+ All Categories
Home > Documents > Altai 2004 Horticulture Phase 1 Identification Business Opportunities

Altai 2004 Horticulture Phase 1 Identification Business Opportunities

Date post: 10-Apr-2018
Category:
Upload: h86
View: 217 times
Download: 0 times
Share this document with a friend

of 121

Transcript
  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    1/121

    1

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    2/121

    2

    Agenda

    Project Presentation

    Global Market

    Production and Marketing in Afghanistan

    Short-Listing of Opportunities

    Next Phase

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    3/121

    3

    Project presentation

    Objectives

    Why ishorticulture akey sector topromote in

    Afghanistan?

    Agriculture and forestry represent 53% of the GDP

    Afghanistan is a chronic food deficitcountry lack of land andirrigation water (in 2003 record year: 2.45 million ha irrigated* =1100 m2/inhabitant)

    600,000 Afghan farmersare cultivating horticulture crops*

    High value horticulture products give a better returnto farmers thanstaple crops

    Climate suitable for high quality fruits and vegetables

    Afghanistan is the center of origin of various horticulture species(pistachio, walnut and pomegranate)

    Some fruit varietieshave international interest for their quality(pomegranates, apricots, almonds, raisins)

    (*) Source: Various FAO agriculture surveys conducted in 2003.www.fao.org/world/afghanistan

    Promote horticulture development through business opportunities for theprivate sector

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    4/121

    4

    Phase 1

    Market research

    Supply & Demand analysis for horticulture products

    Short-list of promising opportunities

    Phase 3 Implementation and business plans

    Phase 2 Field feasibility study

    Phase 4Sourcing of stakeholders

    IMPLEMENTATION

    Project presentation

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    5/121

    5

    Project presentation

    Sources of information

    ONE TO ONE INTERVIEWS

    Government Institutions and InternationalOrganizations in Afghanistan

    Custom officers at border points

    Traders, Factories, Wholesalers,Middlemen, Retailers and Farmers in

    AfghanistanBuyers in Dubai and Europe

    Indirect interviews in Russia and India

    REVIEW OF LITERATURE

    FAO, AREU, ICARDA, UC DAVIS, DAI,WORLD BANK, UNODC, UNDP, UCTAD

    CTIFL, CPI, USDA, AC NIELSEN, REUTER

    MADERA, GRET

    UNIVERSITY OF GENEVA

    POLYTECHNIC OF LILLE

    CONSTRAINTS

    Difficulties to obtain reliable data (production, market, import/export): production and trade inAfghanistan are not monitored

    Logistic and security constraints to travel to border points in Afghanistan

    ANALYSIS OF SURVEY DATABASE

    FAO, Agriculture Survey, 2003

    Information research were made both from existing literature and

    on the field with 5 teams investigating in main provinces of Afghanistan and abroad

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    6/121

    6

    Project presentation

    Geographical coverage of interviews

    West

    South-West

    North

    South

    North-East

    East

    West-Central

    RUSSIA

    INDIA

    BLUE: Indirect interviews

    KABULHerat

    Mazar-e Sharif

    Kandahar

    Jalalabad

    Ghazni

    Kunduz Taluqan

    Peshawar

    Quetta

    Lahore

    EUROPE

    DUBAI

    BamyanCharikar

    Maidan Shahr

    RED: Direct interviews

    Islam Qala

    Turghundi

    Aqeena

    Hairatan

    Sherkhan

    Ai Khanum

    Turkham

    Spin Boldak

    GREEN: Border Custom Office interviews

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    7/121

    7

    Project presentation

    Interviews of international players

    Key actors across all levels have been consulted through one to one interviews.

    DRIED FRUITS TRADERSDRIED FRUITS TRADERSDRIED FRUITS TRADERS

    ABDEL KHOSH IRAN

    Abdel Khosh, President

    CANASIA CANADA

    H.J Wais, President

    GLOREX DUBAI

    Ramesh. D. Jatwani, Managing Director

    HUSSAIN ALI KIKHA & SONS CO DUBAI

    Asadulla Kikha, Chairman

    VOICEVAL EUROPE

    Alexis Sumar, CEO France

    FOOD TRANSFORMATIONFOOD TRANSFORMATIONFOOD TRANSFORMATION

    LEADING AGRIBUSINESS GROUP FRANCEPurchasing Manager(Confidential Agreement)

    ALTER ECO FRANCE

    Tristan Leconte, CEO

    INTERNATIONAL FOODSTUFFS UAE

    Olivier Dsouza, Sales Manager

    MITCHELLS FRUITS FARMS PAKISTAN

    Tariq Mahmood, Commercial Manager

    QARSHI INDUSTRIES PAKISTAN

    Dr Fahim Qureshi, Marketing Director

    SHEZAN INTERNATIONAL PAKISTAN

    Saifi Chaudhry, Chief Executive

    LEADING AGRIBUSINESS GROUP FRANCEPurchasing Manager(Confidential Agreement)

    ALTER ECO FRANCE

    Tristan Leconte, CEO

    INTERNATIONAL FOODSTUFFS UAE

    Olivier Dsouza, Sales Manager

    MITCHELLS FRUITS FARMS PAKISTAN

    Tariq Mahmood, Commercial Manager

    QARSHI INDUSTRIES PAKISTAN

    Dr Fahim Qureshi, Marketing Director

    SHEZAN INTERNATIONAL PAKISTAN

    Saifi Chaudhry, Chief Executive

    INSTITUTIONSINSTITUTIONSINSTITUTIONS

    COLEACP EUROPE

    Catherine Guichard, General Secretary

    MAX HAVELAAR EUROPE

    Karine Laroche, New business director

    RAC (Recherche Agronomique de Changins) EUROPE

    Philippe Money, Horticulturist

    COLEACP EUROPE

    Catherine Guichard, General Secretary

    MAX HAVELAAR EUROPE

    Karine Laroche, New business directorRAC (Recherche Agronomique de Changins) EUROPE

    Philippe Money, Horticulturist

    FRESH FRUITS TRADERSFRESH FRUITS TRADERSFRESH FRUITS TRADERS

    RJA FOODS UK

    Adam Pritchard, Managing Director

    POMONA FRANCE

    Stephane Aubert, Purchasing DirectorKIBSONS INTERNATIONAL INDIA

    Husainy Sharbat, CEO

    SWORLD FRANCE

    Eric Bommenel, CEO

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    8/121

    8

    FOOD TRANSFORMATIONFOOD TRANSFORMATIONFOOD TRANSFORMATION

    AMIR FACTORY

    CADG

    OLIVE OIL FACTORY (MAAH)

    NAJIB ZARAB

    NAWAI

    RAHMAT FRUIT PROCESSING CORP

    SHAHRAM

    WAHDAT

    NAZIF

    AMIR FACTORY

    CADG

    OLIVE OIL FACTORY (MAAH)

    NAJIB ZARAB

    NAWAI

    RAHMAT FRUIT PROCESSING CORP

    SHAHRAM

    WAHDAT

    NAZIF

    Project presentation

    Interviews of national players

    MARKETSMARKETSMARKETS

    HERATJALALABADKABUL

    KANDAHARMAZAR-E-SHARIFKUNDUZCHARIKARMAIDAN-SHAR

    QUETTAPESHAWAR

    DUBAI

    HERATJALALABADKABUL

    KANDAHARMAZAR-E-SHARIFKUNDUZCHARIKARMAIDAN-SHAR

    QUETTAPESHAWAR

    DUBAI

    TRANSPORTERSTRANSPORTERSTRANSPORTERS

    ABDUL SABOORAES CARGOARIANA

    AZALBAKHTAR SPEEDYCHAHAR YARDHLGHARIB ABADPOSTQADERI GROUPSAIGHAN

    TAHIM SAHIBAHMAD ZAI

    ABDUL SABOORAES CARGOARIANA

    AZALBAKHTAR SPEEDYCHAHAR YARDHLGHARIB ABADPOSTQADERI GROUPSAIGHAN

    TAHIM SAHIBAHMAD ZAI

    INSTITUTIONSINSTITUTIONSINSTITUTIONS

    MINISTRY OF COMMERCE

    MINISTRY OF FINANCEMINISTRY OF AGRICULTURE

    MINISTRY OF RURALREHABILITATIONDEVELOPMENT

    RAMP CHEMONICS

    CHAMBERS OF COMMERCE

    ACTED AICC AISA AREU

    ERO FAO IF HOPE

    MADERA MERCY CORPS -ROOTS FOR PEACE

    WFP - USAID

    MINISTRY OF COMMERCE

    MINISTRY OF FINANCEMINISTRY OF AGRICULTURE

    MINISTRY OF RURALREHABILITATIONDEVELOPMENT

    RAMP CHEMONICS

    CHAMBERS OF COMMERCE

    ACTED AICC AISA AREU

    ERO FAO IF HOPE

    MADERA MERCY CORPS -ROOTS FOR PEACE

    WFP - USAID

    One to one interviews were conducted with all kinds of actors of the value chain

    IMPORTERSIMPORTERSIMPORTERS

    AFGHAN EXPORTERSAFGHAN EXPORTERSAFGHAN EXPORTERS

    CROSSING POINT

    HAJI KHAN SHEREEN

    HASEEB FAYCAL

    HILOUDISMAIL ZADE

    MOHAMMAD HAKIM

    MUJADIDY GROUP

    YOUNG GROUP

    SAFITEX

    SANJAR SOHEILSINA

    ZIA, Etc..

