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AIRLINES INDUSTRY ANALYSIS Meritxell Baixs Carlos Salat Alejandra Samn Slide 2 Clives comments Great Introduction Check dates for Wright Bros! Great research Excellent other data Great review of Aer Lingus Great selection criteria. Caution on timing.. Slide 3 INDEX Aviation history Analysed companies British Airways Lufthansa Iberia Ryanair Aer Lingus Vueling Advantages and disadvantages Chosen companies Lufthansa Vueling Slide 4 AVIATION HISTORY 1783 Montgolfier 1890 Wright brothers 1914 1918 1st. WW 1919 First airnline service Slide 5 AVIATION HISTORY (II) 1930 - 1939 Seaplanes 1939 2nd. WW 1969 First plane transporting people 1976 Double speed, expensive maintenance Nowadays Safest way to travel Slide 6 COMPANIES Slide 7 BRITISH AIRWAYS It was founded in 1974 by the union between BOAC and BEA. Nowadays: it is the UKs largest international scheduled airline. 3000 destinations worldwide 32 million passengers (2009/10) 8 million (revenue 2009/10) More than 250 planes operating Total assests: 12,512 Total liabilities: 11,043 Shareholders funds: 1,5 ( million) Slide 8 LUFTHANSA Deutsche Lufthansa AG was founded in 1953. It is now the largest airline in Europe in terms of overall Passengers and the worlds fourth one 18 domestic and 203 international destinations in 78 countries Together with its partners, Lufthansa services around 410 destinations Headquarters in Cologne, Germany, and main operations base At Frankfurt Airport, with a second hub at Munichs Airport Slide 9 IBERIA 112 destinations in 39 countries 25,5 million passengers (2009/10) It was founded in 1927 by Horacio Echeberrieta. Origin: Spain. In 2010, it was confirmed that British Airways and Iberia had signed an agreement to merge, making the combined operation the third largest commercial airline in the world by revenue. 20.671 employees 5.200 daily departures Total assets: 12.537 Total liabilities: 11.229 Earnings per share: 0,29 ( million) Slide 10 RYANAIR 1985: It was founded by Crsitopher Ryan, Liam Lonergan and Tony Ryan. NOWADAYS: One of the most worlds favourite airlines. 3,000 million revenue. More than 66.5m passengers/year. More than 1,110 destinations over the world. Total assets: 7,563.4 Total liabilities: 4,714.8 Slide 11 VUELING It was established in 2004 and started operations with a flight between Barcelona and Ibiza. In 2009, Vueling and Clickair merged in an only airline. 11 million passengers (2010) 57 destinations 1.280 employees 150 daily flights Total assets: 236.924 Total liabilities: 165.127 Slide 12 AER LINGUS Irish Airline, founded in 1936 Headquarters: Dublin Airport as well as its main hub 73 destinations Total Assets: 1,806.180 (2010) Total Liabilities: 1,006.397 (2010) Shareholders funds: 799,783 (2010) Slide 13 SELECTION CRITERIA Slide 14 CHOSEN COMPANIES Slide 15 LUFTHANSA 1st: Deutsche Luft Hansa 2nd: Deutsche Lufthansa AG 1950s: Post-war reformation 1960s: Jetliner introduction 1970s & 1980s: The wide-body era 1990s & 2010: Further expansion SOME HISTORY Slide 16 LUFTHANSA SOME INTERESTING CURIOSITIES Largest airline in Europe and Worlds fourth largest one. 410 destinations, and 710 aircraft Founding member of the Star Alliance. (worlds largest airline alliance) 1997 It employs 117,000 people worldwide of 146 nationalities In 2010, over 90 M passengers Total assets: 29,320M (2010) Total liabilities: 29,320M (2010) Shareholders Funds: 8,340M Slide 17 LUFTHANSA SOME REASONS FOR CHOOSING LUFTHANSA Transparency/ Clarity: Transparency, credibility and fairness are the center of gravity in all management models. Qualitative: Leadership competency and continuous education of managerial staff have great importance. Human resources: Sustainability in management is an importan concern for Lufthansa. This is understood as longterm oriented ways of thinking and acting with the goal of recruiting developing and retaining employees. Corporate governance: is understood internationally to mean the design of structures and processes for good and responsible corporate leadership, administration and monitoring. Slide 18 VUELING SOME INTERESTING CURIOSITIES Main airport: el Prat de Llobregat (Barcelona) Net profits: 37.700.000 (2010) In 2009, Vueling cooperated with MTV for the summer season Some Vueling aircraft have been given a name: -Be Vueling, my friend -Un Vueling, sil- vous-plat When it merged with Clickair, it became the second largest Spanish carrier flying 8,2 million passengers in 2009, to almost 50 destinations. Slide 19 VUELING DESTINATIONS Slide 20 LADIES AND GENTLEMEN WE GOT TO OUR DESTINATION, THE CAPTAIN AND THE CREW WANT TO THANK YOU ALL FOR YOUR ATTENTION !! Meritxell Baixs Carlos Salat Alejandra Samn