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Analysis of the North American Remanufactured Engine Aftermarket
Growing Demand for Diesel Engine Cushions Market Decline
NABD-18 July 2013
3 NABD-18
Contents
Section Slide Numbers
Executive Summary 4
Research Scope, Objectives, Background, and Methodology 13
Definitions and Segmentation 20
Market Overview 26
Total Market -- � External Challenges: Drivers and Restraints 31 � Forecasts and Trends 44 � Market Share and Competitive Analysis 59
Remanufactured Gasoline Engine Aftermarket Breakdown 63
Remanufactured Diesel Engine Aftermarket Breakdown 76
Conclusions and Future Outlook 89
Appendix 93
4 NABD-18
Executive Summary
5 NABD-18
Executive Summary Key Findings Overall demand for remanufactured engines will decline, but growth opportunities exist for suppliers that can � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �
Source: Frost & Sullivan
Demand for remanufactured engines is in decline because improving product quality makes original engines last longer, and increasing technological complexity complicates remanufacturing. � Companies specializing in remanufacturing diesel engines will likely thrive in the coming years. � Diesel engine revenue will grow from 17% to 21% (2012 to 2019) as rising fuel prices and
economic pressures drive demand for fuel-efficient remanufactured engines to support the growing share of imported light-vehicle nameplates across North America. � The fractured aftermarket is consolidating; more than 1,000 remanufacturers have exited the industry since 2008. � The increased technological complexity of newer engines challenges small remanufacturers to find qualified technicians and to keep pace with changing product requirements. � Remanufacturers must invest in the tools, equipment, and expertise needed to properly remanufacture modern engines. � Auto dealerships in the original equipment service (OES) channel will quickly contribute greater revenue over other stakeholders as newer, more complex engines enter the aftermarket. � Extended service warranties keep many fleet vehicles out of the aftermarket. � Warehouse distributors (WDs) and retailers face potential market share loss as small remanufacturers exit the industry. � Competition from vehicle salvage companies will increase.
1
2
3
4
6 NABD-18
Executive Summary Market Engineering Measurements Revenue will decline by 0.5% to a total of $3.49 billion by 2019.
For a tabular version, click here.
Note: All figures are rounded. The base year is 2012. Source: Frost & Sullivan
Compound Annual Growth Rate
(0.5%)
(CAGR, 2012� 2019)
Market Stage
Mature
Market Revenue
$3,618.9
M (2012)
Market Units/Volume
1.87 M
(2012)
Average Price Per Unit
$1,935.28
Market Size for Last Year of Study Period
$3,491.7
M (2019)
Base Year Market Growth Rate
(2.1%)
Total Remanufactured Engine Aftermarket: North America, 2012
Market Overview
Stable Increasing Decreasing ng
Market Concentration
18.1% (% of market share held by
top 5 companies)
Number of Competitors
2,000 to 2,500
(active market competitors in base year)
7 NABD-18
Executive Summary Top-level Strategic Fact Sheet/Market Snapshot Gasoline engines represent more than 80.0% of the unit shipment demand for remanufactured engines in the aftermarket.
Total Remanufactured Engine Aftermarket: Percent
Revenue by Country, North America, 2012 and 2019 Total Remanufactured Engine Aftermarket:
Percent Unit Shipment Breakdown by Fuel Type,
North America, 2012
0.0
20.0
40.0
60.0
80.0
100.0
Sp
lit
(%)
Gasoline Diesel
16.6%
83.4%
Total Remanufactured Engine Aftermarket: Key
Market Participants, North America, 2012 Total Remanufactured Engine Aftermarket: Product
Price Range, North America, 2009, 2012, and 2019
Engine Type Suppliers
Remanufactured
Gasoline Engine
JASPER Engines & Transmissions; LKQ
Corp.; Springfield Remanufacturing Corp.;
AER Manufacturing Inc.; Marshall Engines
Remanufactured Diesel Engine
JASPER Engines &Transmissions; LKQ
Corp.; Springfield Remanufacturing Corp.;
AER Manufacturing Inc.; Marshall Engines Note: Above is the average market selling price (vendor to buyer) of
remanufactured engines. Note: All figures are rounded. The base year is 2012. Source: Frost & Sullivan
Engine Type Price Range ($)
2009 2012 2019
Remanufactured Gasoline Engine
1,450 to 1,550 1,500 to 1,600 1,550 to 1,650
Remanufactured Diesel Engine
3,500 to 3,750 3,750 to 4,000 4,000 to 4,500
0.010.020.030.040.050.060.070.080.090.0
100.0
2012 2019
US 91.7 92.7
Canada 8.3 7.3
Rev
en
ue (
%)
Year Fuel Type
8 NABD-18
Executive Summary Total Market Revenue Snapshot Frost & Sullivan expects total unit shipments to decline from 1.9 million in 2012 to 1.7 million by 2019.