    IMPORTERSIMPORTERSIMPORTERS

    AHMAD SHAH & AHMAD KHAR NOORDIN ZADA

    AZIZ JAMIL QALA E NAWI

    EZAT- E- AFGHAN RASUL FAIZE

    HAJI AKHTAR SABOOR SAMIR

    ITFAQ DASTAGEER ZADEN SAMI ALI MAMINI

    MIRWAIS SHARIF HASSAN

    MOHAMMAD AKBAR WAHEED JAN

    MOHAMMAD YOUSSOUF ZIA MEHRE

    MONAWAR Etc

    AHMAD SHAH & AHMAD KHAR NOORDIN ZADA

    AZIZ JAMIL QALA E NAWI

    EZAT- E- AFGHAN RASUL FAIZE

    HAJI AKHTAR SABOOR SAMIR

    ITFAQ DASTAGEER ZADEN SAMI ALI MAMINI

    MIRWAIS SHARIF HASSAN

    MOHAMMAD AKBAR WAHEED JAN

    MOHAMMAD YOUSSOUF ZIA MEHRE

    MONAWAR Etc

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    9/121

    9

    Agenda

    Project Presentation

    Global Market

    Production and Marketing in Afghanistan

    Short-Listing of Opportunities

    Next Phase

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    10/121

    10

    Global Market

    World trade Fruits and vegetables

    Juices

    5.5 Fresh

    Fruits

    19.5Processed

    Fruits and

    Vegetables

    19Fresh

    Vegetables

    13

    The world trade value of

    horticulture products isestimated at US$ 57 billion

    Processed productsrepresent 40%of the trade

    123 million tons exchanged in2001, that is 10% of totalvolume (1)

    World tradeof horticultureproducts grew 3.3% a year

    between 1990 and 2001

    (1) AgMRC, April 2003Source: USDA, 1999-2001 averages

    World trade value of horticultureproducts by category

    in billion US$

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    11/121

    11

    Global Market

    World exports Horticulture products

    NAFTAEU

    East-Asia

    Southern HemisphereExporting Countries

    Bananaexportingcountries

    European Union

    - 55% of imports

    - 40% of exports

    North America (NAFTA)

    - 20% of imports

    - 17% of exports

    East Asia

    - 12% of trade

    Mostly intraregional tradetake place (e.g. 60% of Europeantrade)

    Interregional tradeshave increased but are limited to:

    North/South off-season imports

    Banana trades

    Little opportunity for export of horticulture products into the mainmarkets

    3 main trading

    regions

    75% of world trade

    Middle-East

    countries

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    12/121

    12

    Global Market

    Dynamics of Western and East-Asian markets

    Opportunities with East-Asia

    East-Asia trades aredominated by the exportsfrom China to Japan

    China is by far the worlds

    number one producer offruits and vegetables

    72 million tons of fruits,representing 15% of globaloutput(1)

    300 million tons ofvegetables, 43% of global

    output(2)

    China exports less than1% of its productionso far

    Chinese prices are highlycompetitive

    (1) Rabobank, 200

    (2) AgMRC, USDA 2001

    Limitations to trade with Western Markets

    Import opportunities to EU are more and morelimited by preferential trade agreements andvery high standards

    For European fresh fruits buyers, cold chainand logistics optimizationare the main key-factors.

    The US favor intra-NAFTA trades. Yet theyare not as restrictive as the EU towards extra-regional imports

    Western Markets Opportunity

    Products are purchased in large volumes

    Main import opportunities lie in off-season products

    Choice criteria of products:

    Appearance of the product is more important than its taste For the fruit transformation industry, regularity of the flows

    is the very first criteria

    Organic is still marginalyet its share is increasing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    13/121

    13

    Opportunities with South-Asia (India, Pakistan)

    India is the 2nd worlds fruitsand vegetables producer

    40 million tons of fruits,representing 8% of globaloutput(1)

    72 million tons of vegetables,10% of global output(1)

    India signed preferential trade

    agreements for mostAfghanistans horticultureproducts in 2003, clearingcustoms taxes by 50 to 100%

    Pakistan is the main tradepartner of Afghanistan forfresh produce

    (1) USDA, 2000

    Middle-East Markets Analysis

    Imports to Middle-East are estimated at $1 Billion 1

    Dubai is the main trading hub for Middle-East andNorth- and East- African countries

    Afghan products find it hard to position themselvesbetween high quality and more expensive USproducts and on the other end low cost products fromIran. Volumes of Afghan products are very low.

    Because of growing activity, new wholesale marketwith 434 outlets to open at Al Aweer in July 2004

    On-going improved quality controls program

    Opportunity for counter-season vegetables andtemperate fruits

    Global Market

    Dynamics of Middle-East and South-Asian markets

    Afghan horticulture products can enter thismarket with improved quality

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    14/121

    14

    Global Market

    Import markets Buyers requirements

    Quality is our first concern. WE commercialize the products. WE are the ones to take the risks

    Mr F., Purchasing Manager of a world leading agribusiness groupUK published a black list of exporters whose products were not conform

    Pesticides Initiative Program Magazine

    Major import markets tend to increase their quality standards,led by Europes strict regulation

    EU main requirements

    All EU food processors are required toimplement an HACCP (sanitary control)system

    EU is preparing a legislation requiringimporting countries to have a qualitycontrol system similar to HACCP

    ISO 9002 (working methods) andEuregap (fresh fruits) in the first place,are major assets for the importers

    Buyers requirements

    To share responsibility, most EUimporters require their suppliers to getthe same certifications as themselves

    Major firms audit the factories they areworking with

    Accreditation process takes a couple ofmonths (up to 3 years)

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    15/121

    15

    Global Market

    Dried fruits and nuts

    Annual world production for

    selected products in thousand tons

    -

    500

    1,000

    1,500

    2,000

    2,500

    3,000

    3,500

    4,000

    4,500

    5,000

    Pine nuts

    Dried apricots

    Dried figs

    Pistachios

    Raisins

    Walnut

    AlmondsSources: USDA, FAO 2003

    4 main producers (US, Iran,Turkey, China) account for twothirds of the production

    With estimated 91,000 tons out of4.8 million tons, Afghanistansvolume share of world productionis about 2%, down from about 10%in the 70s

    Main Afghan products are almond, walnut,

    raisin and pistachioThe global export market for these products isestimated at $2.2 Billion for 1.3 million tonstraded yearly

    Afghanistan could potentially be a significant player on the dried fruits market

    Production shares of the selected productsby cou ntry of origin

    32%

    15%

    11%7%

    4%

    3%

    2%

    2%

    1%

    21%

    31%

    2%

    US

    Iran

    Turkey

    China

    Spain

    Other Middle East

    Afghanistan

    Italy

    Greece

    North Africa

    Others

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    16/121

    16

    Global Market

    Organic products

    Definition

    Food grown without the use of synthetic chemicalssuch as artificial fertilizers, pesticides, growth

    regulatorsOrganic labels

    EU organic logo, California Organic Food Act 1990,French AB, German Demeter

    Drivers

    Argument over GMOs

    Environmental concerns Health awareness (wellbeing)

    Government and retailer support

    Organic market values (US$ Million)

    2000

    8,000

    2,128

    986

    985

    978

    1,887

    US

    Germany

    UK

    France

    Italy

    Other

    Opportunities

    Western countries

    20% growth forecast for the next fewyears

    Consumers may be willing to pay 20%more than conventional products

    Traditional farming in Afghanistan isclose to organic

    Constraints

    Certification (quality control)

    Optimization of marketing channels

    Competition with developing countries,China and India in particular

    Competition with local producers =>need for logistic costs optimization

    Organic food is a fast growing trend in western countries

    Total: US$ 15 billion

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    17/121

    17

    Global Market

    Fairtrade

    Definition

    Products guaranteeing fair and sustainable conditions for theproducers and their environment.

    Fairtrade labelE.g. Max Havelaars certification for a growing list of products

    Drivers

    Consumers accept to pay 5-15% more if the products are producedproperly

    Growing interest for the concepts of sustainable development

    Support of major retailers

    Opportunities

    Strong growth in Western countries

    Max Havelaar: sales of fruit juices grew40% a year for the last 3 years

    (US$ 8 million revenue in 2003)Focus on small production units

    Certification for dried fruits and nutsunder study by FLO (Fairtrade LabellingOrganization)

    Afghanistan brand in the context of

    reconstruction

    Constraints

    Certification covers only some products

    Introducing new products take time

    Need for cooperative structures

    Emerging market for dried fruits

    Afghanistan can be positioned as a strong brand in Fairtrade market

    for juices and dried products

    Coffee with Fairtrade label

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    18/121

    18

    Opportunities

    Open regional markets

    Strong potential for dried fruits

    Differentiation in quality products

    Growing organic and fairtrademarkets

    Import substitution

    Constraints

    Not part of a major tradingregion

    No counter-season opportunitywith major trading regions

    Certification requirements to goto western markets

    Global Market

    Position of Afghanistan in Global Markets

    Afghanistan has a potential for selected crops but needs to specialize as it is not partof major trading regions

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    19/121

    19

    Agenda

    Project Presentation

    Global Market

    Production and Marketing in Afghanistan

    Production conditions

    Post-harvesting conditions

    Value Chains

    Internal Flow

    Import/Exports

    Short-Listing of Opportunities

    Next Phase

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    20/121

    20

    Production and Marketing

    What horticulture crops are Afghan farmers cultivating?

    Grape44%

    Melon/Water melon(irrigated)

    19%

    Almond

    9%

    Walnut

    2%

    Mulberry

    12%

    Apricot

    5%

    Pomegranate

    2%Apple

    5%

    Peach

    1%Plum

    1%

    70%

    FRUITS

    30%

    VEGETABLES

    5 top fruits andvegetables represent ~90% of area cultivated

    Relatively lowhorticulture cropdiversification

    Potato

    52%

    Onion15%

    Tomato

    12%

    Carrot

    5%

    Okra

    4%

    Cauliflower

    1%

    Spinach

    1%

    Turnip

    3%

    Eggplant

    3%

    Cucumber

    3%

    Others

    1%

    Source: Analysis of FAO 1997 Agriculture survey and

    FAO2002-2003 Winter Agriculture Survey databases. 2.05 ha irrigated with first crop, 0.35 irrigated withsecond crop and 0.21 ha irrigated horticulture crops.

