Andhra Pradesh.ppt

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NATIONAL CONFERENCE FOR RABI CAMPAIGN 2012-13

(24th & 25th September, 2012)

DEPARTMENT OF AGRICULTURE, ANDHRA PRADESH

STRATEGY FOR TECHNOLOGY EXTENSION – GROUP II

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S.No Item UnitAndhra Pradesh

1Share in GDP Constant Prices (2004-05) during XI Plan period - Agriculture (2007-08 to 2010-11)

% 7.49

2

Share in GDP Constant Prices (2004-05) during XI Plan period - Agriculture & Allied sector (2007-08 to 2010-11)

% 7.34

3 Total Geographical area Lakh ha 275.044 Gross cropped area Lakh ha 145.125 Net cropped area Lakh ha 112.886 Gross Irrigated area Lakh ha 71.537 Net Irrigated area Lakh ha 50.348 % of Rainfed area % 559 Number of Farm Holdings Lakh Nos 120.44

a) Marginal Lakh Nos 74.17b) Small Lakh Nos 26.39c) Others Lakh Nos 19.88

10 Average Annual Rainfall mm 94011 Cropping Intensity 1.2912 Itrrigation Intensity 1.42

ANDHRA PRADESH AGRICULTURE PROFILE

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Normal (SWM) : 624.0 mm Normal as on date : 556.4 mmReceived : 568.1 mm Deviation : + 2 %

Sl.No

Districts No.of districts

Status & deviation

1 East Godavari, West Godavari and Krishna 4 Excess(20% & above)

2 East Godavari, West Godavari, Krishna, and KhammamSrikakulam, Vizianagaram, Visakhapatnam, Prakasam, Guntur Nellore, Kurnool, Anantapur, Kadapa, Chittoor, Rangareddy, Nizamabad, Medak, Mahabubnagar, Khammam, Warangal, Karimnagar, and Adilabad.

17 Normal(+19% to -19%)

3 Nalgonda 1 Deficit (-20% to -59%)

RAINFALL (SWM) (1-6-2012 TO 17-9-2012)

Month Normal As on date

Actual Rainfall (m.m) % deviationto Normal as

on dateSTATUS

2010 2011 2012

June 108.4 112.0 67.6 83.5 -23 Deficit

July 188.0 278.0 196.1 202.9 +8 Normal

August 185.1 231.0 194.1 180.6 -2 Normal

September (1st to 17th sept.)

74.9 111.7 39.5 101.1 35 Excess

Andhra Pradesh 556.4 732.7 497.3 568.1 2 Normal

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RAINFALL (SWM) (1-6-2012 TO 17-9-2012)

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Sl.No. Crop

Normal Production

2012-13 (Expected)

Kharif Rabi Total

1 Rice 131.43 68.15 66.10 134.25

2 Pulses 14.49 2.96 13.71 16.67

3 Total Foodgrains 189.10 91.21 103.85 195.06

4 Oil Seeds 27.28 11.51 7.95 19.46

5 Cotton (lakh bales) 34.75 52.29 0.24 52.53

(Lakh tonnes)

NOTE: Originally the foodgrains production target was fixed at 218.00 LMTs, but due to deficit rainfall in major parts of state during June & July 2012, the state may not achieve the targeted foodgrain production.

Kharif 2012 & Rabi 2012-13 Prospects (Abstract)

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Area in lakh ha, Productivity in kgs/ha & Production in LMTs

( * ) Cotton production in lakh bales of 170 kgs. of lint /// (#) Mesta production in lakh bales of 180 kgs.

