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Advertising Innovatively

Date post: 16-Aug-2015
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5 Reasons why you should advertise with FIREWRKZ “We promise we will only take 15 minutes of your coffee break” --Firewrkz
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5 Reasons why you should adver t ise with FIREWRKZ

“We promise we will only take 15 minutes of your coffee break” --Firewrkz

1 Network Tapping on the mobile

“We Literally Can’t Live Without Our iPhones” --- Research done by University of Missouri researchers 

688,607,654 Active Mobile Subscriptions, with a 109% mobile penetration, SEA Market, Jan 2014

109% Mobile Penetration

“ ” --- Adapted from wearesocial.sg

To marketers, the prospect of reaching shoppers through their smartphones is tantalizing

Firewrkz, a mobile APP that locates the “BEST” Deal for users, according to:  

User’s Interests

Location of user

Time of the Day

E.g.    Alex  is  in  Bugis  Junc0on  and  would  like  to  have  a  beer.  When  he  starts  Firewrkz  app,  Firewrkz  will  show  the  “Best”  beer  deal  near  Bugis  with  the  most  discount.  

2 Gives You More Firewrkz Advertising

We Provide MORE Insights To The Advertising Dollar Spent

Usually when you advertise, do you ponder…

“Where did my Advertising $$ go?”

The usual reports are giving you number of clicks, impressions, but what it all means?

We Provide The BIG DATA to You.

Click-through Rate : 23%

No. of Impressions : 180,000

No. of Unique Clicks : 2,800

Pie Charts, Graphs of Gender %, Age % etc

Better than “Usual” Reports You Get Customer profile attracted to the Campaign are ladies, aged 35-55, staying in Bugis with interests in….

Ladies purchased 95%. We recommend to tweak your creative to cater to the ladies group.

18% went to your shop but did not redeem. Average time spent in shop was 3mins. We recommend to ….. FIREWRKZ

ALL “OTHER” REPORTS

In Simple Terms…

From  this  

We Track Your Advertising Dollars.

Customer Profile

Customer Profile Location / Time?

Customer profile Location / Time? Saved or Shared?

Which platforms

Customer profile Location? Time? Path Took?

Duration

Duration to purchase? With redemption?

Left Shop without buying? Why?

We Promise Minimum Wastage. Advertisement Gets Spread Out Fast to Your Relevant Audience.

Target ONLY the Relevant Community  

Target your ads to specific gender, age, income and location

Targeted  Message  

Advertiser’s Target: Women, Age 18-30, Stays in Bugis, Interested in Beauty and Fitness

3 Technology Firewrkz uses advanced

Firewrkz Technology capture consumer behaviour in stores

Independent and Encrypted Data Servers

High-precision arithmetical data models

4 Advantage Gain Your Competitive

Target audience By Location -Precise Location up to 0.5m -16X more accurate - Our Tech + GPS

Target By Interests -Customized, push deals to interested audience.

Data Analytics - Get insights of your consumer

Social Media Viral effect

- Fast widespread of advertising message

Competitive Advantage

5 Revenues Increase Your

We  track  and  analyze  how  much  your  sales  has  increased  with  your  adver0sing  spent  

Revenues

 1.  Getting data and insights on your customer 2.  Target the right audience from the data analysis 3.  Target by interests, locations, and demographics 4.  Spread the word fast with social media platforms

All these with Firewrkz Advertising!

See your revenues increasing

Need  the  contact  details?  

(65)  6809  5197   [email protected]  

12  Marina  Boulevard,  Marina  Bay  Financial  Centre  Tower  3,  #17-­‐01  NFIT,  Singapore  018982  


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