    Horticulture cropsrepresent 10% of totalirrigated area

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    21/121

    21

    Grape

    0

    20000

    40000

    60000

    80000

    1978 1996 2003

    Hectares

    Production and Marketing

    Production trends

    Despite war, drought and global market consolidation,land allocated to fruit crops has slightly increased over the past 25 years

    DECREASE SINCE 1978INCREASE SINCE 1978

    Source: FAO, Landcover data, 1972 & 1993and analysis of FAO 1978 and 1996

    Agriculture survey, and FAO 2002-2003Winter Agriculture Survey

    OVERALL SLIGHTINCREASE IN THE PAST 25

    YEARS

    Pomegranate

    0

    2000

    4000

    6000

    8000

    1978 1996 2003

    H

    ectares

    Apple

    0

    2000

    4000

    6000

    8000

    1978 1996 2003

    Hectares

    Apricot

    0

    4000

    8000

    12000

    16000

    20000

    1978 1996 2003

    H

    ectares

    Walnut

    0

    1000

    2000

    3000

    4000

    5000

    1978 1996 2003

    H

    ectares

    Almond

    0

    4000

    8000

    12000

    16000

    20000

    1978 1996 2003

    H

    ectares

    But a significant decreasesince 1996 due to the

    drought

    Orchard

    0

    30000

    60000

    90000

    120000

    1972 1996 2003

    H

    a

    All Orchard

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    22/121

    22

    Production and Marketing

    Conditions of production

    Low productivity and quality

    Traditional/extensive production system

    Only few intensive commercial orchardsNo uniformity of varieties

    Some species are propagated without grafting stone fruits, walnuts, some almonds

    Only few commercial nurseries

    Poor farming practices Excessive irrigation (vineyards/pomefruits

    orchards are flooded every 10-15 days)

    Lack of pruning (pomegranate in Kandahar) orincorrect pruning (apple in Wardak)

    Deep planting (burring rootstock) resulting in

    delayed bearing Vine trained on the soil or on mud trellises

    resulting in high incidence of diseases andpresence of dirt/dust

    Incorrect orchard floor management

    No or poor pest (and virus) management

    Production practices did not change over the past 25 years - Lack of know-how onhorticulture commercial cultivation practices

    Sari Pul, Sozma Qala, 16 May 2003

    Herat, Injil 29 May 2003

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    23/121

    23

    Production and Marketing

    Extensive production system

    Almond trees

    Apricot trees

    Wheat intercropped

    Ghorband River

    Almond trees intercropped with wheat. Trees are damaged by therepeated passages of ox-plough which results in very low productivity

    Most of the orchards are intercropped with cereal and have low productivity

    Ghorband valley, 5 June 2003

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    24/121

    24

    The few existing intensive production systems also have low productivity

    Apple orchards un-pruned and showing excessive growth andlittle production as seedlings have been planted too deep (below

    grafting point) and as a result trees are now on their own root

    Wardak, Jeghatu district, June 1994

    Production and Marketing

    Intensive production system

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    25/121

    25

    Production and Marketing

    Yield comparison

    9 to 11Turkey

    8.50Afghanistan

    4.14Pakistan

    5.30Turk-Uzb-Taj

    9.51Iran

    11.19China

    16.65United States of America

    24.49India

    Yield (Mt/Ha)Grapes

    0.67Turk-Uzb-Taj

    0.91Iran

    1.40Afghanistan

    2.11Turkey

    2.20China

    2.47Pakistan

    3.46United States of America

    Yield (Mt/Ha)Almond

    14.10Afghanistan

    14.67China

    14.79Turk-Uzb-Taj

    16.52Pakistan

    18.49India

    21.00Iran

    25.99Turkey

    41.15United States of America

    Yield (Mt/Ha)Potatoes

    23.14Turk-Uzb-Taj

    9.83Pakistan

    10.70Afghanistan

    14.81India

    25.61China

    28.22Iran

    40.11Turkey

    65.90United States of America

    Yield (Mt/Ha)Tomatoes

    12.30Afghanistan

    12.75India

    13.14Turk-Uzb-Taj

    20.90Iran

    21.00Pakistan

    28.76United States of America

    30.36Turkey

    32.90China

    Mt/HaWatermelon

    10.50Afghanistan

    14.58India

    17.70Pakistan

    18.74China

    19.58Turkey

    24.78Turk-Uzb-Taj

    25.00Iran

    38.68United States of America

    Yield (Mt/Ha)Carrots

    Horticulture crop yields of Afghanistan are low but close to its neighbours

    Source:www.fao.org

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    26/121

    26

    Production and Marketing

    Packaging and processing

    Packaging/processing practices did not change over the past 25 years

    Limited processing capacity

    Raisins factories damaged or not maintained

    9 factories out of 27 constructed before the war areoperational

    Equipment and process is outdated

    Processing factories are often rented to traders(owners do not market themselves)

    Olive oil factory in Jalalabad

    Packaging in wooden crates of inappropriate sizeresults in important losses of products

    Wooden crates are unfit for international exports(except Pakistan and India)

    No cold chain to transport fresh horticultureproducts

    Reduced quality and important losses

    Mazar-e Sharif, 1 June 2004

    Mazar-e Sharif, 5 June 2004

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    27/121

    27

    Production and Marketing

    Outdated processing plants

    Afghanistan, Raisin processing plant, June 2004

    Turkey, Elbiscan laser sorting/scanning/

    reinspection system

    Raisin processing plants do not meet certification

    requirements for European markets

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    28/121

    28

    Production and Marketing

    Products quality

    APPEARANCE

    Irregular size (no calibrating), color (diverse

    varieties except for grapes and apple) andmaturity (fields harvested at once)

    Dusty

    Often bruised (packaging)

    Often marked by pests and diseases (stone

    fruits sometimes have worms inside)

    TASTE

    Good in general but it varies from one

    fruit/vegetable to the otherUnpleasant surprises (bitter almonds in a lotof sweet almonds)

    CONSERVATION

    Short shelf life as fruits/vegetables areharvested at suboptimal time (potatoes arenot defoliated before harvest, too lateirrigation on onions, apple harvested too lateand all at once, mechanical damages duringpackaging reduce conservation, etc..)

    Inadequate storage practices (insufficientventilation in stores)

    Quality standards of Afghan horticulture products can improve

    Mazar-e Sharif, 5 June 2004

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    29/121

    29

    Production and Marketing

    Products quality Food safety

    Fruits and vegetables are washed ormoistured with unsafe water(no water

    supply in the wholesale markets)Presence of contaminants in urbandustfound in horticulture products (openlatrines in every city and wholesalemarkets have no facilities)

    Most of horticulture products areproduced without pesticidesbut whenchemicals are used, there is nostandard/control on residues

    Raisin processing facilities are below

    international requirementsin term ofhygiene and food safety

    Lack of personnel dealing with foodsafety issues

    Food safety concern over Afghan horticulture products

    Parwan, Ghorband, 4 June 2003

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    30/121

    30

    Production and Marketing

    Marketing conditions Mechanisms

    The marketing sector is organized infragmented vertical social networks

    which hamper optimization of marketopportunities:

    The rationales for wholesalers and traders tomarket horticulture products to one destinationrather than another is largely determined bypresence of solidarity networks (qawm) members

    The fragmentation of the Afghan societyhampers the establishment of contractual relationsoutside of social networks (qawm) betweenproducers and traders for large volumes of goodquality products

    Social networks and free markets (open fairs) command the marketing environment

    Horticulture products are sold in openfairs which promotes low prices rather

    quality:Government has little influence on market prices

    and quality regulation

    Wholesale markets are highly speculativeanddepends on daily available trade information suchas number of buyers/sellers, trade agreements,etc

    Market days in districts are coordinated withmarket days in provinces which allows marketingof farmers products in remote area, but the numberof intermediaries increases

    Example volatility of market prices; Tomato price in Jalalabad wholesale market:

    22nd May 2004 = 50 Afs/seer

    23rd May 2004 = 90 Afs/seer

    24th May 2004 = 60 Afs/seer

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    31/121

    31

    Production and Marketing

    Marketing conditions Mechanisms

    Wholesale markets work as open fairs but also through social networks

    Early morning in the wholesale market of Jalalabad. Trucks fromPakistan have been ordered through Afghan trading partners inPeshawar and products are sold to retailers on a open fair basis

    Farmers negotiating sellingprices for their cucumbers

    Retailers loading tomatoespurchased from traders

    Jalalabad, 26 May 2004

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    32/121

    32

    Production and Marketing

    Marketing conditions - Actors

    Existing horticulture markets focus is on prices and not quality

    BENCHMARK: WORLD MARKETS

    Large retailer chains sometimes control 20 to 60% of the horticulture market of one

    country (e.g. Carrefour, Auchan, Migros)

    Their focus is on quality:1. Food safety2. Appearance3. Taste

    FROM FARMERS TO WHOLESALERS

    Large number of actors from the production to the marketing which results in fierce

    competition on prices but do not promote quality:

    There are approximately 1 million farms in Afghanistan out of which approximately 0.6million farmers grow horticulture crops

    There are more than 2,000 wholesalersfor horticulture products. The wholesalers arelocated in the 5 main wholesale markets (Kabul, Kandahar, Mazar, Jalalabad and Herat)and smaller wholesale markets in the 34 provinces

