Your customer knows when you care. And when you don’t.
You care when you believe in something.
Belief is driven by experience.
Who we were in 2009
● Training &
Development
● Order-takers & paper-
pushers
● Doing things the way
they’ve always been
done
● No strategy, no vision
OUR SPARK
What if we cared more about learning?
So much so, that it was a core value
for all employees? What if we were a
learning organization?
-Our CEO, Lenny Comma
Have a vision, but co-construct the strategy
● It’s okay to be fuzzy
● Let the team provide the
lens to focus it
● The strategy should move
you toward the vision state
● Let your vision evolve
Set clear expectations for everyone
● Promote change and
movement toward your
vision
● Hold people accountable
● Role-model your
expectations
● Let strategy define a new
way to work.
Inspire a movement
● Start doing something
● Be public about it
● Commit to your strategy,
own it, don’t let culture
steer you off course
Empower employees to own their expertise
● Give them purpose beyond
the needs of the business
● Let them write it into their
job description
● Align what people want to
do with what needs to be
done
Align what people want to do with what needs to be done
What do you like about what you do? Dislike? Passion?
Who we are today
● Whole new department structure: JU
and XD
● Organization added a CLO
● Our departments grew in a time of
G&A shrinking
● New work environment
● Every role has changed: new
departmental capabilities
● An empowered, motivated, successful
group recognized by company leaders.
● New vision and strategy
https://www.youtube.com/watch?v=fW8amMCVAJQ
Leadership Lessons from Dancing Guy