AKAI PRO ANNOUNCES NEW LINE OF ANALOG GUITAR … Rele… · “The Analog Custom Shop from Akai...

NEWS RELEASE Akai Professional 200 Scenic View Drive Cumberland, RI 02864

Phone: 401-658-4032 Fax: 401-658-4033 Web Address: www.akaipro.com

Akai Professional Contact: Cashmere Agency Contact: Kurt Heiden Brianne Pins Marketing Communications Manager Public Relations 401-658-4032 323-252-3633 [email protected] [email protected]

AKAI PRO ANNOUNCES NEW LINE OF ANALOG GUITAR PEDALS

The Analog Custom Shop line of guitar products from Akai Professional Bring ‘Boutique’ Sound to All with a Collection of Ten Premium Guitar Pedals.

Cumberland, R.I. (Jan 13, 2011) – Akai Professional, the name synonymous with music production, announce their new Analog Custom Shop line of guitar pedals. Akai Pro will unveil the collection of ten pedals at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. As with previous Akai Professional guitar pedals like the E2 Headrush and SB1 Deep Impact Bass Synth, the Analog Custom Shop line is a collection of pedal effects designed to exacting standards, using the highest quality components. Analog Custom Shop pedals provide rich tone, texture and character to immediately enhance and inspire players of any musical style. The Analog Custom Shop line uses all-analog design to deliver the sound quality of boutique pedals, and does so at an extremely affordable price . No matter the desired guitar sound or musical genre, the Analog Custom Shop line has the right pedal, or combination thereof, to achieve the best tone possible, from the studios of Nashville to the Blues clubs of Chicago to the heaviest of metal bands. The Analog Custom Shop consists of these ten pedals: Phase Shifter, Analog Delay, Blues Overdrive, Chorus, Compressor, Tri Mode Overdrive, Deluxe Distortion, Flanger, Tri Mode Fuzz, and Tri Mode Distortion. “The Analog Custom Shop from Akai Professional brings high quality, classic, rich guitar tones to all,” said Glen Darcey, Director of Product Management, Akai Professional. The Analog Custom Shop guitar products from Akai Professional will be available from pro audio and musical instrument retailers in March 2011.

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About Akai Professional Since 1984, Akai Professional products have been a staple of modern music both in the studio and on stage. With intuitive design and cutting edge features, Akai Professional is one of the world’s most influential manufacturers of musical electronics. For more information, visit www.akaipro.com; images are available at http://www.akaipro.com/media.

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AKAI PROFESSIONAL ANNOUNCES EIE I/O

Premium Audio Interface Provides Simultaneous 4-Channel Recording, Dual Stereo Output Pairs and Three Additional USB Ports for Peripherals.

Cumberland, R.I. (Jan 13, 2011) – Akai Professional, the name synonymous with music production, announces the new EIE I/O premium audio interface and USB hub. Akai Pro will unveil the new EIE I/O at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. The EIE I/O is a tabletop USB audio interface perfectly tailored for project and portable studio setups. This four-in, four-out (4x4) device enables users on Mac and PC-based systems to record up to 24-bit resolution into virtually any DAW, recording or performance software. The EIE I/O also houses three convenient USB inputs, in addition to its main USB port, enabling users to connect controllers, hard drives or any other peripheral when native ports on a computer may be limited. The compact recording interface contains high-quality components including nickel-plated input jacks, analog-style VU meters and a rugged aluminum casing for a powerful, professional, portable audio solution. Each channel of the EIE I/O has a XLR-¼” combo jack, dedicated sturdy, gain-pots and Mic/Line/Guitar switches. The EIE I/O features four discrete-design preamplifiers with 48V phantom power for use with virtually any microphones. Individual ¼” Nickel-plated jacks found on the back of EIE I/O provide channel inserts for processing audio signals externally. Users can monitor sessions on multiple sets of studio monitors using the four ¼” balanced outputs, which are also Nickel-plated. Both pairs of outputs can be monitored visually with the high-quality, analog VU meters providing classic features with modern style. For remote tracking and alternative playback, the EIE I/O has a 1/4” TRS headphone output. High quality analog-to-digital and digital-to-analog converters ensure that every detail of each session or performance gets captured and played back faithfully. The EIE I/O sends and receives four audio channels on a single USB cable for simple, universal interface to a computer. The three additional USB ports allow EIE I/O to function as a hub as well, bridging other MIDI controllers and hard-drives to the





computer. The bus-powered USB interface is class compliant for plug-and-play operation with Mac OS X and Windows XP, Vista and 7. The EIE I/O features traditional MIDI In and Out jacks for playing and controlling software with keyboard and pad controllers, workstations, and other MIDI-compatible instruments. “EIE I/O melds classic design and modern technology with solid construction for a flexible, rugged and great-sounding studio solution,” said Glen Darcey, Director of Product Management, Akai Professional. The EIE I/O will be available from pro audio and musical instrument retailers in Q1 2011.

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About Akai Professional Since 1984, Akai Professional products have been a staple of modern music both in the studio and on stage. With intuitive design and cutting edge features, Akai Professional is one of the world’s most influential manufacturers of musical electronics. For more information, visit www.akaipro.com; images are available at http://www.akaipro.com/media.


