an example of REGIONAL POLICY FOR STRATEGIC INTELLIGENCE DEVELOPMENT DECILOR

VERITE - VITORIA - 16 & 17 Oct. 2003 - P. BOURGOGNE

an example ofREGIONAL POLICY

FORSTRATEGIC INTELLIGENCE

DEVELOPMENT

DECILORDECISION MAKING IN LORRAINE


FranceFranceFranceFranceFranceFranceFranceFranceFrance

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La situation géographiquede la Lorraine


SOME FIGURES2.3 millions of inhabitants

23,500 km²822,000 jobs (563,000 in tert. sector)

77,000 students9.3 % unemployment

88,000 daily cross border commuters75,000 companies (incl. craft)285 companies > 100 on staff

restructuring regions (coal and ironmines, iron industry…)

123 % foreign coverageFrench N°1 cotton fabric, N°2 steel

production, N°3 oilseed, beer, cheese


Real GDP per capita and output per man hour 2001in USD at 1990 prices and 1997 PPP exchange rates

0

5'000

10'000

15'000

20'000

25'000

30'000

USA

Schwei

z

Bassi

n Lém

aniq

ue

Baden

-Württ

ember

g

Alsac

e

Rhône-Alp

es

Nordrh

ein-W

estfa

len

France

Piem

onte

Wes

tern

Euro

pe (4

)

Rheinla

nd-Pfa

lz

Franch

e-Com

té

Steie

rmar

k

LORRAINE

0

10

20

30

40

50

60

GDP per capita

Output per man hour

Source: IBC Database 2002

GD

P p

er

ca

pit

a

Ou

tpu

t p

er

ma

n h

ou

r


Hours worked per person in employment and persons in employment as percentage

of resident population, 2001

500

1 000

1 500

2 000

USA

Piem

onte

Bassi

n Lém

aniq

ue

Schwei

z

Steie

rmar

k

Wes

tern

Euro

pe (4

)

Alsac

e

LORRAINE

France

Franch

e-Com

té

Rhône-Alp

es

Baden

-Württ

ember

g

Nordrh

ein-W

estfa

len

Rheinla

nd-Pfa

lz30%

40%

50%

60%Hours worked per person in employment

Source: IBC Database 2002

Rank1: 3 4 2 1 6 7 9 14 13 12 11 5 8 10

Rank1: Hours worked per capita in 2001

Person in employment as percentage of the total population


GLOBAL FRAMEWORK


EXTERNAL INFORMATION

WATCHEStechnological

(scientific, products, processes…)

marketindustrial property regulation, norms

competitors

Studiessector-related, foresights…

...

INTERNALINFORMATION

knowledge management

collective and individual know-howmachines

human resources (number, age, motivation, skills…)

organisationcustomers, suppliers

shareholderseconomic and financial

situationcash

market shares...

CONFRONTATION

MANAGEMENT

STRATEGY

DEFENCE LOBBYING


DATA INFORMATION KNOWLEDGE

EXTERNAL FIELDS

INTERNAL FIELDS

collective situation of the sector

individual situation of the company

global situation of the economy

technological situation

Actual current situation

DEC

ISIO

N


• Themes, chosen amongst 9 fields :

– Competitors– Products– Markets– Customers– Suppliers– Technologies– Regulations– Management (organisational trends)– Finances

• Some other specific sources chosen by the users

• Themes, chosen amongst 9 fields :

– Competitors– Products– Markets– Customers– Suppliers– Technologies– Regulations– Management (organisational trends)– Finances

• Some other specific sources chosen by the users


HOW DOES DECILOR WORK ?


BACK OFFICE DATA BASES SERVERPORTAL

PLATFORM

1 HEAD OF PROJECT2 DEPUTIES

6 INFOMEDIARIES

1 LINGUIST

1 WEBMESTRE

1 SYSTEM

logistic

metal works

wood

SOURCESData bases

free of charge or not

InternetPress

Studies and

foresights...

PORTALwho does what ?

access to the data bases

access beyondthe data bases

PLATFORMaccess to the

collection tools, sorting,analysis,

spreading of information

SUPPORT SET UP

Analysis and translation of needs

Support to the expression

of needs

Support to the expression

of needs

Selection of tools

health technos

nutraceutics/biot.