    There are several thousands middle men liaising the many farmers and wholesalers

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    33/121

    33

    Production and Marketing

    Marketing conditions - Actors

    Quality grading is done by retailers at the very end of the marketing chain

    RETAILERS

    The number of retailers is unknown but amounts to severalthousand people

    Producers and retailers do not know each other

    Retailers for fresh products have no facilities and often sell theirproducts on hand pulled carts

    Retailers have an important share of the value chain (~ 10 %)as sorting products by quality is done at their level (last level ofthe marketing chain) and they bear the risks of spoiled unsoldproducts

    Parwan, Charikar, 25 June 2004

    BENCHMARK: WORLDMARKETS

    Large retailers have directcontractual agreementswith producers, whichestablishes qualityrequirements for horticulture

    products

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    34/121

    34

    Production and Marketing

    Marketing conditions - Actors

    ACTORS STRATEGY

    In the past decades, the strategy adoptedby actors at all level of the horticulture

    sector was to limit risks through the choiceof temporary solutions

    (extensive intercropped orchards, focus on

    price instead of quality, interest in shortterm trade opportunities, limited investment

    in factories, etc )

    The current environment is moreconducive to private investment for large

    processing facilities

    TRADERS

    Limited number of operating importersand exporters:

    The import/export traders are located inthe 5 major cities (Kabul, Herat, Mazar-eSharif, Kandahar and Jalalabad) in whichlocal powers influence tradingenvironment

    Lack of information on foreign markets(world wide prices, quality requirements,contract)

    Lack of communication facilities untilrecently

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    35/121

    35

    Production and Marketing

    Marketing chains 4 types of products

    Trading Partner in

    Pakistan

    Fresh products

    Long andmedium shelf life

    Fresh products

    Short shelf life

    Dried Fruits Nuts and wild Nuts

    Onion, Potato,Carrot, Grape,Apple, melon

    Stone fruit,tomato, okraegg-plants

    Farmers sellstheir crop in thefield (sometime

    in advance)

    Retailers

    Farmers bringproducts in the

    wholesale marketduring harvest

    CommissionAgent

    Retailers

    Sun dried, greenand black raisin,

    apricot, fig

    Farmers bringproducts in the

    wholesale marketwhen required

    Wholesaler

    Trader

    Raisinprocessing/

    cleaning company

    Trading Partner in

    foreign country

    Retailers

    Almond, walnutand pistachio,

    pine nut

    Farmers sell toMiddle men in

    the villages

    Wholesaler

    Trader Retailers

    Trading Partner in

    foreign country

    Trader Middlemen

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    36/121

    36

    350

    5010

    2550

    485

    0

    100

    200

    300

    400

    500

    Product(farmgate price) Packaging Transportation Wholesalermargin Retailer margin Final sales price

    Production and Marketing

    Value chain Grape

    Example: Shamali grape in Kabul (retail)

    US$ / ton

    The value chain of grape shows a number of Afghan actors with low added value

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    37/121

    37

    Production and Marketing

    Value chain - Grape

    0

    200

    400

    600

    800

    1000

    Price (US$/ton)

    Shamali Grape to

    Kabul

    Shamali Grape to

    Peshawar

    Shamali Grape to

    Dubai

    Retailer Margin

    Foreign Partner Margin

    Wholesaler Margin

    Transport

    Packaging

    Product

    When comparing thevalue chain ofShomali grapesacross severalmarkets (Kabul,Peshawar, Dubai), itis easy to notice theinfluence of logistics

    on the price ofexported fruits

    Logistic costsrepresentapproximately 125%

    of the farm-gate pricewhen exported toDubai

    P d i d M k i

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    38/121

    38

    930

    6055

    150

    30252010

    580

    0

    200

    400

    600

    800

    Produ

    ct(fa

    rmgate

    price

    )

    Tran

    sportat

    ion

    Middlem

    an

    Facto

    ry

    Trad

    er

    Transpo

    rtatio

    ntoRu

    ssia

    Pa

    rtner

    feeinRu

    ssia

    Who

    lesale

    rmargin

    Wholes

    aleprice

    inRus

    sia

    Production and Marketing

    Value chain Raisin

    Raisin processing adds relatively small value,but makes logistics less of an issue

    Example: sun-dried Shamali raisin processed in Kabul and exported to Russia

    US$ / ton

    P d ti d M k ti

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    39/121

    39

    Production and Marketing

    Value chain Fresh tomato vs. tomato paste

    Total:US$ 390 / ton

    Total:US$ 910 / ton

    The value chain of processed tomatoes in Pakistan shows high value added

    300

    90

    210

    263

    175

    263

    Fresh Tomato

    (Kabul)

    Processed tomato

    (Lahore)

    Fresh and Processed Products

    Value Chain (in US$ per ton)

    Distribution

    Processor's margin

    Process

    Product

    ToP d ti d M k ti g

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    40/121

    40

    # #

    #

    #

    %

    =

    = = ==

    =

    #

    #

    ##

    #

    #

    #

    #

    Mery

    Quetta

    Meshed

    Zahedan

    Bukhara Dushanbe

    Peshawar

    Islamabad

    Kandahar

    Mazari Sharif

    JalalabadKABUL

    Hirat

    Trading Road Map

    N

    EW

    S

    100 0 100 200 Kilometers

    # Main Trading Centers% Kabul

    # Cities Neighbouring Afghanistan

    Secondary Road to International Borders

    Ring-road & Tarmac Road

    = Major Road Passes

    Legend

    Source: AIMS vectors adapted by ALTAI

    ToLaho

    re/India

    ToKarachi

    ToLahore/India

    ToB

    andarCh

    ab

    ah

    ar

    To Teheran

    To Bandar Abbas

    ToAskhabad

    oRussia

    To

    Chin

    a

    Islam Qala

    Turghundi

    Aqeena HairatanSherkhanAi Khanum

    Ishkashim

    Turkham

    Spin BoldakZerenj

    Production and Marketing

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    41/121

    41

    West

    South-West

    North

    South

    North-East

    East

    West-Central

    Production and Marketing

    Horticulture products trade routes

    Trade between Wholesale Centers and Provinces

    Trade between Main Wholesale Centers

    International Trade

    KABUL

    ~ 1,600 Wholesalers0.5 to 1 Million MT Trade

    JALALABAD

    ~ 70 Wholesalers0.02 Million MT Trade

    MAZAR-E SHARIF

    ~ 260 Wholesalers0.2 to 0.3 Million MT Trade

    HERAT

    ~ 240 Wholesalers

    0.1 to 0.2 Million MT Trade

    5 trading centers and main wholesale markets Kabul is the main hub

    KANDAHAR

    ~ 300 Wholesalers

    0.2 to 0.3 Million MT Trade

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    42/121

    42

    Production and Marketing

    Import / Export Fresh fruits

    West

    South-West

    North

    South

    North-East

    East

    West-CentralExport : ~ 50,000 MT

    Import : ~ 3,000 MTImport:10,000MT

    Grape, Apple,Melon, Apricot,

    Pomegranate

    Watermelon,

    Apple & Stone

    fruits

    Pakistan is the main trading partner for fresh fruits (temperate fruits exports)

    Apple

    Source: Information gathered at the custom office of each border pointsImports/export data from Hamal 2003 to Hut 2004

    Grape, Melon,

    Pomegranate

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    43/121

    43

    Production and Marketing

    Import / Export Fresh vegetables

    West

    South-West

    North

    South

    North-East

    East

    West-Central

    Export : 66,000 MT

    Import : 74,000 MT

    Import:12,000MT

    Export:~

    3,0

    00MT

    Imp

    ort:~

    9,0

    00MT

    Exp

    ort:2

    00MT

    Potato &

    Onion

    Onion, Potato

    & Tomato

    Potato, Onion

    & Tomato

    Potato

    &Onion

    Pakistan is the main trading partner for fresh fruits (counter-season trading)

    COLD STORAGE

    There is no large coldstorage in Pakistan for re-export of vegetables inAfghanistan

    Afghanistan and Pakistanbenefit from mutual counter-

    season market opportunities

    Potato, Onion,Tomato

    Potato

    Source: Information gathered at the custom office of each border pointsImports/export data from Hamal 2003 to Hut 2004

    Onion, Potato

    & Tomato

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    44/121

    44

    Production and Marketing

    Import / Export Dried fruits and nuts

    West

    South-West

    North

    South

    North-East

    East

    West-CentralExport : ~15,000 MT (transit in Iran)

    Export : ~ 7,000 MT

    Export:~9,0

    00MT

    Exp

    ort:~

    5,5

    00MT

    Import:~100MT

    Export:~1,000MT

    Imp

    ort:~100

    MT

    Raisin, Dried Apricot

    & Cherry

    Raisin

    Raisin

    Raisin, Pistachio,Almond, Walnut

    Raisin

    Afghanistan exports dried fruits through CIS countries, Iran and Pakistanto markets in Russian, India and the Middle East

    Source: Information gathered at the custom office of each border pointsImports/export data from Hamal 2003 to Hut 2004

    Raisin, Dried Apricot

    & Almond

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    45/121

    45

    Production and Marketing

    Import / Export Processed products

    West

    South-West

    North

    South

    North-East

    East

    West-Central

    Import:30,000MT

    Export : ~ 1,000 MT

    Import : ~ 12,000 MT

    Import:~3,000MT

    Imp

    ort:~

    100

    MT

    Impo

    rt:~100MT

    Fruit juices Iranian TomatoSauce

    IranianFruitjuices&TomatoSauce

    IranianFruitjuices

    &TomatoSauce

    Fruit juices

    Afghanistan imports all processed products from Iran and Pakistan

    Source: Information gathered at the custom office of each border pointsImports/export data from Hamal 2003 to Hut 2004