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AKAI PROFESSIONAL ANNOUNCES RPM3 MONITORS

Professional Monitoring System with Built-In USB Audio Interface Allows Streamlined

Recording and Referencing Perfect for Mobile Recording Rigs and Project Studios

Cumberland, R.I. (Jan 13, 2011) – Akai Professional, the name synonymous with music production, announce their new hybrid reference monitors and USB audio interface system, RPM3. Akai Pro will unveil RPM3 at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. RPM3 monitors provide full-range frequency response to ensure audio reference that is true, yet powerful. A Bass Boost switch helps emphasize low frequencies, enabling users to tailor the speaker’s response to a wide variety of listening environments. The lightweight and portable design means the RPM3 system can be easily placed in a carrying case and taken on the road, allowing for reference monitoring anywhere. Combining high quality reference monitoring with a USB audio interface, RPM3 monitors enable users to simultaneously play audio from and record audio to a computer through the included USB cable. No special drivers are required. The RPM3 monitors can easily record professional-quality audio directly from a mixer, keyboard, microphone preamplifier, guitar effects processor or other audio component. RPM3 monitors have also been magnetically shielded to prevent interference when placed close to computer monitors or magnetic media. The RPM3 monitors provide a host of options to accommodate audio recording directly into a computer including a stereo ¹⁄₈ " jack, a pair of balanced ¼" TRS inputs and stereo RCA inputs. Volume control, power-switch and ¹⁄₈ " headphone jack are also located on the front panel for quick access and easy adjustment. “The RPM3 monitoring system redefines what engineers and musicians expect from reference monitors,” said Adam Cohen, Director of Marketing & Business Development, Akai Professional. “Bringing together monitors and a USB audio interface is just another example of Akai Professional’s commitment to streamlining the production process.”





RPM3 will be available from pro audio and musical instrument retailers in Q1 2011, with a Manufacturer’s Suggested Retail Price of $199.00 and an estimated street price of $99.00.

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About Akai Professional Since 1984, Akai Professional products have been a staple of modern music both in the studio and on stage. With intuitive design and cutting edge features, Akai Professional is one of the world’s most influential manufacturers of musical electronics. For more information, visit www.akaipro.com; images are available at http://www.akaipro.com/media


NEWS RELEASE Alesis 200 Scenic View Drive Cumberland, RI 02864


Alesis Contact: Cashmere Agency Contact: Kurt Heiden Brianne Pins Marketing Communications Manager Public Relations (401) 658-5760 323-252-3633 [email protected] [email protected]

ALESIS UPGRADES DM10 STUDIO KIT WITH NEW RACK, SAME

PRICE

Six-Piece Drumset Gains Four-Post StageRack for 2011

Cumberland, R.I. (Jan. 13, 2010) – Alesis, a leading manufacturer of professional audio equipment and studio electronics, announces the 2011 edition of the DM10 Studio Kit. The new version features Alesis’ new four-post StageRack with upgraded clamps and high-quality mini-boom cymbal arms. Alesis will unveil the new DM10 Studio Kit at the 2011 NAMM Show, booth #6400, from January 13-16, Anaheim, CA. The StageRack is the backbone of the DM10 Studio Kit. With its sturdy four-post design and industry standard, 1 1/2-inch tubing, the StageRack provides excellent stability under the most energetic performance. The StageRack's clamps, mounts and integrated boom cymbal arms are all fully adjustable with plenty of flexibility to securely fasten drums, cymbals and the DM10 module precisely where desired. Drummers will appreciate the StageRack’s large wing-screws on most clamps, enabling them to make quick adjustments without reaching for a drumkey or other tools. Large enough to accommodate additional drums and cymbals, the StageRack takes up a fraction of the space of an acoustic kit. Drummers worldwide have taken notice of the DM10 Studio Kit. Its impressive combination of the DM10 high-definition sound module with Dynamic Articulation™, six RealHead drum pads and four DMPad cymbal pads delivers peerless value. Drummers immediately notice the DM10 module’s outstanding sound quality. This drum sound module contains true drum, cymbal and percussion sounds built from real samples of classic studio drums and prized cymbals. Drummers will find some of the most in-demand acoustic drum sounds from legendary drum brands, a huge arsenal of top producers' go-to snare drums, real American, Canadian, Chinese, and Turkish cymbals, and electronic beat-machine sounds that have fueled the biggest hit records.





“In 2010, we introduced the barrier-shattering DM10 Studio Kit, ushering in a new class of drumset at its price,” said Dan Radin, Product Manager, Alesis. “For 2011, we’ve continued to raise the bar, without raising the price.” The 2011 edition of the DM10 Studio Kit is available from musical instrument and pro audio retailers now.

# # # About Alesis Alesis manufactures a full line of professional audio and musical instrument products capitalizing on its strengths in digital, analog, semiconductor, and transducer technologies. Alesis delivers revolutionary product solutions to the music and audio production industries. For more information, visit www.alesis.com; images are available at http://www.alesis.com/media.