KHARIF 2012 ASSESSMENT COMPARED TO KHARIF 2011 AND NORMAL

NormalActual2011

Expctd.2012

NormalActual2011

Expctd.2012

NormalActual2011

Expctd.2012

1 Rice 26.48 28.74 23.50 2921 2980 2900 77.20 85.63 68.152 Wheat 0 0 0 0 0 0 0 0 03 Jowar 1.33 1.03 0.81 1267 1487 1300 1.65 1.53 1.054 Bajra 0.45 0.32 0.56 1361 1465 1375 0.61 0.47 0.775 Ragi 0.41 0.37 0.30 1048 844 1100 0.43 0.31 0.336 Maize 4.98 5.31 5.30 3251 2811 3348 16.14 14.93 17.748 Bengalgram 0 0 0 0 0 0 0 0 09 Redgram 4.89 4.79 4.40 451 306 450 2.19 1.45 1.98

10 Greengram 2.24 1.52 1.67 409 542 410 0.91 0.82 0.6811 Blackgram 0.79 0.63 0.53 491 645 500 0.38 0.40 0.27

Total Pulses 8.08 7.08 6.68 437 386 443 3.57 2.73 2.96 Total Foodgrains 42.02 43.12 37.43 2373 2453 2437 99.80 105.78 91.21

12 Groundnut 12.83 10.57 10.33 652 361 665 8.29 3.82 6.8713 Sesamum 0.58 0.33 0.24 209 239 250 0.12 0.08 0.0614 Sunflower 0.71 0.17 0.40 593 587 600 0.41 0.10 0.2415 Soybean 1.29 1.30 1.95 1498 1616 1700 1.85 2.10 3.3216 Castor 1.86 2.41 2.00 488 197 512 0.88 0.47 1.02 Total oilseeds 17.64 15.27 14.92 1091 1116 771 19.25 17.03 11.51

17 Cotton (*) 15.67 20.54 21.68 394 263 410 34.72 31.82 52.2918 Mesta (#) 0.33 0.26 0.16 1507 1398 1515 2.83 2.02 1.3519 Chillies 1.69 2.01 1.10 3596 3142 3600 6.03 6.32 3.9620 Sugarcane 1.99 2.04 1.90 78906 81793 81000 158.00 166.86 153.9021 Tobacco 0 0 0 0 0 0 0 0 0

Total cropped area 80.26 84.45 77.99

Sl.No.

CropArea (in lakh ha) Productivity (Kg/ha) Prodcution (LMTs)

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( * ) Cotton production in lakh bales of 170 kgs. of lint

RABI PROSPECTS 2012-13 COMPARED TO RABI 2011-12 & NORMAL

Normal 2011-12Target2012-13

Normal 2011-12Target2012-13

Normal2011-12

Target2012-13

1 Rice 14.84 12.22 17.50 3642 3542 3777 54.23 43.28 66.102 Wheat 0.10 0.08 0.11 1057 1322 1000 0.11 0.11 0.113 Jowar 1.72 1.73 1.50 1523 1977 1300 2.64 3.42 1.954 Bajra 0.12 0.11 0.15 977 1036 1285 0.12 0.11 0.195 Ragi 0.06 0.05 0.05 1678 2018 1639 0.10 0.10 0.086 Maize 3.08 3.33 3.00 6920 7759 7232 21.17 21.63 21.708 Bengalgram 6.07 5.65 6.50 1202 921 1500 7.71 5.20 9.759 Redgram 0.09 0.03 0.40 452 496 595 0.05 0.01 0.2410 Greengram 1.23 1.31 1.50 438 608 440 0.52 0.80 0.6611 Blackgram 3.76 4.77 4.00 631 686 672 2.34 3.27 2.69


12 Groundnut 2.75 2.50 2.50 1989 1849 2100 5.48 4.67 5.2513 Sesamum 0.38 0.39 0.40 267 309 300 0.10 0.11 0.1214 Sunflower 2.45 1.41 2.45 880 808 940 2.21 1.14 2.3015 Soybean 0 0 0 0 0 0 0 0 016 Castor 0.03 0.13 0.10 488 405 475 0.00 0.03 0.05 Total oilseeds 5.92 4.68 5.75 1348 1305 1383 8.03 6.11 7.95

17 Cotton (*) 0.03 0.00 0.10 394 331 412 0.07 0.00 0.2418 Mesta (#) 0 0 0 0 0 0 0 0 019 Chillies 0.47 0.47 0.45 3366 3654 3800 1.61 1.56 1.7120 Sugarcane 0 0 0 0 0 0 0 0 021 Tobacco 1.54 1.32 1.20 1710 1965 1750 2.78 2.07 2.10


Sl.No.