Note: The graph in the center represents unit shipment data for 2009 to 2019. Outside graphs represent revenue. All figures are rounded. The base year is 2012. Source: Frost & Sullivan
$3,618.9 Million
2012
$3,491.8 Million
2019
Total Remanufactured Engine Aftermarket: Unit Shipment/Revenue Forecast North America, 2009-2019
0.0
0.5
1.0
1.5
2.0
2.5
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019
Gasoline 1.7 1.7 1.6 1.6 1.5 1.5 1.4 1.4 1.4 1.3 1.3
Diesel 0.3 0.3 0.3 0.3 0.3 0.3 0.3 0.3 0.3 0.3 0.3
Un
its
(M
illi
on
)
Year
1,189.6
2,429.3
1,412.6
2,079.1
,491.8$3,618
CAGR: (0.5%)
CAGR: (1.8)%
9 NABD-18
Executive Summary Comparative Analysis by Segment Diesel engines are specialized and more expensive because they cater to a smaller base of vehicles.
Application Market Growth Vehicles in Operation (VIO) Pricing Trends
Gasoline engine
Units: Decline from 1.6 million in 2012 to 1.3 million in 2019 Revenue: Decline from $2.43 billion in 2012 to $2.08 billion in 2019
2012: 263.7 million 2019: 276.4 million
Relatively stable increase from $1,500 to $1,600 from 2013 �2019 (excluding core charge)
Diesel engine
Units: Increase from 0.31 million in 2012 to 0.34 million in 2019 Revenue: Increase from $1.19 billion in 2012 to $1.41 billion in 2019
2012: 7.9 million 2019: 12.6 million
� Relatively stable increase from $3,800 to $4,150 from 2013� 2019 (excluding core charge)
Note: All figures are rounded. The base year is 2012. Source: Frost & Sullivan
10 NABD-18
Parameters Current Future
Market Status
� Total unit shipments and revenue in decline because of increased product complexity and longer service life � High growth for diesel engine segment because of � � � � � � � � � � � ! � " ! # � $ % � & ' $ � ( � ! ) " ! * $ � + �
� Market decline supported by growing sales of high-priced diesel engines and inflation
Competition
� Fragmented, with top 5 suppliers (JASPER Engines & Transmissions, LKQ Corp., Springfield Remanufacturing Corp., AER Manufacturing Inc., Marshall Engines) capturing only 18.1% of revenue � Many small custom engine remanufacturers exiting aftermarket
� Continued market exit for many small custom engine remanufacturers � Additional openings for engine remanufacturers with large production rates to grow positions
Distribution channel
� Distribution of remanufactured engines much different than traditional aftermarket channels because of product size and complexity � Suppliers increasingly eliminating WDs and retailers from the value chain and selling directly to vehicle owners
� Original equipment suppliers (OES) channel gains the most as complex engines with strict requirements and proprietary technologies enter aftermarket � Additional weakness in warehouse distributors (WD) and retail channels as small remanufacturers exit aftermarket
Technology
� Fuel economy regulations driving continuous improvements in engines � Advanced technologies (electronic controls, variable injection timing, improved combustion chamber configuration, common rail fuel injection, and turbocharging) making diesel engines appealing
� Regulations to drive continued migration to cleaner and more fuel-efficient engines , Remanufacturing more complex and expensive � Finding skilled workers more difficult
Executive Summary Key Conclusions and Future Outlook The remanufactured engine aftermarket faces a serious technological threat.
Source: Frost & Sullivan
11 NABD-18
Key Distribution Groups Compared in This Study
Group Participants
Traditional NAPA, Carquest, Federated, Automotive Distribution Network, National PRONTO Association, Aftermarket Auto Parts Alliance
OES Ford, GM, Chrysler, Toyota, Honda, BMW dealerships
Direct to installers/ fleets
Engine/transmission shops, taxi and car rental fleets, local/state governments
Retailers AutoZone, Advance Auto - $ ! & � . / � 0 � � % % ' 1 2 3 4 . - � 5 " ' � .Canadian Tire
Direct to jobbers Independent auto parts stores
Direct to do-it-yourself (DIY) and other consumers Individual vehicle owners
The distribution groups compared in this study are as follows:
Source: Frost & Sullivan
12 NABD-18
Product Segmentation
Gasoline Engine Diesel Engine
Salvaged Engine Remanufactured Engine
Short Block Engine
Long Block Engine
Engine
Total Remanufactured Engine Aftermarket: Product Segmentation, North America, 2012
Rebuilt Engine
This research examines only the remanufactured engine category.