SMES SUPPORTORGANISATIONSIN LORRAINE


BACK OFFICE

CEIS

ANIMATION AND SUPERVISION UNIT

DATABASES

SERVERPORTAL

PLATFORM

GLOBAL ORGANISATION

FIR

MS

INFO RESEARCH OFF DB DECILOR VIA THE TOOLS

Ri

Rj

FREE OF CHARGE

WITH CHARGE

WOOD

LOGISTIC

INT

ER

ME

DIA

RIE

SC

RIT

T,

PL

AT

FO

RM

S,

CH

. O

F C

OM

ME

RC

E ,

CO

NS

UL

TA

NT

S..

.

METAL WORK

HEALTH


EXAMPLES


NUMBER OF EMPLOYEESNumber of employees

71 PIONEER ENTREPRISES

0-1

0

10

-20

20

-50

50

-10

0

10

0-1

50

15

0-2

00

20

0-2

50

wood

0

2

4

6

8

10

12wood

logistics

metal works

medical devices

nutraceuticsmedicines, biotech.


EXAMPLE 1

An enterprise of the mechanical sector wants to develop the quality of its designing processes for new products.

DECILOR identifies several methods for the quality management in the specific industrial domain. The company chooses the training programme which is the best adapted to the company culture.


EXAMPLE 2

A small professional furniture agency (< 5 people) wants to back its competitive advantage by innovation.

The audit realised by DECILOR shows that the business must import exogenous innovation and identifies NEW MATERIALS as strategic. A permanent watch is launched and the new materials field systematically observed. Thanks to this action the company is able to succeed in new bids she could not apply before.


EXAMPLE 3

A very small enterprise (< 10 people) from the logistic sector wants to grow but meets organisational and financial constraints.

A new system of labelling with optical reading reducing the storing and delivering delays is identified by DECILOR. The business doubles its in/out in a few months time and suppresses the half-yearly stocktaking.


EXAMPLE 4

A SME (200 people) from the medicine cycle wants to diversify its activities on a new identified segment of drugs (for application on other diseases).

DECILOR listed the current situation of the therapy of the focused pathologies by this new medical segment and identified other fields where the company could to apply and develop its current know-how.


EXAMPLE 6

A SME wants to know the classification and the manufacturing constraints of a medical device.

DECILOR gives the company the actual therapeutic class of the product and information on manufacturing conditions. The company is developing this new product in a partnership with another company from Lorraine.


OTHER REALISATION

- identification of competitors in the Baltic countries for a sawmill;- technology watch on the toxicity of a molecule susceptible to be produced by a SME;- support to different technology centres (glass, wood…);- application of the linguistic methods to define the competencies of clustered companies (aeronautic and space).


emergence nugget

engineconsolidation

Fuel cells

Eco-buildingSurface

treatment engineeringNon food from

agro industry

Composite/advancedmaterials

Rapid tooling &manufacturing

Processengineering

Fiber/advancedmaterials

High temperaturematerials

Food safety& quality

Design advancedtechnologies

Mecatronictechnologies

KEY TECHNOLOGIES EXERCICELORRAINE SITUATION


Contexte général

Position concurrentielle

Définition et technologies associées Points forts Lorraine

Points faibles Lorraine

Le principe de la pile àcombustible consiste àproduire du courant et de la chaleur àpartir de la réaction chimique de

l’hydrogène avec l’oxygène de l’air par une électrolyse inversée. Une telle pile présente un intérêt fort car elle ne produit pas d’émissions polluantes (pas d’autre rejet que de l’eau), a un

rendement énergétique pouvant atteindre les 60%, et supprime les temps de recharge.

Cette technologie a plusieurs impacts positifs: un rendement int éressant quelle que soit la taille, l’absence d’émissions toxiques et peu d’effet de serre. Elle vise aussi bien des

applications mobiles que stationnaires. C’est le marchédes applications en stationnaire qui va se développer en prioritédans les dix prochaines années. Toutefois les applications mobiles sont déjà en réflexion dans de nombreuses industries (automobile, téléphonie). Le marchépotentiel est considérable.