CropArea (in lakh ha) Productivity (Kg/ha) Prodcution (LMTs)

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AREA, PRODUCTIVITY & PRODUCTION FOR 2012-13 WITH COMPARISION TO NORMAL & 2011-12 = (KHARIF + RABI)

( * ) Cotton production in lakh bales of 170 kgs. of lint /// (#) Mesta production in lakh bales of 180 kgs.

Normal 2011-12Target

2012-13Normal 2011-12

Target 2012-13

Normal 2011-12Target

2012-131 Rice 41.32 40.96 41.00 3152 3147 3274 131.43 128.91 134.252 Wheat 0.10 0.08 0.11 1021 1322 1000 0.11 0.11 0.113 Jowar 3.05 2.76 2.31 1259 1794 1300 4.29 4.95 3.004 Bajra 0.57 0.43 0.71 1146 1355 1356 0.73 0.58 0.965 Ragi 0.47 0.42 0.35 1157 984 1177 0.53 0.41 0.416 Maize 8.06 8.64 8.30 4475 4231 4752 37.31 36.56 39.448 Bengalgram 6.07 5.65 6.50 1325 920 800 7.71 5.20 5.209 Redgram 4.98 4.82 4.80 472 303 308 2.24 1.46 1.48

10 Greengram 3.47 2.83 3.17 374 574 533 1.43 1.62 1.6911 Blackgram 4.55 5.40 4.53 605 680 837 2.72 3.67 3.79


12 Groundnut 15.58 13.07 12.83 846 649 945 13.77 8.49 12.1213 Sesamum 0.96 0.72 0.64 232 262 281 0.22 0.19 0.1814 Sunflower 3.16 1.58 2.85 802 785 892 2.62 1.24 2.5415 Soybean 1.29 1.30 1.95 1479 1616 1700 1.85 2.10 3.3216 Castor 1.89 2.54 2.10 534 199 510 0.88 0.50 1.07 Total oilseeds 23.56 19.46 20.67 1157 1189 941 27.28 23.14 19.46

17 Cotton (*) 15.70 20.54 21.78 417 263 410 34.79 31.82 52.5318 Mesta (#) 0.33 0.26 0.16 1544 1398 1515 2.83 2.02 1.3519 Chillies 2.16 2.48 1.55 3627 3176 3658 7.64 7.88 5.6720 Sugarcane 1.99 2.04 1.90 78960 81793 81000 158.00 166.86 153.9021 Tobacco 1.54 1.32 1.20 1664 1571 1750 2.78 2.07 2.10


Sl.No.

CropAve. Productivity (Kg/ha) Prodcution (LMTs)Area (in lakh ha)

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STRATEGY

FOR TECHNOLOGY EXTENSION

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Andhra Pradesh has a special focus on agricultural extension as well as Extension - Research - Farmers - Market - Linkage. Following are the measures taken in this regard

Recruited 474 Mandal Agril. Officers and 881 Agril. Extension Officers vacancies during 2011-12

Appointment of 41,000 Model farmers as recommended by Dr. Swaminathan Commission for effective coverage of farm families (250 300 families per model farmer).

Diagnostic Team visits to farmer fields by scientists and extension staff

Conduct of monthly workshop for extension staff at concerned Research Station

Effective Organization of Farmers Field Schools - Polambadi as an extension tool to educate the farmers at field level to train the farmers

FTCs & KVKs to train the farmers in all districts

Regular joint field visits of Research and Extension staff to offer instaneous solutions to the problems faced by the farmers

Rythu Bata and Rythu Chaitanya Yaatra

Training to farmers

Yeruvaka Purnima

STRENGTHENING EXTENSION

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RYTHU BATARYTHU BATA

Rythu Bata is being implemented with the following objectives:

To take the Extension services to the door step of the farmers.

To create awareness about the ongoing Government programmes.

To understand the problems being faced by the farmers.

Rythu Bata programme is implemented for the spread of Knowledge, technology, resources and inputs through the farmer groups formed in the process of

Rythu Bata.

The MAO must visit the village regularly; the groups are to be formed based on the need and requirement such as procurement of fertilizers, sale of the produce or for obtaining expert advice.

The groups must be formed for a genuine reason.