Source:Frost & Sullivan
New Engine
13 NABD-18
OES Auto Retailers
Internet/Mail Order
OEM Exporter
New Car Dealer Parts Departments
Parallel Importer
New Car Dealer Service Departments
Vehicle Owners
Offshore Manufacturer
Mass Merchandisers
Production Engine
Rebuilders
US Parts Manufacturer
Remanufacturer Salvage Yard
Warehouse Clubs
Body Shops
Collision Parts Distributors
Independent Installers
Jobbers/ Wagon Jobbers
Redistribution Jobber
Service Chain Outlets
WDs & PGs Service Chain
Distribution Centers
Market Structure The on-demand nature of repair services spawned a complex structure with a variety of service outlet opportunities.
Step 1
Ste
p 2
Note: PG = program group. Source: Frost & Sullivan
Total Remanufactured Engine Aftermarket: Market Structure, North America, 2012
Step 3 Jobber and dealer involved
Retailer Service Bays
14 NABD-18
Market Overview Distribution Channels About 60% of installers and vehicle owners avoid traditional wholesale and retail distribution channels to purchase an engine directly from a remanufacturer.
Total Remanufactured Engine Aftermarket: Distribution Channel Analysis, North America, 2012
Note: In many cases, DIY consumers are also the owners of the vehicle.
Source: Frost & Sullivan
Engine Remanufacturers
Vehicle Owners
Direct to Jobbers
Original Equipment Suppliers
Traditional Warehouse
Direct to Installers/
Fleets
Automotive Retailers
Direct to DIY
Consumers
15 NABD-18
Aftermarket Roadmap The aftermarket demand for most products and services is affected by economic conditions, fuel prices, vehicle sales, and usage patterns.
Total Remanufactured Engine Aftermarket: Aftermarket Roadmap, North America, 2005 2020
Source: Frost & Sullivan
Stable
Stable increase F
uel
Pri
ces
Th
e
Eco
no
my Sudden crash6 high levels of
unemployment, reduced disposable income Threat of weakened dollar and inflation could drive prices higher and lead to prolonged recession Sub-prime mortgage
crisis Credit crisis
2005 2010 2015 2020
Veh
icle
S
ale
s
Veh
icle
U
se
Sales drop6 16.5% in 2008 and 21.1% in 2009
Sales expected to pick up and grow at a CAGR of 2.6%; 2016 represents recovery to 2007 levels
Increasing share of import brand vehicles; Asian brands increasing in popularity
Domestic brand vehicles to face even greater competition
Increased usage of older vehicles (7+ years of age)
Continued steady growth in VIO of 1.0% annually
Miles travelled stabilizes, dips slightly Increased usage of small cars and fuel-efficient
vehicles
Th
e
Aft
erm
ark
et Maintenance deferred during recession helps drive recovery
Skilled technician shortage
Increasing competition from distributors, offshore suppliers
Technology changes 7 8 9 : ; 7 : < = > ? ? @ A : 9 = Bpositions
Prices hit peak
Stable increase, with potentially dramatic fluctuations
Prices begin to decline, with periodic spikes
Slow, steady growth
VIO increase with a CAGR of 1.4%
Increasing miles travelled
Revenue declines slightly through
recession
Slow, steady growth
16 NABD-18
Drivers and Restraints The increasing number of vehicles of replacement age and rising raw material costs will drive growth.
Denotes long-term impact
Denotes current impact
Source: Frost & Sullivan D
rivers
R
estra
ints
Driv
ers
R
estra
ints
DeDe
De
Increasing number of prime replacement-age vehicles
drives unit shipments.
Increasing diesel light-vehicle population drives
demand for higher-priced remanufactured
engines.
Improvements in OE engine quality and durability restrains demand.
Longer warranty coverage and extended service warranties keep some vehicles out of the
aftermarket.
Increasing engine complexity and shortage of qualified technicians restrain aftermarket unit
shipments.
Total Remanufactured Engine Aftermarket: Key Market Drivers and Restraints, North America, 2013 2019 Rising costs for raw
materials and labor drive prices higher.
Advances in engine technology drive the
weighted average price higher, boosting
revenue.
Increasing competition from the salvage
industry restrains unit shipments.
17 NABD-18
The Last Word Three Big Predictions
Source: Frost & Sullivan
The viability of aftermarket core collection programs is threatened as replacement rates decline, as the OES channel strengthens its position, and as salvage companies increase their participation in the aftermarket.
New entrants will attempt to consolidate the aftermarket by aggressively acquiring PERs.
The number of active competitors will decrease by 30% over the forecast period, as costs and complexity will continue to force small suppliers out of the aftermarket.
18 NABD-18
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19 NABD-18
Appendix
20 NABD-18
Table of Acronyms Used
Source: Frost & Sullivan research.
