© AlumniUM e.V.
Münster School of Businessand Economics
Alumni Associationof the Münster School of Business and Economics of the Westfälische Wilhelms-Universität Münster
© AlumniUM e.V.
• WWU Münster• Münster School of Business and Economics• AlumniUM e.V.• Questions & Answers• Contact to AlumniUM e.V.
Agenda
© AlumniUM e.V.
WWU Münster
• Germany’s fourth-largest university• 250 courses of study, 15 departments, 7 faculties • 37,000 students • 5,000 staff, with
- 565 professors - 2,700 research assistants - 1,700 further staff
• 214 university buildings, integrated into the city of Münster • Budget in 2010: €545.5 million,
Short profile
© AlumniUM e.V.
• 5,500 students of Business Administration, Economics and Information Systems
• 38 male and female professors• Top positions in every well-known university rankings
(e.g. CHE, Junge Karriere, Fokus, Wirtschaftswoche etc.)• Our graduates enjoy an excellent reputation in national
and international business circles• Wide spectrum of offerings in all relevant areas of
business and economics• Research at a top international level
Short profile
Muenster School of Business and Economics
© AlumniUM e.V.
As an independent, non-profit association connected to the Münster School of Business and Economics AlumniUM supports:• Building a close network for economists from Münster • Strengthening the connection between alumni and
the School• Enhancing the link between practical experiences and
the School• Assistance of the students by alumni• Promoting the School by the alumni• Establishing partnerships between students, alumni,
the School and companies
AlumniUM e.V.
The mission
© AlumniUM e.V.
Anja Schweringsupported by student assistants
supported by the secretariat
4 elected AlumniUM members+ Prof. Berens (representative of the faculty)
management
Dean‘s Office
assists
assigns
general meeting
board
The organisation
AlumniUM e.V.
© AlumniUM e.V.
Strengths• Professional team• Good financial backing• Many members• Wide range of services
and activities
Weaknesses• Little manpower• Overaged website• Partially outdated
database• Little networking
services
OpportunitiesSocial network: easy way to get in touch with alumni
Threats• New bachelor‘s and
master‘s programmes Less identification with university
• Oversupply of career services for students
AlumniUM e.V.
An analysis
© AlumniUM e.V.
for members
Online communityNewsletterRegional groups/clubsAdvanced educationHomecoming events
serv
ices
and
ac
tivi
ties
for students
YearbookMentoring programRecruiting fair(BusinessContacts) AlumniUM-Awards
for the school
AlumniUM-AwardsAncestral galleryFootball tournament (WiWi-Cup)ProCampus initiative
Services and activities
AlumniUM e.V.
© AlumniUM e.V.
AlumniUM e.V.
Services and activities for members
Online community
Newsletter
Regional groups
Advanced education
Homecoming events
MM subscription
Little usage, important database
Most important medium; however, not very beautiful
So far no acitivity in regional groups
Discounts on MBA Programms; not very important for our membersEstablished events (often the only direct contact with the network in a year); declining numbers of participants
Important tool service for our members
© AlumniUM e.V.
AlumniUM e.V.
Services and activities for students/the school
Yearbook
Mentoring programm
Awards
Career fair
ProCampus
Mediates between students approaching exams and potential employers; relatively successful
New implementation of the program with very good feedback
Important tools to create awareness for the association.
AlumniUM is co-organizer; again an important tool to create awareness.
AlumniUM calls for project proposals in the school and supports good projects with up to 15,000 EUR.
© AlumniUM e.V.
AlumniUM e.V.
Challenges• Gaining new members
Higher awareness of AlumniUM during study times to overcome the bachelor/master issue
• Communication What to communicate? Which channels to use?
• Activities and services for Young Professionals• Homecoming events
How to work against declining participant numbers
© AlumniUM e.V.
AlumniUM e.V.
Questions & AnswersQuestions from Jessica Runte:1. Activities for alumni abroad?So far AlumniUM has no special activities for alumni abroad. 2. How to measure success?For the next years among other things my work will be measured by the “absorption ratio” (number of members who graduated in one year / number of graduates in one year). However, this might be a special measure for associations3. Activities during the transition from student to alumni?So far we try to create as much awareness as possible during study times. Any other suggestions would be very important for us as well!
© AlumniUM e.V.
Executive Director AlumniUM e.V.Universitätsstr. 14-1648143 Münster
e-mail: anja,[email protected] phone: +49 (0) 251 83-22965web: www.alumnium.net
Dipl.-Kffr. Anja Schwering
Contact to AlumniUM
© AlumniUM e.V.
Thank you very much for your attention!
Münster School of Businessand Economics