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ALESIS INTRODUCES TWO DM8 DRUMKITS, AVAILABLE NOW

DM8 USB Kit and DM8 Pro Kit Offer Drummers a Choice of Pads, Sizes and Racks

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of electronic percussion products and studio electronics, announces two new electronic drumsets, the DM8 USB Kit and DM8 Pro Kit, both of which are available now. Alesis will display both kits at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. Alesis’ latest drum module in a line now spanning 20 years, the DM8 builds on the success of the top-of-the-line DM10. The DM8 shares the DM10’s essential architecture, including playback of genuine recordings of real drums and cymbals and advanced Dynamic Articulation™ multi-samples. Drummers will find the DM8 to be packed with over 750 first-call studio and live drums and cymbals, dozens of play-along tracks and an advanced metronome for practice and performance. The DM8 features professional audio and trigger inputs and outputs and MIDI and USB MIDI for expansive flexibility and connection to a wide range of devices. Drummers seeking quiet pads and a compact setup need look no further than the DM8 USB Kit. This five-piece kit features a dual-zone snare pad, three tom pads and a kick pad that accommodates single and double pedals. The kit also includes a hi-hat with control pedal, crash with choke and a triple-zone ride. The responsive, rubber pads are designed to withstand the heaviest hitters, yet capture performance dynamics and articulation. The DM8 USB Kit comes with a preassembled, four-post DMRack complete with clamps with large wingscrews and mini-boom cymbal arms. Drummers after the utmost in feel and realism will enjoy the DM8 Pro Kit. The DM8 Pro Kit features Alesis’ RealHead drum pads – a 12-inch snare, 8, 10 and 12-inch toms and an 8-inch kick pad that accommodates single and double pedals – and DMPad Cymbals – a 12-inch Hi-Hat with RealHat control pedal, 14-inch Crash with choke and a 16-inch triple-zone Ride. The DM8 Pro Kit comes with a rugged StageRack, which features a sturdy four-post design, clamps with large wingscrews for easy tool-less adjustments and boom cymbal arms for excellent flexibility in cymbal positioning.





“The DM8 USB Kit and DM8 Pro Kit deliver more value per dollar than any other electronic drumset in their price class,” said Dan Radin, Product Manager, Alesis. The DM8 USB Kit and DM8 Pro Kit are available from musical instrument and pro audio retailers. The DM8 USB Kit has a U.S. Retail Price of $899.00 and an estimated street price of $699.00. The DM8 Pro Kit has a U.S. Retail Price of $999.00 and an estimated street price of $799.00.

# # # About Alesis Alesis manufactures a full line of Professional audio and musical instrument Products capitalizing on its strengths in digital, analog, semiconductor, and transducer technologies. Alesis delivers revolutionary Product solutions to the music and audio Production industries. For more information, visit www.alesis.com; images are available at http://www.alesis.com/media.






ALESIS ANNOUNCES DMPhones ISOLATING HEADPHONES

High-Quality Headphones Provide Exceptional Sound and Comfort

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of professional audio equipment and studio electronics, announces DMPhones sound isolating headphones. Alesis will unveil the new DMPhones at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. One of the benefits of electronic drumsets is the ability to practice quietly by using headphones. Having headphones that can accurately reproduce the high frequencies of cymbals, the deep thud of a kick drum sound and everything in between is essential. The DMPhones are great sounding headphones designed for studio and electronic drummers. They employ a comfortable, closed–cup design for great isolation from outside noise so drummers won’t have to crank the volume up to 11. Drummers can pound away at their pads and still keep the volume at a healthy level. “DMPhones are designed with the electronic drummer in mind, ” said Dan Radin, Product Manager, Alesis. “DMPhones provide focused, isolating sound and extreme comfort even during hours of use.” The DMPhones will be available in Q1 2011 from musical instrument and pro audio retailers. They carry a Manufacturer’s Suggested Retail Price of $49.00 and an estimated street price of $29.00.









ALESIS ANNOUNCES GuitarLink Plus

Single Cable Connects a Guitar To a Computer Creating Instant FX Rack Using the Included Guitar Rig from Native Instruments

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of professional audio equipment and studio electronics, announces the GuitarLink Plus. Alesis will unveil the new GuitarLink Plus at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. GuitarLink Plus easily connects guitars and other line-level audio sources directly into a computer. GuitarLink Plus’ internal, analog-to-digital conversion brings studio-quality, 16-bit, 44.1 kHz digital-audio straight to a computer from 1/4" to USB. No need to install drivers, GuitarLink Plus connects plug-and-play to Mac or PC for a simple, streamlined studio solution. Once the guitar and computer are hooked up, Native Instruments Guitar Rig LE® software is included to begin processing the

signal. Guitar Rig LE® shapes a guitar sound with many emulations of classic amplifiers and effects pedals. Guitar performances can even be recorded within the software. GuitarLink Plus is the no-hassle way of running a guitar through a computer and making it sound better than ever. “Alesis has a long tradition in developing smart studio solutions for musicians,” said Dan Radin, Product Manager, Alesis. “GuitarLink Plus continues this tradition by giving guitarist a simple, yet powerful, way to process and record their instrument.”

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Guitar Rig LE® is a registered trademark of Native Instruments, Inc.

About Alesis Alesis manufactures a full line of professional audio and musical instrument products capitalizing on its strengths in digital, analog, semiconductor, and transducer technologies. Alesis delivers revolutionary product solutions to the music and audio production industries. For more information, visit www.alesis.com; images are available at http://www.alesis.com/media.








ALESIS EXPANDS NEW MULTIMIX FX LINE TO 16 CHANNELS

Sixteen-Channel Mixer Doubles As Computer Recording Interface

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of professional audio electronics and musical instruments, announces the MultiMix 16 USB FX, an 16-channel audio mixer with digital effects and USB recording interface. Alesis will unveil the new MultiMix 16 USB FX at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. The MultiMix 16 USB FX is a 16-channel desktop mixer designed for easy integration into musicians’ computer-based recording environments. Whether they are mixing a band or sub-mixing a group of inputs, such as a drumset, musicians will find the MultiMix 16 USB FX to be easy to use, rugged and feature-packed. The MultiMix 16 USB FX gives users a selection of eight XLR inputs with switchable phantom power supply for condenser microphones. MultiMix 16 USB FX also provides 1/4-inch and RCA connectors for working with instruments and line-level audio sources, and guitarists will enjoy a guitar input, enabling them to plug their instruments directly into the mixer for amp-free recording. Known for developing digital signal processing technology, Alesis has given MultiMix 16 USB FX a range of studio-grade effects. Studio owners who already have their own effects processing gear will appreciate the MultiMix 16 USB FX’s auxiliary input, which is assignable to pre and post-fader points in the audio signal path. Engineers will also appreciate that MultiMix 16 USB FX offers them flexible EQ controls including a sweepable parametric on channels one through six. Like the other mixers in Alesis’ MultiMix USB series, including the MultiMix 4 USB and MultiMix 6 USB, the MultiMix 16 USB FX contains a complete USB recording interface. Musicians and engineers can plug the MultiMix 16 USB FX’s class-compliant USB connection into their Mac or PC without installing any software drivers and enjoy a digital-direct stereo connection with virtually any audio software application. The MultiMix 16 USB FX enables bidirectional stereo signal, so musicians can record the stereo Main output into their computer and listen back using the mixer as an interface from software to headphones and monitoring loudspeakers.





