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Date post: 28-Jul-2015
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Album adverts
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Page 1: Adverts

Album adverts

Page 2: Adverts

Drake The artists name is the largest icon on the advert as it is the most important because listeners need to know the artists nameThe artists name is not mentioned on the cd cover hence why it is a major eye catcher on the advert the white on black helps it stand out

The image is the same as on the album as it helps consumers find it in stores easier, hence why it is in the middle because it is the main focus point along with the logo as it identifies the album

A specific date is not given, it says Monday so consumers will wait every Monday making it feel like its releasing soon this will make first week sales rise and gain popularity

This information is given in white writing on a black background much like drakes name to show it is also important for viewersLogos are used at the bottom to help identify the label of the rapper this can help benefit sales for other albums by this label and also gives them credit and publicity

Features are listed to attract consumers as a way of publicity and it shows this album gives them more choice with drakes music, this is in white also as it attracts customers to buy the album more

Page 3: Adverts

Kanye west

The bold white writing on a purple background helps kanyes name stand out

Kanyes head covers up his name indicating people should know who he is without reading his name

Same style of clothing worn by kanye also in the album keeps the consistency

Small information is given about the artist to help attract consumers, key words like number 1 and best shows his music is worth listening too Key words are used in bright red font to help stand out from the background

Not much information is given about the album or the release date as kanye follows are expected to know these things

A mix of bright colors are used as they show off kanyes bright life style, red is used a lot as the album is about love and heart brake hence why he is wearing a broken heart

Page 4: Adverts

Jayz

Artist name, the title of the cd and the release date are in large bold righting as it is the key factors of the advert. It is printed in black so it stands out on the white background so it is the first thing viewers read.

Color theme of the advert is relevant to the color scheme used on the cd, keeping it consistant and linking the two together

Enlarged picture of jayz among sky scrapers show he is on top of the world in the rap gamePicture of jayz in new york shows a bit about his status and personal living style or life He's partly covering up the logo which says xxl, meaning he is bigger then xxl in the rap game

Small information about jayz life interests viewers into finding out more

His all black style makes him stand out from the white background, and also shows a style icon

Page 5: Adverts

Wretch 32 Title of the album, name of the artist and release date are all in the middle of the page to grab the viewers attention straight awayTitle of the album and release date are in white over a black background so it stands out and grabs the viewers attentionOther rappers featured on the album are mentioned to persuade people into buying the album

Image of flats in the background show wretch came from a hood type area or may still live there There is a chain with a cross hanging out of his pocket which could mean his songs are linked to his religion The advert has a

very graffiti style to it to represent the ruff style of rap music

Less information is given, it is very brief so customers can quickly read it and know what to expect

Information of where to buy the album or download it makes the viewers find it easier so there more likely to buy it


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