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Advanced Licensing Agreements 2017
Volume Two
INTELLECTUAL PROPERTYCourse Handbook Series
Number G-1308
Co-ChairsMarcelo Halpern
Ira Jay LevyJoseph Yang
© Practising Law Institute
35
International IP Licensing—Europe (PowerPoint slides)
Jeremy Schrire
King & Wood Mallesons LLP
If you find this article helpful, you can learn more about the subject by going to www.pli.edu to view the on demand program or segment for which it was written.
2-629
© Practising Law Institute
2-630
© Practising Law Institute
Inte
rnat
iona
l IP
Lice
nsin
g -E
urop
e
Jere
my
Sch
rire,
Par
tner
2-631
© Practising Law Institute
INTR
ODU
CTIO
N
1.O
verv
iew
2.If
you
choo
se U
S la
w, c
an y
ou ig
nore
Eur
opea
n la
ws?
3.If
your
gov
erni
ng la
w is
a E
urop
ean
law
can
you
choo
se a
ny E
urop
ean
coun
try’s
law
? w
hat a
re th
e im
plica
tions
?
4.Ju
risdi
ctio
n an
d di
sput
e re
solu
tion
cons
ider
atio
ns
5.Im
plica
tions
of B
rexit
2-632
© Practising Law Institute
(1)
OVE
RVIE
W
Com
mer
cial c
onte
xt
Terri
toria
l issu
es
IP ri
ghts
in th
e EU
are
(mos
tly) n
atio
nal
EU u
nita
ry p
aten
t –up
date
2-633
© Practising Law Institute
(2)
IF Y
OU
CHO
OSE
US
LAW
, CAN
YO
U IG
NORE
EUR
OPE
AN
LAW
S?
Will
your
cho
ice o
f law
be
reco
gnise
d?
Rom
e I:
the
signa
torie
s to
a c
ontra
ct m
ay c
hoos
e th
e la
w a
pplic
able
to th
e w
hole
or p
art o
f the
con
tract
But r
emem
ber
man
dato
ry lo
cal la
ws
antitr
ust la
w: A
rticle
s 10
1 an
d 10
2 EU
Tre
aty
2-634
© Practising Law Institute
Anti-
trust
law
Proh
ibits
:-Al
l agr
eem
ents
bet
wee
n un
derta
kings
… w
hich
may
affe
ct tr
ade
betw
een
mem
ber s
tate
s an
d w
hich
hav
e as
thei
r obj
ect o
r effe
ct th
e pr
even
tion,
rest
rictio
n or
dist
ortio
n of
com
petiti
on w
ithin
the
com
mon
mar
ket (
Artic
le 1
01(1
))
2-635
© Practising Law Institute
Exem
ptio
n fo
r agr
eem
ents
“whi
ch c
ontri
bute
to im
prov
ing
the
prod
uctio
n or
dist
ribut
ion
of g
oods
or t
o pr
omot
ing
tech
nica
l or e
cono
mic
prog
ress
, whi
le a
llow
ing
cons
umer
s a
fair
shar
e of
the
resu
lting
bene
fit”
prov
ided
:
the
rest
rictio
n(s)
are
indi
spen
sabl
e; a
nd
the
agre
emen
ts a
re n
ot fo
reclo
sing
(Arti
cle 1
01(3
))
2-636
© Practising Law Institute
(A)
Verti
cal A
gree
men
ts B
lock
Exe
mpt
ion
Appl
icatio
n an
d R
elev
ance
Proh
ibite
d:To
tal E
xpor
t ban
s/C
usto
mer
allo
catio
n cla
uses
th
e di
stin
ctio
n be
twee
n ac
tive
and
pass
ive s
ellin
g ex
haus
tion
of ri
ghts
w
here
doe
s th
e In
tern
et fit
into
all o
f thi
s?