Meetings must be organized for the groups in the mandal level on Monday by the concerned ADA.

The Date and Time of Village visit by the MAO must be displayed prominently on the Black Board/Gram Panchayath office.

Exhibitions may be organized during the meetings by involving ATMA, NGOs, KVKs Rythu Sanghams and private Organizations to generate interest and to

motivate farmers.

ATMA will take active role while working with the groups.

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Rythu Chaitanya Yatra :Rythu Chaitanya Yatra :

An innovative approach has been initiated by the department to train the farmers in the technology gaps existing in their respective villages by

organizing Rythu Chaitanya Yatras (RCY) from past seven years in preparatory to Kharif season.

This has given an opportunity to the extension staff of Agriculture, ANGRAU & Line Departments to reach every habitation and interact

with farmers, educate them in latest technology in Agriculture and allied subjects and to train the farmers on technical gaps and educate them on various

Government programmes and schemes.

During Kharif 2012 Rythu Chaitanya Yatra was organized from 10th to 31st May 2012 in the State, in which:

YearNo.of

Habitations visited

Farmers contacted (in lakhs)

2008-09 50083 34.42

2009-10 49422 19.82

2010-11 50083 50.08

2011-12 37253 20.47

2012-13 40569 20.56

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Trainings to Farmers• Main objective is to transfer latest agricultural technologies to small and marginal

farmers to improve the productivity levels and there by increasing income levels.

• During 2012-13, an amount of Rs.75.00 lakhs was allocated under Trainings to train about 75,000 farmers on district specific issues

Farm Women Empowerment Programme• Objective: Organize training programmes for farm women in latest technology & to

promote holistic development of small & marginal farm women for increasing income levels & improve their skills

• An amount of Rs 40 lakhs is allocated under Work plan for covering 25780 farm women to impart skills through 440 mandal level trainings and 22 exposure visits during 2012-13

No. of trainings

No. of Farmers attended

No. of trainings

No. of Farm wemen

attended

No. of trainings

Total Nos

attended1 2007-08 2127 106350 230 6990 2357 1133402 2008-09 2000 100000 154 4620 2154 1046203 2009-10 702 35100 980 29498 1682 645984 2010-11 1300 65000 335 10134 1635 751345 2011-12 1300 65000 600 15000 1900 800006 *2012-13 487 24350 250 12500 737 36850

Farmers trainings Farm women trainings Total TrainingsSl.No.

Year

* Up to end of August 2012

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Yeruvaka Purnima• Yeruvaka Purnima is a festival, which is especially celebrated by the farmers of

Andhra Pradesh. This is a special festival celebrated mainly by the farmers and agriculturists. It falls on the full moon day in the month of Ashadha. Agriculturists worship the yoke, the plough and the bulls with turmeric and kumkum. Coconuts are broken either at home or in the field, in-front of the yokes and bulls.

• Yeruvaka Purnima was organized on 4th June 2012 in Andhra Pradesh.

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ZREAC MEETINGS

• ZREAC meetings were conducted in 9 Agro climatic Zones both in Kharif and Rabi.

• During these meetings, Research gaps for the zones as a whole and production recommendations for major crops were provided to the departmental officers.

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The programme addresses crop specific issues pertinent to specific village.

During this process a large number of farmers have gained the capacity to independently run a polambadi and function as Facilitator.

This has a long range effect in the capacity building of farmers through farmer to farmer interaction.

The impact of Polambadi is observed by the significant reduction of Pesticides consumption. The use of chemical pesticides increasing cost of cultivation and leading to more hazards to living entity by disturbing natural ecosystem.

With this back ground, Department of Agriculture, Govt. of Andhra Pradesh has taken up promotion of Farmers field schools (Polambadi) in large scale since Rabi 2004-05 to reduce the cost of cultivation and increase the productivity

POLAM BADI (FFS)

In order to provide practical on farm training to farmers in their own field the Department has initiated Polambadi (FFS) Programme from 2004-05 onwards.

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Phy. in (Nos) – Financial Rs.in lakhs

Sl.