The MultiMix 16 USB FX comes complete with a copy of Steinberg Cubase LE digtal audio workstation (DAW) software. Cubase is one of the most popular DAWs in the world thanks to its intuitive approach to composing, recording, editing and mixing. “MultiMix 16 USB FX provides bands, producers and engineers the best way to mix a large number of elements with ease,” said Dan Radin, Project Manager, Alesis. “With on-board effects, multiple input options and a USB audio interface, the MultiMix 16 USB FX provides exceptional features at an outstanding value.” The MultiMix 16 USB FX will be available from musical instrument and professional audio retailers in 2011. It has a suggested retail price of $549.00 and an estimated street price of $349.00.

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PERCPAD BRINGS ELECTRONIC DRUMS TO EVERY DRUMMER’S KIT

Four-Pad Percussion Instrument Enables Drummers to Easily Add Electronics

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of electronic percussion products and studio electronics, announces PercPad, the first four-pad electronic percussion instrument. The PercPad’s four velocity-sensitive pads with kick input, high-quality internal sounds and compact size make it the perfect choice for drummers and other instrumentalists looking to incorporate electronic percussion into their setups. Drummers can mount the PercPad on a standard snare drum stand or mount it to stands and racks using the Module Mount, sold separately. The PercPad has a collection of acoustic and electronic drum and percussion that are perfectly suited to the needs of drummers and percussionists. Drummers can easily tune and edit sounds, assigning them to any of the four pads or to the kick input. They can also expand their sound pallete using the PercPad’s MIDI output, enabling them to perform with the sounds from any MIDI sound module or software on Mac or PC. Drummers can use the PercPad with virtually any switch or velocity-sensitive kick trigger or pad including Alesis’ DMPad and RealHead Kick Pads. Musicians can connect the PercPad to amplifiers, PA and recording systems with the standard dual 1/4-inch outputs, and they can monitor on their favorite headphones. “There’s never been an ultra-compact multi-pad instrument like the PercPad before,” Dan Radin, Product Manager, Alesis. “It’s the perfect addition to any acoustic kit.” The PercPad will be available from musical instrument and professional audio retailers worldwide in Q2, 2011. It has a U.S. Retail Price of $199.00 and an estimated street price of $99.00.

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ALESIS EXPANDS MULTI-DRUM PADS WITH PERFORMANCEPAD PRO

Eight-Pad Electronic Percussion Pad Contains Over 500 Sounds and Sequences

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of electronic percussion products and studio electronics, announces the PerformancePad Pro, a high-end version of the PerformancePad multi-pad percussion instrument. Alesis will unveil the PerformancePad Pro at the 2011 NAMM Show, booth #6400, from January 13-16, Anaheim, CA. Drummers and percussionists can expand their setups or play standalone with the PerformancePad Pro. With eight velocity-sensitive drum pads, kick and hi-hat inputs and over 500 multi-sampled sounds with Dynamic Articulation™, the PerformancePad Pro is an all-in-one drum station. Drummers can mount the PerformancePad Pro on stands and racks using the Module Mount, sold separately, or they can play it tabletop. The PerformancePad Pro contains the sequencing engine from Alesis’ best-selling drum machines. This three-part sequencer enables drummers and instrumentalists to program drum, percussion and accompaniment parts for creating complete tracks or playing along with loops. The PerformancePad Pro features a modern, high-definition sound set with acoustic and electronic drums, percussion, sound effects, bass and more. The PerformancePad Pro also contains powerful Alesis studio effects including Reverb, EQ and Compression for customizing sounds to perfection. Drummers can also use the PerformancePad Pro as a MIDI controller for playing virtually any sound module, synth or software. Practicing and performance musicians can connect and mix in a music source via the PerformancePad Pro’s input. “The PerformancePad Pro builds on the successful PerformancePad,” said Dan Radin, Product Manager, Alesis. “Drummers love the layout and feel of the original, and this new version adds a new, larger sound library and powerful new features.”





The PerformancePad Pro is available now from musical instrument and pro audio retailers. It has a U.S. Retail Price of $499.00 and an estimated street price of $299.00.