    Fruit juices

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    46/121

    46

    Production and Marketing

    Export channels

    Sea freight Rail transportation

    Road transportation Air transportation

    Air transportation:

    Dubai : US$ 350 / ton

    Frankfurt : US$ 1,000 / ton

    Moscow : US$ 1,000 / ton

    Non-air transportation:

    Dubai : US$ 100 / ton 10 days

    Moscow : US$ 140 to 200 / ton 20 days

    Karachi : US$ 100 to 150 / ton 4 weeks

    Due to its landlocked situation,

    logistics is a main hurdle for Afghan exports and horticultural markets

    DUBAI KARACHI

    BANDARABBAS

    TO MOSCOW

    TO FRANKFURT

    KABUL

    TERMEZ

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    47/121

    47

    Production and Marketing

    Logistics (Road transportation)

    Less than 50 refrigerated trucks are available around the country

    Up to 200% price differences on prices applied by various transportersAbsence of insurance system

    Difficulty to optimize return trips

    Road transportation costs are higher than Europes despite lower labor andoil costs

    Afghanistan faces severe road transportation costs

    Average national transportation

    cost comparison

    for 1 ton and 1 km

    Europe Afghanistan

    $ 0.04 - 0.05

    $ 0.05 - 0.10

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    48/121

    48

    g

    Logistics (Air transportation)

    Ariana Afghan Airlines is the cheapest alternative (US$ 350 a ton to

    Dubai)The level of quality of service offered by Ariana is unadapted to freshfruits transportation:

    Poor storage and sanitary conditions

    Cancellations and delays

    Cargo companies using DHL flights and Azal offer better quality ofservice. Yet the prices are prohibitive for fruits and vegetables

    Azal:

    Kabul Dubai $2000 / ton

    Kabul Moscow: $1850 / ton

    Air transportation does not offer satisfying costs and sanitary conditions

    Production and Marketing

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    49/121

    49

    g

    Key findings

    The horticulture sector did notimprove but did not collapse in thepast 25 years

    Given its climatic potential forhorticulture, Afghanistan has anunder-developed horticulture sector

    The sector is gripped by structuralconstraints from production to

    marketing of the productsAll actors in the marketing chain ofhorticulture products have adoptedstrategies to limit risks in the pastdecade

    Logistic constraints in a landlockedcountry

    Political insecurity is a major threat tochanges

    Ways to develop the horticulturesector through the private sector:

    Wealthier farmers/land ownersare in the best position to take

    investment risks in intensivehorticulture crops commercial orchards

    Potential Afghan investorsmay need to have sufficient

    control over the wholemarketing chain:

    production (commercial crops)

    processing (industrial plants)

    distribution (marketingnetworks)

    Risks have to be shared withpublic funds due to the lack ofinfrastructure

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    50/121

    50

    Agenda

    Project Presentation

    Global Market

    Production and Marketing in Afghanistan

    Short-Listing of Opportunities

    Next Phase

    Short-Listing of Opportunities

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    51/121

    51

    Population and GDP trends

    Population Trends Afghanistan

    15

    22

    14

    0

    5

    10

    15

    20

    25

    1978 1990 2002

    MillionInhabitants

    Population Trends Pakistan - India

    76 111 150

    661

    846

    1'050

    0

    200

    400

    600

    800

    1'000

    1'200

    1978 1990 2002

    Millioninhabitants

    Demand for horticulture products is driven by increased population in the past 25years and recent GDP increase per inhabitants

    Nearly half a billion population increase in Indiaand Pakistan over the past 25 years

    8 millions population increase over the past 25years in Afghanistan

    Kabul, 31 December 2003

    AFGHANISTAN : 20% GDP increase in 1383/2003 (174 $/inhabitant)

    Pakistan

    India

    Short-Listing of Opportunities

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    52/121

    52

    Criteria for selection of opportunities

    Market size

    Price opportunities Quality requirements

    Crop calendar

    Logistic constraints

    Volume of existing production

    Potential Analysis of Afghanistan Regions

    CRITERIA

    Production Value in Million US$

    Marketability

    Comparative advantages ofAfghanistan regions

    OUTPUT

    Short-Listing of Opportunities

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    53/121

    53

    AFGHANISTAN

    Price 350 $/MT

    Example: Grape

    IRAN

    2.53 Million MT

    Price: 300-450 $/MTExport: Yes

    PAKISTAN

    0.05 Million MTPrice: 483 $/MT

    Export: No

    INDIA

    1.2 Million MT

    Price: 176 $/MTExport: Yes

    US6.1 Million MT

    Price: 447 $/MTExport: Yes

    TURK-UZB-TAJ

    0.8 Million MTPrice: 176 $/MT

    Exports: Yes

    CHINA

    No Data MTPrice: 223 $/MT

    Export: Yes

    TURKEY

    3.85 Million MT

    Price: 250 $/MTExport: Yes

    Short-Listing of Opportunities

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    54/121

    54

    AFGHANISTAN

    Price 550 $/MT

    Example: Walnut

    IRAN

    160,000 MTPrice: 1200 $/MT

    Export: Yes

    PAKISTAN

    20,000 MT

    Price: 810 $/MTExport: No

    INDIA

    31,000 MTPrice: 380 $/MTExport: Yes

    TURKM-UZBEK-TAJIK

    5,000 MTPrice: 1500 $/MT

    Export: YesTURKEY

    125,000 MTPrice: 1100 $/MT

    Export: No

    US

    295,000 MTPrice: 1100 $/MT

    Export: Yes

    CHINA

    360,000 MTPrice: 720 $/MT

    Export: Yes

    Short-Listing of Opportunities

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    55/121

    55

    AFGHANISTAN

    Price 250 $/MT

    Example: Tomato

    IRAN

    3 Million MTPrice: 345 $/MT

    Export: Yes

    PAKISTAN

    0.3 Million MTPrice: 210 $/MT

    Export: No

    INDIA7.4 Million MT

    Price: 165 $/MTExport: Yes

    TURKM-UZBEK-TAJIK

    1.4 Million MTPrice: 490 $/MT

    Export: YesTURKEY

    9 Million MTPrice: 195 $/MT

    Export: Yes

    US

    12 Million MTPrice: 670 $/MT

    Export: Yes

    CHINA

    25 Million MTPrice: 90 $/MT

    Export: Yes

    Short-Listing of Opportunities

    E l C l d O i

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    56/121

    56

    Example: Crop calendar - Onion

    Month Dalwa Hut Hamal Saur Jawza Saratan Asad Sunbula Mizan Aqrab Qaus Jadi

    Jan Feb 21st Mar Apr May Jun Jul Aug Sept Oct Nov Dec

    KABUL

    HELMAND

    JALALABAD

    NORTHERN AFGH

    PAKISTAN

    Afs/seer 60 40 50 50 60

    KABUL

    JALALABAD

    PAKISTAN

    Afs/seer 55-60 40 50 50 55-60

    BAGHLAN

    NAHRIN

    JALALABADPAKISTAN

    UZBEKISTAN

    Afs/seer 30 50-60 50-60 20 25-30

    M

    AZAR

    KABUL

    JAL

    Production peak in PakLow Prices

    Low Production in PakPrices Increase

    RemoteM

    arket

    Markets

    integratedwithPak

    istan

    Low Production in PakHigher Prices

    Opportunity for improvement of storage facilities

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    57/121

    Short-Listing of Opportunities

    Example: Crop calendar Apple

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    58/121

    58

    Example: Crop calendar - Apple

    Month Dalwa Hut Hamal Saur Jawza Saratan Asad Sunbula Miza Aqrab Qaus Jadi

    Jan Feb 21st Mar Apr May Jun Jul Aug Sept Oct Nov Dec

    WARDAK

    LOGAR

    PAKISTAN

    Afs/seer 170 200 150 150 150 160

    WARDAK

    PAKISTAN

    Afs/seer 200 200 150 150 150 160

    MAZAR MAZAR

    WARDAK

    PAKISTAN

    Afs/seer 320 300 210 210 280

    KABUL

    JA

    L

    M

    AZAR

    Apple imported from cold storageIn Pakistan (mainly Quetta)

    Prices decrease as apple quality deterioratesin late spring

    Opportunity for establishing cold storage facilities

    Rem

    oteMarket

    Ma

    rketsintegrated

    withPakistan

    Short-Listing of Opportunities

    Global markets Western markets

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    59/121

    59

    US, EU and Russia Markets

    Grapes

    Sundried Kishmish

    Green Kishmish

    Almond

    Apricot

    Melon/w-melon

    Onion

    Tomato

    Carrot

    Pistachio

    Peach

    Walnut

    PotatoApple

    Okra

    Pomegranate

    Plum

    0

    50

    100

    0 60 120

    Production Value Million US$

    Market

    ability

    Global markets - Western markets

    Increased quantity of dried fruits/nuts exports: Improve quality of raw material, processing

    and marketing (trading links need to bedeveloped)

    Challenges:

    Quality, certification, traceability Competitors such as Turkey and Iran Border contraints

    Short-Listing of Opportunities

    Regional markets Middle East

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    60/121

    60

    Middle East Markets

    Grapes

    Sundried Kishmish

    Green Kishmish

    Almond

    Apricot

    Melon/w-melonOnion

    Tomato

    Carrot

    Pistachio

    Peach

    Walnut

    Potato

    Apple

    Okra

    Pomegranate

    Plum

    0

    50

    100

    0 60 120

    Production Value Million US$

    Market

    ability

    Increase quantity of dried fruits and some fresh products:: Improve processing and marketing (trading links needs

    to be developed)

