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Amplify the value of human connections. Social Business Taps into people-centric engagement to drive innovation.
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Page 1: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Amplify the value of human connections

Social Business Taps into people-centric

engagement to drive innovation

Whether

you realize

it or nothellip

your business

is already a

social business

2

Your

customers

are already

talking

about you

of online users are engaging

in brand conversations

81

3

And your

employees are

already social

Of employees are engaged in

social activities both internally

and externally

70

4

The way

people work

buy and interact

has radically

changed

5

But many companies arenrsquot

responding to these changes

6

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 2: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Whether

you realize

it or nothellip

your business

is already a

social business

2

Your

customers

are already

talking

about you

of online users are engaging

in brand conversations

81

3

And your

employees are

already social

Of employees are engaged in

social activities both internally

and externally

70

4

The way

people work

buy and interact

has radically

changed

5

But many companies arenrsquot

responding to these changes

6

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 3: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Your

customers

are already

talking

about you

of online users are engaging

in brand conversations

81

3

And your

employees are

already social

Of employees are engaged in

social activities both internally

and externally

70

4

The way

people work

buy and interact

has radically

changed

5

But many companies arenrsquot

responding to these changes

6

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 4: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

And your

employees are

already social

Of employees are engaged in

social activities both internally

and externally

70

4

The way

people work

buy and interact

has radically

changed

5

But many companies arenrsquot

responding to these changes

6

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 5: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

The way

people work

buy and interact

has radically

changed

5

But many companies arenrsquot

responding to these changes

6

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 6: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

But many companies arenrsquot

responding to these changes

6

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 7: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Are you chasing the p tential or leading with it

7

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 8: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Shifting to a

people-centric

model means

empowering

trusting and

understanding your

people

8

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 9: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Collaboration Put people at the

center to enable

cultural change and

transform individual

insights into collective

knowledge

(Empower People)

9

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 10: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Insights Apply behavioral sciences

and analytics to establish-

meaningful connections

and earn trust through

people-centric engagement

(Understand People)

10

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 11: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Innovation Foster open and

authentic engagement

to activate the unique

social capital of

organizations and

communities to drive

innovation

(Trust People)

11

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 12: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

It pays ff

12

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 13: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

12000 CEMEX

employees shared

ideas suggestions

and recommendations

across the network

13

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 14: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

BCH brought together a

community of pediatric

professionals to share

medical knowledge

globally through a

cloud-based platform

14

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 15: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Lindt doubled its

conversion rates and

tripled its revenue on

mobile devices through

a new personalized web

solution

15

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 16: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

InfoSTORE servizi srl

increased interactions

with the customer base

by 20 percent through

intelligent marketing and

predictive analytics

16

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 17: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

bull Carscom increased

website traffic by 145

million visits

bull A highly scalable solution

enabled the company to

migrate 75 percent of its

exiting applications to the

new IBM platform

17

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 18: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Regeneron used a scientific

study of culture to meet

recruitment goals and fulfill an

employee recruitment

contract ahead of schedule

attracting highly passionate

and engaged scientists and

nonscientists

18

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 19: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

IBM helps companies

with Social Business through

expertise and solutions

bull 2800 Social Business experts

bull 60 of Fortune 100 companies are using

IBMrsquos Social Business solutions

bull Leader in Gartnerrsquos Magic Quadrant for

Social Software in the Workplace

19

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 20: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

We are investing

in new ways to collaborate with

our employees and out clients

20

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 21: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

At IBM wersquove

used Jams ndash

large-scale online

collaborations ndash to

collectively generate new

business ideas

21

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 22: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Wersquore designing

business for a mobile

social world with the

security our clients and

their customers demand

22

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 23: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

And we are leading by example through

investments and practices

Investments

bull Kenexa and Silverpop as centerpiece acquisitions in social

Practices

bull 200000 social communities at IBM

bull 30000 IBMers in Client Collaboration Hubs

bull 300000 active IBMers on our Connections social platform

23

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 24: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

The nature of business has

changed

In a people-centric world

we can help you

change too

24

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25

Page 25: Amplify the value of human connections - IBM · And we are leading by example through investments and practices. Investments: •Kenexa and Silverpop as centerpiece acquisitions in

Are you socially fit Take the self-assessment test

httpsibmbizBdRNiL

25


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