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ALESIS BRINGS EXTREME SOFTWARE CONTROL WITH QX49

QX49 Keyboard Gives Commanding, Tactile Control of Music Software

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of professional audio equipment and studio electronics, announces the new QX49 USB/MIDI keyboard controller. Alesis will unveil the new QX49 keyboard controller at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. The QX49 is the perfect choice to take commanding, tactile control over any music production software. Through a standard USB connection, the QX49 receives power while also transmitting MIDI data to Mac or PC software. With its drum pads, rotary knobs, long-throw faders, snappy buttons and velocity-sensitive keyboard, QX49 provides the user with a thoroughly satisfying music-making experience. The QX49's array of assignable controls works with virtually all music software and MIDI hardware devices. Whether looking to fire drum samples, tweak a software synthesizer or adjust individual tracks in a mix, the QX49's extensive layout ensures appropriate feel and proper response thanks to its eight sliders and rotary knobs, four backlit drum pads and dedicated transport controls. The QX49's 49-note keyboard is perfect for performing and composing with software instruments and samplers while still remaining highly portable. Furthermore, the QX49 provides keyboard players with a full complement of controls including pitch and modulation wheels, octave up/down buttons and the ability to send program changes directly from the keys. The QX49's keyboard can even be split into sections to control multiple instruments at once. The compact QX49 controller features USB-MIDI and traditional MIDI jacks for easy connection to Mac, PC and MIDI hardware. The QX49 features two traditional MIDI jacks: one for sending MIDI data directly from the keyboard and the other for routing MIDI data from a connected computer. When not using a computer, the QX49 can also be powered using a wall power adaptor (sold separately) to perform and control MIDI hardware. A footswitch input is also included on the back panel. The QX49 comes with a copy of Ableton Live Lite Alesis Edition software for performing, recording, and sequencing music right out of the box.





“Alesis has a long tradition in keyboards and continue to offer the tools musicians need to make music the way they like,” said Adam Cohen, Director of Marketing & Business Development, Alesis. “QX49 is compact, affordable and easy to use with the software and hardware musicians use today.” QX49 will be available from musical instrument retailers in Q1 2011 with a Manufacturer’s Suggested Retail Price of $249.00 and an estimated street price of $149.00.

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Live Lite® is a registered trademark of Ableton, Inc.







ALESIS INTRODUCES iO4, 24-BIT USB AUDIO INTERFACE

USB Computer Recording Interface Is Perfect For Mobile and Project Studios

Cumberland, R.I. (Jan. 13, 2011) – Alesis, a leading manufacturer of professional audio equipment and studio electronics, announces the iO4 USB audio interface. Alesis will unveil the new iO4 at booth #6400 of the 2011 NAMM Show from January 13-16, Anaheim, CA. The iO4 is a compact audio-recording interface for home, project and portable studio recording setups. This four-channel USB device for Mac and PC-based systems enables users to record and monitor up to eight channels of audio (4 in, 4 out) at 16-bit recording, or four channels (2 in, 2 out) at 24-bit. The iO4 is compact enough to comfortably fit into a mobile recording rig, laptop bag or backpack, yet contains high-quality components and circuitry suitable for the studio. The iO4 has four input channels, each having an XLR microphone input, a 1/4” TRS insert for external effects units and a 1/4” TS jack that works with line-level sources and can accommodate direct connection of guitars. The iO4 features discrete-design preamplifiers and 48-volt phantom power on each of its four input channels as well for use with virtually all microphones and audio sources. High quality analog-to-digital and digital-to-analog converters ensure that every detail of each session or performance gets captured and played back faithfully. Producers and musicians will appreciate the ability to connect a second pair of reference monitors or route audio to external effects processors using iO4’s four available output channels. For remote tracking and alternative playback, the iO4 has a 1/4” TRS headphone output. The iO4 features MIDI In and Out jacks for playing and controlling software with keyboard and pad controllers, workstations, and other MIDI-compatible instruments. The iO4 sends and receives eight audio channels on a single USB cable for simple, universal interface to a computer. The bus-powered USB interface is class compliant for plug-and-play operation with Mac OS X and Windows XP, Vista and 7. The iO4 comes complete with a copy of Steinberg Cubase LE digtal audio workstation (DAW) software. Cubase is one of the most popular DAWs in the world





thanks to its intuitive approach to composing, recording, editing and mixing. In addition to the included software, the iO4 is compatible with virtually all audio and MIDI software. “You can set up and start recording anywhere with the iO4,” said Adam Cohen, Director of Business Development, Alesis. “This compact interface is a quick, easy and extremely flexible way to record up to 4 channels audio into your DAW choice.” The iO4 will be available from musical instrument and professional audio retailers Q1, 2011. It has an estimated street price of $149.00. Cubase is a trademark of Steinberg Media Technologies GmbH. Mac is a trademark of Apple Inc., registered in the U.S. and other countries.




NEWS RELEASE Numark Industries 200 Scenic View Drive Cumberland, RI 02864

Phone: 401-658-3131 Fax: 401-658-3640 Web Address: www.numark.com

Numark Contact: Cashmere Agency Contact: Kurt Heiden Brianne Pins Marketing Communications Manager Public Relations 401-658-3131 323-252-3633 [email protected] [email protected]

NUMARK DEBUTS CDN77USB DUAL-DECK DJ CD PLAYER WITH USB

Affordable Rack-mount Deck Plays MP3 CDs and Digital Music From USB Drives

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces CDN77USB, a professional USB/CD player designed for budget-conscious DJs who use CDs or MP3s. Numark will showcase the CDN77USB at the 2011 Winter NAMM Show in Anaheim, CA, Booth #6400, January 13 – 16, 2011.

CDN77USB is a Dual USB and MP3 CD player designed for professional DJs. USB drive support allows DJs to put their entire digital music library on a USB flash or hard drive and use it at a gig. For DJs transitioning to using MP3 files, CDN77USB is ideal because allows them to still use their entire library of CDs or MP3 CDs. In addition, CDN77USB comes loaded with features like Master Tempo, Scratching, Seamless Loop, Pitch Control, Reverse and Brake effects and an Auto-BPM counter, making CDN77USB an affordably priced unit with premium features.

For DJs whose libraries live on their computer, CDN77USB is a perfect solution. Thousands of songs can be loaded from a computer onto a USB flash or hard drive, which can then be accessed from either of the CDN77USB’s two USB inputs. DJs can also load two songs from a single flash drive at the same time.

