas

    Andre

    George S.Vozikis,

    as G.

    Merikas,

    DevPrasad

    survey of

    the

    factors,

    which

    mostly

    influence

    individual

    investor

    behavior

    in theGreek

    stock

    exchange.

    there

    seems to be

    a certain

    degree of

    correlation

    between

    the factors

    that

    behavioral

    financetheory and

    previous

    empirical

    evidence

    identify as

    the

    influencing

    factors for

    the average

    equity

    investor,and the

    individual

    behavior of

    active

    investors in

    the Athens

    Stock

    Lack of

    literaturereview

    Future research

    should attempt tovalidate the two

    questions that this

    paper addressed:First, what relative

    importance do

    decision variables

    and especiallyeconomic decision

    variables have forindividualinvestors making

    stock purchase

    decisions?Secondly, are

    there

    homogeneousclusters or groups

    of variables that

    form identifiable

    decisiondeterminants that

    investors rely

    upon when

    making stockinvestment

    decisions?

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    Exchange

    2

    5

    Predicting

    IndividualInvestors

    Intention to

    Invest: AnExperimental

    Analysis of

    Attitude as

    a Mediator

    20

    11

    Azwadi

    Ali

    how

    companies can

    appreciate

    fromhaving

    strong

    brand

    equity intheir

    efforts toencourageindividual

    investors

    to investin

    their

    stocks.

    perceived

    risk,perceived

    returns and

    trustdirectly

    affect

    individual

    investorstrading

    decisionswhileattitude

    towards

    brandpartially

    mediates

    therelationship

    s. This

    finding

    suggeststhat, in

    courting

    individual

    investors,companies

    still need to

    perform

    The research

    setting for thestudy was an

    educational

    institution andrespondents

    were limited to

    undergraduates

    enrolled in theInvestment and

    PortfolioManagementunit at a

    university in

    Victoria,Australia.

    these

    antecedentsexplain only a

    portion of

    the variances in

    the attitudinalconstruct and

    in the outcome

    variable. There

    may be otherfactors which,

    although not

    part

    Some examples

    includeinvestors risk

    preference,

    present economiccondition and the

    different levels of

    their financial

    literacy.Therefore, future

    research mayinclude thesesuggested

    variables in order

    toincrease the

    robustness of the

    findings.

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    experience in

    making

    investment

    decisions.

    2

    7

    Interactions of

    IndividualsCompany-

    Related

    Attitudes andTheir Buying

    of Companies

    Stocks and

    Products

    20

    08

    Jaakko

    Asparaand

    Henrikki

    Tikkanen

    how an

    individuals

    company-

    relatedattitudes,

    his/her

    tendency

    tobuy/hold

    thecompanys stocks,

    and

    his/hertendency

    to

    buy/usethe

    company

    s

    productsare likely

    to

    interact.

    the

    leverageeffect is

    ultimately

    on thestock price

    on

    the

    aggregatelevel. First,

    individuals tendencyto buy the

    products of

    thecompany

    will

    increasethe sales

    and

    earnings

    of thecompany,

    resulting in

    increasing

    stock price,as

    the stock

    price is,

    it does not

    explicitlyaddress

    different kinds

    of companieswith different

    kinds

    of product

    types. We donot pay explicit

    attention todifferencesin how

    individuals

    come to havepositive

    attitude to

    different kindsof products and

    to companies

    producing

    differenttypes of

    products (to

    different types

    of customers).For instance,

    differences

    between a

    Further research

    shouldstudy the

    interplays between

    a companysproduct offerings,

    the creation of the

    rational

    expectationswhich individuals

    have in their rolesas productbuyers/users and

    stock buyers/

    holders, thedevelopment of

    their attitudes to

    the productsand the company,

    and the

    individuals

    buying behaviorsas

    driven by the

    expectations and

    attitudes together.

  • 8/2/2019 Advanced As

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    based on

    traditional

    finance

    theory,fundamenta

    llydeterminedby the

    earnings.

    Second,individuals

    increased

    optimismand

    confidence

    in formingexpectations

    about the

    earningsand stock

    price

    increasesof the

    company

    will lever

    the stockprice

    further up.