No.Crop

KHARIF 2012 Programme for Rabi 2012-13

Physical Financial

Physical FinancialTarget Ach. Allocation comtd Expenditure

1 Rice 1241 1041 204.04 112.58 804 136.6

2 Maize 164 164 37.19 11.2 213 48.30

3 Pulses 274 88 38.36 11.50 486 82.62

4 Oil seeds 476 406 107.95 32.38 586 132.9

5 Cotton 345 308 58.65 17.59 0 0

6 Mesta 32 27 8.00 2.4 0 0

NSP 53.2 14.5 45.20

Total 2532 2034 507.4 202.15 2089 445.7

POLAMBADI ORGANISED DURING KHARIF 2012 AND PROGRAMME FOR RABI 2012-13

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Adarsha Rythus As per the recommendations of National Commission on Farmers

headed by Prof. M. S. Swaminathan, to adopt Model Farmer approach, Adarsha Rythu system was introduced in A.P. in the year 2007-2008.

The main objective behind the identification of Adarsha Rythu is to introduce a nodal functionary between the farmers and the Extension staff of Agriculture and other line departments to help in bridging the gap between the scientific know-how and field level do-how.

At present 39,804 Adarsha Rythus are working in the state. Adarsha Rythu will assist the extension

staff in implementation of the schemes of Agriculture and allied departments & will be paid a honorarium of Rs.1000/- per month.

Effective Coverage of Farmers

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INTEREST FREE LOANS (Rythusree):

From Rabi 2011 the A.P Government has announced interest free crop loans vide G.O.Ms No. 270 dated 22.11.2011 for the crop loans repaid in time, interest free upto 1.00 lakh and Pavala vaddi from 1.00 to 3.00 lakhs.

For crop loans disbursed in Rabi 2011-12 the farmer has to repay the interest along with the principal amount to banks. The Government will reimburse the interest to farmer’s accounts.

From Kharif 2012-13 the Government will pay the entire interest to the respective banks as and when the farmers repay the loans within due date. During 2012-13 an amount of Rs. 375.00 Crores is allocated under this scheme.

CREDIT 2012-13Sl. No

Item Target Achievement %

I Kharif 2012Crop Loans 23828 20964 88Agril. Term Loans 7802 3798 49

Total 31630 24761 78II Rrabi 2012-13

Crop Loans 13300 -Agril. Term Loans 8042 -

Total 21342Grand Total 52972 24761

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LOAN ELIGIBILITY CARDS TO TENANT FARMERS

Andhra Pradesh is the first state to promulgate an Act to provide loans to the Tenant Farmers

STATUS of LECs DURING 2012-13:

1 No.of LECs issued 3,18,216

2 No.of Licensed Cultivators Sanctioned Crop Loans by the Bankers

64,258

3 Amount Sanctioned (Crores) 134.56

An amount of Rs. 763.98 Crores have been rescheduled by covering 1,81,639 farmers (approx.) as against the crop loan disbursements of Rs. 15823.32 crores (approx.) in Kharif,11

As per RBI guidelines, in case of Natural Calamities Drought/Flood the reschedulement of Crop Loans should be completed within three months

of issue of notification by the Government

RESCHEDULEMENT OF CROP LOANS:

• Formation of pest surveillance and advisory unit is constituted in the state with members of Principal Secretary to Government, Commissioner & Director of Agriculture, A.P., Hyderabad, Director of

Research, ANGRAU, FAO Consultant, nominee of PPA to GOI or Addl. PPA at NIPHM and representative from NIPHM. The terms

of the above constituted state level committee is solely responsible for implementation of the pilot project involving Department of

Agriculture, ANGRAU, Director of Plant Protection Quarantine & Storage.

• At district level the pest surveillance team formed consisting Joint Director of Agriculture, representative of KVK, representative of

local research institute, Mandal Agricultural Officer, representative of farmer group and Asst. Director of Agriculture.

• The above teams will visit the severely infected pest and disease areas or endemic areas and study the causes for outbreak of the pest and diseases and submit detail report to the Government for taking necessary action.

Pest Surveillance & Advisory System

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I. State Extension Work Plan 2012-13:

Based on the research-extension strategies, Block Action Plans & Districts action plans were developed and the same were consolidated at State level for development of State Extension Work Plan

GOI has given administrative approval for an amount of Rs 58.77 crores for the year 2012-13 for implementation of SEWP and revalidated an amount of Rs. 6.31 crores

available with the State. The GOI releases are under process.