    Challenges: Competitors such as Turkey and Iran

    Regional markets Middle East

    Short-Listing of Opportunities

    Regional markets Pakistan & India

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    61/121

    61

    Pakistan & India Markets

    Grapes

    Sundried Kishmish

    Green Kishmish

    Almond

    Apricot

    Melon/w-melon

    OnionTomato

    Carrot

    Pistachio

    Peach

    Walnut

    Potato

    Apple

    Okra

    Pomegranate

    Plum

    0

    50

    100

    0 60 120

    Production Value Million US$

    Marketability

    Regional markets Pakistan & India

    Optimization of regional exchange for a cluster of products: Counter-season vegetable products Excellency in temperate climate fruits

    Challenges: Logistic for India (cold chain, road, border formalities) Maintaining trading relation with both partners

    Short-Listing of Opportunities

    Local market Afghanistan

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    62/121

    62

    Afghanistan Markets

    GrapesSundried Kishmish

    Green Kishmish

    Almond

    Apricot

    Melon/w-melon

    Onion

    Tomato

    Carrot

    Pistachio

    Peach

    Walnut

    Blood orange

    PersimonPotato

    Apple

    Okra

    Pomegranate

    Plum

    0

    50

    100

    0 60 120

    Production Value Million US$

    Marketability

    Local market Afghanistan

    Increase availability on local market: Consolidation of the retail sector Extension of production period (new varieties, plastic tunnels) Substitution to import for stone fruits, oranges, persimmons Improve storage capacity

    Challenges: Security Political economy

    Short-Listing of Opportunities

    Processed products

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    63/121

    63

    Processed products

    Processed products are a sizeable import market

    Processed fruits and vegetables

    represent around 1.4 to 2.5 billionAfghani (US$ 28-60 million)market (estimation)

    Juices and tomato paste are thebiggest share (75% of trade)

    No food processing industry in Afghanistan today

    Most processed products are imported fromneighboring countries (Pakistan, Iran)

    Market size of selected transformed

    products in Afghanistan in Million Afs

    Juices Tomato

    paste

    Jams Pickles Potato

    chips

    800-1200

    400-800

    200-40030-100 20-60

    Short-Listing of Opportunities

    Short-list

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    64/121

    64

    Short list

    GLOBAL MARKET

    REGIONAL AND LOCAL

    Dried Fruits and Nuts

    Fresh Products

    Processed Products

    Marketing Improvement

    1. Raisins and apricot processing andpackaging

    3. Commercial horticulture crops for stonefruits, pomegranate, blood orange,

    persimmon, walnuts

    4. Storage facilities for temperate fruits andvegetables (apple, grape, tomato)

    6. Processing plants for fruits juices, fruitsconcentrates, tomato sauce and potato chips

    7. Commercial horticulture crops forprocessed products (juices, )

    9. Consolidation of the retail sector (throughthe establishment of super markets)

    8. Plastic/carton plant for production of boxesfor fruits packaging

    5. Plastic tunnels to extend availability ofvegetable (tomato, cucumber, okra )

    2. Fair trade and Organic

    Short-Listing of Opportunities

    Quality products - Sundried raisins

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    65/121

    65

    y p

    About 560,000 tons of sundried raisins are traded yearly (estimate)

    Most sundried raisins are exported to western countries to be used in the bakingindustry (80% of use in Europe)

    More than taste, our first concern is the cleanliness of the raisin, Alexis Sumar,Voicevals CEO

    99.9% of the raisins come from Turkey () Their plants are equipped with Elbiscan

    lasers.There will be no purchases from Afghanistan is there is no quality AND priceadvantage, Purchasing Manager of a leading international agribusiness group

    Raisin export volume shares in 2001

    33%

    18%

    16%9%

    6%

    5%

    4%

    3%

    18%

    6%

    Turkey

    Iran

    US

    Western Europ

    Chile

    Afghanistan

    South Africa

    Greece

    Others

    Raisin import volume shares 2001

    18%

    12%9%

    8%

    6%

    4%4%

    39%United Kingdom

    Germany

    Russia

    Netherlands

    CanadaFrance

    Italy

    Others

    Short-Listing of Opportunities

    Quality products Dried fruits processing factory

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    66/121

    66

    y p p g y

    Opportunities

    Possibility of vertical control of theproduct chain

    Modern plants at accessible prices arenow available to target global markets

    Investments on existing factories

    Growing organic and fairtrade markets

    Afghanistan as a brand

    Constraints

    Volume/Price driven markets

    Russia tempted to move towards higherquality standards

    Threats of Uzbekistan and Tadjikistan(exports multiplied by 4 since 1997)

    Certification requirements for westernmarkets

    Strengths

    Variety potential

    Existing sizeable production

    Ideal climatic conditions for drying

    Weaknesses

    Afghan raisins needs 2 to 3 washings

    Production techniques not satisfying,high investment needed to match

    competition/requirementsOutdated processing facilities

    Know-how is mostly geared toward theRussian market

    Short-Listing of Opportunities

    Commercial crops

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    67/121

    67

    Strengths

    Accessible to medium and large farmers/landlords

    Afghans are habile farmers

    Farmers are interested in diversifying theircrop

    Regulate supply of horticultural products

    Weaknesses

    No research in-situ in commercialhorticulture crops

    Lack of cultivation practices knowledge forcommercial crops

    Identification of interested farmers ready totake risks

    Fragmented market distribution chains

    Opportunities

    Increase productivity

    IF Hope in Jalalabad produces 2 million fruittrees seedlings for which commercial cropscould be established

    Experience and research applicable inneighboring countries (Iran, Pakistan, CIScountries) and other dry countries

    Constraints

    Security

    Irrigation water insecurity (drought)

    Speculative market

    Short-Listing of Opportunities

    Plastic tunnels

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    68/121

    68

    Strengths

    Accessible to small farmers (vulnerablepopulation groups)

    Not expensive to establish

    Seasonality of horticulture products

    Weaknesses

    Availability of good quality material isuncertain

    Identification of interested farmers ready totake risks

    Opportunities

    Increase of vegetable prices at the end ofthe growing season

    Experience in Vietnam

    Constraints

    Security

    Early and late frost

    Speculative market

    Short-Listing of Opportunities

    Fruit juice market

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    69/121

    69

    Fruit juices are a growing mass-market product in Afghanistan

    Iranian Fruit juices

    Sodas

    Water

    Cool box for fresh drinks

    Ice

    Mazar-e Sharif, 6 June 2004

    Short-Listing of Opportunities

    Processed horticulture products - Juices

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    70/121

    70

    The market of fruits juices in Afghanistan is estimated at between 800 and 1,200 Million Afsfor around 30-45 Million Liters with a yearly growth of around 15%

    Currently, all the fruit juices of Afghanistan are imported. Mainly from Iran (47%), Pakistan(41%), UAE (8%), Uzbekistan and Turkey

    At least 27 brands are present on the Afghan market. 6 of them hold 80% of the market

    The increasing fruit juices market offers high opportunities for Afghanistan

    Opportunities

    Local interest for juices

    Growth potential with income per capita,urban population and consumptiontrends

    Potential advantage for a national brand

    Regional demand for fruits concentratesPossibility to combine investment with abottling factory

    Constraints

    Increasingly competitive marketbetween brands available in Afghanistan

    Iran is positioned in sellingpomegranate, grape and apricotconcentrates

    Very competitive prices of fruits inPakistan where processing is located

    Need reliable supply from commercialorchards

    Short-Listing of Opportunities

    Processed horticulture products Tomato

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    71/121

    71

    Tomato paste, sauce, ketchup

    The market of processed tomato in Afghanistan is estimated

    at 400 to 800 million AfsCurrently most products are imported from Iran (and Pakistanto a lesser extent)

    Tomato processing is another opportunity to explore

    Opportunities

    Growing demandValuable use of varietiesof tomatoes that are notsuitable for transports

    Constraints

    Low quality, pricecompetitiveness of currentproduction

    Raw material is cheaper inneighboring countries (e.g.tomatoes are about 20%

    cheaper in Pakistan thanAfghanistan)

    Little opportunity for export

    Short-Listing of Opportunities

    Plastic/carton industry for fruit packaging

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    72/121

    72

    Strengths

    Plastic/carton Industry uses well knowntechnology

    Increase quality and hygiene of horticultureproduct

    Weaknesses

    Arguably less environment friendly thanwooden crates

    New industry in the country

    Opportunities

    Increased demand for strong and cleanpackaging implements with thesophistication of horticulture markets

    Facilitates access for Afghan horticulturalproduct to foreign/international markets

    Reduce losses of horticultural products

    Demand for storage boxes for non-horticultural products traded in the marketand at home

    Experiences in other countries

    Constraints

    Security is a challenge for theestablishment of a factory

    Electricity supply

    Acceptability of new packages to traders inAfghanistan and abroad

    Short-Listing of Opportunities

    Consolidation of the retail sector

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    73/121

    73

    Strengths

    Scale economy (price) and strongerbargaining power with producers/importers

    Attract consumers with better qualityproducts at low prices

    Contractual agreements between farmersand retailers which allows focus on quality

    Comparatively lower risks for investor thanhigh tech processing plants

    Weaknesses

    Conflicts with retailers and importers -Losses of income for thousands of retailers

    Lack of existing facilities (cold chain,logistic)

    Opportunities

    Sophisticated competition does not exist yet

    Increasing urban population and GDP

    Experiences in other countriesShopping centers being constructed invarious parts of the country

    Constraints

    Security is a challenge for changes in themarketing sector

    Reliability of the supply chain

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    74/121

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    75/121

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    76/121

    76

    Maps - Cultivated area, Production and Farm-gate Prices by

    fresh Horticulture Product

    ANNEX I

    Map - Cultivated area, Production and Prices

    Methodology and Legends

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    77/121

    77

    Legends :

