Design Criteria

Meaningfulness

Desirability

Usefulness

Affordability

Brand Relevance

Weight

05

15

30

15

30

100

10

10

10

03

01

575

10

10

10

05

01

605

05

07

10

04

01

520

08

09

10

06

04

685

Idea #19 Idea #24 Idea #29 Idea #16(24 Hr. Cafe) (Outlets Under

Tables)(Tables w/

Cupholders)(Student

Priority Seating)

For OPTIMIZING The Goose Feathers Experience.

[ (low) 1 - 10 (high)]