“CDN77USB is really a complete solution for DJs using CD and USB media,” said Chris Roman, Product Development Manager, Numark. “There has never been a rack-mounted deck at this price with all of these features.”

CDN77USB will be available from musical instrument and DJ retailers in Q1 2011 with a Manufacturer’s Suggested Retail Price of $499.00 and an estimated street price of $299.95.

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About Numark Industries Numark Industries is the global leader of professional DJ and audio equipment, and is recognized for providing progressive breakthrough technology. Since 1971, Numark has designed and delivered innovative products and numerous music industry "firsts." For more information, visit www.numark.com; images are available at http://www.numark.com/media.

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NUMARK DEBUTS DJ2GO PORTABLE CONTROLLER FOR DJS

Mini-sized Controller Makes Instant DJ Performance Possible Anywhere

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces DJ2GO, the world’s first DJ micro-controller. Numark will showcase the DJ2GO at the 2011 Winter NAMM Show in Anaheim, CA, Booth #6400, January 13 – 16, 2011. DJ2GO is a portable, affordable and highly capable DJ controller that allows DJs to control their favorite DJ software with a tactile feel that can’t be matched using a computer mouse and keyboard. DJ2GO weighs just 13 oz. but provides a layout familiar to DJs that includes two platters, a crossfader, pitch and level controls as well as Deck A, Deck B, Master and Headphone gain controls. In addition, users can load and assign tracks to either of the two included deck control sections without ever touching a mouse. Sync and headphone buttons allow the DJ to instantly sync two tracks and monitor either deck section. Included with DJ2GO is a special edition of Virtual DJ software, designed to mate perfectly with the capabilities of the controller, so DJs can pick up DJ2GO and literally start performing on the spot. Because DJ2GO is MIDI-compliant, it can be used easily with virtually any DJ software by simply re-mapping the controls in the applicable application. DJs need only to connect the included USB cable to their Mac or PC and install the software to be up and running. “DJs love to perform but it isn’t always easy to set something up on a moment’s notice,” said Chris Roman, Product Development Manager, Numark. “Now for the first time ever, DJs can throw their entire rig into a backpack and have room to spare.” DJ2GO will be available from musical instrument and DJ retailers in Q1 2011 with a Manufacturer’s Suggested Retail Price of $79.00 and an estimated street price of $59.95.

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NUMARK INTROS TWO NEW 2-CHANNEL MIXERS

M101 and M101USB Deliver World class two-channel Mixing with EQ

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces M101 and M101USB professional DJ mixers. Numark will unveil M101 and M101USB at booth #6400 of the 2011 NAMM Show from January 13-16 in Anaheim, CA. M101 is a highly adaptable two-channel mixer for DJs. M101 lets mobile DJs get up and running quickly regardless of what gear they’ve brought to the gig. Whether for weddings, parties, clubs and everything in-between, the M101 is a perfect mixer for beginners and seasoned DJs alike who want a durable two-channel solution. M101USB builds on the M101 with the addition of an easy-to-use USB audio interface for DJs who want the option of working with their computer as well as traditional analog I/O. Beyond simply mixing, both M101 and M101USB have built-in EQ so that DJs can fine tune their mix depending on the room or the tracks themselves. Both mixers include two pairs of switchable phono/line inputs, a crossfader, ¼” mic input and stereo RCA line output for connection to an amplifier, powered speakers or another mixer. Both can be rack-mounted and feature Numark’s legendary industrial-grade durability. “DJs always need a dependable mixer,” said Simon Bangs, Project Manager, Numark. “The M101 and M101USB fit the bill perfectly and fit into nearly any budget.” M101 and M101USB will be available Q1 2011.

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NUMARK INTROS NDX800 CONTROLLER

Digital Software Controller Comes Preconfigured with Traktor LE and can Play, Scratch and Effect virtually any DJ software, CDs and MP3 files.

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, announces NDX800 Controller, the professional software controller with Traktor LE and MP3/CD/USB playback. Numark will showcase the NDX800 Controller at the 2011 Winter NAMM Show in Anaheim, CA, Booth #6400, January 13 – 16, 2011. NDX800 Controller is high-performance control for DJs who want to use the latest DJ software to perform, without giving up the ability to play other types of media such as CDs, MP3 CDs or music on USB flash drives. NDX800 Controller comes pre-mapped and complete with Traktor LE in the box do DJs can get up and running quickly on their computer. NDX800 Controller has a large touch-sensitive platter for controlling, cueing, and scratching and its smooth, fast, reliable, slot-loading drive works with both CDs and MP3 CDs. For added convenience, DJs can also connect a USB flash drive for access to thousands of MP3s without taking a computer or CDs to the gig. This advanced deck isn’t just an MP3/CD player; DJs can also use it to control MIDI software by simply connecting NDX800 to their Mac or PC with a single USB cable and they can control the music on their computer using the included Traktor LE software. NDX800 Controller has an advanced platter that is touch-sensitive for superb accuracy and smooth control of tracks on discs, flash drives, and software. The large, 7.75” platter is surrounded by an illuminated ring that acts as a position display, just like putting tape on vinyl. The platter's touch sensitivity is adjustable so DJs can optimize its performance for what best suits their needs.





NDX800 Controller also enables DJs to use integrated, beat-synced DSP effects including chop, echo, filter, flanger, pan, and phaser. NDX800 Controller also has an internal sampler with overlay and reverse settings so DJs can easily grab samples and trigger them on three sample/hot cue trigger pads. NDX800 Controller also has seamless looping on a set of easy-to-understand controls including adjustable loop-out point. Numark’s familiar Bleep/Reverse gives DJs the ability to keep time moving forward while they cut or reverse the track. Five stutter starts and cue point memory storage round out this powerful deck's remix capabilities.