Price
fixin
g(L
eegi
nco
mpa
red
with
the
EU a
ppro
ach)
2-637
© Practising Law Institute
(B) T
echn
olog
y Tr
ansf
er B
lock
Exe
mpt
ion
Ambi
t: ce
rtain
IP ri
ghts
onl
yPa
tent
s, k
now
how
, des
ign
right
s, s
oftw
are
copy
right
Stric
ter r
ules
whe
re p
artie
s ar
e co
mpe
titors
and
eve
n st
ricte
r rul
es w
here
ther
e is
recip
rocit
y (c
ross
-licen
sing)
2-638
© Practising Law Institute
Proh
ibite
d in
all ca
ses
Price
fixin
g Al
loca
tion
of m
arke
ts o
r cus
tom
ers
but:
can
have
rest
rictio
nson
activ
ean
dpa
ssive
sale
sin
exclu
sive
terri
tory
/cus
tom
ergr
oup
rese
rved
forl
icens
orca
nre
stric
tlic
ence
tolic
ense
e’s
own
use
(e.g
.in
corp
orat
ion
into
othe
rpr
oduc
ts)
Can
not r
estri
ct lic
ense
e fro
m c
arry
ing
out it
s ow
n R
&DC
anno
t pre
vent
licen
see
from
cha
lleng
ing
valid
ity o
f lice
nsor
’s IP
Lice
nsor
can
not t
erm
inat
e th
e ag
reem
ent o
n a
chal
leng
e by
the
licen
see
of th
e va
lidity
of li
cens
or’s
IP w
here
the
licen
ce is
non
-exc
lusiv
e
2-639
© Practising Law Institute
cann
ot re
quire
the
licen
see
to e
xclu
sivel
y lic
ense
bac
k or
ass
ign
any
new
app
licat
ions
or a
ny (s
ever
able
or n
on-s
ever
able
) im
prov
emen
ts o
f th
e te
chno
logy
2-640
© Practising Law Institute
(C)
Spec
ial ru
les re
dom
inan
ce
Prici
ng
Ref
usal
to S
uppl
y
Disc
rimin
atio
n
Tie-
ins
2-641
© Practising Law Institute
(D)
Sanc
tions
Une
nfor
ceab
ility
Fine
s (u
p to
10%
of g
roup
wor
ld-w
ide
turn
over
)M
icros
oft €
860
mIn
tel €
1.06
bn
3rd
party
sui
ts
2-642
© Practising Law Institute
(3)
IF Y
OUR
GO
VERN
ING
LAW
IS A
EUR
OPE
AN L
AW,
WHA
T AR
E TH
E IM
PLIC
ATIO
NS?
(A)
Civi
l law
Goo
d fa
ith d
uty
Less
em
phas
is on
pre
cede
ntR
elia
nce
on s
tatu
tes
and
code
sM
ore
judi
cial in
terv
entio
n: ju
dge
as in
vest
igat
or
2-643
© Practising Law Institute
(B)
Engl
ish
law
Com
mon
law
Inte
rpre
tatio
n iss
ues
Engl
ish la
w is
not
the
sam
e as
US
law
(e.g
. the
sm
all m
atte
r of a
“con
ditio
n”)
2-644
© Practising Law Institute
(4) J
URIS
DICT
ION
AND
DISP
UTE
RESO
LUTI
ON
CONS
IDER
ATIO
NS
Litig
atio
nco
nven
ienc
ecr
edib
ility
proc
edur
e ex
clusiv
e v
non-
exclu
sive
reco
gnitio
n ou
tsid
e th
e ju
risdi
ctio
n
2-645
© Practising Law Institute
16
Brus
sels
Reg
ulat
ion
Auto
mat
ic R
ecog
nitio
n of
EU
judg
men
ts
Arbi
tratio
nN
ew Y
ork
Con
vent
ion
Rul
es a
nd v
enue
Appe
als
2-646
© Practising Law Institute
(5) I
MPL
ICAT
IONS
OF
BREX
IT
Tim
ing
Anti-
trust
Appl
icabl
e la
w a
nd ju
risdi
ctio
n
2-647
© Practising Law Institute
NOTES
2-648