    US: United States of America

    TURK-UZB-TAJ: Turkmenistan, Tajikistanand Uzbekistan

    Circles: visual representation of thenational production

    Production: average production in thepast 3 years

    Price: Farm-gate price in US$/MT

    Exports: Yes = more than 1000 MT: No =less than 1000 MT

    Orange color: Countries with farm gateprices lower than Afghanistan

    Blue color: Countries with farm gateprices higher than Afghanistan

    Methodology :

    Production Data for Afghanistan

    Analysis of the FAO 2002-2003Agriculture Survey* database

    Review of yield reported in the FAO 1996Agriculture survey

    Production data were validated in the fieldduring the market assessment in the

    major wholesale markets

    Data for Other Countries

    Extracted from FAO statistical database

    atwww.fao.org

    Maletta Hector and Favre Raphy, Winter Agriculture Survey. A Statistical Report . Approximately 5,000 farmers wereinterviewed in 30 provinces. This is the only recent agriculture survey in Afghanistan for which a sampling frame wasdeveloped for statistical analysis of survey data

    Map - Cultivated area, Production and Prices

    Grape

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    78/121

    78

    AFGHANISTAN

    Price 350 $/MT

    IRAN

    2.53 Million MT

    Price: 300-450 $/MTExport: Yes

    PAKISTAN

    0.05 Million MTPrice: 483 $/MT

    Export: No

    INDIA

    1.2 Million MTPrice: 176 $/MT

    Export: Yes

    US6.1 Million MT

    Price: 447 $/MTExport: Yes

    TURK-UZB-TAJ0.8 Million MT

    Price: 176 $/MTExports: Yes

    CHINA

    No Data MTPrice: 223 $/MT

    Export: Yes

    TURKEY

    3.85 Million MTPrice: 250 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Almond

    TURK UZB TAJ

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    79/121

    79

    AFGHANISTAN

    Price 2200 $/MT

    IRAN

    105,000 MT

    Price: 2,700 $/MTExport: Yes

    PAKISTAN

    24,000 MT

    Price: 1,300 $/MTExport: No

    INDIA

    0 MT

    TURK-UZB-TAJ

    7,000 MTPrice: 2,900 $/MT

    Export: NoTURKEY

    50,000 MTPrice: 2800 $/MT

    Export:

    US

    800,000 MTPrice: 2,006 $/MT

    Export:

    CHINA

    26,000 MTPrice: No data

    Export: No

    Map - Cultivated area, Production and Prices

    Irrigated Melon & Watermelon

    TURK-UZB-TAJ

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    80/121

    80

    AFGHANISTAN

    60 $/MT

    IRAN

    2 Million MT

    Price: 50 $/MTExport: Yes

    PAKISTAN0.4 Million MTPrice: 70 $/MT

    Export: Yes

    INDIA

    0.3 MTPrice: 70 $/MT

    Export: Yes

    TURKEY

    4.3 Million MTPrice: 80 $/MT

    Export: Yes

    US

    1.7 Million MTPrice: 150 $/MT

    Export: Yes

    CHINA

    66 Million MTPrice: 60 $/MT

    Export: Yes

    TURK-UZB-TAJ

    0.8 Million MTPrice: 35 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Apple

    TURK-UZB-TAJ

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    81/121

    81

    AFGHANISTAN

    Price 295 $/MT

    IRAN

    2.36 Million MT

    Price: 140 $/MTExport: Yes

    PAKISTAN

    0.37 Million MTPrice: 434 $/MT

    Export: Yes

    INDIA

    1.4 Million MTPrice: 175 $/MT

    Export: Yes

    TURK UZB TAJ

    0.6 Million MTPrice: 210 $/MT

    Export: YesTURKEY

    2.2 Million MTPrice: 230 $/MT

    Export: Yes

    US

    4.24 Million MTPrice: 346 $/MT

    Export: Yes

    CHINA

    21 Million MTPrice: 190 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Apricot

    TURK-UZB-TAJ

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    82/121

    82

    AFGHANISTAN

    IRAN

    284,000 MT

    Price 200 $/MTExport: No

    PAKISTAN

    125,000 MTPrice: 173 $/MT

    Export: No

    INDIA

    10,000 MT

    Price: 176 $/MTExport: No

    TURK UZB TAJ

    86,000 MTPrice: 210 $/MT

    Export: YesTURKEY

    580,000 MTPrice: 348 $/MT

    Export: Yes

    US

    82,000 MTPrice: 353 $/MT

    Export: Yes

    CHINA

    73,000 MTPrice: No data

    Export: No

    Price 380 $/kg

    Map - Cultivated area, Production and Prices

    Pomegranate

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    83/121

    83

    AFGHANISTAN

    Price 85 $/MT

    TURK-UZB-TAJ

    Map - Cultivated area, Production and Prices

    Pistachio

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    84/121

    84

    AFGHANISTAN

    Price 5500 $/MT

    1,000 MTPrice: 2,900 $/MT

    Export: No

    IRAN

    310,000 MT

    Price: 1,400 $/MTExport: Yes

    PAKISTAN

    200 MTExport: No

    INDIA

    0 MT

    TURKEY

    50,000 MTPrice: 2,500 $/MT

    Export: Yes

    US

    82,000 MTPrice: 1,080 $/MT

    Export:

    CHINA

    No Data MTPrice: 1,500 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Walnut

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    85/121

    85

    AFGHANISTAN

    Price 550 $/MT

    IRAN

    160,000 MT

    Price: 1200 $/MTExport: Yes

    PAKISTAN

    20,000 MTPrice: 810 $/MT

    Export: No

    INDIA

    31,000 MT

    Price: 380 $/MTExport: Yes

    5,000 MTPrice: 1500 $/MT

    Export: YesTURKEY

    125,000 MTPrice: 1100 $/MT

    Export: No

    US

    295,000 MTPrice: 1100 $/MT

    Export: Yes

    CHINA

    360,000 MTPrice: 720 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Peach

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    86/121

    86

    AFGHANISTAN

    Price 320 $/MT

    IRAN

    385,000 MT

    Price: 370 $/MTExport: Yes

    PAKISTAN

    37,500 MTPrice: 195 $/MT

    Export: No

    INDIA

    150,000 MTPrice: 175 $/MT

    Export: No

    65,000 MTPrice: 315 $/MT

    Export: YesTURKEY

    460,000 MTPrice: 315 $/MT

    Export: Yes

    US

    1.44 Million MTPrice: 465 $/MT

    Export: Yes

    CHINA

    4.4 million MTPrice: 150 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Plum

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    87/121

    87

    AFGHANISTAN

    Price 230 $/MT

    IRAN

    147,000 MT

    Price 240 $/MTExport: No

    PAKISTAN

    63,000 MTPrice: 210 $/MT

    Export: No

    INDIA80,000 MT

    Price: 175 $/MTExport: No

    120,000 MTPrice: 210 $/MT

    Export: YesTURKEY

    195,000 MTPrice: 270 $/MT

    Export: Yes

    US

    725,000 MTPrice: 306 $/MT

    Export: Yes

    CHINA

    4.5 Million MTPrice: 85 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Potato

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    88/121

    88

    IRAN

    3.55 Million MT

    Price: 70 $/MTExport: Yes

    PAKISTAN

    1.9 MTPrice: 130 $/MT

    Export: Yes

    INDIA24 Million MT

    Price: 120 $/MTExport: Yes

    1.1 MTPrice: 130 $/MT

    Export: YesTURKEY

    5.25 Million MTPrice: 125 $/MT

    Export: Yes

    US

    21 Million MTPrice: 130 $/MT

    Export: Yes

    CHINA

    67 MTPrice: 70 $/MT

    Export: Yes

    AFGHANISTAN

    Price 115 $/MT

    Map - Cultivated area, Production and Prices

    Onion

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    89/121

    89

    AFGHANISTAN

    Price 110 $/MT

    IRAN

    1.5 Million MT

    Price 160 $/MTExport: Yes

    PAKISTAN

    1.4 Million MTPrice: 110 $/MT

    Export: Yes

    INDIA5 Million MT

    Price: 100 $/MTExport: Yes

    0.4 Million MTPrice: 135 $/MT

    Export: YesTURKEY

    1.8 Million MTPrice: 125 $/MT

    Export: Yes

    US

    3.2 Million MTPrice: 250 $/MT

    Export: Yes

    CHINA

    17 Million MTPrice: 135 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Tomato

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    90/121

    90

    AFGHANISTAN

    Price 250 $/MT

    IRAN

    3 Million MT

    Price: 345 $/MTExport: Yes

    PAKISTAN

    0.3 Million MTPrice: 210 $/MT

    Export: No

    INDIA

    7.4 Million MTPrice: 165 $/MT

    Export: Yes

    1.4 Million MTPrice: 490 $/MT

    Export: YesTURKEY

    9 Million MTPrice: 195 $/MT

    Export: Yes

    US

    12 Million MTPrice: 670 $/MT

    Export: Yes

    CHINA

    25 Million MTPrice: 90 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Carrot

    TURKM-UZBEK-TAJIK

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    91/121

    91

    AFGHANISTAN

    Price 270 $/MT

    IRAN

    40,000 MT

    Price: No dataExport: No

    PAKISTAN

    195,000 MT

    Price: 85 $/MTExport: No

    INDIA

    350,000 MT

    Price: No dataExport: No

    105,000 MTPrice: 140 $/MT

    Export: YesTURKEY

    235,000 MTPrice: 190 $/MT

    Export: Yes

    US

    1.7 Million MTPrice: 380 $/MT

    Export: Yes

    CHINA

    6.7 Million MTPrice: 87 $/MT

    Export: Yes

    Map - Cultivated area, Production and Prices

    Okra

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    92/121

    92

    Map - Cultivated area, Production and Prices

    Cucurbitaceous : Cucumber & Pumpkins

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    93/121

    93

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    94/121

    94

    Afghanistan Regions Horticulture Potential analysis

    ANNEX II

    Afghanistan Regions Potential Analysis

    Regional Division

    Existing agriculture data are presented following the FAO division of Afghanistan