    Finally,there will

    be a

    direct

    demandcomponent

    for the

    stock based

    not only onthe

    expectation

    s about thefuture

    earnings

    andfinancial

    company that

    offers

    products

    exclusively toconsumers

    (B2C) and acompanythat offers

    products

    exclusively toserve the

    output of other

    companies/orga

    nizations(B2B) are

    likely to be

    considerable.

  • 8/2/2019 Advanced As

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    returns

    from the

    stock but

    also onindividuals

    positiveattitude tothe

    company

    and,potentially,

    the

    correspondi

    ngexperiential

    utility

    gainedfromownership

    per se in

    the present

    which

    will lever

    up themarket

    stock price

    as well.

    28 BehaviouralFinance 2007 MartinSewell Anintroducti

    on tobehaviour

    al _nance,

    includinga review

    of the

    majorworks

    and a

    summary

    ofimportant

    heuristics.

    Behavioural

    _nance isof interest

    because it

    helpsexplain

    why and

    howmarkets

    might be

    inefficient.

  • 8/2/2019 Advanced As

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    2

    9

    Neighbors

    Matter:

    Causal

    CommunityEffects and

    Stock MarketParticipation

    20

    08

    J. R.

    Brown, Z.

    Ivkovic,

    P. A.Smith,

    and S.Weisbenner

    provides

    evidence

    of a

    causalrelation

    betweentheaverage

    stock

    marketparticipati

    on

    decisions

    of onescommunit

    y and an

    individualsdecision

    of

    whetherto own

    stocks

    an initial

    increase in

    the average

    stockownership

    level in acommunitymay have a

    multiplier

    effect,making it

    more likely

    that other

    individualswill also

    begin

    participating.

    3

    0

    A Risk

    Perception

    Primer:A Narrative

    ResearchReview of the

    RiskPerception

    Literature in

    BehavioralAccounting

    and

    BehavioralFinance

    20

    04

    Victor

    Ricciardi

    overview

    of the

    conceptsof

    risk,perceptio

    n, andrisk

    perceptio

    n with thefinancial

    scholar in

    mind.There is

    also a

    presentati

    on on thebehaviora

    l finance

    concepts

    andthemes

    that might

    the role of

    affect or

    feelings,the

    influence ofworry, the

    notion of

    perceived

    control, the

    significanc

    e of expert

    knowledge,

    the issues

    of

    overconfide

    nce, andthe concern

    or potential

    losses in

    dollar

    terms.The 5

    judgment

    Finance

    scholars

    shouldrecognize that a

    projectinvolving

    behavioralfinance

    (including the

    topic of riskperception) and

    based on an

    interdisciplinary research

    presents some

    unique

    challenges

    Present the

    material in a

    manner that awider audience of

    finance academicsand professionals

    understand andcan replicate it.

  • 8/2/2019 Advanced As

    25/31

    influence

    an

    individual

    .sperceptio

    n of riskfordifferent

    types of

    financialservices

    and

    investmen

    t products

    attributes

    are: therole of

    familiarity,the overall

    perceivedriskiness of

    a stock,

    the overall

    perceived

    return of a

    stock, thesignificanc

    e of the

    investment

    time

    horizon(short

    term vs.

    long run),

    and the

    likelihood

    of investing

    in the

    stock.

    32

    A study onsmall

    investorsbehavior in

    choosingstock

    case study:

    Kuala-Lumpurstock market

    Mohammad Reza

    TavakoliBaghdada

    bad1*,Farid

    Habibi

    Tanha2and

    Noreha

    Halid

    toidentify

    the keydetermina

    nts ofchoosing

    stock by

    smallinvestors.

    Theresearch

    evidencereveals 13

    effectivefactors in

    choosing

    stockwhich can

    influence

    small

    investorsdecisions

    for stock

    selection.These

    factors are

    in order of

    importanceinvolving

    financial

    small samplesizes, with

    further researchin terms of in-

    depthqualitative/and

    or

    quantitativestudies

    required with

    larger samplesizes to

    deal with any

    issues in terms

    of makinginferences or

    generalizations

    regarding the

    population as awhole.

    additionalqualitative small

    investorresearch across a

    larger sample willfacilitate the

    confirmation/disc

    onfirmation of theimportance of the

    proposed

    influencingvariables on stock

    selection to

    identify a

    behavior patternfor this group of

    inventors;

  • 8/2/2019 Advanced As

    26/31

    statements

    of

    companies,

    accountinginstruments

    , past stockprice(return),

    firms

    publicinformation

    ,

    profitabilit

    y variables,consult

    with

    anybody,financialratios, past

    trading

    volume ofstocks,

    second-

    handinformation

    resources,

    discounted

    cash-flowtools,

    governmen

    tpolicies,

    calculation

    of risk and

    economicvariable.

