Agile Gamification in an Enterprise SaaS

by Pedro Castro Henriques

June

About Pedro Castro Henriques

• Cofounder & CEO of Strongstep and consultant in software engineer

• CEO of SCRAIM

• Worked in 10 countries in Europe, Africa and North America in process, tools and organization improvement in software development

• More then 18 years of experience, including consulting in telecoms in software engineer; planning of information system strategic planning in the health sector

• Spoke at Ted Porto“Dreams – The innovators best friend”

• Professor at FEUP

PROBLEM

Happy Sara!- Software Engineer

NOPE! Not happy- Updater of Tools

How to use Gamification to motivate

team members to update management

tools?and having fun while doing it!

• What is the ideal combination of gaming elements

and techniques?

• How to overcome the risks associated with

Gamification?

• How to ensure the values of the Agile Manifesto?

Approach

1.

2.

3.

Understand usage of SaaS by users

Define gamification strategy focusing on Agile

Implement it, test, assess and adapt

Goals

1.

2.

3.

Motivate the frequent usage of the SaaS

Promotion of the correct way to use the tool

Encourage an environment of collaboration

Gamification Examples

Swarm by Foursquare

Stack Overflow

Gamification Examples

RedCritter Tracker

Online service for project management based on

adaptable processes, to help standardize best practices,

revolutionizing the implementation of international certifications.

Agile methodologies with Scraim

13

Gamification Risks

14

• Pointsification

• Exploitationware

• Law Infringement

• Professional Workspace context

STRATEGY

LEARN WITH “THE MASTERS”

Users behaviours to promote

17

• Fill in the info of a work item (e.g. Task)

• Execute the work following agile best practices

• Collaboration between project individuals

• Improve the culture of the organization

• Promote mutual assistance with help request

Gaming Cycles and Fun

18

1. Daily Challenges

2. Asking for assistance

3. Notifications - Mascot

4. Best practices of tool usage

5. Hall of fame

Scraim Agile Gamification

19

Challenges

Title

Description

Options

Scraim Agile Gamification

20

Assistance

Title

Anonym?

Description

Project?

Scraim Agile Gamification

21

Notifications

Notifications central

Someone has answered your question. Do you want to say thanks and classify the answer?

Mark as read

See request Back

Scraim Agile Gamification

22

Tasks

Team Status

General info

Scraim Agile Gamification

23

Hall of Fame

Best Challenges

Top answers

Top accuracy

Top team workers

Best Projects

BENEFITS

Lessons Learned

25

• Simple and intuitive elements

• Non intrusive elements

• Promoting the interaction between users with mutual

assistance strategy

• Use of the Surprise Element

• Promoting the Agile best practices of the SaaS

Thanks to you & Agile Portugal

› CELFINET © 2016

STRONGSTEP CONTACTS

Strongstep - Innovation in software qualityEmail: geral@strongstep.pt

Web: www.strongstep.pt

Telefone: + 351 22 030 15 85

Strongstep UPTECParque de Ciência e Tecnologia da U. Porto

Rua Alfredo Allen, 455/461

4200-135 Porto, Portugal

Strongstep EUAProject Olympus CMU

4620 Henry St,

Pittsburgh, PA 15213, United States

Strongstep LisboaPraça Duque da Terceira,

Nr 24 – 3

1200-161 Lisbon