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    95/121

    95

    # #

    #

    #

    %

    West

    South-West

    North

    South

    North-East

    East

    Central

    West-CentralKABUL

    Mazari Sharif

    Kandahar

    JalalabadHirat

    FAO Regional Divisions and Main Marketing Centers

    N

    EW

    S

    100 0 100 200 Kilometers

    Regions (FAO division)

    CentralEastNorthNorth-EastSouthSouth-WestWestWest-Central

    # Main Marketing Centers% Capital

    Regional Marketing Centers

    Legend

    Existing agriculture data are presented following the FAO division of AfghanistanGrouping of regions with similarities was made for the analysis

    Central & South Regions

    Production Potential Analysis

    Plateau in mid/high elevation: between 1300 m absl in Kapisa (Tagao) and 2200 m in Wardak

    and Gazni (Kabul 1800 m)

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    96/121

    96

    ( ) Counter-season with Pakistan and India low land

    210 days free frost days in Kabul: 2 crops/year possible

    Peshawar/Mardan plain:< 500 m absl

    Shomali plain:>1500 m absl

    Landsat-5 ThematicMapper scenes

    acquired within one ortwo years of 1990 The

    image mosaic wasspectrally enhanced

    using EarthSatsLOCAL enhancement

    technique. Thiscustom approach tocontrast adjustment

    allows the preservationof spatial informationacross large areas ofextreme brightness

    differences. Mosaicedand colour enhanced

    by Earth SatelliteCorporation

    (www.earthsat.com)

    Hindus River

    Central & South Regions

    Production Potential Analysis

    Opportunities Limitations

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    97/121

    97

    + High potential for temperate climate fruitproduction that Pakistan and India do not

    produce in large volume such as grape, apple,stone fruits and pomegranate

    + Counter season with Pakistan for high qualityvegetable production

    + Provincial specialisation already exists: appleand potato in Wardak, vegetables in Kabul and

    Parwan, raisins in Koh-e Daman andpomegranate in Tagao

    + Significant volume of production for potato,onion, tomato, apple, grape and raisin

    + Chinese-built Nahr-e Parwan canal may be

    rehabilitated and this would enlarge theirrigation area in the Shomali plain

    + Monsoon in Khost/Paktia offers opportunities forlate autumn vegetable production

    - Horticulture production potential partlydestroyed in the Shomali plain and overuse of table water in Ghazni with deepwells

    - Absence of agriculture research in thepast 25 years and productionexperiences for fruits and vegetables inneighbouring countries do notnecessarily apply to the Central region

    - Early frost (mid-October) may hamperproduction of late autumn vegetables

    - Absence of vegetative cover (floormanagement) resulting from irrigationpractices in fruits and vine orchards

    results in reduced quality freshproducts (dust)

    - Low volume of production for stonefruits and most vegetables

    pp

    Central & South Regions

    Market Potential Analysis

    Opportunities Limitations

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    98/121

    98

    + Fairly good security for traders and investors inKabul

    + Good road network (cross-road between regions)

    + Kabul is the main marketing hub for Afghanistan. Itconnects Afghanistan to Pakistan - the onlyneighbouring market for Afghan horticulture productexports

    + Prices of vegetables increase when Kabul is inproduction (counter season with Pakistan)

    + Large local market for Central & South regions (CSO2003/04: ~ 3 millions urban inhabitants)

    + Best climatic conditions for horticulture productstorage (fresh and dried)

    + Good quality water available for industry

    + Important volume of trade for onion, potato, tomato& apples, grape and raisins

    + Long history of fruits export from Koh-e Daman (asnoted by Elphinstone, 19th century)

    - Insufficient electric supply forindustry

    - Old or non operational processingfactories (raisin)

    - Fresh vegetable price trends aredominated by Pakistan market(Pakistan has a much larger marketand is early in production). Prices offresh vegetables are affected byPakistan before Kabul enters intoproduction

    pp

    Central & South Regions

    Comparative Advantages

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    99/121

    99

    Temperate climate fruits production (grape, raisin, apple, stone fruits andpomegranate) for exports in Pakistan and India

    Summer/autumn vegetables production in counter season for Pakistan (potato,onion, tomato, )

    Transformation industry for fruits juices (significant volume of apple and grape

    production existing)

    Storage, packaging and marketing of horticulture products

    The Central and South regions have comparative advantages to excel in:

    Southwest Region

    Production Potential Analysis

    Low and Mid elevation areas: between 700 m. absl in Garmseer (Helmand valley), 1300 Tirin

    Qot and 1500 in QalatL i 265 d f f t d i K d h d L hk h

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    100/121

    100

    Long growing season : 265 days free frost days in Kandahar and Lashkargah

    Driest (most arid) region in Afghanistan

    Southwest Region

    Production Potential Analysis

    Opportunities Limitations

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    101/121

    101

    + High potential for dried fruits production(raisin, apricot and fig)

    + Potential for fresh fruits exports to SouthernPakistan (grapes and melon-watermelon)

    + Significant volume of production for grape,raisin and pomegranate

    + The two large scale irrigation schemes offer

    potential for horticulture development

    + Provincial specialisation already exists :grapes and pomegranate in Kandahar, apricotand almond in Zabul and Uruzgan

    + Production experiences for fruits and

    vegetables in Southern Iran may apply toKandahar region

    + The dams and deep wells offer opportunitiesfor drip-irrigation development

    - Suboptimal production practices(grapes grown on mud trellises; nopruning of pomegranates)

    - Region was severely affected bydrought (perhaps 30-35% of orchardsdestroyed). Figs suffered the most

    - Suboptimal irrigation practices;Drainage canal water re-used

    - Salinity problems worsening with thedrought are a constraint for somehorticulture products (vegetables)

    - Absence of vegetative cover (floormanagement) due to irrigation practicesin fruits and vine orchards results in

    low quality fresh products (dust)- Low production volume for all

    vegetables

    - Management of the two large irrigationschemes is complex and sub-optimal

    Southwest Region

    Market Potential Analysis

    Opportunities Limitations

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    102/121

    102

    +

    Direct access to existing regional markets (SouthernPakistan and India) and access to internationalmarkets through Karachi. It connects southernAfghanistan to Pakistan - the only neighbouringmarket for Afghan horticulture product exports

    + Rail project up to Kandahar

    + Successful experience in dried fruits processingwith CADG

    + Well established kishmish khana for high qualitygreen raisin production

    + Quality dried apricot suitable for regional export as

    successfully experienced by CADG

    - Insufficient electric supply forindustry

    - Restrictive security for traders andinvestors

    - Old or non operational processingfactories (raisin)

    - Fresh vegetable price trends aredominated by Pakistan market

    - Pakistan is competing in vegetablesproduction (no counter-season)

    - Small local market in the Southwestregion (CSO 2003/04: ~ 0.4 millions

    urban inhabitants)

    - Labour cost is high due to poppycultivation

    Southwest Region

    Comparative Advantages

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    103/121

    103

    Dried fruits production for regional and international markets (green and red

    raisin, apricot and fig)

    Fresh fruit production for Pakistan and Indian markets (grape, pomegranate,melon/water-melon)

    Drip irrigation for vine and pomegranate orchards

    Transformation industry for juice concentrates (significant volumes of grape andpomegranate production existing)

    The Southwest region has comparative advantages to excel in:

    East Region

    Production Potential Analysis

    Low area: between 800 m. absl in Metharlam and 500 m. absl at the Pakistan border

    Warmest climate in Afghanistan: 315 days free frost days

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    104/121

    104

    $$

    $

    $

    $

    $

    %

    East

    Central

    Gardeyz

    Kulangar

    Asadabad

    Jalalabad

    Mihtarlam

    Chaharikar

    Mahmud Raqi

    N

    EW

    S

    National landcover

    Irrigated: Intensively Cultivated (1 Crop/year)Irrigated: Intermittently Cultivated

    Permanent SnowPistachio Forest

    Water Bodies

    Fao region

    $ Provincial centers% Capital

    Irrigated: Intensively Cultivated (2 Crops/year)

    Legend

    20 0 20 Kilometers

    Snow/Glaciers fed irrigation Good water availability

    Permanent Snow

    Snow/Glacier water irrigated fields

    Shomali Plain

    Kabul

    Source: FAO/UNDP 1993 Land Cover

    East Region

    Production Potential Analysis

    Opportunities Limitations

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    105/121

    105

    +

    Good irrigation water availability (Kabul, Alingarand Kunar rivers)

    + Large diversity of crops can be produced

    + Jalalabad region has similar productionconditions as Kunar, Alingar and Alishingvalleys has similar production conditions as

    Swat valley in Pakistan. Production experiencesin these regions can apply to Jalalabad region

    + Tradition for blood orange production

    + Existing olive production capacity(approximately 2000 hectares)

    + Significant volume of onion and water-melonproduction

    - Season too short for integrating onevegetable between the 2 cerealscultivated (if vegetables cultivated, onecereal is to be removed). Lack ofcomparative advantage with slightlywarmer climate in neighbouring

    Pakistan- Frost days (50 days/year are not frost

    free) is a limiting factor for some crops(banana, mango, etc..)

    - Low volume of production for all fruits

    - State farm owned by the MAAH (sub-optimal management)

    East Region

    Market Potential Analysis

    Opportunities Limitations

  • 8/8/2019 Altai 2004 Horticulture Phase 1 Identification Business Opportunities

    106/121

    106

    + Fairly good security for traders and investors

    + Direct access to existing regional markets (Southern

    Pakistan and India)

    +


Recommended