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NUMARK ANNOUNCES NPM100 PORTABLE ACTIVE MONITORS

New 100W Portable Monitors Designed For Powerful Music On the Go

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces NPM100 professional DJ monitors. Numark will unveil NPM100 at booth #6400 of the 2011 NAMM Show from January 13-16 in Anaheim, CA. Numark’s NPM100 is a complete active speaker system with built-in amplifiers that's perfect for bars, practice studios, small to medium-sized setups or anywhere that premium quality sound is required. NPM100’s 100W RMS (200W peak) extended-range dual 5” drivers accurately reproduce music for DJs, musicians or anyone looking for pro-quality sound. NPM100 works with virtually all music gear thanks to a standard stereo RCA line input. The built-in gain control allows for quick adjustments when used without a mixer and the quarter-inch / XLR combi input allows unbalanced or balanced inputs. A sensitivity switch toggles between +6dB for use with mixers and -45dB for direct connection of a mic to ensure that no matter what the gig might hold, NPM100 monitors can handle it. A convenient red LED indicator is also present to indicate whenever a signal is clipping so levels can be adjusted accordingly. “Every DJ or musician needs a solid set of active monitors,” said Simon Bangs, Project Manager, Numark. “With NPM100 they can have professional quality sound in an easily-to-transport mobile speaker system with all the right inputs.” NPM100 will be available Q1 2011 with a Manufacturer’s Suggested Retail Price of $249.00 and an estimated street price of $149.95.

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NUMARK DEBUTS NS6 4-CHANNEL DJ CONTROLLER WITH BUILT-IN MIXER FOR SERATO ITCH

Professional DJ Controller Delivers Massive Control, Mixing and I/O Capabilities

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces the NS6 DJ controller for Serato ITCH. Numark will showcase NS6 at the 2011 Winter NAMM Show in Anaheim, CA, Booth #6400, January 13 – 16.

NS6 is a 4-channel Digital DJ controller with complete built in mixer and 4 decks of software control. This easy to use dual-platter system has been designed in collaboration with Serato to deliver powerful breakthrough performance to a broad range of DJs. NS6 borrows from the popular designs of Numark's award-winning NS7FX and V7 controllers and delivers substantial new features including the most responsive, high-resolution touch-activated platters ever produced in a DJ product. The wheels on NS6 deliver 3600 ticks of resolution per rotation; when combined with NS6’s automatically adjusted platter sensitivity the result is ultra-precise, high definition turntable control.

In addition to high quality control functionality, NS6 contains a fully functional four-channel digital mixer that can be used with or without the computer, making NS6 perhaps the most versatile DJ controller and mixer combination in the world.

Numark introduced Strip Search virtual needle drop technology to the DJ world with NS7. NS6 takes this one step further by adding position indicators that allow the DJ to always know track position, giving one less reason to need to look at the screen. Bi-Color LEDs also surround the wheel, providing both an indication of the Deck in control and also a Deck’s playback status. Effects can be instantly accessed by channel.

The simple and intuitive design of NS6 includes favorites like mouseless Serato library navigation, Key Lock, complete Pitch Control, manual and instant Looping and Hot Cues. New features have been added including direct access to beat grid





controls and beat skip, which allows DJs to juggle the track inline with the beat so that it never loses sync.

NS6 includes a professional 24-bit audio interface to guarantee pristine audio quality from the computer. A full array of inputs and outputs are present, including XLR outputs, Headphone out, two mic inputs, two phono inputs, four line-level inputs, and USB to connect the system to a Mac or PC.

NS6 comes with Serato’s ITCH DJ software and tightly integrates with ITCH thanks to close collaboration between Serato and Numark. NS6 also employs the proven, cutting-edge control technology invented by Numark in NS7, in which turntable and control information are communicated between the hardware and software at more than ten times standard MIDI resolution. This massive data stream creates the rock-solid, latency-free control for which DJs worldwide have hailed NS7. Because NS6’s communication is based upon MIDI, DJs can use it with a variety of MIDI software.

“NS6 is the first truly pro-grade DJ controller and standalone 4-channel mixer with effects,” said Chris Roman, Product Development Manager, Numark. “There has never been this much versatility and control available for professional DJs.” Sam Gribben, General Manager at Serato says, “The Serato and Numark partnership has already produced the very successful NS7, NSFX and V7. We’re proud to be releasing the NS6, a controller which provides a DJing experience unlike any other. 4 decks, FX and amazing sound - it’s going to be massive”.

NS6 will be available from musical instrument and DJ retailers in Q2 2011. Serato™ is a trademark of Serato Audio Research.

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About Numark Industries Numark Industries is the global leader of professional DJ and audio equipment, and is recognized for providing progressive breakthrough technology. Since 1971, Numark has designed and delivered innovative products and numerous music industry "firsts." For more information, visit www.numark.com; images are available at http://www.numark.com/media. About Serato Serato Audio Research is based in Auckland, New Zealand and has been recognized as the market leader in time and pitch adjustment and digital DJ software development since its inception in 1999. Serato expanded its reputation for excellent pro DJ products with the release their ITCH DJ Software in 2008. For more information visit www.serato.com.