GOAP has released the Matching State Share amount of Rs. 4.10 crores during the current financial year.

EXTENSION REFORMS (ATMA)

II.SEWP 2012-13 : BUDGET PROPOSED UNDER MAJOR ACTIVITIES(Rs. in lakhs)

Sl.No.

ActivityTotal Fund Required

Contribution from the scheme

Beneficiary contribution

1 State Nodal Cell 295.100 295.100 0.000

2 SAMETI 129.980 129.980 0.000

3 ATMA at District Level

a. Farm Oriented Activities 2246.673 2028.193 218.480

b. Farm Inf. Dissemination 184.075 184.075 0.000

c. Technology Refinement 155.580 155.580 0.000

d. Administrative Expenses 2365.592 2365.592 0.000

e. Innovative Activities 499.670 499.670 0.000

GRAND TOTAL 5876.670 5658.190 218.480

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III. DEPT. WISE BUDGET PROPOSALS IN SEWP 2012-13 : ( Rs. in Lakhs)

Department Amount Proposed

Agriculture 1972.786

Animal Husbandry 472.380

Horticulture 437.673

Sericulture 179.146

Fisheries 189.905

Social Forestry 21.700

Marketing 9.250

Total Budget for Dept. activities 3282.839

Functionary support, Admn. Expenses & Others 2593.831

GRAND TOTAL 5876.670

IV.Status of Expenditure : 2012-13

Sl.No Year 2012-13

Opening Balance As on

1-4-2012

Amount Received during

2012-13Total Exp. Made

Balance As on 1-9-2012

1 Central Share 630.800 0.000 630.800 745.530 -114.730

2 State Share 0.000 410.36 410.36 28.62 384.74

(Rs. in lakhs)

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Status of Placement of Specialist and Functionary Support

Designation Provision Given by

GOI

Sanction Given by GOAP

Posts filled

No.Working

State Coordinator 1 1 1 1

Director, SAMETI 1 1 1 1

Deputy Directors 8 5 5 4

Accountant 1 1 1 1

Comp. Programmer 1 1 1 1

Project Directors 22 22 22 16

Deputy PDs 44 44 44 30

Accountant 22 22 22 22

Comp. Programmer 22 22 22 22

Block Tech. Managers 271 271 271 220

Subject Matter Specialists 542 542 542 172

Total 935 932 932 491

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1. ICM Model Farms: ( Kharif 2012-13 )

To disseminate the technology on improved practices, 15662 Model Farm Demos have been organized at village level across the State

The technological gaps like Seed treatment, Soil test based fertilizer application, Inter cropping, IPM, INM etc have been highlighted as per the locally identified gaps.

To create mass awareness on the concept, awareness camps and exposure visits for the fellow farmers are also being organized.

Innovations in Technology Dissemination

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1) To reduce the indiscriminate use of fertilizers and reduce the cost of cultivation, ATMA has taken up the initiatives to popularize the concept of Soil Test Based Fertilizer application.

2) Soil test based nutrient application helps to avoid wasteful expenditure on irrational nutrient application and realize higher benefit cost ratio as the nutrients applied are in proportion to the magnitude of the deficiency of a particular nutrient and correction of the nutrient imbalances in soil.

3) During the Rabi 2011-12, (52) Field demos and (92) Frontline Demos have been organized.

4) As per the response of the farmers, to popularize the concept, during Kharif, Initiated grounding of 60 FDs and 227 FLDs on Soil test based fertilizer application

2. Soil Test Based Fertilizer Application

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Cotton Picker Machine was introduced in Warangal District.

This China Model no.4041 chain system machine costs 8500/-.

This manually operated machine consists of 2 batteries (12 volts) with battery backup upto 8 hours

Individual farmer can be able to pick the whole cotton in field. No labour is required. Picking capacity is 80 kgs to 100 kgs per day.

Saves labour charges upto 4500/- per acre and maintains the quality while cotton picking & prevents dust carrying with cotton.