Cependant, il reste des obstacles : coût élevépour les petites séries et pour la production de l’hydrogène, sécurit édu

transport et du stockage de l’hydrogène.

• Région de premier plan au niveau national en termes de compétences scientifiques dans les piles àcombustible (Nancy - génie des procédés, mécanique, génie électrique)

•CNRT Franche ComtéLorraine •Centre de veille technologique français sur les

piles àcombustibles (Alphéa)• Implantation d’une pile-test stationnaire à

l’ ENSAIA (2ème pile GDF/ADEME en France)• Possibilités de coopération avec le Luxembourg : implantation prochaine de Delphy Automation, spécialistedes piles chaudes

Potentiel scientifique

Potentiel de

transfert

technologie

Potentiel de

formation

Potentiel

industriel

Intensité

concurrence

Ticket

d'entrée

Progession

du marché

•Manque de financement dédi épour développer un pôle

•Faiblesse de la valorisation dela recherche et de l’utilisation des connaissances développées

• Absence d’image tertiaire supérieur et d’actions de promotion et de soutien pour l’accueil de

Bureaux d’études et installateurs de ce type de syst èmes (stationnaires)

•Les atouts (connaissances scientifiques et savoir-faire) de la Lorraine prennent tout leur sens dans le cadre d’une

coopération Grand-Est avec le CNRT Inéva (Belfort -Montbéliard -Nancy), la plate-forme PAC de l’UTBM, PSA,l’INPL, le laboratoire L2ES àBelfort, les compétences en

stockage d’hydrogène du CEA-Valduc.• D’autres régions se positionnent fortement sur ce domaine: Rhône -Alpes avec le bassin grenoblois (INPG, Air Liquide et Schneider Electric) plutôt orientévers la fabrication, et

Mecklenburg-Poméranie -Occidentale orientée vers les installations embarquées (sous-marins)

Pile à combustible (62)


Potentiel Scientifique

Potentiel Transfert

Technologie

Potentiel Formation

Potentiel Industriel

IntensitéConcurrence

Ticket Entrée

Progression Marché

Pile à Combustible

Eco Bâtiment

Ingénierie Traitement de SurfaceValorisation Industrielle Produits AgricolesQualité Sécurité AlimentaireTechnologies MecatroniquesTechnologies avancées de conception

Génie des Procédés

Outillage et Fabrication Rapide

Matériaux Composites

Matériaux Fibres

Matériaux Hautes Températures


ABOUT MONEY


DIEL - 1998-2000 - 0,25 M€ (financing 54 % CRCIL, 46 % EC)

ACCOMPANYING MEASURES DECILOR2002-2003

State/RegionSupport to projects of pioneer firms and intermediaries

CE

TIS

ME

- 2001-2002 - 0,1

4 M€ financing 75 %

EC

DECILOR

2001-2003

2 M €

woodmetal works

logistic

financing100 % Region Lorraine

INNOV. ACTIONS(section Eco.-Intel.)

2002-2003

2 M €

health sector

financing 50%EC50 % Region Lorraine

(section TIC : ~3,5M€)


Current average of the SMEs Information expenses

Increase in the Information expenses

Increase of the income of the intermediaries or consultant agencies

Full public support of the demonstration phase

End of the demonstration phase

Permanent public support for maintenance of the collective needs


PRODUCTS

SOURCING (back office) PERMANENT

TIME PERIOD ACCEPT. PRICE

WATCH PRODUCTSBULLETINS 1 d/w month/week subscriptionINDIVIDUAL FOCUS 3 d month/week subscritpion X 2ALERTS auto when necess. included in alert

ANALYSIS PRODUCTSSTATE OF THE ART technology/market priceMONOGRAPHY product/process quotationSTUDIES bibliometry/forecast/foresight

Public financingPublic financing during the implementing period, should be progressively supported by companies (suscription)Always paid


Thanks for you patient attention

[email protected]


A collection of data is not information

A collection of information is not knowledge

A collection of knowledge is not wisdom

A collection of wisdom is not truth.

Alvin TOFFLERmember of‘future shoes’

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an example of REGIONAL POLICY FOR STRATEGIC INTELLIGENCE DEVELOPMENT DECILOR

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