http://www.serato.com/




NUMARK ANNOUNCES RED WAVE DJ HEADPHONES

High-Quality Headphones Provide Exceptional Sound, Style and Comfort

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces RED WAVE professional DJ headphones. Numark will unveil RED WAVE at booth #6400 of the 2011 NAMM Show from January 13-16 in Anaheim, CA. RED WAVE headphones are designed specifically for the professional DJ. They employ a comfortable, closed–cup design for great isolation from outside noise. RED WAVE’s large, 50mm neodymium drivers produce clean, powerful output. Designed by DJs for DJs, these headphones have a convenient, swiveling design on one cup so they're easy to wear one-sided between the ear and shoulder. The ear cups also have breathable protein-leather for DJs to remain comfortable during prolonged use. RED WAVE’s sleek, modern design ensure they look as good as they sound. RED WAVE headphones also come with a gold-plated 1/8” adapter to quickly plug into MP3 players, and carrying case for quick and convenient transport. “RED WAVE headphones were designed with the entire DJ experience in mind,” said Chris Roman, Product Manager, Numark. “Their superior sound, attractive looks and comfortable design make RED WAVE the clear choice of professional DJs.” RED WAVE will be available Q2 2011 with a Manufacturer’s Suggested Retail Price of $199.00 and an estimated street price of $99.95.

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NUMARK iM1 MIXER WITH DOCK FOR iPod AVAILABLE NOW

Innovative Mixer Allows DJs to Record Their Sets to iPod or Play from iPod

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces the iM1 DJ mixer, a professional 2-channel DJ mixer with dock for iPod. Numark will showcase the iM1 at the 2011 Winter NAMM Show in Anaheim, CA, Booth #6400, January 13 – 16, 2011. Numark's iM1 packs a wide variety of input types into a compact package. You can plug in turntables, CD players, line-level music sources and a microphone to the iM1, which also includes a dock for iPod that allows you to play from, or record to, an iPod. Set the levels with trim and line faders, and tailor the high and low frequencies with the rotary EQs on each channel. Cue up tracks using the mini-crossfader and headphone output, and then perform the mix through the master outputs with the smooth, replaceable crossfader. Quickly create professional-quality mix-tapes to pass off to clubs and fans by recording your DJ performances directly to an iPod within the built-in dock. M1 has all the features you need to get maximum performance out of minimum space. “A good mixer is at the heart of every great DJ setup,” said Chris Roman, Product Development Manager, Numark. “With iM1, Numark gives DJs a solid, professional mixer that can record directly to their iPod without compromise.” The iM1 mixer will be available in early 2011 from musical instrument and DJ retailers with a Manufacturer’s Suggested Retail Price of $229.00 and an estimated street price of $129.00.

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About Numark Industries Numark Industries is the global leader of professional DJ and audio equipment, and is recognized for providing progressive breakthrough technology. Since 1971, Numark has designed and delivered innovative products and numerous music industry "firsts." For more information, visit www.numark.com; images are available at http://www.numark.com/media








NUMARK RELEASES iM9 MIXER WITH DIGITAL EFFECTS and

DOCK for iPOD

Feature-packed DJ Mixer With Effects Allows DJs to Record Sets to iPod or Play from iPod

Cumberland, R.I. (Jan. 13, 2011) – Numark, the world’s leading manufacturer of DJ technology, introduces the iM9, a professional-grade DJ mixer with integrated effects and a dock for iPod. Numark will showcase the iM9 at the 2011 Winter NAMM Show in Anaheim, CA, Booth #6400, January 13 – 16, 2011. Numark’s new four-channel iM9 DJ mixer is designed for creating vibrant, engaging DJ performances. With the iM9, DJs can mix vinyl, CDs, iPod, microphones or any line-level audio source. Integrated BeatKeeper™ technology automatically detects a song's BPM, allowing for seamless crossfades from track to track. Sync Lock ensures that once the beat is locked in between two sources, it’s never lost. DJs need complete control over how the music sounds and the iM9 mixer delivers that control, no matter the source. With the iM9, DJs can shape the music as needed thanks to dedicated three-band EQ controls for every channel or create on-the-fly remixes and stunning song transitions by engaging iM9's high-quality, beat synced effects. This level of control is complimented by a pro-grade crossfader, knobs and LEDs. The unique digital effects processing section of the iM9 brings to your performance an easy new way of applying beat synchronized effects - perfectly. First the BPM is automatically and accurately tracked though the iM9’s built in Beatkeeper technology. This constantly updated BPM serves as the basis for 10 time division preset buttons, which allow the DJ to instantly change the pulse – from quarter note to eighth or sixteenth note, for example – upon which the onboard effects are based. The result is effects that are always in time with the music. Any of the 10 different digital effects can be manipulated and applied to any channel including the iPod or the crossfader or main output.





In addition, DJs can incorporate a vocalist or pump-up the audience with the dedicated microphone channel with XLR input, independent gain control and EQ. A second quarter-inch mic input is included for additional. DJs can even record their performances directly to an iPod, thanks to the iM9’s dock for iPod. Housed in a sturdy metal enclosure, iM9 is designed to withstand the most raucous performances and still make the next night's gig. DJs with some distance between the booth and the floor will appreciate iM9’s dedicated booth output and adjustment for previewing that puts them right on the dance floor without literally being there. iM9 is ideal for use in clubs or by mobile DJs or just about any DJ using turntables, CDs or MP3s. “iM9 is a rock-solid mixer ” said Chris Roman, Product Development Manager, Numark. “With iM9, Numark gives DJs a gig-worthy, professional mixer with effects that can record directly to their iPod without compromise.” The iM9 mixer is available now from musical instrument and DJ retailers with a Manufacturer’s Suggested Retail Price of $499.00 and an estimated street price of $299.95.

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About Numark Industries Numark Industries is the global leader of professional DJ and audio equipment, and is recognized for providing progressive breakthrough technology. Since 1971, Numark has designed and delivered innovative products and numerous music industry "firsts." For more information, visit www.numark.com; images are available at http://www.numark.com/media



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