Farmers Groups are being motivated to popularize these machines in a big way.

3. Popularization of Cotton Picker

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AGRICULTURAL PROGRAMMES TELECAST BY DOORDARSHAN

* Kisan programmes in Narrowcasting from Vijayawada and Rajahmundry cluster are repeated by Doordarshan Kendra, Hyderabad from Monday to Friday between 6.30 am to 7.00 am.

StationName of the Programme

Timings of telecast

Days of telecast

Doordarshan Regional Kendra, Hyderabad

Rythu Nestam6.25 PM to

7.00 PMMonday to Friday

Doordarshan Narrowcasting Station Vijayawada

* KISAN6.00 PM to

6.25 PM Monday to Friday

Doordarshan Narrowcasting Station Rajahmundry

* KISAN 6.00 PM to

6.25 PM Monday to Friday

MASS MEDIA SUPPORT

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AGRICULTURAL PROGRAMMES BROADCAST BY AIR (FM KISAN VANI) STATIONS

• Under this scheme agricultural Programmes are being broadcast from 7.15 P.M through (8) All India Radio, FM Kisan Vani stations located at Adilabad Ananthapur, Kothagudem, Kurnool Markapur, Nizamabad and Warangal.

• Phone-In-Live Programme: being broadcast once in a week except Kurnool where the programme is being broadcast thrice a week.

• Broadcast of success stories to motivate the farmers.

• The advance weekly schedule of agricultural programmes broadcast through All India Radio is updated in AGRISNET website., www. apagrisnet.gov.in for giving wide publicity

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www.apagrisnet.gov.in

Online Soil Health Card

Ask an Expert

Online License Managementsystem for Fertilizers

Product Market Identification Matrix for

Agri exports Trainings

Package of practices of 18 major crops

AGRISNET

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Each day five district specific five voice messages at regular intervals are sent to the farmers.

3 messages on Agriculture

1 message on Animal Husbandry

1 message on General, weather, prices etc.

An application in AGRISNET portal to send SMS alerts to farmers’ mobiles

Seed Availability

Soil Test based Fertilizer recommendation

Pest alerts

Misbranded pesticide information

General

Information to Farmers on phone

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Issuing of online seed & pesticide licenses to manufacturers/dealers

Creation of database of farmers mobile numbers and sending SMS alerts

Online Review of the workflow by maintenance of database & submission of reports from subordinate offices to C&DA

Online monitoring of stock details of seeds, fertilizers & pesticides

Integrating online issuing of input dealers license & Soil Health Card under “Mee Seva”, flagship programme of Govt. of Andhra Pradesh

834 Desktop systems, Printer & UPS for district,

divisional & mandal officers Laptops for Mandal Agricultural Officers

All 22 District JDA offices are connected & 255 ADA(R) Sub-division offices (ATMA funds) are provided with internet connectivity.

About 600 Mandal Agricultural Officers are supplied with Data Cards to disseminate technology faster to farmers

Software applications under pipeline

Hardware provided

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Department will be connected through APSWAN upto mandal level for which bandwidth charges will be reimbursed under NeGP (As per G.O. Rt.No.5 Dt:06.01.2011 of IT&C Dept, Govt. of AP Agriculture) .

Video Conferencing up to Sub-divisional Level

Computerization of village geographical & Farm wise information

MAOs should regularly get information from AGRISNET and pass on to the farmers

MAO should inform market prices and new information to the farmers and encourage every farmer to take up marketing / promotion & procure inputs as a group which will help in getting remunerative price to the farmers.

Agro-advisories should invariably be taken print from AGRISNET and paste on boards at Sub-divisional offices.

I.T. Strategy for Technology Extension

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The Agriculture component of Parishkaram – Farmers Call Centre (1100) of A.P. State is merged with the Kisan Call Centre from 1st May, 2012 to maintain uniformity across the country and popularize 1800-180-1551 toll free number.

The new location of call center is at ATIC Center of ANGRAU, which was inaugurated by Principal Secretary to Govt. (Agriculture)

The shifting of university scientists from Parishkaram call center to Kisan Call Center is under progress.

For answering district specific queries of the department - 2 ADAs from District Head office are identified and the list is communicated to Kisan Call Center for escalation of calls.