  • 8/2/2019 Advanced As

    27/31

    3

    3

    Momentum

    and behavioral

    finance

    20

    11

    Ding Du re-

    examine

    the

    sources ofmomentu

    m profitsbyfocusing

    on

    momentum in

    monthly

    returns.

    Different

    from

    previous

    studies, itis found

    thatmomentummay have

    multiple

    sources,and that

    risk or

    behavioral

    biases inisolation

    may not be

    sufficientto explainmomentum

    .

    researchers should

    focus on

    mis-reaction to

    common (market-wide) information

    to explainmomentum asemphasized by Lo

    and

    MacKinlay.

    3

    4

    Factors

    influencing

    individualsinvestor

    behavior: an

    empiricalstudy of UAE

    financialmarkets

    20

    05

    Hussain

    A. Hassan

    Identifyin

    g investor

    behavior

    The six

    important

    factorswere:

    corporate

    earnings,get rich

    quick,stock

    marketability, past

    performanc

    e of thefirms stock,

    governmen

    t holdingsand the

    creation of

    organized

    financialmarkets.

    Invest

    behaviors

    differe withcultures. So the

    results are not

    applicableworld wide

    Study different

    cross cultural

    investmentbehaviors

  • 8/2/2019 Advanced As

    28/31

    3

    5

    THE ROLE

    OFFEELINGS

    IN

    INVESTORDECISION-

    MAKING

    20

    05

    Brian M.

    Lucey,Michael

    Dowling

    surveys

    theresearch

    on the

    influenceof

    investor

    feelings

    onequity

    pricing.whethervariations

    in

    feelingsthat are

    widely

    experienced by

    people

    influence

    investordecision-

    making

    and,

    consequently, lead

    to

    predictabl

    While this

    is anefficient

    decision-

    makingtool and is

    consistent

    with our

    knowledgeof how

    peoplegenerallymake

    decisions,

    it can resultin errors if

    the investor

    allowsirrelevant

    mood

    states to

    influencetheir

    judgements

    . Section 5

    describedanother

    manner in

    which

    many of the

    findings in thearea are

    inconsistent

    withexisting

    theories of how

    investors

    should makeinvestment

    decisions.

    Deepen the breath

    of investigationsinto the

    relationship

    between moodproxy variables

    and asset pricing.

    There has not yet

    been sufficientstudy

    in this area toallow anythingother than very

    preliminary

    conclusions to bemade about the

    relationship

    between moodand asset pricing.

    There is a

    need for

    investigations intoasset classes other

    than equity

    returns, such as

    bonds,commodities and

    derivatives.

  • 8/2/2019 Advanced As

    29/31

  • 8/2/2019 Advanced As

    30/31

    Exchange

    EfficientMarketHypothesis AndBehavioral FinanceIs ACompromise InSight?

    Nikolai

    ChuvakhinStudying

    theEfficient

    Market

    Hypothesis And

    Behaviora

    l Finance

    relation

    People are

    rational

    in standard

    finance;

    they are

    normal

    in

    behavioral

    finance

  • 8/2/2019 Advanced As

    31/31

    Efficient

    market

    hypothesi

    s and

    forecastin

    g

    20

    04Allan

    Timmer

    mann*,

    Clive

    W.J.

    Granger

    Studying

    Efficient

    market

    hypothesis and

    forecasting relation

    If the

    behavior of

    investors

    produces

    efficient

    markets by

    their

    continuous

    profit

    seeking, the

    reverse

    is that the

    EMH does

    not rule out

    predicting

    many

    other

    variables that,

    although of

    general

    interest, arenot the basis

    for a profit

    making

    strategy.

    there are likely to

    be short-lived

    gains

    to the first users of

    new financial

    prediction

    methods.

    Once these

    methods become

    more widely used,

    their

    information may

    get incorporated

    into prices and

    they

    will cease to be

    successful.

    Risk

    Firm

    Organi

    zation

    s ublic

    Return

    Attitude

    towards

    Familia

    rity

    Intentio

    n to


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