CAGR Compound annual growth rate PERA Production engine remanufacturers association
CER Custom engine remanufacturers PG Program group
CUV Crossover utility vehicle SKU Stock-keeping unit
DIFM Do-it-for-me SUV Sports utility vehicle
DIY Do-it-yourself US United States
GVWR Gross vehicle weight rating VIO Vehicles in operation
IAM Independent aftermarket WD Warehouse distributor
IRF Independent repair facility
OE Original equipment
OEM Original equipment manufacturer
OES Original equipment service
PERs Production engine remanufacturers
21 NABD-18
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Source: Frost & Sullivan
22 NABD-18
Relevant Research 2012 Global Aftermarket Program
Date Title
2012 A Strategic Analysis of Aftermarket Remanufactured Part Opportunities in North America for Light and Commercial Vehicles
2012 A Strategic Analysis of Aftermarket Remanufactured Part Opportunities in Europe for Light and Commercial Vehicles
2012 Evaluating the Importance of Various Brand Positions in Developing Aftermarkets of APAC, India, and Russia
2012 Building Product Awareness, Trial and Loyalty in the North American Automotive Aftermarket through the Development of Internet Apps
2012 An Evaluation of the Impact of Mass Merchants on the North American Automotive Aftermarket
2012 Strategic Analysis of the Battery Replacement and Charging Services Markets
2012 20/20 Vision of the North American Automotive Aftermarket
2012 Benchmarking of Category Management Practices in the North American Automotive Aftermarket
2012 Strategic Analysis of the North American Replacement Wiper Aftermarket
2012 Market Engineering Analysis of the North American on-road Commercial and Light Vehicle Replacement Tire Aftermarket
2012 Market Engineering Analysis of the North American HVAC, Heating Ventilation, and Air Conditioning Components Aftermarket
2012 Evaluating the Development of the North American Light Vehicle Steering and Linkage Components Aftermarket
Source: Frost & Sullivan
23 NABD-18
Date Title
2012 Strategic Evaluation of OE and Aftermarket Interior Electronic Accessories in the North American Passenger Vehicle Market
2012 Strategic Evaluation of OE and Aftermarket Exterior Mounted Accessories in the North American Passenger Vehicle Market
2012 Best Practices Analysis of Aftermarket Product Sourcing and Distribution Practices
2012 Strategic Analysis of the North American Fleet and Vehicle Lease Markets
2012 Understanding Vehicle Owner Attitudes and Behaviors toward Vehicle Maintenance and Repair 2012
2012 Technicians Choice (Parts) Frost & Sullivan Professional Choice Program 2012
2012 C D E C F G 3 G H � & " * " & � I � J � + K � � + � $ � � � 2 K " � + � ) " ! H � & " * " & � I � J " " % �
Relevant Research 2012 Global Aftermarket Program (continued)
Source: Frost & Sullivan
24 NABD-18
Date Study Number Title
2012 N9DD 360-degree Perspective on Commercial Vehicle Maintenance in North America
2012 N944 Supply and Demand of Starters and Alternators in the North American Automotive Aftermarket
2012 9832 Supply and Demand of Selected Filters in the North American Automotive Aftermarket
2012 N9A6 Voice of Customer: U.S. Vehicle Owner Attitudes and Behaviors toward Vehicle Maintenance and Repair
2012 NA3E 360-degree Perspective of the Original Equipment Service Channel
2012 N91E Opportunity Analysis of Selected Pumps in the North American Automotive Aftermarket
2012 N9E9 How to Grow Revenues for Fuel System Components in the North American Automotive Aftermarket
2012 NA06 Market Engineering Analysis of the Canadian Brake Components Aftermarket
2012 9832 Understand North American Fuel Systems: CAFE Standards and their Impact on the Aftermarket
2012 NA85 A Strategic Analysis of the U.S. Automotive Point of Sale Finance Market 2012
2012 9832 Market Engineering Analysis of the Canadian Cabin Air Filter Aftermarket
2012 N90F 360-degree Perspective of the North American Automotive Aftermarket
2012 N84B Strategic Analysis of the Impact of Extended Minor Maintenance Intervals
2012 N8F2 C D E C F G 3 G H � & " * " & � I � J � + K � � + � $ � � � 2 K " � + � L 0 � % $ + � * � � & - $ ! & �
2012 N885 Strategic Analysis of the North American Transmission Repair Market
2012 N996 2012 U.S. Automotive J � + K � � + � $ � � � 2 K " � + � L J " " % � $ � ( M # � � * � � &
Relevant Research Published or In-progress Studies
Source: Frost & Sullivan
25 NABD-18
Market Engineering Methodology
is its Market Engineering studies. They
are based on our proprietary Market
Engineering Methodology. This approach,
developed across 50 years of experience
assessing global markets, applies
engineering rigor to the often nebulous art
of market forecasting and interpretation.
A detailed description of the methodology
can be found here.
Source: Frost & Sullivan research.