Inauguration of Kisan Call Center by Principal Secretary to Govt. (Agriculture)

Kisan Call Center (1800-180-1551)

3535 of 66

Toll Free No.1800-425-3536

Trainings on Call Center are conducted for 22 members @ one per district.

Launched on 25-07-2012 by Hon’ble Minister for Agriculture Andhra Pradesh

The Complaint Management System software is integrated in AGRISNET portal.

As on 11th September 2012, 3124 number of calls are responded.

Automated 24 Hour Call Center

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Farmers call/problem is recorded and stored in the form of voice file & routed to respective districts

District JDA/ concerned officers log in Listens to the voice file

Farmer calls toll free no.1800-425-3536

Addresses the issue by calling the farmer back & then Closes the query

Commissioner & Director of Agriculture monitors the calls and action taken by the concerned officers.

ComplaintManagement

System

Addressing the problem through Automated Call Center

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Farmers Felicitation Awards

• The Awards and Felicitation will be given to the field level officers and farmers at

district and state level for their outstanding performance.

• During 2012-13, Ugadi Puraskaralu were organized at district level felicitating Best

farmer, Best Mandal Agricultural Officer.

• The Agriculture and Allied Departmental Officers and Farmers were also felicitated

for their achievements.

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Success Story on Custom Hiring centre for Paddy- SMSRI

• The farmers who got transplanted using Rice transplanter are satisfied and are not going back to manual system.

• 20% rise in productivity is noticed when the seedlings are transplanted using rice transplanter.

• The farmers are feeling satisfied as all the operations are got done using this custom hiring centre.

• This has benefitted the farmers in reducing the cost of cultivation by not less than

Rs. 4000 per Ha.

Location : Gundugolanu Village of Bhimadole Mandal, West Godavari district .

Machinery Provided Tractor, Transplanter , Harvesters - track Type, Seedling Machine, Soil pulverizer, Seedling trays, Laser Leveling Machine, Power Weeders

50% subsidy under RKVY 2011-12 is provided to this beneficiary.

Custom Hiring Station Name :Anil Agros

AGRICULTURE – FARM MECHANIZATION

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• Multi Crop Thresher was taken on subsidy of Rs 1.50 lakhs provided from RKVY funds 2011-12. The hiring costs is Rs1200/Acre for paddy, Rs 40/bag for maize, Rs 125 per 60 kg bag of sunflower.

• The beneficiaries were able to operate the thresher for 20 days in a month for 3 months. They are able to realise the entire non subsidy payment within one season.

• Hence it is an income generating machine supplied under RKVY

Beneficiary name:

• Narayanamma W/o Konda Reddy Dharmavaram , Ananthapur District (A.P.)

• Batchi Reddy C/o Narayana Reddy Rachalapalli, Village, Midgil-Mandal Mahabubnagar Dt (A.P.)

Success story on Multi Crop thresher

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• 120 SMSRI centres are being established with an outlay of Rs. 46.76 cr. under PPP mode to cover an extent of 3.50 lakh ha

• Agro machinery such as Laser Guided Land Leveller, rotavator, Soil Pulverizer, Nursery trays, Nursery raising machine, Paddy Transplanter, Power Weeder etc. will be provided on 50% subsidy to each centre with a total cost of Rs. 77.00 lakhs

• Enterprising young farmers and their associations (Farmer Groups) will be encouraged for establishing centres

• Each such centre will deal with about 200-300 farmers covering 200-250 ha of paddy

• The Centre will provide custom hiring services of machinery for different farm operations such as raising of nurseries, preparatory cultivation, transplanting and

intercultural operations including weeding at affordable prices.

SLIGHTLY MODIFIED SYSTEM OF RICE INTENSIFICATION CENTRES (SMSRI)

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Slightly Modified System of Rice Intensification (SMSRI)

• Government of A.P has introduced a new technology named SMSRI in the year 2011-12. through which rice is transplanted with a spacing of 20-25 cm in between the rows.

• The technology saves labour . The total cost of all the operations i.e ploughing, nursery raising, transplanting and weeding will be completed within Rs 3500/acre.

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